Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Scrubs, Skin Care

Medimix Charcoal Body Scrub 200gm

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Medimix Charcoal Body Scrub 200gm

Medimix Ayurvedic Charcoal Body Scrub gives you a natural deep cleansing experience for your skin. The activated charcoal acts as a dirt magnet that helps in the process of detoxification. Keeping your skin hydrated and natural-looking all day long

40 AED

8% OFFFeatured

Joji Secret Young Aloe Vera & Avocado Silky Whipp Bubble Soap 100gm

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Joji Secret Young Aloe Vera & Avocado Silky Whipp Bubble Soap 100gm

23 AED

7% OFFFeatured

Snapchat Blue Diamond Glutathione + Kojic Soap 200gm

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Snapchat Blue Diamond Glutathione + Kojic Soap 200gm

Snapchat Blue Diamond Glutathione + Kojic Soap deep cleanses the skin by unblocking skin pore. It removes dirt and oil, helping spot prone skin have a lighter, flawless complexion.

How to use Snapchat Blue Diamond Glutathione + Kojic Soap

Lather up soap on face and body, massaging well. Leave on for a minute before rinsing off.

65 AED

5% OFFFeatured

Advanced Clinicals 5% Niacinamide Serum 52ml

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Advanced Clinicals 5% Niacinamide Serum 52ml

Infused with potent anti-aging minerals like Zinc and Magnesium. Discover bright, soft and supple skin with the antioxidant power of Niacinamide. This anti-aging form of Vitamin B erases the look of blotchy discolorations and age spots. Ultra-hydrating formula quells red spots and soothes dry areas. Our Potent 5% Niacinamide pairs up with hydrating Hyaluronic Acid, antioxidant Ferulic Acid and soothing Zinc to fight the visible signs of aging. Niacinamide targets melanin to promote a brighter complexion while Hyaluronic Acid draws moisture to dry skin, delivering a visible plumping effect. Dermatologist and allergy tested, free from parabens, dyes, and fragrance.

95 AED

25% OFFFeatured

Moroccan Oil Aloe Vera Soap 125gm

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Moroccan Oil Aloe Vera Soap 125gm

The Moroccan Oil Aloe Vera Soap combines the healing properties of aloe vera with the nourishing benefits of Moroccan oil, creating a gentle and refreshing cleanser for your skin.
Gentle on Skin: Perfect for sensitive skin, offering a gentle and non-drying cleanse.
Skin Protection: The antioxidants in Moroccan oil protect the skin from environmental stressors, maintaining skin health.
Long-Lasting Use: The soap bar offers a high-quality, long-lasting formula that will provide plenty of washes.
Nourishing Cleanse: Helps maintain your skin’s natural moisture balance for softer, smoother skin.
Aloe Vera Extract: Known for its soothing, cooling, and hydrating properties, perfect for calming irritated or dry skin.
Moroccan Oil Infusion: Packed with essential fatty acids and antioxidants, Moroccan oil deeply nourishes and revitalizes the skin.
Refreshing Fragrance: A light, clean scent that refreshes the senses without being overpowering.

15 AED

14% OFFFeatured

Shower Gel, Skin Care

Amalico 3in1 Aloe Vera, Aloe + Vitamin E Shower Gel 500ml

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Amalico 3in1 Aloe Vera, Aloe + Vitamin E Shower Gel 500ml

Amalico Shower Gel is used for hair growth, moisturizer, anti-veneer and hair loss treatment  is safe for use for all hair types, derived from all natural ingredientsThis is a great hair cleaner because it squirts quickly and gently cleans.Since this is a fully natural shampoo

30 AED

10% OFFFeatured

Oils & Moisturizer, Skin Care

Mamado Aromatherapy Natural Carrot Oil 150ml

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Mamado Aromatherapy Natural Carrot Oil 150ml

Mamado Natural Carrot Oil is wonderful skin-rejuvenating oil . It helps balance both oily and dry complexions, 
helps to nourish skin, and it?s extremely beneficial for mature or environmentally stressed skin.
It is also said to boost the spirit ,helping to calm an over active mind and soothe emotional stress.

45 AED

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White Secret Lightening Body Lotion 500ml

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White Secret Lightening Body Lotion 500ml

White Secret contain ingredients proven to enlighter your skin and remove black blackheads and spot.

White secret contains ingredients proven to enlighten your skin and remove blackheads and spots. Also contains vitamin E that treats pigmented skin and rashes. Prevents reappearance of dark rashes.

Rich formula is thick enough to be a body moisturizer but gentle enough to be used as daily facial moisturizer.

45 AED

14% OFFFeatured

A Bonne Milk Power Spa Salt Scrub Bottle 320gm

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A Bonne Milk Power Spa Salt Scrub Bottle 320gm

An innovation of salt scrub with collagen which offers a triple action. Micronized Salt Allantion strip away dead surface cells -amp

rough skins. Instantly draw out dirt -amp

impurities and stimulated blood circulation without irritation. Milk Protein restores skin natural balance to get most out of moisturizer. Arbutin and Collagen leaves your complexion brighter refined -amp

more even. The ultimate Collagen extract fades away visible lines -amp

wrinkles and effectively firms the complexion. The minute you apply you skin’s softness is replenished. x Micronized Salt – Exfoliating -amp

Smooth Skin x Milk Protein – Moisturizing -amp

Radiant Skin x Collagen – Lifting -amp

Reducing WrinklesDirection: Apply gently to wet skin in circular movement. Leave on your skin for 3 minutes and then rinse off with clean water. After use you can feel your skin’s softness and smoothness.

30 AED

9% OFFFeatured

Pr. Francoise Bedon Lightening Face Cream Carrot 50ml

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Pr. Francoise Bedon Lightening Face Cream Carrot 50ml

Nourished with carrot oil and vitamin E, this facial moisturizer brings an immediate and long-lasting hydration to your face. Gradually cleans up skins imperfections leaving the face brighter and more refreshed.

145 AED

PRODUCTS ON SALES

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17% OFFFeatured

Shower Gel, Skin Care

Medimix 18 Herbs & Natural Oils Body Wash 250ml

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Medimix 18 Herbs & Natural Oils Body Wash 250ml

The 18 Herbs & Natural Oils Body Wash promotes fresh, odor-free, and blemish-free skin. Unlike common soaps and body washes, it has a gentle, deep-cleansing formula that lifts away impurities without drying the skin. It reveals a smooth, soft complexion, leaving your skin feeling clean, comforted, and refreshed.

25 AED

25% OFFFeatured

Face Cream, Skin Care

Active Caviar Face Cream Gluta-C Injection 24k Gold 50gm

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Active Caviar Face Cream Gluta-C Injection 24k Gold 50gm

A unique product with a mix of vitamins A, B2, B3, C, and E, minerals from the Dead Sea, and the essence of the tropical fruits papaya and passion flower, which are well-known for their wrinkle-reducing and anti-aging effects. The cream is naturally rich, highly concentrated, and anti-oxidant-rich. It is thought that the stimulating aroma inspires passion and desire. Here is a product that can give you beautiful skin and does wonders. It is a non-greasy mixture with Shea butter and Argan oil. It provides the skin with quick relief while hydrating it to help it heal.

75 AED

10% OFFFeatured

Carrot Glow Intense Toning Beauty Milk 500ml

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Carrot Glow Intense Toning Beauty Milk 500ml

Lightening Strength: Enhanced Strength – Healthy, Radiant Glow for All Skin Types

Carrot Glow Intense Toning Lotion is a nourishing body lotion formulated to help visibly lighten the skin while promoting a healthy, radiant glow. Enriched with Carrot Seed Oil, Sweet Almond Oil, and a blend of brightening ingredients, it helps improve the appearance of uneven skin tone and dullness while leaving skin feeling soft, smooth, and comfortably hydrated.

Its lightweight, fast-absorbing formula provides lasting moisture without feeling greasy, helping to reveal a brighter, more even-looking complexion with continued use. Skin feels silky, refreshed, and naturally luminous, making it an ideal choice for daily body care.

540 AED

5% OFFFeatured

Trimay Neuropeptide Lactobiotic Ultra Repair Cream 50ml

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Trimay Neuropeptide Lactobiotic Ultra Repair Cream 50ml

Fatigue, stress and environmental damage can make skin dry, irritated and uneven. But don?t worry, we have the right solution for you! Introducing Trimay NeuroPeptide LactoBiotic Ultra Repair Cream ? an intense cream for ultra-regenerating skin. This powerful cream has been specially developed to replenish and strengthen the skin’s barrier, restoring velvety, moisturised and healthy-looking skin. Combining advanced ingredients, it works effectively to transform skin and restore its natural beauty. Benefits of using Trimay NeuroPeptide LactoBiotic Ultra Repair Cream: Deep Hydration: The rich texture of the cream instantly penetrates the skin, providing deep, long-lasting hydration. Your skin will become soft, firm and radiant. Skin barrier repair: The cream contains special peptides and bioactive components that help to restore and strengthen the skin’s natural barrier. It protects the skin from harmful environmental factors and reduces moisture loss. Soothes irritation and reduces redness: The unique combination of ingredients, including neuropeptides and lactobiotics, soothes irritated skin, reduces redness and restores its natural balance. Improved firmness and elasticity: The cream stimulates the production of collagen and elastin, leading to improved skin firmness and elasticity. Wrinkles and creases will become less visible and the skin will look younger and more toned. Trimay NeuroPeptide LactoBiotic Ultra Repair Cream is not just a cream, but an intensive care for your skin. Give your skin the luxurious feeling of hydration, soothing and replenishment with this magical cream

95 AED

25% OFFFeatured

Yoko Turmeric Spa Soap 90g

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Yoko Turmeric Spa Soap 90g

Bar soap to clean the face and body. Contains ingredients from natural ingredients. Smells good. Directly cleanses dirt and excess oil. Nourishes the skin to be clean, smooth, soft and naturally moisturized.

Curcuma Longa (Turmeric) Root Powder Turmeric contains antioxidants. Helps your skin look radiant. Turmeric can also revitalize your skin and bring out its natural glow.

How to use: Apply to clean face and body in the morning and evening.

Warning: For external use only. Do not eat Stop use if irritation occurs and consult a doctor or pharmacist.

Storage: Store in a cool, dry place.

15 AED

14% OFFFeatured

Hair Care, Hair Gel & Spray

ORS Olive Oil Nourishing Sheen Spray Infused With Coconut Oil 472ml

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ORS Olive Oil Nourishing Sheen Spray Infused With Coconut Oil 472ml

he Olive Oil Nourishing Sheen Spray adds a beautiful Add Shine without weighing down the hair. It provides Add Shine while restoring the hair natural balance. For over 5000 years Olive Oil has been used as a healing elixir. Proclaimed as liquid gold, Olive Oil is rich in essential fatty acids that impart moisture directly into the scalp and hair shaft. ORS Olive Oil Nourishing Sheen Spray is a non-greasy sheen enhancer created to restore the hair natural moisture balance. A blend of Vitamin E, Olive Oil, and herbal extracts provide new life to all hair textures. This product is free of fluorocarbons and drying alcohols. It wont fog or bead like other sheen sprays, and it will not weigh hair down. Key Features

Use daily for added luster and softness

Helps to lock-in moisture for any textured hair style

Use on braids to add a healthy sheen Perfect For

Hair lacking luster and shine Recommended Use

As a finishing polisher

30 AED

13% OFFFeatured

Ujooba Sulphate Free Conditioner With Collagen 500ml

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Ujooba Sulphate Free Conditioner With Collagen 500ml

Restore Shine, Hydration, and Smoothness with Every Use

Complement your hair care routine with the ultra-nourishing Ujooba Sulphate-Free Conditioner with Collagen. Specially crafted to lock in moisture and enhance elasticity, this conditioner helps repair damage, improve manageability, and leave your hair feeling luxuriously soft.

🌟 Key Benefits:

Collagen-Enriched Moisture: Replenishes lost hydration while strengthening hair from within.
Tames Frizz & Breakage: Smoothes cuticles and minimizes split ends for silky, touchable results.
Post-Wash Perfection: Seals in nutrients after shampooing to extend your hair’s softness and shine.
Detangling Power: Makes combing easier while preventing mechanical hair damage.

🚫 Free From:

Sulphate
Paraben
Silicone
Colorants

📋 Product Details:

Size: 500 ml / 16.9 fl oz
Category: Hair Care – Conditioner
Best For: Dry, coarse, frizzy, or damaged hair

35 AED

25% OFFFeatured

African Nature Shea Butter Soap 150gm

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African Nature Shea Butter Soap 150gm

African Nature Shea Butter Soap 150g Shea Butter Soap lathers smoothly to cleanse and nourish your skin, giving you a fresh, smooth and firmer skin. Also frequent use Of African Nature Shea Butter Soap may result in a natural younger looking skin. This Soap can also be used for the washing of hair, keeping it beautiful and shinning. African Nature Shea Butter Soap is made up of Shea Butter, NaoH, Water & Essential Oils. Let’s make bathing natural with African Nature Black Seed Handmade Soap!

30 AED

6% OFFFeatured

Clear Essence Anti-Aging Complexion Soap with Alpha Hydroxy Acid 150gm

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Clear Essence Anti-Aging Complexion Soap with Alpha Hydroxy Acid 150gm

Cleanse and exfoliate rough, dehydrated skin!

Clear Essence® Anti-Aging Complexion Soap with Alpha Hydroxy Acid gives your skin a daily boost, doubling as an acne cleansing soap bar for the treatment of blemishes and pimples. Alpha Hydroxy Acid is a natural exfoliant derived from milk and fruit extracts, boosting collagen production in the skin. When used consistently, this soap bar helps to exfoliate uneven pigmentation by removing dead skin cells, leaving a clear, even toned complexion.

Skin Concern: Acne, uneven skin texture

Recommended Skin Type: All skin types

Used For: An even, flawless complexion, cleansing away dirt and oil

80 AED

22% OFFFeatured

Valera Paradise Dream Body Lotion

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Valera Paradise Dream Body Lotion

35 AED

GIFT SET

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10% OFFFeatured

Face Wash, Skin Care

BNB Rice Extract Face Wash 120ml

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BNB Rice Extract Face Wash 120ml

Rice Face Wash is a gentle yet effective cleanser that nourishes and hydrates your skin while brightening your complexion. Infused with natural rice extract, this face wash removes impurities and excess oil, leaving your skin feeling refreshed and soft.

This gentle Rice Extract Facewash is designed to cleanse and nourish the skin, leaving it refreshed and hydrated. Packed with natural rice extract, it helps remove impurities, excess oil, and dirt while maintaining the skin's moisture balance. Ideal for all skin types!

Benefits:

Gently cleanses and hydrates the skin
Brightens the complexion and evens out skin tone
Soothes and calms irritated skin
Provides SPF 30 protection to shield from harmful UVA & UVB rays
Smooths and softens the skin while reducing the appearance of fine lines
Free from harsh chemicals like hydroquinone and mercury, ideal for sensitive skin

45 AED

20% OFFFeatured

Creams, Skin Care, Tubes

Amalico Fruit Acid Tube Cream 50ml

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Amalico Fruit Acid Tube Cream 50ml

Introducing our amalico tube cream, a powerful skincare solution derived from natural ingredients. This natural antioxidant and skin brightener works wonders in reducing melanin formation, resulting in a visible improvement in age spots, freckles, melasma, and post-inflammatory pigmentation.

20 AED

33% OFFFeatured

Skin Doctor Honey & Milk Soap 100gm

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Skin Doctor Honey & Milk Soap 100gm

Intensive and nourishing soap for a healthy skin.

Skin Doctor Honey & Milk Soap is created with mild but effective moisturizing essences plus Honey and Milk Extract to help whiten skin while cleansing. It also contains fine moisturizers to soften, smoothen and prevent skin from dryness. Leaves your skin fairer, smoother, healthier and younger-looking.

How to use:

Apply onto wet face and gently massage thoroughly, then rinse off.

Use twice daily, morning and night.

10 AED

20% OFFFeatured

Conditioner, Hair Care

Every Strand Biotin & Collagen + Rosemary Mint Strengthening Conditioner 399ml

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Every Strand Biotin & Collagen + Rosemary Mint Strengthening Conditioner 399ml

Promotes Healthy, Longer, Stronger Hair
What it is: Perfect for flat to medium volume hair, this strengthening conditioner is infused with the refreshing essence of rosemary and mint, leaving your hair with an irresistibly delightful scent.
Why I need it: Experience the ultimate hair transformation with our strengthening conditioner, enriched with biotin, collagen, rosemary, and mint. Say goodbye to breakage and hello to beautifully healthy hair.
How to use it: After rinsing out the shampoo, apply a generous amount of Biotin & Collagen Conditioner. Use a wide-tooth comb to gently detangle your hair, working from the ends to the roots, then rinse thoroughly.

60 AED

20% OFFFeatured

Gluta White wiith Glutathione & Collagen Face Cream Dark Spot Corrector 15gm

Skin Care, Spot Corrector

Gluta White wiith Glutathione & Collagen Face Cream Dark Spot Corrector 15gm

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Gluta White wiith Glutathione & Collagen Face Cream Dark Spot Corrector 15gm

Based on glutathione and collagen, Gluta White lightening cream gives your skin a boost of youth and radiance. It purifies, eliminates spots and imperfections, and is suitable for all skin types.

Formulated with dual active ingredients Glutathione and Collagen, Glut white exfoliating clarifying soap softens, cleanses the skin without drying it and rids dead cells. Supreme healthy white Skin.

Reduce wrinkle, Boost up collagen, Anti-aging. Reduce freckles, Acne Scars, Remove dark spots. Reduce and fitting the face Pores.

20 AED

7% OFFFeatured

Sunny Isle Rosemary Mint Hair & Strong Roots Shampoo 353ml

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Sunny Isle Rosemary Mint Hair & Strong Roots Shampoo 353ml

Our gentle yet effective Sunny Isle Rosemary Mint Hair and Strong Roots Shampoo formula is enriched with humectants and conditioning agents to instantly add volume, strength and shine to otherwise dry and dull hair. Infused with Biotin and our always pure and natural 100% Jamaican Black Castor Oil, this nutrient rich shampoo assists with the treatment of dry, itchy scalps and aids in longer, stronger and deeply nourished looking hair. Great for all hair types, textures, and colors.

Benefits:

Infused with Biotin

Infused with Jamaican Black Castor Oil

Anti-Breakage and Growth Formula

Lightweight For Daily Use

Excellent for Curly and Transitioning Hair

Enriched with humectants and conditioning agents.

Adds Volume and Strengthens.

Helps with itchy, dry scalp.

Stimulates Hair Growth

65 AED

10% OFFFeatured

Silky Cool Brighten and Rejuvenate Skin Face & Body Scrub Gel Gold 200ml

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Silky Cool Brighten and Rejuvenate Skin Face & Body Scrub Gel Gold 200ml

Achieve a brighter and rejuvenated complexion with our Silky Cool Face & Body Scrub Gel Gold. Infused with natural ingredients, this gel-based scrub is designed to gently exfoliate and remove dead skin cells, revealing smoother, brighter, and healthier-looking skin.

Our scrub gel is formulated to work on all skin types, even sensitive skin, without any harsh chemicals like parabens and sulfates. The blend of natural ingredients helps to brighten and rejuvenate the skin, leaving it feeling soft, supple, and refreshed.

To use, apply a small amount of the scrub gel to damp skin and gently massage in a circular motion, concentrating on areas that need extra attention. Rinse thoroughly with water and pat dry. You’ll notice an immediate improvement in the texture and appearance of your skin, with increased brightness, smoothness, and radiance.

Order your Silky Cool Face & Body Scrub Gel Gold today and experience the benefits of this amazing product for yourself. With our scrub gel, you’ll have skin that is brighter, rejuvenated, and glowing with health

45 AED

18% OFFFeatured

Double Sheen Shea Butter Moisturizing Curl Activator Creme 355ml

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Double Sheen Shea Butter Moisturizing Curl Activator Creme 355ml

Double Sheen shea butter for natural hair moisturizing curl activator creme enhances your natural curl pattern to revel soft shiny bouncy curl.

45 AED

16% OFFFeatured

Rapid Clair Lightening Lotion with Lemon Vitamin C 750ml

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Rapid Clair Lightening Lotion with Lemon Vitamin C 750 ml

Introducing Rapid Clair Lait with Lemon Vitamin C 750 ml, the perfect solution for brightening and revitalizing your skin. This powerful formula combines the skin-loving benefits of lemon and Vitamin C to provide you with a radiant and healthy complexion.

Say goodbye to dull and tired-looking skin as you indulge in the refreshing scent and luxurious texture of this product. Formulated with care and precision, this 750 ml bottle ensures that you have an ample supply to enjoy the benefits of Rapid Clair Lait every day. Elevate your skincare routine with Rapid Clair Lait and let your skin glow with natural radiance.

80 AED