Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Body Gel, Skin Care, Tubes

Lemon Glow Ultimate Lightening Treatment Gel 50gm

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Lemon Glow Ultimate Lightening Treatment Gel 50gm

Lightening Strength: Gentle Radiance – Ideal for Oily & Acne-Prone Skin

Lemon Glow Ultimate Lightening Treatment Gel combines Lemon Peel Oil, Lingonberry Seed Oil, Mulberry Root Extract, and Licorice Extract in a lightweight treatment gel developed for oily, combination, and acne-prone skin. It helps visibly brighten skin, improve the appearance of uneven skin tone, and reduce the look of discoloration while promoting a clearer, smoother, and more balanced-looking complexion.

Its lightweight formula absorbs quickly with little to no residue, making it an excellent choice for oily and combination skin or for those who prefer a lighter alternative to a cream. With continued use, skin appears brighter, clearer, more even-toned, and naturally radiant.

125 AED

22% OFFFeatured

Rich & Pure Double Serum Fast Action 30ml

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Rich & Pure Double Serum Fast Action 30ml

Rich and Pure clarifying Serum is combined with the dual active ingredients of ginseng and red pepper; it intensely nourishes, hydrates, and revitalizes the skin. It offers a luminous glow to your complexion without irritating it thanks to its formula protecting it from UV rays.

Rich & Pure rich clarifying serum with Ginseng and Red Pepper, blurs spots, blackheads, and impurities in the skin. It improves the radiance of the complexion and restores softness and firmness to the skin.

35 AED

7% OFFFeatured

Lotion, Oils & Moisturizer, Skin Care

Palmer’s, Skin Success with Vitamin E, Fade Milk, Tone Correcting Body Lotion 250ml

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Palmer’s, Skin Success with Vitamin E, Fade Milk, Tone Correcting Body Lotion 250ml

Skin discoloration is not limited to your face. Dark spots and uneven skin tone can appear all over the body, typically caused by sun exposure, acne scars, pregnancy, or even severe dryness. Palmer’s® Skin Success® Fade Milk is a tone correcting body lotion that targets pigment-prone areas such as knees, elbows, feet and décolletage to visibly correct unwanted discoloration.

*May take up to 6 weeks

Suggested use

Apply twice daily on clean, dry skin focusing on more pigment-prone areas such as elbows, knees, décolletage.

70 AED

8% OFFFeatured

Hair Oil, Oils & Moisturizer, Skin Care, Hair Care

Now Foods Solutions Vegetable Glycerine 237ml

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Now Foods Solutions Vegetable Glycerine 237ml

Condition: Rough skin, simple cosmetic applications.

Solution: Pure Vegetable Glycerine is an outstanding moisturizer and skin cleanser that also provides softening and lubricating benefits. It’s easily soluble in water, making it suitable for use in all of your favorite cosmetic applications. Pure Vegetable Glycerine has a long shelf life and does not easily oxidize. It is a natural product derived from Non-GMO palm, grapeseed, or coconut oil.

55 AED

8% OFFFeatured

Skin Doctor Shea Butter Regenerating Day & Night Face Cream 50ml

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Skin Doctor Shea Butter Regenerating Day & Night Face Cream 50ml

Skin Doctor Shea Butter Regenerating Face Cream offers a fast absorbing formula that restores the skin barrier by retaining skin moisture and regulating its oil balance. Rich in Vitamin E with anti-inflammatory, anti-bacterial and anti-oxidant properties, shea butter helps minimize irritation and reduces signs of aging.
Deep moisturizing, restores natural oil balance and minimizes skin irritation.

Get an ample amount of cream to your palm, gently massage on face and neck until absorbed.

Ingredients

55 AED

18% OFFFeatured

Nature White Luxury Body Lotion With Snail Slime 500ml

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Nature White Luxury Body Lotion With Snail Slime 500ml

Conceived with the best rejuvenating formulas, the body lotion NATURE WHITE is a LUXURY one. It fights against ageing and protects from stretches marks. It lightens, moisturizes, nourishes the skin and eliminates dark spots by giving a luxury tone. Directions: Apply daily on the body in circular motions. Warning External use only, avoid contact with eyes. In case of irritation, discontinue use.

45 AED

25% OFFFeatured

RDL Babyface Whitening Soap with Melawhite 135g

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RDL Babyface Whitening Soap with Melawhite 135g

Try our newly improved RDL Babyface Whitening Soap with Melawhite. It has unique blends of active ingredients to help lighten skin complexion with regular use. It also has moisturizers for a youthful and radiant looking skin.

15 AED

33% OFFFeatured

Bar Soap, Feminine Care, Skin Care, Personal Care

Valera Rosemary Beauty Soap 125gm

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Valera Rosemary Beauty Soap 125gm

10 AED

17% OFFFeatured

Ujooba Sensitive Brightening Sunscreen with Vitamin C SPF 60+ 150ml

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Ujooba Sensitive Brightening Sunscreen with Vitamin C SPF 60+ 150ml

Ujooba Sensitive Brightening Sunscreen with Vitamin C – SPF 60+

Enjoy brightened and well-protected skin with Ujooba’s Sensitive Brightening Sunscreen with Vitamin C, offering SPF 60+ protection. Designed for daily use, this sunscreen effectively shields your skin from harmful UVA and UVB rays while enhancing your skin’s natural glow. The Vitamin C infusion helps brighten and even out your skin tone, making it perfect for those who want to protect and beautify their skin simultaneously.

The lightweight, non-sticky formula absorbs quickly without leaving any white cast, ensuring a smooth, even finish that feels comfortable throughout the day. Suitable for sensitive skin, it provides long-lasting sun protection while preventing sunburns and premature aging.

Key Features:

SPF 90+ for high protection against UVA and UVB rays
Enriched with Vitamin C for skin brightening benefits
Lightweight, non-sticky, and fast-absorbing
No white cast formula, perfect for all skin tones
Ideal for sensitive skin and everyday use

How to Use: Apply liberally 15 minutes before sun exposure. Reapply every two hours, especially after swimming, sweating, or towel drying. Use daily for maximum protection and glowing skin.

25 AED

8% OFFFeatured

Oils & Moisturizer, Skin Care

Alattar 100% African Shebia Herbal Oil with AMLA Pure Natural Oil for Hair and Skin 200ml

Alattar 100% African Shebia Herbal Oil with AMLA for Hair and Skin 200ml

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Alattar 100% African Shebia Herbal Oil with AMLA Pure Natural Oil for Hair and Skin 200ml

Highlights

100% Pure African Shebia: Features genuine, 100% natural African Shebia Oil, a premium botanical extract for beauty routines.
AMLA Infusion: Enhanced with AMLA extract to further boost conditioning and improve the appearance of hair and skin.
Intensive Dual-Purpose Oil: Specifically formulated to deliver deep surface MOISTURE and NOURISHMENT for both HAIR and SKIN.
Quick Visible Results: Designed to show a noticeable improvement in the appearance of skin and hair within just 3 days of application.
Original Herbal Formula: A high-quality, ORIGINAL product from Ala tar, offering a pure natural composition for comprehensive cosmetic care

60 AED

PRODUCTS ON SALES

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13% OFFFeatured

Mask, Skin Care

Joji Secret Young Mangosteen Clear Skin Mask 30gm

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Joji Secret Young Mangosteen Clear Skin Mask 30gm

35 AED

7% OFFFeatured

Creams, Skin Care, Skin Supplements

LightenUp Plus Lightening Gel Pump 30ml

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LightenUp Plus Lightening Gel Pump 30ml

Experience the refreshing scent and transformative effects of our LightenUp Plus Lightening Gel Pump. This potent gel is specially formulated to restore a clear, even-toned, and luminous complexion, targeting common skin concerns such as brown patches triggered by pregnancy, medications, acne scars, sun damage, and age spots.

Infused with the rich properties of Coconut Oil, this gel also softens dry and rough skin in stubborn areas such as elbows, knees, knuckles, and feet. LightenUp Plus Lightening Gel is designed to safely and effectively penetrate the skin, quickly absorbing to lighten existing skin imperfections and prevent the formation of new spots.

Directions: Apply a thin layer of Lighten Up Gel to dark discolored areas on dry, cleansed skin, preferably at night. For comprehensive protection, follow up with our Skin Protect SPF 50 sunscreen daily, both during and after treatment, to prevent further skin discoloration.

Key Ingredient: Alpha Arbutin

130 AED

17% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Lemon Clear Whitening Oil 125ml

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Lemon Clear Whitening Oil 125ml

This Oil is a daily protective care. It evens skin tone, corrects, protects, brightens. It moisturizes your skin at the same time. Your skin is protected against premature signs of aging. The formula of this Cream has been specially designed to meet the nature of African skins and adapt to their needs. It retouches the skin to correct any imperfection. I targets the most difficult areas to treat e.g. hand, feet and joints. Apply it on affected areas after shower.

25 AED

4% OFFFeatured

Difeel Rosemary and Mint Premium Hair Oil with Biotin 210ml

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Difeel Rosemary and Mint Premium Hair Oil with Biotin 210ml

Our expertly formulated Difeel Rosemary & Mint Hair Care line, helps promote healthy, natural hair growth while strengthening dry, damaged hair, while invigorating your scalp!

Strengthening and Nourishing

Our Difeel Rosemary & Mint Hair Oil is infused with nourishing Biotin. Biotin plays an important role in the health of your hair, skin, and nails. A lack of Biotin can lead to hair loss.

For Stronger, Fuller and Thicker Hair

Our Strengthening Leave-in Hair Oil repairs dry and damaged hair to improve overall hair strength and growth.

Invigorating Non-Greasy Formula

This expertly blended formula provides intense moisture and shine without being greasy, while its infusion of Biotin encourages healthy hair growth.

Sulfate Free – Paraben Free – Phthalate Free – Color Safe Formula

115 AED

11% OFFFeatured

A Bonne Rose Dream Velvet Sugar Crush Premium Moisture-Lock Body Scrub 600gm

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A Bonne Rose Dream Velvet Sugar Crush – Premium Moisture-Lock Body Scrub (600g)

Experience luxurious skincare with A Bonne Rose Dream Velvet Sugar Crush, a premium 100% sugar oil scrub enriched with premium coconut oil to deliver gentle exfoliation, brightening, and intense hydration in one step. Its fine, non-abrasive texture effectively removes dead skin cells without irritation, leaving your skin smooth, soft, and glowing.

Infused with Organic Rose and Sakura Extracts, this scrub helps soothe redness, restore your skin’s natural radiance, and enhance overall skin health. The advanced 10x Hyaluron-16 Molecule Complex locks in deep moisture, while 10x Niacinamide works to brighten and even out skin tone, keeping your complexion hydrated and luminous all day long.

Perfect for all skin types, this scrub not only polishes the skin but also nourishes it deeply, making it a must-have for achieving soft, radiant, and healthy-looking skin.

Key Benefits:

Gentle Exfoliation: 100% sugar granules remove dead skin cells and impurities without harming the skin
Deep Hydration: 10x Hyaluron-16 Molecule Complex locks in moisture for long-lasting softness
Brightening Effect: Niacinamide helps enhance skin tone and radiance
Soothing Care: Rose and Sakura extracts calm and revitalize the skin
Improved Skin Texture: Leaves skin smooth, supple, and refreshed

How to Use:
Apply to wet skin and massage gently in circular motions, focusing on rough or dry areas. Rinse thoroughly with clean water. Use regularly for best results.

Indulge in the elegant floral fragrance and skin-loving benefits of A Bonne Rose Dream Velvet Sugar Crush – your ultimate beauty secret for hydrated, glowing skin.

40 AED

5% OFFFeatured

Silky Cool Hot Oil Treatment Mix Fruits Infused Moisturizing Hair Oil for Dry, Damaged Hair Repair 4000ml

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Silky Cool Hot Oil Treatment Mix Fruits Infused Moisturizing Hair Oil for Dry, Damaged Hair Repair 4000ml

Keep your hair Shiny & Healthy and get the hairstyle you’ve always wanted with our hot oil Hair Cream.

95 AED

10% OFFFeatured

JUUCEE Citrus Breeze Body Lotion 450ml

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JUUCEE Citrus Breeze Body Lotion 450ml

JUUCEE Citrus Breeze Body Lotion 450ml is a juicy, nourishing body lotion that provides a refreshing feel, soothes and brightens the skin, leaving it smooth and supple. The invigorating citrus scent offers a light and comfortable sensation.

45 AED

17% OFFFeatured

Face Cream, Skin Care

Aneeza Saffron Whitening Cream 30gm

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Aneeza Gold Beauty Cream 50gm

Aneeza Gold Cream Jar is elegantly designed to preserve the freshness and quality of your cream while giving it a premium, luxurious look. Crafted from high-quality, durable material, the jar ensures that the cream remains safe from dust, moisture, and external damage. Its sleek and golden finish enhances the overall presentation, making it attractive for retail shelves and personal use alike. The wide-mouth design provides easy access, allowing smooth application and convenience in daily skincare routines. Combining both functionality and style, the Aneeza Gold Cream Jar reflects the richness of the product inside while maintaining long-lasting protection.

25 AED

10% OFFFeatured

Shower Gel, Skin Care

PrettyBe Mango Whitening and Exfoliating Shower Gel 1000ml

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PrettyBe Mango Whitening and Exfoliating Shower Gel 1000ml

45 AED

12% OFFFeatured

Difeel Caffeine & Castor Shampoo for Faster Hair Growth 1000ml

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Difeel Caffeine & Castor Shampoo for Faster Hair Growth 1000ml

Caffeine & Castor Shampoo

Natural Formulation Caffeine and Castor Oil Shampoo
Helps stimulate faster hair growth.
Strengthens & hydrates to prevent breakage.
Smoothes hair follicles, leaving hair softer and silkier
Helps thicken, thin, lifeless hair.
Made in USA

Quick Hair Growth

Shampoo infused with Caffeine and Castor Oil to help fortify hair and encourage faster healthier hair growth.

Caffeine Oil for Hair Growth

Helps deeply condition and hydrate hair while cleansing for a full, smoother finish.

220 AED

GIFT SET

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6% OFFFeatured

Aveeno Eczema Therapy Daily Moisturizing Cream 141gm

Baby Cream, Creams, Skin Care, Kids & Baby Care

Aveeno Eczema Therapy Daily Moisturizing Cream 141gm

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Aveeno Eczema Therapy Daily Moisturizing Cream 141gm

Soothe and nourish your skin with Aveeno Eczema Therapy Daily Moisturizing Cream.
Designed with dermatologist-recommended ingredients, this cream provides immediate relief for dry, itchy, and eczema-prone skin.
Its gentle formula locks in moisture while strengthening your skin’s natural barrier.
Experience long-lasting hydration and comfort every day.

Dermatologist-approved formula
Immediate itch relief
Strengthens skin barrier
Gentle and non-irritating
Long-lasting hydration

Ingredients
Water, glycerin, distearyldimonium chloride, petrolatum, isopropyl palmitate, cetyl alcohol, avena sativa (oat) kernel flour, benzyl alcohol, sodium chloride.

Disclaimer:

While Niceone strives to ensure the accuracy of product images and information, some updates to packaging or ingredients may occur before they are reflected on our site. Products may occasionally ship with different packaging, but we always guarantee item quality. We recommend reviewing product labels, warnings, and usage instructions before use and not relying solely on the information provided on Niceone.

75 AED

20% OFFFeatured

Precious Perfect Revitalizing Fade Lotion 125ml

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Precious Perfect Revitalizing Fade Lotion 125ml

Precious Perfect Revitalizing Fade Lotion 125ml This lotion is specially designed to give perfect beauty.A true treasure for black and mixed skins. Composed of fruit acids and Radiance White; It ensures a gradual, rapid and long lasting of your skin. Blemishes fade unifying your skin tone while moisturizing and nourishing at the same time, with a final result of scented soft glowing skin.

20 AED

25% OFFFeatured

Pure Carrot Flawless Moisture Surge Serum 60ml

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Pure Carrot Flawless Moisture Surge Serum 60ml

Pure carrot flawless serum give the skin perfecter serum its lightness, softness, gently and unique melting texture. This serum enriched with organic clarifying agents that soften, unifies and smoothens your skin and gives you an even complexion.

Apply in the morning and evening on the face and neck in gentle cycle motion.

60 AED

17% OFFFeatured

Lady Diana Collection Soft Moisturizing Beauty Cream 250ml

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Lady Diana Collection Soft Moisturizing Beauty Cream 250ml

Lady Diana Beauty Cream contains a creamy ultra-rich formula for skin nourishment, restoring skin’s natural barrier and makes it all even toned. It gives radiant, moisturized and healthy skin.

25 AED

15% OFFFeatured

Radiance7 Lightening Milk 250ml

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Radiance7 Lightening Milk 250ml

Rich in kojic acid and glutathione, sodium EDTA, vitamin E and C, Radiance 7 Whitening Body Milk ensures hydration of the epidermis and gradually lightens dark areas. It leaves the skin visibly soft and smooth for 48 hours.

85 AED

11% OFFFeatured

Dove Body Love Invigorating Care Hand Cream 75ml

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Highlights:

Dove Body Love Invigorating Care Hand Cream 75ml

Highlights:

Infused with avocado oil & calendula extract
Inspired by Central American beauty rituals
Deeply hydrates & softens dry hands
Fast-absorbing, non-greasy formula
Dermatologically tested & suitable for all skin types
Dove is certified cruelty-free (globally, Dove does not test on animals)

Your hands deserve the same care as the rest of your skin. With Dove Revitalizing Ritual Hand Cream, inspired by the skincare secrets of Central American women, you can instantly nourish and protect your hands every day.

Enriched with avocado oil and calendula extract, this fast-absorbing formula deeply hydrates and improves the condition of dry skin, leaving hands soft, supple, and beautifully cared for. The fresh, clean fragrance indulges the senses while giving your skin the comfort it needs, especially in colder weather.

Keep your hands smooth, revitalized, and full of life with every use.

40 AED

8% OFFFeatured

Pro White Collagen Lotion 500ml

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Pro White collagen Lotion 500ml

Pro white collagen lotion is Formulated with shea butter and egg yolk, this range eliminates pigmentation and unifies the skin while hydrating it. It also … Pros and cons: Clarifies the skin expertly and naturally.

55 AED

5% OFFFeatured

TGIN Miracle Repairx Anti-Breakage Serum 120ml

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TGIN Miracle Repairx Anti-Breakage Serum 120ml

Packed with rejuvenating castor, coconut, olive, argan, jojoba, and peach kernel oils, the nutrient-rich tgin Miracle RepaiRx Anti-Breakage Serum smooths frizz and flyaways, adds hydration and leaves hair feeling soft and strong with vitamin E.

Benefits

Reduces frizz and fly aways

Hydrates dry strands

Seals in moisture for softer, shinier curls

95 AED

13% OFFFeatured

Cleansers, Lotion, Skin Care

Aichun Beauty Black Removal Whitening Peeling Lotion 100gm

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Aichun Beauty Black Removal Whitening Peeling Lotion 100gm

35 AED

8% OFFFeatured

Skin Doctor Argan Anti-Breakage Conditioner 500ml

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Skin Doctor Argan Anti-Breakage Conditioner 500ml

Vegan formula with high content of antioxidants, essential fatty acids and vitamin E. Repairs breakage

Argan Oil present in this Skin Doctor Argan Conditioner penetrates deep to provide nourishment to the hair. It has high content of antioxidants, essential fatty acids, and vitamin E that helps to repair the breakage and split ends. Ultimate hair repair, healthier and maximum nourishment for coarse hair.

How to use:

After using shampoo, apply generous amount of conditioner to wet hair. Massage gently the hair, leave for 2-3 minutes then rinse thoroughly with water.

60 AED