Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Scrubs, Skin Care

Ujooba Face And Body Scrubs Mix Fruits 250ml

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Ujooba Face And Body Scrubs Mix Fruits 250ml

Revitalize your skin with the power of nature’s finest fruits! The Ujooba Brightening Face & Body Scrub combines the exfoliating benefits of mixed fruits to give your skin a healthy glow. With a blend of strawberries, blackberries, and citrus, this scrub gently removes dead skin cells, unclogs pores, and leaves your skin feeling smoother and refreshed.

Brightening Formula: Helps to visibly brighten your skin for a more even complexion.
Natural Exfoliation: Made with real fruit extracts, this scrub provides a gentle exfoliation, perfect for removing impurities without causing irritation.
For Face & Body: Ideal for daily use on both your face and body, ensuring smooth and radiant skin all over.
Suitable for All Skin Types: Whether your skin is dry, oily, or sensitive, this scrub is formulated to work effectively on all skin types.
Size: 300ml

Give your skin the care it deserves with the Ujooba Brightening Face & Body Scrub—your key to softer, fresher, and more radiant skin!

25 AED

18% OFF

Shower Gel, Skin Care

Miracle Jeune Anti-Aging Shower Gel 250ml

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Miracle Jeune Anti-Aging Shower Gel 250ml

Miracle Jeune Anti-Aging Shower Gel is a unique preparation against the premature aging of epidermal cells and the development of stretch marks. It is also an excellent healer and a good corrector of all kinds of anomalies such as pimples and black spots.

Application

It is recommended to use the milk on the entire body, after bathing, especially on problem areas (stretch marks, pimples, black spots, wrinkles, scars, etc.)

Precautions

Changing the color of this product does not change its quality. Stop using it if you experience an allergic reaction. Do not use on a child under 12 years old.

45 AED

5% OFFFeatured

Shower Gel, Skin Care

Fair & White So Fresh Exfoliating Shower Gel 940ml

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Fair & White So Fresh Exfoliating Shower Gel 940ml

Treat your skin to a wave of freshness and purity with So Fresh exfoliating shower gel, enriched with exfoliating microbeads and menthol. Its dual action deeply cleanses while removing dead skin cells and impurities, leaving skin smooth, revitalized, and intensely refreshed. Thanks to its menthol-enriched formula, it provides an immediate feeling of freshness, ideal for starting the day right or recovering after a workout.

USAGE TIP

Keep out of reach of children. Avoid contact with eyes; if contact occurs, rinse immediately and thoroughly. Do not use on children under 3 years of age.

95 AED

8% OFFFeatured

Cocopulp Lightening Cream 500ml

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Cocopulp Lightening Cream 500ml

Evens out skin tone and makes skin firmer giving a more radiant complexion

Fights against a dull complexion and diminishes the visible appearance of pigment spots ,Hydrates and protects the epidermis

The skin is soft, supple and radiant

55 AED

8% OFFFeatured

Action Miracle Knuckle Cream 300gm

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Kent Intensive natural Care Body & Face Bleach Cream

Our exclusive face and body bleach cream is manufactured with organic ingredients. It can be used for bleaching facial hair, underarms and other body hairs. The bleach is harmless to the skin. It balances uneven skin tone and moisturizes it. For best results use on clean and dry skin. Suitable for all skin types.

55 AED

14% OFFFeatured

Face Cream, Skin Care, Spot Corrector

YAZ Beauty Cream Large

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YAZ Beauty Cream Large

Yaz Blue Beauty Cream is your daily dose of hydration and skin nourishment. With a lightweight formula enriched with skin-brightening agents and
moisturizing ingredients, it leaves your skin soft, fresh, and radiant throughout the day.
Ingredient: VITAMIN C + ALOE VERA + AVOCADO + ALMOND & HONEY

30 AED

10% OFFFeatured

iCan London Petroleum Jelly White Rice 368gm

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iCan London Petroleum Jelly White Rice 368gm

iCan London Petroleum Jelly White Rice is ideal for all skin needs. Use it to heal dry skin, protect minor cuts, and reduce rashes. It is made from 100% pure triple purified petroleum jelly, contains no irritants and is hypo-allergenic.

iCan London Petroleum Jelly White Rice Key Features
Help dry skin healthy-looking and glowing all-day
Formulated with cocoa butter
Gentle on skin
Light coco butter fragrance
Made with triple-purified jelly
Ideal for dull skin, cracked skin, or dry skin
Soothes and moisturizes skin
Helps seal out wetness creating a barrier for sensitive skin

45 AED

8% OFFFeatured

Shower Gel, Skin Care

Pure Indian White Whitening Shower Gel1000ml

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Pure Indian White Whitening Shower Gel 1000ml

Pure Indian White Whitening Shower Gel is formulated with Glutathione injection to enhance skin whitening process and the skin a beautiful glow.

Pure Indian White Whitening Shower Gel Ingredients

Propylene glycol, Glycerin, Sodium Metabisulfate, Vitamin E, AHA, Fragrance, EDTA, Cetyl Alcohol, Dimethicone, Gluta Terminal White+

55 AED

20% OFFFeatured

Cleansers, Make Up, Skin Care

Dr Rashel VC & Niacinamide Essence Cleansing Mousse 150ml

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Dr Rashel VC & Niacinamide Essence Cleansing Mousse 150ml

Cleansing, makeup remover, brightening and pores clarifying

Exquisite Silicone brush:

This smooth Silicone brush with safety contact point can mildly cleanse and massage the skin without friction, remove impurity from the pores, and massage the skin tissue

Benefits:

VC Cleansing Mousse is Brightening and Pores Clarifying cleansing foam.

gently removes makeup, grease and impurities leaving the complexion purified, calm and comfortable.

Rich with VC extract, it promotes skin cell regeneration, preserves skin’s moisture balance and slow down skin’s aging.

It is well suited for daily facial cleansing thus providing brightness to the skin and making it look younger, fresh and moisturized.

How to use:

Pump a good amount of mousse and use the brush to gently massage in circular motions on damp skin. Rinse clean with water. Clean the brush head regularly.

Warning：

For external use only, Keep it in a dry and cool place, avoid direct contact with eyes, if contact occurs, rinse well with water, If irritation occurs discontinue use.and keep it out of reach of children .

20 AED

17% OFFFeatured

Face Cream, Skin Care, Spot Corrector

YAZ Herbal + Natural White Beauty Cream 30gm

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YAZ Herbal + Natural White Beauty Cream

Achieve a naturally brighter, smoother, and healthier-looking complexion with YAZ Herbal + Natural White Beauty Cream. Enriched with carefully selected herbal ingredients, this nourishing cream is designed to help improve skin tone, reduce the appearance of blemishes, and keep your skin soft, hydrated, and radiant.

Its lightweight, non-greasy formula absorbs quickly into the skin, providing long-lasting moisture while promoting a more even complexion. Suitable for both men and women, YAZ Herbal + Natural White Beauty Cream is gentle enough for everyday use and works well for all skin types.

Key Benefits

Helps brighten dull and uneven skin tone
Supports a naturally radiant complexion
Moisturizes and nourishes the skin
Helps reduce the appearance of blemishes and dark spots
Leaves skin feeling soft, smooth, and refreshed
Fast-absorbing, non-greasy formula
Suitable for all skin types

How to Use

Cleanse your face thoroughly before application. Apply a small amount of YAZ Herbal + Natural White Beauty Cream evenly to the face and neck, then gently massage until fully absorbed. Use twice daily, morning and evening, for the best results. For daytime use, apply sunscreen after the cream.

25 AED

PRODUCTS ON SALES

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8% OFFFeatured

Hair Scalp Treatment, Hair Treatment, Hair Care

Skin Doctor Fruit Cocktail Hot Oil Hair Treatment 1000ml

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Skin Doctor Fruit Cocktail Hot Oil Hair Treatment 1000ml

For better manageability and natural vitality.

Deeply repairing Skin Doctor Fruit Cocktail Hot Oil Hair Treatment Mask strengthens the hair against all types of environmental damages and increases its resistance to breakage.
– Provides extraordinary softness.
– Manganapatite.
– Natural vitality.
– Protects the hair.

How to use:

Apply generous amount of mask on wet hair strands, concentrating more on the ends and leave for 3 to 5 minutes, then rinse well with water.

55 AED

10% OFFFeatured

Pure Molato Vitamin C Extra Hydrating Body Lotion 500ml

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Pure Molato Vitamin C Extra Hydrating Body Lotion 500ml

180 AED

11% OFFFeatured

Hair Care, Hair Colour, Hair Cream

Bolony Hair Color Cream 6.5 Dark Mahogany Blond 100ml

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Bolony Hair Color Cream 6.5 Dark Mahogany Blond 100ml
Hair Color Cream With Keratin, Macadamia Oil & Gold Extract

It Enhances your hair with vibrant, long-lasting color while nourishing it deeply. Infused with Keratin for strength, Macadamia Oil for hydration, and Gold Extract for shine, this formula ensures even coverage and a silky-smooth finish. Achieve high-quality results with rich color and healthy, radiant hair.

How to use:

Wear gloves and mix the hair color cream with the developer as instructed. Apply evenly to dry hair, starting from the roots. Leave it on for the recommended time, then rinse thoroughly with water. Use a conditioner for a smooth, nourished finish.

40 AED

3% OFFFeatured

ACM SPF 50+ Anti-Aging Cream 50 ml

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ACM SPF 50+ Anti-Aging Cream 50 ml

ACM Sunscreen SPF 50+, specially formulated to combat the signs of aging, helps protect skin from the sun’s harmful rays

Features:

High SPF 50 protection against UVA/UVB rays.
Boosts skin’s resistance to wrinkles and fine lines.
Contains anti-aging ingredients that rejuvenate the skin.
Moisturizes the skin and protects it from dryness caused by sun exposure.
Suitable for sensitive skin and can be used daily.

Warnings:

For external use only.
Keep out of the reach of children.
Avoid contact with eyes. In case of contact, rinse thoroughly with water.
If irritation or sensitivity occurs, discontinue use and consult a physician.

165 AED

25% OFFFeatured

RDL Cucumber Whitening Soap 135g

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RDL Cucumber Whitening Soap 135g

A skin whitening soap especially formulated with Cucumber Extracts It also contains Vitamin A, C & E which sooth and soften the skin, leaving it feeling fresh and smooth

15 AED

13% OFFFeatured

Creams, Oils & Moisturizer, Skin Care

Dodo Whiteup Whitening Beauty Cream 330ml

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Dodo Whiteup Whitening Beauty Cream 330ml

Dodo is a range of treatments that reveals the complexion of your skin thanks to a cocktail that combines bio-plant active ingredients and White Up. Multi-Vitamins supplement the nutrition of the skin. Dodo also ensures intense hydration of your skin, to provide it with maximum comfort.

35 AED

25% OFFFeatured

BERG White Miracle Gold Beauty Soap

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BERG White Miracle Gold Beauty Soap

A brightening cleansing bar that helps promote a youthful, even-toned complexion. It creates a rich lather to lift away impurities and excess oil while reducing the look of spots and dullness. Skin-conditioning agents leave face and body soft, smooth, and refreshed. Lightweight fragrance; suitable for most skin types.

Key Benefits:

Gently cleanses without over-drying
Helps lighten the appearance of dark spots and tan
Promotes a brighter, more even skin tone
Leaves skin soft, smooth, and refreshed

15 AED

14% OFFFeatured

Silka Calamansi Facial Cleanser 150ml

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Highlights:

Silka Calamansi Facial Cleanser 150ml

Goes deep into the pores to remove excess fat and refresh the skin

Prevents clogging of the pores to keep your skin breathing

upports and protects the natural barrier function of the skin’s acid mantle

30 AED

10% OFFFeatured

Silky Cool Shea Butter Facial Mud Mask 500ml

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Highlights:

Silky Cool Shea Butter Facial Mud Mask 500ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

45 AED

13% OFFFeatured

AR Gluta Vitamin E Moisturizing Collagen Cream 200gm

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Highlights:

AR Gluta Vitamin E Moisturizing Collagen Cream 200gm

AR Gluta Vitamin E Cream with Collagen (200ml) – A nourishing cream enriched with Glutathione, Vitamin E, and Collagen to deeply hydrate, brighten, and improve skin elasticity for a radiant and youthful glow.

Whitening & Moisturizing Formula – This rich cream helps lighten skin tone, reduce dark spots, and keep your skin soft and smooth with powerful antioxidants and essential nutrients.

For Healthy, Glowing Skin – Infused with collagen and Vitamin E, this non-greasy formula absorbs quickly, promoting firm, supple, and moisturized skin for daily skincare use.

35 AED

GIFT SET

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6% OFFFeatured

Veetgold Sepi White Body Corrector Body Wash 1000ml

Scrubs, Skin Care

Veetgold Sepi White Body Corrector Body Wash 1000ml

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Veet Gold Frozen Extra Whitening 10X Shower Gel 1000ml

Veetgold Sepi White Body Corrector Body Wash 1000ml

Our luxury formula, supercharged with amino acids & phenylalanine complex, cleanses and helps firm for beautiful, healthy-looking skin.

Ingredients: Aqua, Sodium Lauroyl Methylaminopropionate, Potassium Cocoyl Glutamate, Acrylates Copolymer, Sodium Lauroyl Sarcosinate, Sodium Cocoamphoacetate, Carya Illinoensis (pecan) Shell Powder, Glycol Distearate, Fragrance, Limnanthes Alba (meadowfoam) Seed Oil, Niacinamide, Tocopherol, Argania Spinosa Kernel Oil, Citrus Medica Limonum (lemon) Peel Oil, Sodium Hydroxide, Phenoxyethanol.

How to use: After moisturizing your body, please take the appropriate amount of this product on your palm(or on the bath ball), apply it around your body, and try to massage your body with it gently to make it produce rich foam, then please rinse your body with water.

Cleans blackspots
Cleans white patches
Stops scars & wrinkles
All skin types
Body corrector & body glowing shower bathe
promotes even skin tones

WARNING: Avoid contact with eyes. Discontinue use if skin irritation develops. If irritation persists, consult a physician or pharmacist. keep out of reach of children. This product should be stored between 15-30°C.

Ingredient

White Glutathione, Alchol Glycerin, Soy Protein, Perfume extracts, sodium Lactate, carrot seed oil, Vitamin K Citric Acid, chloride

85 AED

5% OFFFeatured

TGIN Honey Miracle Hair Mask 340gm

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TGIN Honey Miracle Hair Mask 340gm

tgin Honey Miracle Hair Mask is like an instant make over for dry, damaged or colored treated hair. This luxurious deep conditioner contains raw honey for softer, shinier tresses and jojoba and olive oils, which nourish and heal strands in need of repair. The result is hair that never looked so good.

Benefits

Restores life to dry, damaged, or color treated hair

Improves shine and manageability

Locks in moisture and repairs damage

Reduces shedding and breakage

95 AED

8% OFFFeatured

Silky Cool Fruits Face & Body Scrub 1000ml

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Silky Cool Fruits Face & Body Scrub 1000ml

Removes black dead cells & impurities leaves your skin fresh and younger

55 AED

13% OFFFeatured

Eveline Argan Elixir Intensely Regenerating Oil for Cuticles and Nails 12ml

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Eveline Argan Elixir Intensely Regenerating Oil for Cuticles and Nails 12ml

Concentrated, quickly absorbing formula of the elixir with a unique combination of pure argan, avocado, and almond oil was developed for intense nails and cuticles regeneration.
Nail plate gains shine becomes smooth and resistant to damages while dry, torn, and cracked cuticles become soft and healthy.
Treatment overcoming 8 symptoms of damaged nails.
Makes the nails nourished, smoothened, moisturized, shiny, resilient, less brittle, non-splitting, and protected.

Get strong and healthy nails from Evelyn.

35 AED

7% OFFFeatured

Sunny Isle Organic Jojoba Oil 118ml

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Highlights:

Sunny Isle Organic Jojoba Oil 118ml

Rescue dull hair and dry skin with Sunny Isle Organic Jojoba Oil. Due to its structure, which is like the natural oil (sebum) produced by the sebaceous glands, Jojoba oil a natural moisturizer and conditioner for the hair and skin.

Regular application of Sunny Isle Organic Jojoba Oil will tame frizz, tackle tangles, split ends and dry hair. A hot oil treatment with Jojoba Oil replenishes and strengthens all hair types?from soft and straight to kinky and curly. A light coating is all you need to keep your hair shiny and glossy.

This versatile oil is also an effective skin moisturizer, face cleanser, acne treatment, all-over body oil and wrinkle reducer. The result: smooth, radiant skin.

Sunny Isle Organic Jojoba Oil comes in a safety sealed bottle for your protection.

65 AED

8% OFFFeatured

Fairlady Extra Whitening Moisturising Body Milk 700ml

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Highlights:

Fairlady Extra Whitening Moisturising Body Milk 700ml

Fairlady Extra Whitening Moisturising Body Milk is a luxurious body lotion designed to hydrate, nourish, and even out skin tone. Infused with advanced whitening ingredients, this body milk helps reduce the appearance of dark spots, blemishes, and uneven skin tones. It provides long-lasting moisture, leaving your skin soft, smooth, and radiant. Suitable for daily use, it caters to those seeking a brighter complexion and improved skin texture.

Benefits:

Helps brighten and even out skin tone.
Provides deep hydration, leaving skin soft and supple.
Reduces the appearance of dark spots and blemishes.
Suitable for all skin types and ideal for daily use.
Promotes a radiant and smooth complexion.

How to use:

Apply the body milk generously to clean, dry skin.

Massage gently in circular motions until fully absorbed.

Use twice daily for best results, especially after a bath or shower.

60 AED

8% OFFFeatured

Fifty’s Beauty Ageless Facial Cream Classic 300ml

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Fifty’s Beauty Ageless Facial Cream Classic 300ml

FIFTY’S BEAUTY – Ageless Facial Cream products contain Cashew nut oil and Shea butter that is known to be rich in several bioactive and health-promoting components. They are designed to cover your cosmetic needs from fighting premature wrinkles and age lines to toning the skin. They make the face glow, improve the appearance of the skin, giving a fairer complexion and younger look.

110 AED

20% OFFFeatured

Renew Black Seed Hair and Body Soap with Black Cumin Oil for all Skin 90gm

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Renew Black Seed Hair and Body Soap with Black Cumin Oil for all Skin 90gm

Renew Black Seed Hair & Body Soap a special formulated soap that gives essentials benefits in natural way, to restore the natural health and beauty skin. Powerful Antioxidant, Anti -bacterial, Moisturisers and Heal dry skin. Specially formulated soap that gives essential benefits in a natural way, to restore the natural health and beauty of skin. Powerful Antioxidant Anti Bacterial, Moisturizes and heal dry skin hair and scalp.

20 AED

10% OFFFeatured

Topicrem Mela Unifying Exfoliating Soap Bar 150gm

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Topicrem Mela Unifying Exfoliating Soap Bar 150gm

Discover the transformative power of the Topicrem Mela Unifying Exfoliating Soap Bar 150g (5.29 oz), a luxurious skincare essential designed to elevate your daily cleansing routine. This exquisite soap bar caters to those seeking a harmonious complexion, addressing concerns of uneven skin tone and rough texture. With its rich, creamy lather and delicate fragrance, it envelops your senses in a soothing embrace, turning every wash into a moment of indulgence.

Thanks to its carefully curated formula, this soap bar offers both immediate and long-term benefits, leaving your skin feeling soft, smooth, and visibly more radiant. Enriched with the natural exfoliating prowess of almond shell powder, it gently buffs away dead skin cells, revealing a fresher, more luminous surface beneath. Meanwhile, the inclusion of glycerin ensures that your skin remains hydrated and supple, warding off dryness and discomfort. Additionally, the presence of niacinamide in the formulation helps to unify and brighten your complexion over time, enhancing your skin’s natural glow. As you lather up with this exceptional soap, you’ll experience a sense of rejuvenation and confidence, knowing that your skin is being cared for with the utmost attention to detail.

45 AED

22% OFFFeatured