Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Lotion, Skin Care

Aveeno Daily Moisturizing Body Wash Dry Skin 354ml

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Aveeno Daily Moisturizing Body Wash Dry Skin 354ml

This body wash is designed to gently cleanse and hydrate dry skin.
Formulated with nourishing oat, it helps to replenish the skin’s moisture barrier while leaving it feeling soft and smooth.
The mild formula is suitable for daily use and is dermatologist-tested, ensuring it is safe for dry and sensitive skin.
It is free from harsh chemicals and helps to maintain skin’s natural moisture balance.

Gently cleanses and hydrates dry skin
Formulated with nourishing oat
Dermatologist-tested for sensitive skin
Suitable for daily use
Free from harsh chemicals

Ingredients:
Water, Glycerin, Sodium Chloride, Cocamidopropyl Betaine, Avena Sativa (Oat) Kernel Extract, Sodium Lauroamphoacetate, Citric Acid, Fragrance, Polyquaternium-7, Sodium Benzoate, Caprylyl Glycol, Hydroxypropyl Methylcellulose, Propylene Glycol, Disodium EDTA.

Disclaimer:

While Niceone strives to ensure the accuracy of product images and information, some updates to packaging or ingredients may occur before they are reflected on our site. Products may occasionally ship with different packaging, but we always guarantee item quality. We recommend reviewing product labels, warnings, and usage instructions before use and not relying solely on the information provided on Niceone.

125 AED

20% OFF

Oils & Moisturizer, Skin Care

Dr.Meinaier Pure Rose Oil Essential Oils for Brightening and Moisturising 118ml

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Dr.Meinaier Pure Rose Oil Essential Oils for Brightening and Moisturising 118ml

Rose Oil: contains skin-nourishing fatty acids and polyphenols, reduce dryness and allow your skin to retain moisture, elping shield skin from environmental toxins, smoothing and improve texture skin, diminish the signs of aging, calming effect and can help reduce temporary redness.

20 AED

11% OFFFeatured

Roda Roji Azulene Soothing Peptide Toner 200ml

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Roda Roji Azulene Soothing Peptide Toner 200ml

RODA ROJI Azulene Soothing Peptide Toner has a soothing effect, moisturizes the skin, relieves irritation and itching, reduces inflammation and restores the natural protective barrier.

85 AED

11% OFFFeatured

A Bonne Dewy Hya Niacinamide Aura Essence Lotion 500ml

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A Bonne Dewy Hya Niacinamide Aura Essence Lotion 500ml

Magic of the Aura Formula Essence Lotion The door to flawless skin Enjoy an instant glow with the concentrated, fast-absorbing, non-sticky formula. With an enchanting scent The magic of the formula of this new lotion that will add an aura to the skin Reveals glowing skin, flawless skin Enjoy your new skin journey towards transforming into timeless beauty.

– Pitera: Reduces wrinkles and helps nourish and restore skin to become soft and supple. Look younger
– Haya: Adds moisture to make skin look plump and smooth.
– Niacinamide evens skin tone and reduces dark spots

40 AED

25% OFFFeatured

Pure White Exfoliating Soap Soap 150gm

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Pure White Exfoliating Soap Soap 150gm

Pure White Gold has been specially developed for the beauty of your skin thanks to the 6 precious vegetable oils that compose it. The Pure White Gold exfoliating soap cleanses and eliminates dead cells from your epidermis thanks to the action of apricot kernel powder which restores the radiance of the complexion. This soap prepares your skin for a regenerating and softening beauty treatment.

It gives your epidermis its soft and silky texture while revealing the radiance of your complexion.

15 AED

8% OFFFeatured

Shea Moisture 100% Virgin Coconut Oil Daily Hydration Body Wash 384ml

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Shea Moisture 100% Virgin Coconut Oil Daily Hydration Body Wash 384ml

Immerse yourself into a daily indulgence experience with the best parts of the coconut!

This body wash is blended with ultra-hydrating ingredients, such as Acacia Senegal, 100% Virgin Coconut Oil, and Coconut Milk, that deeply moisturize while gently cleansing. The result? A soft, nourished, and luxuriously clean skin.

60 AED

20% OFFFeatured

Trimay Panthenol Madeca Enhance Barrier Cream 50ml

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Trimay Panthenol Madeca Enhance Barrier Cream 50ml

Discover intensive skin relief with Trimay Panthenol Madeca Enhance Barrier Cream, a rich, dermatologist-formulated moisturizer designed to strengthen and restore the skin barrier. Enriched with 5% panthenol and madecassoside, this barrier cream delivers deep hydration, soothes redness, and calms sensitive or irritated skin.

Ideal for dry, stressed, or post-treatment skin, its lightweight yet nourishing texture absorbs quickly without clogging pores. Suitable for daily use on all skin types, including sensitive skin.

120 AED

12% OFFFeatured

Mekako Gluta-LCP 15Plus Shower Gel 500ml

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Highlights:

Mekako Gluta-LCP 15Plus Shower Gel 500ml

Smooth your skin to radiance!

2 in 1 product both cleanses and polishes the skin.

While surfactants remove dirt and impurities, wax micro granules scrub away dead cells to leave your skin looking refined and more radiant, indeed ready to get the best benefits from subsequent body care treatments.

To complement your mood, a clean fresh scent you will love.

Excellent for daily use for oily and normal skin types.

75 AED

20% OFFFeatured

Oils & Moisturizer, Skin Care

Active Caviar Deep Skin Perfect Tone Body Oil 300ml

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Highlights:

Active Caviar Deep Skin Perfect Tone Body Oil 300ml

Active Caviar Deep Skin Perfect Tone Body Oil is a whitening, even-tone body oil formulated with alpha arbutin, niacinamide, and tranexamic acid to brighten, fade spots, and repair the skin barrier. Enriched with an antioxidant boost, it delivers 24-hour hydration while boosting elasticity and refining rough texture for smoother, more radiant skin.

Key Active Ingredient

Perfect Tone Complex with Alpha Arbutin, Niacinamide & Tranexamic Acid

Helps brighten skin and fade stubborn spots.
Supports even tone and barrier repair.

Promised Benefits

Provides 24-hour hydration.
Boosts skin elasticity.
Refines rough texture.
Delivers an antioxidant boost.
Helps defend against stubborn spots and uneven tone.

How to Use

Cleanse the body thoroughly before application.
Pump a suitable amount of oil into hands.
Massage evenly over the body until fully absorbed.
Use daily for best whitening and even-tone results.

120 AED

14% OFFFeatured

Amalico 3in1 Lavender, Collagen + Vitamin E Shower Gel 500ml

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Amalico 3in1 Lavender, Collagen + Vitamin E Shower Gel 500ml

Amalico Shower Gel is used for hair growth, moisturizer, anti-veneer and hair loss treatment  is safe for use for all hair types, derived from all natural ingredientsThis is a great hair cleaner because it squirts quickly and gently cleans.Since this is a fully natural shampoo

30 AED

PRODUCTS ON SALES

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18% OFFFeatured

Lotion, Skin Care

Intense Flair Body Lotion Ultra Lightening 250ml

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Intense Flair Body Lotion Ultra Lightening 250ml

Skin Care Soft Even Creamy Oil Lotion This moisture-rich body Cream combines the intensive moisturizing benefits of an oil,

45 AED

17% OFFFeatured

Anti Stretch Marks, Oils & Moisturizer, Skin Care, Spot Corrector

Irha Gold Beauty Cream 30gm

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Irha Gold Beauty Cream 30gm

Experience a Brighter You with Irha Gold Beauty Cream! Our Natural Formula Helps Brighten Skin, Fade Pimples & Dark Spots in Just 3 Days. Discover Your Best Skin – Buy Now!

25 AED

12% OFFFeatured

Difeel Growth and Curl Biotin Conditioner 1000ml

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Highlights:

Difeel Growth and Curl Biotin Conditioner 1000ml

Curly Hair Conditioner

Difeel Growth & Curl Biotin Infused Conditioner is formulated with Biotin and Wavemax, a plant-based active ingredient for proven long-lasting and defined curls.

Conditioner for Curly Hair

Our expertly formulated biotin infused conditioner helps promote natural, healthy hair growth while improving overall thickness

Conditioner for Wavy Hair

This expertly crafted conditioner is formulated with Biotin, part of the vitamin B family that plays a vital role in the health of your hair. A lack of Biotin can lead to hair loss.

Curl Enhancing Conditioner

This pro-growth conditioner strengthens hair, enhances waves and curls, while encouraging healthy hair growth.

Wavy Hair Conditioner for Hair Growth

Sulfate Free – Paraben Free – Phthalate Free – Color Safe Formula
Easy Difeel Dispensing – Proudly Made in USA

220 AED

17% OFFFeatured

Moisturizers, Skin Care

Disaar Skin Care Moisturizing Whitening Soothing Collagen Face Gel 280ml

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Disaar Skin Care Moisturizing Whitening Soothing Collagen Face Gel 280ml

Contiene extractor de colágeno hasta el 92%

Hydrate y repair profundamente

Aclara las cicatrices más marcadas

Presentación moderna en cápsula

Contenido neto 280ml

25 AED

8% OFFFeatured

Trimay Jeju Matcha Low Ph Cleansing Foam 100ml

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Trimay Jeju Matcha Low Ph Cleansing Foam 100ml

Gently cleanse and refresh your skin with Trimay Jeju Matcha Low pH Cleansing Foam. Formulated with soothing matcha extract sourced from Jeju Island, this mild cleanser helps remove impurities, excess oil, and dirt while maintaining your skin’s natural pH balance. Its low pH formula supports healthy skin without causing dryness or irritation, making it ideal for daily use and suitable for all skin types, including sensitive skin.

Key Benefits:

Mild, low pH formula that respects your skin’s natural barrier
Contains Jeju-grown matcha extract for antioxidant-rich care
Deeply cleanses pores and removes daily buildup
Leaves skin feeling soft, refreshed, and balanced

55 AED

25% OFFFeatured

Nisa Whitening Camel Milk Soap Almond & Honey

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Nisa Whitening Camel Milk Soap Almond & Honey

15 AED

13% OFFFeatured

Eveline Exclusive Hair Oil 8 in 1 Elixir of Gold 150ml

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Highlights:

Eveline Exclusive Hair Oil 8 in 1 Elixir of Gold 150ml
Hair Oil 8 in 1 formulated with Pro-repair 4D technology that improves the damaged and dry hair looks immediately.
Its formula is rich in argan oil and keratin that nourish, moisturizes, strengthens, and smooths the hair from roots to tips.
It protects the hair against harmful external factors and makes it easier to comb and style.
Features light formula that does not leave any residue in the hair.
The best choice to have healthy, soft, and shiny hair.

65 AED

10% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Gluta Gold Carrot Fast Action Whitening Essential Oil for Face & Body 300ml

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Highlights:

Gluta Gold Carrot Fast Action Whitening Essential Oil for Face & Body 300ml

Experience professional skincare with Gluta Gold Carrot Fast Action Whitening Essential Oil, formulated for both face and body. This 300ml essential oil is designed to whiten and brighten skin, reduce dark spots, and provide anti-aging benefits. Enriched with carrot oil, vitamins E, C, and A, sweet almond oil, and jojoba oil, it helps moisturize, firm, and protect the skin. The oil also includes SPF 45 for sun protection and aims to deliver visible results within 7 days.

Highlights

Fast-acting whitening essential oil for face and body, 300ml volume
Enriched with carrot oil, vitamins E, C, and A, sweet almond oil, and jojoba oil
Helps to brighten skin, reduce dark spots, and diminish wrinkles
Provides moisturizing and firming benefits with SPF 45 sun protection

45 AED

8% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care, Tubes

LightenUp Anti-Aging Intense Moisturizer 200ml

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Highlights:

LightenUp Anti-Aging Intense Moisturizer 200ml

Indulge in our LightenUp Anti-Aging Intense Moisturizer, a nourishing treat that deeply hydrates your skin, leaving it supple, renewed, and irresistibly soft. With its rich and buttery texture, this moisturizer is specially formulated with over 75% Shea Butter, complemented by the power of Vitamin E and natural oils. Together, they work harmoniously to improve skin texture, fortify against dryness, and minimize the visible signs of aging.

Directions: For silky-smooth skin, generously apply the moisturizer to your entire body in the morning and evening.

110 AED

5% OFFFeatured

Aveeno Daily Moisturizing Body Lotion Dry Skin 523ml

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Aveeno Daily Moisturizing Body Lotion Dry Skin 523ml

Soothe and hydrate very dry skin with this fragrance-free lotion, specially formulated with a triple oat and shea butter blend.
This nourishing lotion provides clinically proven relief for itchy, dry skin, offering 48-hour moisture and protection.
Enriched with Dimethicone, it helps form a barrier to lock in hydration and protect the skin.
Perfect for extra-dry, itchy skin, it delivers soothing care to keep your skin feeling smooth and comfortable.

Provides 48-hour moisture and relief
Enriched with Dimethicone for protection
Soothes and nourishes with Triple Oat & Shea Butter
Unscented formula for sensitive skin
Ideal for dry, itchy skin

Ingredients:
water, glycerin, distearyldimonium chloride, petrolatum, isopropyl palmitate, cetyl alcohol, avena sativa (oat) kernel flour, benzyl alcohol, sodium chloride.

Disclaimer:

95 AED

GIFT SET

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17% OFFFeatured

Skin Care, Spot Corrector

Papaya Clear Clarifying Lightening Serum 30ml

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Highlights:

Papaya Clear Clarifying Lightening Serum 30ml

Papaya Clear Maximum Clarifying Activator Serum has been designed to erase dark spots and even out skin tone. Its enhanced depigmenting system lightens your skin, making it radiant with beauty. It contains depigmenting agents that work by inhibiting melanin production: pigment spots gradually fade and skin lightens.

25 AED

7% OFFFeatured

Conditioner, Hair Mask, Hair Care

Melano Pharma Hair Conditioner Cream with Garlic Marrow & Onion 500ml

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Highlights:

Melano Pharma Hair Conditioner Cream with Garlic Marrow & Onion 500ml

How to use

Put a suitable amount of hair conditioner on the hair and gently massage the hair thoroughly then put a melano conditioner and leave at least for 20 minutes then wash your hair

65 AED

13% OFFFeatured

Purec Pure Egyptian Magic Whitening Turmeric & Caviar Spa Scrub 750gm

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Highlights:

Purec Pure Egyptian Magic Whitening Turmeric & Caviar Spa Scrub 750gm

Purec Egyptian Magic Whitening Turmeric & Caviar Spa Scrub is the perfect exfoliating and lightening scrub formulated with Pure and natural extracts with fine apricot powder. This scrub is created for superior anti-aging and lightening benefits. Scrub beads help brighten the complexion and reduce inflammation thereby revealing a clearer and more even complexion.

It has high exfoliating property and helps properly rejuvenate the skin. The strong aroma of the scrub will keep you feeling fresh all day long.

65 AED

13% OFFFeatured

Topicrem DA Ultra Rich Cleansing Gel for Atopic Skin 500ml

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Highlights:

Topicrem DA Ultra Rich Cleansing Gel for Atopic Skin 500ml

Experience the gentle touch of Topicrem DA Ultra Rich Cleansing Gel for Atopic Skin 500ml (16.90 fl oz), a luxurious cleansing solution crafted specifically for sensitive and atopic skin. This ultra-rich gel boasts a creamy texture that transforms into a soft lather, effortlessly cleansing without stripping the skin of its essential moisture. Enriched with the soothing properties of glycerin, this cleansing gel provides immediate hydration, leaving your skin feeling soft and supple after each wash. The subtle, calming fragrance further enhances your cleansing routine, making it a delightful experience. With regular use, the skin barrier is fortified, helping to reduce discomfort associated with dryness and sensitivity. Thanks to the inclusion of allantoin, known for its skin-calming effects, this formula helps to soothe irritation, providing a comforting embrace to your skin. Additionally, the presence of sunflower oil in the formulation ensures long-lasting nourishment, helping to maintain a healthy skin balance. Let Topicrem’s expertly crafted cleansing gel become your daily ally in achieving a smooth and resilient complexion, offering a reassuring sense of care and comfort with every use.

130 AED

Creams, Serums, Skin Care

Pro White Lightening Cream 220ml

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Highlights:

Pro White Lightening Cream 220ml

Pro White Lightening Cream 220ml is Formulated with shea butter and egg yolk, this range eliminates pigmentation and unifies the skin while hydrating it. It also … Pros and cons: Clarifies the skin expertly and naturally.

25 AED

7% OFFFeatured

Cleansers, Serums, Skin Care

CeraVe Hydrating Facial Cleanser 237ml

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Highlights:

CeraVe Hydrating Facial Cleanser 237ml

CeraVe Hydrating Facial Cleanser is a unique formula that cleanses, hydrates and helps restore the protective skin barrier with three essential ceramides (1, 3, 6-II). The formula also contains hyaluronic acid to help retain skin’s natural moisture. With ceramides 1,3 and 6-II. Hyaluronic acid to help retain skin’s moisture. Fragrance-free. Non-comedogenic. Non-drying. Gentle, non-irritating

70 AED

25% OFF

Cire D’abeille Beeswax Soap 350gm

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Highlights:

Cire D’abeille Beeswax Soap 350gm

Its innovative formula eliminates dead cells to refine and improve skin texture and illuminates your skin in just one step. This Soap 350gm is rich in fatty acid, nourish the skin barrier and makes the skin softer and more beautiful. Its Formula innovative repairs and gives a nice light complexion.

Direction of usage:

How to use: Always apply to a clean/dry skin, massaging in circles until the body lotion is completely absorbed. For body use, eep out of reach of children. For all skin type.

15 AED

10% OFFFeatured

Creams, Skin Care, Tubes

QEI+ Paris Active Efficacité Extreme Lightening Cream Gel 50gm

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Highlights:

QEI+ Paris Active Efficacité Extreme Lightening Cream Gel 50gm

QEI+ has elaborated a night treatment toning gel cream to fight against skin incidents and correct the complexion imperfections. Rich of the best toning plants and Shea Butter, Active Efficacité Extrême Lightening Gel Cream will give to your skin a real clarity and deep moisturisation.
USE : In the evening, after perfectly cleansing your skin with the QEI+ Active Efficacité Extrême soap, apply the gel cream on the dark areas with gently massages for a good penetration. We advise to use the Active Efficacité Extrême Cream in the morning.

135 AED

20% OFFFeatured

Bench Daily Scent Cologne Bubble Pop 125ml

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Highlights:

Bench Daily Scent Cologne Bubble Pop 125ml

Bench Daily Scent Cologne Bubble Pop
To help you keep up with your ever-changing mood,
Bench introduces a line of scents that’s a sure fit to your everyday life
The Daily Scent Cologne Collection

20 AED

6% OFFFeatured

Hair Oil, Hair Scalp Treatment, Hair Treatment, Hair Care

Mitchell Organics Organic Extract Batana Oil Scalp Oil 118ml

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Highlights:

Mitchell Organics Organic Extract Batana Oil Scalp Oil 118ml

Revive your scalp and energize your strands with the power of Honduras’ miracle oil. This lightweight yet potent scalp oil blends 100% pure Batana Oil with nourishing botanicals like Jamaican Black Castor Oil, Black Cumin Seed Oil, Sunflower Oil, and Rosemary Essential Oil. Formulated to stimulate hair growth, reduce breakage, and restore scalp health, it promotes visibly thicker, shinier, and stronger hair over time. Ideal for daily hydration and long-term repair.

Hair Concern

• Hair thinning or shedding

• Dry, flaky, or irritated scalp

• Weak or brittle strands

• Lack of shine and moisture retention

• Slow hair growth

Used on Hair Types

• Suitable for all hair types and textures

• Especially effective on curly, coily, dry, or transitioning hair

• Safe for chemically treated and color-treated hair

How it Works

• Stimulates Growth: Batana and rosemary oils work together to invigorate hair follicles and improve circulation in the scalp.

• Nourishes & Hydrates: Sunflower and black cumin seed oils soothe the scalp and deliver essential nutrients to the root.

• Reduces Breakage: Strengthens hair fibers from the base, reducing breakage and improving strand integrity.

• Restores Shine: Seals in moisture and smooths the cuticle for soft, glossy hair.

Key Highlights

• 100% natural and plant-based ingredients
• Lightweight formula ideal for daily scalp care
• Promotes thicker, stronger hair growth
• Deeply hydrating and soothing
• Free from parabens, silicones, and synthetic fragrances

Key Ingredients

Sunflower Oil, Batana Oil, Black Cumin Seed Oil, Jamaican Black Castor Oil, Rosemary Essential Oil

Directions

Apply a small amount directly to a clean scalp. Massage gently using fingertips to evenly distribute and stimulate circulation. Use as needed, 2–3 times per week, or as part of your daily scalp care routine. Do not rinse.

85 AED