Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Serums, Skin Care

Tomatine Brightening Serum 30ml

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Tomatine Brightening Serum 30ml

Our Tomatine Brightening Serum With Potent Anti-Aging Lycopene,

Reduces the signs of aging with the fading power of Ultimate Tomatine Serum. Concentrated Lycopene Complex visibly restores radiance and improves skin tone, clarity, and firmness. Protects skin from environmental assaults.

Directions:

Apply on dry skin, preferably at night. Use a minimum SPF 30 every morning to maintain an even skin tone and prevent further skin discoloration.

130 AED

20% OFF

Creams, Skin Care, Tubes

Labidjanaise Lightening Tube 50gm

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Labidjanaise Lightening Tube 50gm

L’abidjanaise carrot is a lightening cream which repairs,helps your skin rid off resistant dark spots caused by ageing, sun exposure. Its special formula offers you a light texture rich in variety beauty benefits before and after is really impressive

20 AED

33% OFFFeatured

Skin Doctor Argan Oil Soap 100gm

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Skin Doctor Argan Oil Soap 100gm

Moisturizing and softening anti-wrinkle soap.

Argan Oil Soap is created with mild but effective wrinkle essence plus the tropical blend of Argan Oil extract and Vitamin E to help reduce skin problems such as freckles, wrinkles and excess oil. It also contains fine moisturizer to soften, smoothen and prevent skin from dryness.

How to use:

Apply onto wet face and gently massage thoroughly, then rinse off. Use twice daily, morning and night.

10 AED

13% OFFFeatured

No Spot Injection L Glutathione + Tretinoin Skin Toning Milk Lotion 500ml

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No Spot Injection L Glutathione + Tretinoin Skin Toning Milk Lotion 500ml

L-glutathione plus tretinoin, 5000mg capsule extreme whitening daily moisturising skin toning milk.
Allergy tested. Clinically formulated hypoallergenic.

175 AED

12% OFFFeatured

St. Dalfour France Ultrawhite Beauty Lotion Glutathione 300ml

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St. Dalfour France Ultrawhite Beauty Lotion Glutathione 300ml

It’s Vitanourish Formula combines vitamins B5, B3, C and E that moisturizes your skin making it soft and smooth all over.
It’s non-greasy and non-sticky formula leaves your skin feeling light.
It’s SPF 60 PA+++ provides skin total sun protection.
You can literally say goodbye to unwanted dark marks and all sorts of skin discoloration or blemishes forever.

75 AED

15% OFFFeatured

Irish Gold Deep Lightening Lotion with Nourishing Almond Butter 400ml

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Irish Gold Deep Lightening Lotion with Nourishing Almond Butter 400ml

An effective depigmentation lotion that contains a blend of potent active ingredients that work together to lighten the skin on the face and other areas that have been exposed to the sun. With regular and continued use, the appearance of dark spots is dramatically improved and, in some cases, completely eradicated.

This hyperpigmentation treatment works by preventing the synthesis of melanin, inhibiting the production for so long that the skin continues its natural regeneration process, shedding away the top layers of the skin and taking the darker, pigmented areas with them.

This lotion can be used on its own or as part of your skin lightening regime.

85 AED

11% OFFFeatured

Fair & White Miss White Body Lotion 400ml

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Fair & White Miss White Body Lotion 400ml

New, intense Miss White Body Lotion targets and controls hyperpigmentation while fading existing discoloration and brightening skin tone.

A blend of whitening and nourishing properties moisturizes the skin as it prevents new dark spots from surfacing, restoring a more even, uniform complexion.

85 AED

17% OFFFeatured

Next Glow Beauty Cream Perfect Glowing Just in Few Days

Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Next Glow Beauty Cream Perfect Glowing Just in Few Days

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Next Glow Beauty Cream Perfect Glowing Just in Few Days

25 AED

Oils & Moisturizer, Skin Care

Veet gold Turmeric Super Whitening Oil 1000ml

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Veet gold Turmeric Super Whitening Oil 1000ml

85 AED

5% OFFFeatured

Oils & Moisturizer, Skin Care

Makari Extreme Argan & Carrot Oil Tone Boosting Body Glycerin 500ml

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Makari Extreme Argan & Carrot Oil Tone Boosting Body Glycerin 500ml

Boost your all-over body glow with the Tone Boosting Body Glycerin. This dual-action body glycerin moisturizes and softens while diminishing the appearance of textured skin and stretch marks. This is a Body Only Product!

Recommended for all skin types except sensitive
-Use every other day or night on cleansed, dampened body to seal in moisture.
-Use before applying Toning Lotion, Beauty Milk or Toning Milk.
-Recommend sunscreen during the day to prevent future hyperpigmentation.

380 AED

PRODUCTS ON SALES

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17% OFFFeatured

Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Arabian Beauty Whitening & Brightening Cream

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Arabian Beauty Whitening & Brightening Cream

Discover the transformative power of Arabian Beauty Whitening and Brightening Night Cream, your ultimate solution for achieving a luminous and radiant complexion. This luxurious night cream is meticulously formulated with the finest ingredients to target and address the specific needs of your skin while you sleep. Wake up to a more even, brighter, and youthful-looking skin every morning.

How to Use:

Cleanse: Start by thoroughly cleansing your face to remove any impurities and makeup residue.
Apply: Take a small amount of the night cream and apply it evenly to your face and neck. Gently massage in circular motions until fully absorbed.
Relax: Let the cream work its magic overnight. For best results, use regularly as part of your nightly skincare routine

25 AED

29% OFFFeatured

Alattar Cracked Heel Cream with Milk & Cocoa Butter 100ml

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Alattar Cracked Heel Cream with Milk & Cocoa Butter 100ml

Alattar Cracked Foot Cream is used to soothe and moisturize dry and cracked skin in the foot area. The cream contains compounds that moisturize dry, cracked skin, such as glycerin, almond oil, and vitamin E. These compounds improve the skin’s natural moisture barrier and reduce water loss.

25 AED

13% OFFFeatured

Jergens Clean and Refreshing Mild Soap 125gm Pack of 6

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Jergens Clean and Refreshing Mild Soap 125gm Pack of 6

Gentle cleansing formula for all skin types
Enriched with moisturizing ingredients for soft skin
pH balanced to maintain skin’s natural barrier
Light, pleasant fragrance for a refreshing wash
Convenient pack of 6 for long-lasting supply

Jergens Mild Soap is a gentle cleansing bar designed to provide a soothing and nourishing experience for your skin. Each 125g bar is formulated with mild ingredients that cleanse without stripping moisture, making it suitable for all skin types, including sensitive skin. This pack of 6 ensures you have an ample supply for everyday use, whether at home or on the go. With its light, pleasant fragrance and rich lather, Jergens Mild Soap leaves your skin feeling clean, soft, and refreshed. Ideal for daily use, it helps maintain your skin’s natural balance while delivering a touch of luxury to your bathing routine.

35 AED

10% OFFFeatured

Body Gel, Serums, Skin Care

Pretty Cowry Aloe Vera Soothing Gel 120ml

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Pretty Cowry Aloe Vera Soothing Gel 120ml

Say goodbye to acne, pimples and dead skin! The Aloe Vera Gel face wash helps to fight the affected areas of the skin. It also helps to reduce the dryness on the skin. Use it to get a radiant skin.

45 AED

10% OFFFeatured

Washami Healthy Aloe Vera Soothing & Moisturising Shampoo 1080ml

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Washami Healthy Aloe Vera Soothing & Moisturising Shampoo 1080ml

Washami Aloe shampoo nourishes and moisturizes scalp and hair from root to tip with regular use. This rich formula is infused with the goodness of aloe vera extract. This Aloe shampoo cleanses and nourishes the hair while soothing the scalp, for shiny, healthy-looking hair.

45 AED

10% OFFFeatured

Conditioner, Hair Care

Silky Cool Sulfate-Free Conditioner for Dry, Damaged, or Color-Treated Hair Hydrating & Nourishing 500ml

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Silky Cool Sulfate-Free Conditioner for Dry, Damaged, or Color-Treated Hair Hydrating & Nourishing 500ml

Indulge in the luxurious care of Silky Cool Shampoo 5 Liter, designed for all hair types. This large, value-packed size is perfect for homes, salons, and businesses, offering high-quality hair care. Each shampoo is enriched with nourishing ingredients to cleanse, hydrate, and revitalize your hair, leaving it soft, shiny, and delicately scented.

45 AED

31% OFFFeatured

Ever Sheen Cocoa Butter Hand And Body Lotion 500ml

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Ever Sheen Cocoa Butter Hand and Body Lotion 500ml

Ever Sheen Cocoa Butter Hand and Body Lotion 500ml. For a softer, younger skin feeling. Lotion helps relieve stretched skin during and after pregnancy. Helps prevent stretch marks. Soothes and softens dry, irritated, cracked or sunburned skin.

45 AED

6% OFFFeatured

Celebrity Half Cast Paris Skin Polishing Body Lotion 500ml

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150 AED

15% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Veet Gold Alpha X3 Arbutin Body Corrector Oil 1000ml

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Veetgold Turmeric Super Whitening Oil 200ml

Veet Gold Turmeric Super Whitening Oil is a luxurious, all-natural facial oil designed to brighten and even out your skin tone while providing deep hydration and nourishment. Key Features: Brightening & Whitening: Helps to lighten dark spots and even out skin tone for a radiant complexion. Deeply Nourishing: Provides intense hydration and nourishment, leaving the skin soft and supple. Natural Ingredients: Formulated with natural oils and extracts to promote healthy, glowing skin. Lightweight & Non-Greasy: Absorbs quickly without leaving a greasy residue. Antioxidant-Rich: Turmeric’s antioxidant properties help protect the skin from environmental damage.

85 AED

14% OFFFeatured

Goree Avocado & Aloe Vera Whitening Body Lotion with lycopene 250ml

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Goree Avocado & Aloe Vera Whitening Body Lotion with lycopene 250ml

Indulge your skin in the luxurious nourishment of Goree’s Avocado & Aloe Vera Whitening Body Lotion. Enriched with the goodness of avocado, aloe Vera, and lycopene, this hydrating formula is designed to provide deep moisturization, promote even skin tone, and enhance your skin’s natural radiance.

30 AED

GIFT SET

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17% OFFFeatured

Lipstick, Make Up

Lady Diana Intensive Care & Enriched Formula Lip Balm 50ml

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Lady Diana Enriched Formula Cuticle & Nail Balm Cream 50ml

Lady Diana unfolds its exclusive collection of skin nourishing products. Lady Diana intensive Cuticle and Nail Balm Cream produces smooth fine lines and heals cuts and cuticles around nails. It adds moisture to the skin thus prevents from dryness. It results in beautiful, youthful and glowing hands. Suitable for all skin types.

25 AED

25% OFFFeatured

RDL Kalamansi Whitening Soap 135g

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RDL Kalamansi Whitening Soap 135g

A skin whitening soap especially formulated with Kalamansi Extracts which contain Vitamin C for longer protection against body odor. Enriched with honey that moisturizes your skin, leaving it soft. Suited for oily skin..

With Vitamins A C & E A skin whitener specailly formulated with Kalamansi extracts which contains vitamin C for longer protection against body odor Enriched with honey that moisturizes your skin leaving it soft Suited for oily skin that help stimulate cell growth These vitamins are excellent sources of nutrients for the skin Suited for damaged skin

15 AED

13% OFFFeatured

IQueen Classic Wood Vent Thermal Hair Brush 72x265mm

Accessories, Hair Accessories, Hair Care

IQueen Classic Wood Vent Thermal Hair Brush 72x265mm

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IQueen Classic Wood Vent Thermal Hair Brush 72x265mm

Crafted from beech wood, this brush features a straight handle with a rubber ring for perfect balance and stability.

Crafted from beech wood, this brush features a straight handle with a rubber ring for perfect balance and stability. The vented metal barrel heats quickly and allows air circulation, working with a blow dryer to mimic a curling iron effect. The ceramic coating evenly spreads and retains heat, reducing damage. Heat-resistant ionic nylon bristles reduce frizz, lock in moisture, and add shine for a smooth, volumized finish.

Overall Diameter: 72mm, Length: 265mm

70 AED

13% OFFFeatured

Reborn Salon Shampoo for All Hair Types 5ltr

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Reborn Salon Shampoo for All Hair Types 5ltr

REBORN BEAUTY Hair shampoo offers the perfect treatment for your unique hair. Professional shampoo works to cleanse, strengthen and give healthy shine to all hair types. Treat yourself to moisturizing shampoo and more salon hair products that give you healthier, beautiful hair. DIRECTIONS FOR USE : Apply to wet hair a small amount of Reborn Beauty Shampoo then gently massage. Rinse thoroughly. Repeat if necessary.

65 AED

25% OFFFeatured

Lady Diana Face & Body Whitening Sunblock Lotion SPF UV 40 200ml

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Lady Diana Face & Body Whitening Sunblock Lotion SPF UV 40 200ml

Lady Diana SPF UV 40 Sunblock and Whitening Lotion contains natural extracts. Adds a glow and natural shine to the skin. Best for daily use. Suitable for all skin types. Contains natural scent which lasts for long.

15 AED

14% OFFFeatured

Morocco Skin Clarifying Serum 30ml

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Morocco Skin Clarifying Serum 30ml

30 AED

17% OFFFeatured

Touch Me Face Wash Foam With Charcoal 100ml

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Touch Me Face Wash Foam With Charcoal 100ml

Keep your skin clean and flawless with the Himalaya Detoxifying Charcoal Face Wash. Formulated with activated charcoal, this face wash purges the toxins clogging your pores, resulting in a clearer complexion. Plus, it is packed with green tea extract, which purifies your skin by removing any impurities settled in the dermal layer. This detoxifying face wash absorbs excess sebum while retaining the skin‚Äôs natural moisture. In addition, it exfoliates the dead skin cells to reveal a new layer of skin for a fresh look. This charcoal face wash is hygienically stored in a squeeze tube to dispense the required amount with ease.

25 AED

25% OFFFeatured

Creams, Skin Care, Spot Corrector

Ujooba Gold Advanced Beauty Cream 34gm

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Ujooba Gold Advanced Beauty Cream 34gm

Introducing our Gold Advanced Beauty Cream, a radiant revolution in skincare that marries the opulence of gold with the purity of natural ingredients. Unveil the secret to a polished, blemish-free complexion with a cream that transcends traditional skincare boundaries.

Key Features:

Gold-Infused Brilliance: Enriched with the regal touch of gold, our Advanced Beauty Cream creates a luminous sheen on your skin, adding a touch of luxury to your daily routine. Experience the indulgence of radiant, polished skin with every application.
Natural Ingredients: Immerse your skin in the goodness of nature. Our cream harnesses the power of carefully selected natural ingredients renowned for their skin-brightening properties. Let the synergy of nature and science work harmoniously to reveal your skin’s true radiance.
Whitening Efficacy: Bid farewell to blemishes as our cream targets uneven skin tone, working tirelessly to brighten and lighten. Rediscover the joy of flawless skin as our advanced formula evens out pigmentation, leaving you with a polished and perfected complexion.
Nourishing Elegance: Experience the dual benefits of skin brightening and nourishment. Our cream is designed not only to enhance your skin’s appearance but also to nourish and moisturize, leaving you with a velvety, supple texture.
Anti-Blemish Power: Combat the effects of environmental stressors with our anti-blemish properties. Our cream acts as a shield, protecting your skin from the daily onslaught while promoting a clear, healthy complexion.

15 AED

17% OFFFeatured

Anti-Dandruff, Hair Care, Shampoo

Head & Shoulders Extra Volume Anti-Dandruff Shampoo 400ml

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Head & Shoulders Extra Volume Anti-Dandruff Shampoo 400ml

Created with a unique volumizing formula, Head & Shoulders Extra Volume Anti-Dandruff Shampoo delivers 24-hour volume to lifeless, lifeless, flat, manageable hair.

Now up to date with the highest standards of modern beauty, and with a tried and tested active formula for dandruff protection, Head & Shoulders shampoo keeps your hair thick, healthy, full of life and 100% dandruff free.

Benefits and Features:

1- Eliminates dandruff 100% (visible dandruff, with daily use).

2- A unique formula that thickens hair.

3- It gives hair density and vitality for up to 24 hours.

3-4 effective formulas: cleans, protects and moisturizes the hair and scalp (with regular use).

5- For a beautiful appearance and the ability to comb hair quickly.

6- A gentle and pH balanced shampoo for daily use.

7-For fine, irregular, colored or chemically treated hair.

25 AED

8% OFFFeatured

Mekako Carrot 15Plus Body Whitening Milk 400ml

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Mekako Carrot 15Plus Body Whitening Milk 400ml

The synergic action of CARROT OIL and the skin whitening agent 15PLUSTM promotes a brighter, elastic, radiant, smoother, toned and young skin.

The daily use of this milk ensures the necessary hydration and a progressively uniform skin tone.

The rich smooth texture and the pleasant fragrance provide a moment of gratication to indulge yourself with twice daily, preferably in the morning and at night.

60 AED