Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Creams, Skin Care

Clere Avocado Milk Body Cream Pure Glycerine Enriched 500ml

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Highlights:

Clere Radiance 5 Oils + Glycerine Body Cream 400ml

A body cream with a formula enhanced with a blend of five natural oils with amazing benefits for the skin.Helps reduce the appearance of stretch marks, as it helps improve skin elasticity and nourishes it comprehensively.

Contains argan oil, almond oil, coconut oil, magnolia oil, and castor oil.It provides your skin with deep nourishment and works to moisturize it intensively for a long time.

Studies have shown that 9 out of 10 women who used this cream noticed a significant improvement in the appearance of stretch marks.Enhanced with skin soothing properties, and works to enhance its freshness and softness.

Improves skin elasticity.
Enhances skin radiance and softness.
Contains glycerin.
Provides the skin with deep hydration.
Contains natural soothing and nourishing ingredients.

45 AED

20% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Faiza Skin Whitening Beauty Cream 50gm

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Highlights:

Faiza Skin Whitening Beauty Cream 50gm

Nourishes the skin and gives back its natural look within a few weeks of its applications

Removes wrinkles, marks, hives even dark circles under the eyes and turns the skin into white

Evens skin tone, offers clear and smoother skin

20 AED

17% OFFFeatured

Anti Stretch Marks, Oils & Moisturizer, Spot Corrector, Skin Care

Layla Day & Night Cream 30gm

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Layla Day & Night Cream 30gm

Layla Day & Night cream can be used during the day time as well as night time. It penetrates deep into your skin and makes it brighter. It contains strawberry extracts which remove bacteria and keep your skin refreshing. Moreover, it removes dark circles, pimples, acne, wrinkles and freckles resulting in a glowing face.

25 AED

14% OFFFeatured

A Bonne Spa White C Salmon Shower Salt 350gm

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Highlights:

A Bonne Spa White C Salmon Shower Salt 350gm

Relaxing and indulging yourself with home spa product. A wonder Spa Shower Salt clean deeply and firming your skin with the natural value of Spa Salt, Vitamin C and Salmon Ovary Peptide.

* Hydrating AHA Scrub

* Exfoliating Whitening

* Smooth & Radiant

Direction: Scoop out a generous amount and apply onto wet skin. Massage gently a circular motion to remove dead skin cells and leave on for 3 minutes, then rinse off thoroughly.

30 AED

13% OFFFeatured

Amalico Batana Oil Body Lotion 430ml

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Highlights:

Amalico Batana Oil Body Lotion 430ml

Pamper your skin with AMALICO Batana Oil Body Lotion – 430ml, enriched with 100% natural Batana Oil, renowned as the Honduran Miracle Oil. Formulated with a Deep Care Complex, this luxurious body lotion delivers intensive moisture and nourishment for dry to normal skin, leaving it soft, smooth, and visibly radiant.

This fast-absorbing lotion penetrates deep into the skin to restore hydration, improve elasticity, and enhance overall texture. With regular use, it helps maintain comfortable, healthy-looking, and luminous skin without any greasy residue.

Perfect for daily use, this versatile body lotion works on arms, legs, elbows, knees, and other areas needing intensive care. Suitable for men and women, it promotes long-lasting softness and smoothness while helping your skin look naturally radiant and nourished.

35 AED

Always young Lightening Soap 130g

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Highlights:

Always young Lightening Soap 130g

Deeply cleanses the skin and eliminates impurities

Exfoliates dead cells and reveals a glowing complexion

Prepares the skin for your skincare routine

The skin is soft, supple and radiant

15 AED

10% OFFFeatured

Active Caviar Drip Super Bleaching Body Oil Gluta Injection 150000mg 100ml

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Highlights:

Active Caviar Drip – Super Bleaching Body Oil Gluta Injection 150000mg 100ml

Active Caviar Drip Super Bleaching Body Oil is made with glutathione, collagen, vitamin C, 10 and concentrated fruity acids This Serum evenly whitens skin tone while blocking the epidermic biosynthesis of pigmentation: Stimulates cell regeneration and delays the skin aging process. Intensively moisturizes the skin. Effectively lightens dark spots, acne, freckles, age spots, dark areas, blemishes, and other discolorations.

90 AED

20% OFFFeatured

Oils & Moisturizer, Skin Care

Reborn Green Tea Massage Oil 250ml

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Highlights:

Reborn Green Tea Massage Oil 250ml

Green Tea: helps to revitalize the body and clear the mind. The Green Tea is a bold, clean and zesty aroma that awakens the senses. It helps with mental concentration, focus and motivation. The fresh lemony, lime and subtle grass notes is the perfect balance to uplift the sprit.

DIRECTIONS OF USE: Pour an ample amount of Reborn Beauty Massage Oil Green Tea into your palm apply directly to your body and massage unit oil is abosorbed on your body. For best result, use after bath and before bed time. It keeps your body relaxed and your skin moisturized.

40 AED

13% OFFFeatured

Silky Cool Gold Foot & Body Gel Scrub 500ml

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Highlights:

Silky Cool Gold Foot & Body Gel Scrub 500ml

Removes black dead cells & impurities leaves your skin fresh and younger

35 AED

8% OFFFeatured

Shower Gel, Skin Care

Skin Doctor Gluta Glow Exfoliating Lightening Shower Gel 1000ml

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Highlights:

Skin Doctor Gluta Glow Exfoliating Lightening Shower Gel 1000ml

Skin Doctor Gluta Glow Exfoliating Lightening Shower Gel 1000ml is formulated with herbal extracts to naturally lighten skin tone on each application. It creates a protective, nourishing and soft layer on the skin and contains natural skin lighteners to reduce the appearance of sunspots. Additionally, it is cooling and contains scrubbing particles.

Benefit Of Skin Doctor Gluta Glow Exfoliating Lightening Shower Gel

The bath nourishes the skin
Help reduce the appearance of spots on the body
Keeps the skin lighten

Side Effects

As at the time of publishing this content, there are no noted side effects of this product but if you notice any side effects using the product, please discontinue and contact our Customer service agent.

110 AED

PRODUCTS ON SALES

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17% OFFFeatured

Skin Care, Sunscreen

Cathy Doll Aqua Sun Whitening Body Sun Serum SPF50/PA+++ – 138gm

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Highlights:

Cathy Doll Aqua Sun Whitening Body Sun Serum SPF50/PA+++ – 138gm

Cathy Doll Aqua Sun Whitening Body Sun Serum is a lightweight, water-based sunscreen designed to instantly brighten your skin tone while offering powerful sun protection. Its innovative gel texture transforms into a mineral water serum that absorbs quickly without stickiness, making it perfect for daily use in hot or humid climates.

🌟 Key Benefits:

High Sun Protection: SPF50/PA+++ shields skin from harmful UVA and UVB rays up to 50 times
Instant Brightening: Special gel particles tone up skin immediately after application
Water-Light Texture: Breaks into a mineral serum for fast absorption
Non-Sticky Formula: Smooth, lightweight feel that spreads easily without residue
Skin Nourishing Ingredients:
- Magnesium Ascorbyl Phosphate (Vitamin C): Brightens skin and evens tone
- Niacinamide (Vitamin B3): Reduces dark spots and dullness
- Jania Rubens Extract: Revitalizes and refreshes skin
- Titanium Dioxide: Provides long-lasting UV protection

🧴 How to Use:

Apply evenly over the body 15 minutes before sun exposure.
Gently massage until the cream breaks into serum droplets and fully absorbs.
Reapply every 2–4 hours for continued sun protection, especially during outdoor activities or sweating.

50 AED

14% OFFFeatured

Valera Peel Off Mask Vitamin C

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Highlights:

Valera Peel Off Mask Vitamin C

30 AED

16% OFFFeatured

Rapid Clair Lightening Lotion with Lemon Vitamin C 750ml

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Highlights:

Rapid Clair Lightening Lotion with Lemon Vitamin C 750 ml

Introducing Rapid Clair Lait with Lemon Vitamin C 750 ml, the perfect solution for brightening and revitalizing your skin. This powerful formula combines the skin-loving benefits of lemon and Vitamin C to provide you with a radiant and healthy complexion.

Say goodbye to dull and tired-looking skin as you indulge in the refreshing scent and luxurious texture of this product. Formulated with care and precision, this 750 ml bottle ensures that you have an ample supply to enjoy the benefits of Rapid Clair Lait every day. Elevate your skincare routine with Rapid Clair Lait and let your skin glow with natural radiance.

80 AED

18% OFFFeatured

Bigen Speedy Hair Color Conditioner No. 881 Natural Black 80gm

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Highlights:

Bigen Speedy Hair Color Conditioner No. 881 Natural Black 80gm

Bigen Natural Black Hair Dye 881 is an effective and innovative hair dye product that gives hair a natural black color without the need to use ammonia. It features an effective formula that nourishes the hair and gives it a natural and beautiful color.

Benefits and features:

It gives hair a natural black color that appears beautifully.

Ammonia-free formula, making it gentler on the scalp and hair.

It contains ingredients that nourish the hair and make it soft and shiny.

It comes with easy at-home instructions, making it easy to apply on your own.

Sufficient quantity for complete hair coloring.

Provides lasting color that lasts for a long time without fading quickly.

Suitable for home use and professional results.

45 AED

7% OFFFeatured

Hair Care, Hair Styling Products

Black Castor Miracle Braid, Loc & Twist Gel Growth Protection & Extra Hold 227gm

Black Castor Miracle Braid, Loc & Twist Gel Growth Protection & Extra Hold 227gm

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Highlights:

African Pride Olive Miracle Black Castor Miracle Deep Penetrating Moisture Restore Treatment 59ml

This Moisture Restore Treatment deeply conditions and hydrates extremely dry, damaged hair. Specially created with black castor oil, coconut milk, and shea butter, this treatment deeply penetrates hair strands and restores moisture.

65 AED

25% OFFFeatured

Eye & Lip Care, Lipstick, Make Up, Skin Care

Lady Diana Daily Care Moisturizing Chocolate Lip Balm 4.5gm

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Highlights:

Lady Diana Daily Care Moisturizing Chocolate Lip Balm 4.5gm

Lady Diana active care lip balm gives you a soft shine. Comes in a variety of delightful flavors and subtle tints, adding a touch of indulgence to your daily lip care routine.

15 AED

13% OFFFeatured

Donkey Milk Protect Sunblock SPF 60 130ml

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Highlights:

Donkey Milk Protect Sunblock SPF 60 130ml

The Donkey Milk Protect Sunblock is the ultimate sun protection solution for all skin types, available in two powerful variants SPF 90 PA+++ for extra protection and SPF 60 PA+++ for moderate coverage. Formulated with natural donkey milk extract, this sunblock not only provides superior UVA/UVB protection but also helps lighten, mattify, and moisturize your skin, leaving it feeling soft, nourished, and well-protected throughout the day.

Key Benefits:

Superior Sun Protection: Offers broad-spectrum UVA/UVB protection to shield skin from harmful sun rays.
Lightens and Brightens: Helps even out skin tone for a radiant, glowing complexion.
Mattifies Skin: Controls shine and helps maintain a matte finish, ideal for oily or combination skin.
Moisturizes and Nourishes: Infused with donkey milk extract to hydrate and nourish your skin, preventing dryness.
Water and Sweat Resistant: Quick-absorbing formula that provides long-lasting protection during outdoor activities.

Features:

Natural Donkey Milk Extract: Rich in vitamins and minerals, it nourishes and moisturizes while protecting the skin.
SPF 90 PA+++ and SPF 60 PA+++: Choose between stronger protection (SPF 90) or moderate coverage (SPF 60) based on your needs.
Lightweight Formula: Absorbs quickly and does not leave a greasy residue, perfect for daily wear.
Non-Irritating: Suitable for all skin types, including sensitive skin.

35 AED

22% OFFFeatured

UB Macho Star Hand & Body Lotion 473ml

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Highlights:

UB Macho Star Hand & Body Lotion 473ml

UB MACHO STAR Hand & Body Lotion 16 oz Moisturizer for Men A creamy moisturizing lotion with Tea Tree Oil, Alpha Hydroxy and pro vitamin to help your skin soft and smooth. Use this luxury lotion all over the body, particularly after bathing. Size. 16 oz Made in USA

35 AED

17% OFFFeatured

Deodorants & Antiperspirants, Men, Roll On, Unisex, Women, Fragrances

Lady Speed Stick Aloe Protection Deodorant 45gm

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Highlights:

Lady Speed Stick Aloe Protection Deodorant 45gm

Lady Speed Stick Aloe Sensitive Antiperspirant Deodorant provides highly-effective 48h protection against sweat and odor, without negative impact on skin.

How to use:

Apply to underarms only.

25 AED

27% OFFFeatured

Shea Moisture Manuka Honey & Yogurt Hydrate & Repair Shampoo 384ml

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Highlights:

Shea Moisture Manuka Honey & Yogurt Hydrate & Repair Shampoo 384ml

Bring those curls back to life! Infused with Manuka and Fair Trade Shea Butter, this sulfate free, ultra moisturizing shampoo formula gently cleanses to revive dry, brittle curls. The results: hydrated, healthier-feeling hair with noticeable shine.

Use with our Manuka Honey & Yogurt Hydrate + Repair Conditioner for hair that is 5x more moisturized+ with 2x less breakage+ after just 1 use.

40 AED

GIFT SET

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20% OFFFeatured

Scrubs, Skin Care

Silky Cool Multi Colour Mineral Bath Salt 3Kg

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Highlights:

Silky Cool Multi Colour Mineral Bath Salt 3Kg

Silky Cool bath salts contains many beneficial minerals and nutrients that keep your skin smooth, soft and suppl. It cleanse and purify the skin improving skin’s radiance, tone and texture. Bath salts benefit not only our skin but our entire bodies – from inside out along with fighting stress.

60 AED

17% OFFFeatured

Skin Lite Face Wash 200ml

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Highlights:

Skin Lite Face Wash 200ml

Enriched with natural extracts which help control excess oil to prevent and control the bacteria accumulation that causes pimples. Eventually, you will reveal skin that is smooth, radiant, clear, moist and fresh.

SkinLite face wash has a number of advantages for those who want clear, bright and more glowing skin fast.

25 AED

Biolight Hibiscus Flower Lightening Cream 300ml

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Highlights:

Biolight Hibiscus Flower Lightening Cream 300ml

Evens out skin tone and makes skin firmer giving a more radiant complexion

Fights against a dull complexion and diminishes the visible appearance of pigment spots

Hydrates and protects the epidermis

The skin is soft, supple and radiant

30 AED

17% OFFFeatured

Yoko Gold Yogurt Spa Milk Salt Shower Bath 380g

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Highlights:

Yoko Gold Yogurt Spa Milk Salt Shower Bath 380g

Spa salt scrub with milk protein formula mixed with yogurt and shower cream. Rich in milk Extracts and vitamins that help exfoliate old skin cells. Ready to reveal new skin that is clearly white and smooth. Preserve your skin to look bright. Smooth and soft to the touch with the value of skin care from Yogurt extract, milk protein, vitamin B3, collagen and vitamin E.

How to use

Pour enough salt into your palm and scrub it into wet skin in circular motions. Leave it for about 3 minutes, then rinse with water. Once done, lather up with soap and shower as normal.

25 AED

6% OFFFeatured

Shower Gel, Skin Care

Tree Hut Strawberry Foaming Gel Wash 532ml

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Highlights:

Tree Hut Strawberry Foaming Gel Wash 532ml

Refresh your shower routine with Tree Hut Foaming Gel Wash in the delectable scent of Strawberry. Drench your body in a luxurious lather that nourishes skin and leaves a long-lasting scent. Tree Hut washes are infused with our hydrating oil complex, packed with antioxidant-rich avocado, kiwi and orange oils so you leave the shower feeling fresh and glowing.

80 AED

Citrolight Lightening Soap 180g

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Highlights:

Citrolight Lightening Soap 180g

Deeply cleanses the skin and eliminates impurities

Exfoliates dead cells and reveals a glowing complexion

Prepares the skin for the action of other products

The skin is soft, supple and radiant

15 AED

20% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Disaar Coconut Lightening and Moisturizing Oil 100ml

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Highlights:

Disaar Coconut Lightening and Moisturizing Oil 100ml

Disaar Coconut Oil contains natural extracts that rapidly infiltrate into the skin. It is also said to have a range of anti-aging benefits such as reducing fine lines, wrinkles, and hyperpigmentation, and improving elasticity & hydration.

Increase hair blood circulation on the scalp while also promoting hair growth.Improve the quality of your hair by helping it become stronger and smoother.It is a great skin moisturizer.Helps hydrate the skin, moisturize and reduce wrinkles.

20 AED

11% OFFFeatured

Melano SunScreen Very High Protection Against UVA And UVB 120ml

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Highlights:

Melano SunScreen Very High Protection Against UVA And UVB 120ml

40 AED

8% OFFFeatured

Hair Care, Hair Scalp Treatment, Hair Treatment

Skin Doctor Hair Mixed Fruit Treatment Cream 1500ml

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Highlights:

Skin Doctor Hair Mixed Fruit Treatment Cream 1500ml

Extreme shine, manageability and natural vitality to hair.

Skin Doctor Hair Mixed Fruit Hair Treatment Cream gives extreme shine and manageability to hair. Offers a light fruity scent and healthy radiance. Gently purifies and moisturizes hair to enhance volume from root to tip.

How to use:

Apply generous amount of cream on wet hair strands, concentrating more on the ends and leave for 3-5 minutes then rinse well with water.

55 AED

11% OFFFeatured

Curly & Wavy hair, Hair Care

Cantu Care for Kids Styling Custard 227gm

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Highlights:

Cantu Care for Kids Styling Custard 227g

Cantu Care for Kids Styling Custard is a styling gel specially developed for children. This formula contains high-quality ingredients to style, define and add bounce to curly hair.

The Styling Custard helps to define the natural curls and reduce frizz. It offers long-lasting hold and gives the hair a healthy smoothness. At the same time, it moisturizes and makes the hair soft, supple and easy to comb.

Cantu Care for Kids Styling Custard can be used on damp or dry hair. Take a small amount of the custard and distribute it evenly throughout the hair, concentrating on the curls. Gently scrunch the hair to activate the curls and give them definition.

The Styling Custard formula is free of mineral oils, sulfates, parabens and other harmful chemicals. It is gentle on children’s sensitive hair and scalp.

Pamper your child’s curly hair with Cantu Care for Kids Styling Custard and enjoy defined, healthy and frizz-free curls. Your child will look radiant and be proud of their beautiful curls!

40 AED