Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Cleansers, Skin Care

Vitamin White Carrot Cleanser Lotion with Carrot Oil 50ml

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Vitamin White Carrot Cleanser Lotion with Carrot Oil 50ml

Vitamin White Body Lotion, with carrot oil, is nourishing and anti-impurity. It offers the face delicious comfort with preserved brown skin and complexion.

Application

Apply to clean, dry skin using light patting motions, or soak a cotton pad and pass it over the face and neck before the usual treatment cream. Avoid the eye area. Full use of the range is recommended.

35 AED

25% OFFFeatured

R&D Care Papaya Almond Sugar Salt Body Scrub 300g

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R&D Care Papaya Almond Sugar Salt Body Scrub 300g

Let your body feel the clean skin. Our scrub is made of refined salt plus sugar, gently exfoliates your skin to feel luxuriously soft & smooth and make you alive, fresh and glowing!

Papaya Enzyme encourages skin cells turnovered with no irritations to reveal a smoother & more radiant complexion and diminishes wrinkles. A unique combination of 7 Natural Alpine Flowers Complex from the heart of the Swiss Alps gives an excellent skin brightening efficacy.

15 AED

13% OFFFeatured

Oils & Moisturizer, Skin Care

Aichun Beauty Anti Stretch Mark Body Oil 120ml

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Aichun Beauty Anti Stretch Mark Body Oil 120ml

Anti Stretch Mark Body Oil 120ml is specially formulated to reduce the appearance of stretch marks and scars while deeply nourishing the skin. Enriched with natural oils and vitamins it helps improve skin elasticity smooth rough texture and support skin regeneration. The lightweight non greasy formula absorbs quickly and is suitable for daily use on the belly hips thighs and other problem areas. Ideal for use during pregnancy weight changes or post workout recovery this oil is safe for all skin types.

Highlights

Helps reduce the appearance of stretch marks and scars
Deeply hydrates and nourishes dry skinDeeply hydrates and nourishes dry skin
Improves skin elasticity and firmness
Lightweight and fast absorbing formula
Suitable for all skin types including pregnant women

35 AED

29% OFFFeatured

Face Wash, Skin Care, Tubes

Melano Facial Wash With Neem & Turmeric 200ml

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Melano Facial Wash With Neem & Turmeric 200ml

Melano Facial Wash

With Neem & Turmeric

For Acne free and Spotless skin

Skin compatibility dermatologically approved.

For normal to oily skin

Has antibacterial & Anti-fungal properties.

Prevents the recurrence of acne over time.

Deeply cleanses skin & removes impurities.

Purifies skin for a clear, fresh, healthy-looking complexion.

Ingredients:

Glycerin, D-panthenol, Honey, Neem & turmeric.

How to use :

Apply face wash on wet skin with a gentle massage.

Leave face wash for a few seconds then rinse well with water.

For best results use it twice daily.

25 AED

10% OFFFeatured

Shower Gel, Skin Care

PrettyBe Strawberry Shower Gel 1000ml

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PrettyBe Strawberry Shower Gel 1000ml

Indulge in the sweet, fruity fragrance of Pretty Be Strawberry Shower Gel, a 1000ml formula designed to refresh and hydrate your skin. Infused with natural strawberry extract, this shower gel provides deep cleansing while delivering essential moisture. Rich in antioxidants, strawberry helps to brighten and protect the skin, leaving it soft, smooth, and radiant. The delightful, fresh scent of strawberries lingers, making your shower experience both rejuvenating and refreshing. Perfect for daily use, this shower gel is suitable for all skin types, especially dry or dull skin.

45 AED

22% OFFFeatured

Shower Gel, Skin Care

Melano Shower Gel with Milk & Honey 250ml

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Highlights:

Melano Shower Gel with Milk & Honey 250ml
Provides a luxuriously rich lather.
Gently Cleanses and Moisturises to leave your body soft, supple, and drenched in the pampering milk and honey fragrance.
Provides feeling irresistibly soft for your skin.

It contains:
Glycerin, D-Panthenol, Chamomile extract, Aloe vera extract, Honey extract, Vitamin E oil, Lemon oil.
How to use:
Lather in hands & Wash. Rinse thoroughly.

35 AED

8% OFFFeatured

Fifty’s Beauty Ageless Lightening Cream Plus 300ml

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Highlights:

Fifty’s Beauty Ageless Lightening Cream Plus 300ml

A exclusive blend to covers your cosmetic needs from fighting premature wrinkles and age lines to firming and toning the skin and keep it clear and healthy.

It includes also natural efficient skin brightening and toning extracts, with enhanced effect to give a more visible bright look, if preferred.

It helps to illuminate the face and improves make-up.

Ageless Extratone Fade products contain Cashew nut oil and Shea butter that are known to be rich in several bioactive and health promoting components.

They have a remarkable moisturizing effect.

110 AED

20% OFFFeatured

Jergens Original Scent Dry Skin Moisturizer with Cherry Almond Essence 200ml

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Highlights:

Jergens Original Scent Dry Skin Moisturizer with Cherry Almond Essence 200ml

Jergens Original Scent Moisturizer helps you reveal deeply luminous, visibly softer skin. This unique formula contains an illuminating HYDRALUCENCE blend, as well as nourishing hydrators and our classic Cherry Almond Essence. Provides dry skin with long lasting moisture rich hydration for visibly softer skin. Jergens Moisturizers restore your skin’s deep luminosity to reveal skin that’s never looked so beautiful.

20 AED

31% OFFFeatured

Shower Gel, Skin Care

Yolk Exfoliating Lightening Shower Gel 750ml

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Highlights:

Yolk Exfoliating Lightening Shower Gel 750ml

Exfoliating Shower Gel from Yolk Skin Care. It is 99% natural with Collagen, Vitamin E, Trautant and Clarificant. Perfect for giving you a moisturized skin.

45 AED

11% OFF

Oils & Moisturizer, Skin Care, Tubes

Labidjanaise Lightening Body Oil 125ml

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Highlights:

Labidjanaise Lightening Body Oil 125ml

Labidjanaise Body Oil complexion oil eliminating blemishes and stains with Vitamin E.

Provides intense hydration to the skin

Nourishes and improves skin texture

Contains natural ingredients that protect and rejuvenate the skin

Suitable for all skin types

Convenient 125 ml size for on-the-go use

40 AED

PRODUCTS ON SALES

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7% OFFFeatured

Cleansers, Skin Care, Tonners

Eveline Clean Your Skin Purifying & Mattifying Tonic 225ml

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Highlights:

Eveline Clean Your Skin Purifying & Mattifying Tonic 225ml

The Eveline Clean Your Skin Purifying & Mattifying Tonic is a skincare product designed to deeply cleanse, purify, and mattify oily and acne-prone skin.

This tonic helps to eliminate impurities and excess sebum, making it ideal for those who struggle with shine or breakouts.

Removes dirt, oil, and makeup residues, leaving the skin feeling fresh and clean.

Controls excess sebum production and helps reduce shine throughout the day.

Removes dirt, oil, and makeup.
Hydration and comfort to the skin.
Leaving the skin feeling fresh and clean.
Helps reduce shine throughout the day.
Helps combat acne-causing bacteria.

65 AED

7% OFFFeatured

Kojie San Skin Lightening Facial Cleansing Gel with HydroMoist 250ml

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Highlights:

Kojie San Skin Lightening Facial Cleansing Gel with HydroMoist 250ml

Lightens and gently cleanses skin

Gently cleanses skin removing excess surface oil, makeup, fine dust, and impurities without stripping away skin’s natural moisture.

Leaves skin feeling fresh, soft, supple and hydrated.

Dermatologically Tested. Hypoallergenic. Sulfate Free. Soap Free. Paraben Free

65 AED

22% OFFFeatured

Hair Care, Hair Treatment

Amalico Chebe Tchad Shea Butter mask 360gm

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Highlights:

Amalico Chebe Tchad Shea Butter mask 360gm

Chebe Powder & Shea Butter Hair Treatment Mask: African Chebe Powder deeply moisturizes, hydrates, and strengthens hair, while Shea Butter’s fatty acids and anti-inflammatory qualities nourish the scalp, preventing hair loss and aiding growth. Natural & pure ingredients – no harsh chemicals to irritate the scalp. Our 2-in-1 mask with Chebe Powder from Chad and Shea Butter is ready to use, mess-free and time-saving. Use with Chebe Oil & Shampoo for silky, smooth locks.

35 AED

10% OFFFeatured

Conditioner, Hair Care

Mane N Tail Color Protect Conditioner 355ml

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Highlights:

Mane N Tail Color Protect Conditioner 355ml

Makes hair feel soft and smooth, helps with detangling and combing

Deeply moisturizes and nourishes the hair

Adds natural thickness & volume to the strands

45 AED

12% OFFFeatured

Difeel Batana Shampoo Sulfate Free Shampoo 355ml

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Highlights:

Difeel Batana Shampoo Sulfate Free Shampoo 355ml

Difeel Sulfate-Free Batana Oil Shampoo is a nourishing formula designed to promote healthy hair growth while strengthening and revitalizing your strands. Enriched with Batana Oil, this shampoo helps repair damaged hair, restore moisture, and enhance shine. It gently cleanses the scalp and hair, creating the ideal environment for stronger, longer, and more resilient hair. Perfect for all hair types, it leaves your locks feeling soft, manageable, and full of life.

Batana oil is a powerhouse ingredient for hair care, known for its ability to repair damage, promote growth, and enhance overall hair health. Rich in nutrients and antioxidants, it deeply moisturizes and strengthens hair, reducing breakage and split ends while improving elasticity. This nourishing oil stimulates the scalp, encouraging healthy hair growth and alleviating dryness or irritation. It also adds a natural, glossy shine and protects hair from environmental damage, including UV rays. Ideal for restoring dry, brittle, or damaged hair, Batana oil leaves hair smoother, stronger, and more resilient.

Benefits of “Hair Chemist Strength & Growth Batana Oil Shampoo

Infused with Batana Oil: Enriched with the nutrient-dense Batana oil, known for its restorative and fortifying properties.
Promotes Hair Growth:
Encourages healthy hair growth by nourishing the scalp and strengthening hair from the roots.
Repairs Damage: Helps restore and repair damaged hair, reducing split ends and breakage.
Deeply Moisturizing: Provides intense hydration to dry, brittle hair, leaving it softer and more manageable.
Strengthens Hair: Improves hair elasticity and resilience for healthier, stronger strands.
Enhances Shine: Adds a natural, glossy finish to hair, giving it a vibrant and radiant appearance.
Scalp Health Support: Soothes and nourishes the scalp, reducing dryness and irritation.
Gentle Formula: Cleanses without stripping natural oils, making it suitable for all hair types.
Protects from Environmental Damage: Shields hair from UV rays and other external stressors.
Revitalizes Hair Texture: Improves smoothness and manageability for sleek, polished hair.

How to Use
Wet hair thoroughly and apply shampoo. Massage into roots and scalp, working up a lather. Rinse thoroughly.

220 AED

7% OFFFeatured

Creams, Skin Care, Skin Supplements

LightenUp Cocoa + Shea Whipped Body Butter 300ml

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Highlights:

LightenUp Cocoa + Shea Whipped Body Butter 300ml

Our all-natural LightenUp Cocoa + Shea Whipped Body Butter is cruelty-free and enhanced with natural oils. Our creamy whipped cocoa and shea butter are natural and unrefined, rich in fatty acids, vitamins, and anti-aging benefits. It’s perfect for extra dry spots like elbows, knees, knuckles, and feet. It helps soothe the skin and is an excellent source of vitamins A, E, and F.

Its rich nourishing properties are known for their exceptional moisturizing benefits. It also contains essential fatty acids that energize and refresh the skin. Naturally rich in anti-aging vitamins, it softens and repairs dry skin, penetrating and moisturizing as it soothes dry, chapped skin.

Directions: Apply as needed on dry areas such as elbows, knees, knuckles, and heels. It can also be used on the face for dry skin or as a natural moisturizer.

Please note that this product is for external use only. It is recommended to try it on a small skin area first in case of allergy. Store in a cool place.

Ingredients: unrefined natural shea butter, cocoa butter, sweet almond oil, and vitamin E.

130 AED

30% OFFFeatured

Oils & Moisturizer, Skin Care

Silky Cool Papaya Scented Relaxing & Hydrating Body Massage Oil 500ml

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Highlights:

Silky Cool Papaya Scented Relaxing & Hydrating Body Massage Oil 500ml

Refreshing scent, to remove tiredness and fatigue of the body and moisturize the skin and keeping it from drying out.

35 AED

13% OFFFeatured

Pr. Francoise Bedon Lightening Serum Ultime Carotte Luxe 50ml

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Highlights:

Pr.Francoise Bedon Lightening Milk Excellence Luxe 500ml

Formulated with vitamins this formula treats and eliminates scars, age and sun spots leaving the skin lighter and more radiant

130 AED

11% OFFFeatured

Skin Doctor Alpha Arbutin Brightening Face Serum 30ml

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Highlights:

Skin Doctor Whitening Ampoules 3mlx10

Helps reduce the appearance of age spots and freckles as well as giving a more fair skin tone.

Skin Doctor Whitening Ampoules helps reduce the appearance of age spots and freckles as well as giving a more fair skin tone and inhibiting the formation of skin pigments. It gives your skin an immediate radiant and moisturized appearance with elasticity.
Suitable for all skin types, especially for pigmentation skin.

How to use:

Apply ampoule evenly over the cleansed face, massage for 1-2 minutes or until it is fully absorbed. Apply one time per day, either day or night. Discard the bottle after opening.

40 AED

25% OFFFeatured

Pure Carrot Kojic Balance Whitening Serum 60ml

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Highlights:

Pure Carrot Kojic Balance Whitening Serum 60ml

Pure Carrot Kojic Balance Lightening Serum is a lightweight lightening oil that softens, smooth’s and unifies he complexion. It helps with hyperpigmentation or discoloured skin troubles.

60 AED

GIFT SET

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7% OFFFeatured

Precious Skin Snail Gold Arbutin Mix Berry Body Lotion 500ml

Creams, Lotion, Skin Care

Precious Skin Snail Gold Arbutin Mix Berry Body Lotion 500ml

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Highlights:

Precious Skin Snail Gold Arbutin Mix Berry Body Lotion 500ml

Snail Gold Arbutin Mix Berry Body Lotion is a luxurious skincare product that combines the power of snail extract and arbutin with the nourishing benefits of mixed berries. This body lotion helps to lighten and brighten the skin while providing deep hydration. The unique formula works to improve skin texture, reduce dark spots, and even out skin tone. It leaves the skin feeling soft, smooth, and radiant, with a fresh fruity scent.

Benefits:

Helps lighten and brighten the skin with arbutin.
Moisturizes and nourishes the skin deeply.
Reduces dark spots and evens out skin tone.
Contains snail extract for improved skin texture.
Leaves the skin soft, smooth, and radiant with a fruity scent.
Suitable for daily use on all skin types.
How to Use:
Apply generously to clean, dry skin, massaging gently until fully absorbed. Use daily for optimal results.

65 AED

13% OFFFeatured

Creams, Face Cream, Skin Care

Fruit of the Wokali Oatmeal Facial Cream, Anti-Dark Spot, Reduces Dark Spots, UV Protection, Vitamin B3 Moisturizing, 55gm

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Fruit of the Wokali Oatmeal Facial Cream, Anti-Dark Spot, Reduces Dark Spots, UV Protection, Vitamin B3 Moisturizing, 55gm

FRUIT OF THE WOKALI PROFESSIONAL CARE OATMEAL ANTI-SPOT BEAUTY CREAM. Brightens and lightens skin, reduces dark spots, and provides multiple UV protection. With vitamin E and B3 essence, its calming and moisturizing properties help strengthen the skin barrier, promote skin regeneration, and improve hydration. It will help you achieve a more youthful, hydrated, and radiant appearance.

35 AED

5% OFFFeatured

Cetaphil Rich Hydrating Night Cream Normal Skin 48gm

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Highlights:

Cetaphil Rich Hydrating Night Cream Normal Skin 48gm

Cetaphil Moisturizing Cream contains a superior system of extra-strength emollients and humectants clinically proven to bind water to the skin and prevent moisture loss. The result is long-lasting relief for even severely dry skin. The non-greasy formula is excellent for hands, feet, elbows, knees, and any other areas that require intensive moisturization. They defend against 5 signs of skin sensitivity, including a weakened skin barrier, irritation, roughness, tightness and dryness.

95 AED

11% OFFFeatured

Lotion, Shampoo, Skin Care

Vaseline Healthy Bright Soft+Glow Gluta Vitamin SPF 20 Body Serum 180ml

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Highlights:

Vaseline Healthy Bright Soft+Glow Gluta Vitamin SPF 20 Body Serum 180ml

Formulated with the powerhouse combination of GlutaGlow, 10x Multivitamin, Niacinamide, Vitamins C & E, and Vaseline Jelly, Vaseline Healthy Bright Soft+Glow SPF 20 Serum 180ml is designed to reduce hyperpigmentation and brighten dull skin while providing SPF 20 PA++ protection against UV rays. With 10x brightening power^, this serum activates the skin’s renewal process from within, revealing a radiant complexion and fading dark spots. Additionally, it nourishes the skin deeply and restores its natural moisture with its lightweight and non-greasy texture.

40 AED

18% OFFFeatured

Moroccan Oil Organic Bath Soap Bucket Eucalyptus Oil 850ml

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Highlights:

Moroccan Oil Organic Bath Soap Bucket Eucalyptus Oil 850ml

Black Moroccan Soap with Eucalyptus oil

100% Natural Moroccan Soap

A Black Moroccan Soap blended with EUCALYPTUS OIL.

It gives a calming aromatic herbal blend that is stimulating and refreshing, providing a relaxing bathing experience possible.

For All Skin Type

45 AED

18% OFFFeatured

Fair & White Original Olive Exfoliating Cleansing Soap 200g

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Highlights:

Fair & White Original Olive Exfoliating Cleansing Soap 200g

Exfoliates dull skin without drying or irritating. Cleanses moisturize and soothe skin with Olive Oil. Reveals instant glowing skin. Best if used on the body, too harsh for the face.

45 AED

17% OFFFeatured

Skineal Tripple Action Cream 15gm

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Highlights:

Skineal Tripple Action Cream 15gm

Vixa Skineal is a trusted skincare solution in a compact 15g tube, designed to provide relief and protection for various skin conditions. Formulated with a blend of soothing and healing ingredients, including antifungal and antibacterial agents, Vixa Skineal helps to alleviate itching, irritation, and inflammation associated with conditions such as athlete’s foot, ringworm, and eczema. Whether you’re dealing with dry, cracked skin or fungal infections, Vixa Skineal offers targeted relief and promotes healing, restoring your skin to its natural health and vitality. Compact and convenient, it’s perfect for on-the-go use, so you can keep it handy for whenever skin issues arise. Trust Vixa Skineal to care for your skin and bring you comfort and relief whenever you need it

25 AED

9% OFFFeatured