Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Lotion, Skin Care, Tubes

New Light Zaban Lotion 400ml

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New Light Zaban Lotion 400ml

New Light body lotion exclusively lightens your skin and helps to prevent the first signs of ageing. This formula is rich in skin whitening and natural moisturizing ingredients.

Ingredients: Water, Decyl Oleate, Glyceryl Stearate, Stearic Acid, xanthan gum, jojoba oil, apricot oil, Pomegranate extract, cetyl alcohol, hydrolyzed wheat protein and carrageenan, odessum benzophenone-4, dimethicone, sericin, fragrance

40 AED

10% OFFFeatured

Pretty Cowry Soothing & Moisturizing Snail 99% Snail Moisturizing Gel 300ml

Body Gel, Serums, Skin Care

Pretty Cowry Soothing & Moisturizing Snail 99% c300ml

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Pretty Cowry Soothing & Moisturizing Snail 99% Snail Moisturizing Gel 300ml

Face and body gels are the best solution for people with sensitive skin . Water-based gels perfectly nourish the skin and quickly deliver the necessary substances.

Often people prefer to use one or another tool at a certain time of the year. In summer, when the pores are open and vulnerable to bacteria, the gel will be the best solution, and in winter, when the temperature around the body often changes – it’s warm in the house, it’s cold outside – avocado gel is ideal.

45 AED

25% OFFFeatured

Kojic White 4 in 1 Papaya Honey Lemon 160gm

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Kojic White 4 in 1 Papaya Honey Lemon 160gm

Triple-Action Brightening Soap – With Kojic Acid, Papaya, Honey & Lemon for Radiant, Even Skin

KEY BENEFITS:
✔ 4-in-1 Lightening Blend – Combines kojic acid, papaya, honey, and lemon for powerful brightening
✔ Fades Dark Spots – Helps reduce acne marks, scars, and uneven tone
✔ Gentle Exfoliation – Papaya and lemon support skin renewal and glow
✔ Moisturizing Formula – Honey soothes and hydrates the skin
✔ Rich Lather – Cleanses deeply without stripping moisture

HOW TO USE:
Lather soap with water and apply to face or body.
Massage in circular motions for 1–2 minutes, then rinse thoroughly.
Use daily for best results. Avoid contact with eyes.

PERFECT FOR:
• Dull, dark, or uneven skin tone
• Acne-prone or oily skin
• Brightening underarms, elbows, knees, and more
• Full-body daily cleansing
• All skin types (sensitive skin: patch test recommended)

Free From: Hydroquinone, parabens, and harsh chemicals

Reveal smoother, glowing skin with Kojic White Papaya Honey Lemon Soap 160g, available now at Sabinas Cosmetics.

15 AED

17% OFFFeatured

Face Cream, Spot Corrector, Skin Care

C Olive Perfect Glow Beauty Cream 30gm

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C Olive Perfect Glow Beauty Cream 30gm

Olive Perfect Glow Beauty Cream is a nourishing daily moisturizer enriched with Olive Extract, Niacinamide, and Vitamin E to help hydrate, soften, and revitalize the skin. Its lightweight, fast-absorbing formula provides long-lasting moisture while supporting a smoother, healthier-looking, and naturally radiant complexion. Suitable for all skin types and ideal for everyday skincare.

Key Highlights

✓ Enriched with Olive Extract
✓ Infused with Niacinamide & Vitamin E
✓ Deeply hydrates and nourishes the skin
✓ Helps improve the appearance of uneven skin tone
✓ Supports a smoother and healthier-looking complexion
✓ Lightweight, non-greasy formula
✓ Leaves skin soft, supple, and refreshed
✓ Suitable for all skin types
✓ Perfect for daily use, morning and night

Olive Perfect Glow Beauty Cream combines the nourishing power of Olive Extract with the skincare benefits of Niacinamide and Vitamin E to provide complete daily hydration and care. The lightweight formula absorbs quickly into the skin, delivering moisture without leaving a greasy residue.

Olive Extract is naturally rich in antioxidants and essential nutrients that help keep the skin soft, smooth, and well-moisturized. Niacinamide supports a more even-looking complexion, while Vitamin E helps strengthen the skin’s natural moisture barrier and protects it from dryness.

With regular use, Olive Perfect Glow Beauty Cream helps maintain healthy-looking, hydrated, and radiant skin. Its gentle formula is suitable for all skin types and can be used every morning and evening as part of your daily skincare routine to achieve a naturally fresh and glowing complexion.

25 AED

5% OFFFeatured

Samira Exfoliating Soap 200gm

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Samira Immense Whitening Fade Cream 100gm

This Fade Cream gives you a flawlessly radiant complexion by effectively correcting discoloration such as dark spots, age spots, post-acne scars and uneven skin tone.

Fades uneven skin tone
Minimizes appearance of wrinkles
Removes discoloration
Leaves your face feeling soft and refreshed
SPF 15

How to use: Apply evenly on face and neck.

Key ingredients: Biotermaclearycin

380 AED

7% OFFFeatured

Gift Sets, Lotion, Serums, Skin Care

UCB European White Half Cast Organic Glutathione & Fennel Seed Lightening

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UCB European White Half Cast Organic Glutathione & Fennel Seed Lightening

European White Half Cast Body Lotion 500ml, serum 100ml, face cream

Anti-Aging
Anti-Blemish
Anti-Wrinkles
Anti – Pimples
Anti – Stretch Marks
Clear Dark Spots

280 AED

25% OFFFeatured

Gluta-C Glutathione & Vitamin C Intense Whitening Papaya Soap 120gm

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Gluta-C Glutathione & Vitamin C Intense Whitening Papaya Soap 120gm

Experience the power of Gluta-C Intense Whitening Exfoliating Soap

Infused with Glutathione and Vitamin C, this soap gently exfoliates, lightens skin, and eliminates impurities. Ideal for everyday use, it paves the way for glowing, healthier-looking skin. Upgrade your skincare routine with this wonder soap today!

Skin Renewing & Smoothening

Gentle Exfoliation & Skin Brightening

For dry and dull skin

15 AED

13% OFFFeatured

Face Cream, Spot Corrector, Skin Care

Top Gel Extra Pearl Cream To Fight Aging And Acne 15gm

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Top Gel Extra Pearl Cream To Fight Aging And Acne 15gm

For smoother and whiter facial skin
Unifying and tightening skin tone
Removes dark spots, pimples and wrinkles
Prevents premature aging.
Provides good nourishment to wrinkled skin

35 AED

25% OFFFeatured

African Nature Black Seed Soap 150gm

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African Nature Black Seed Soap 150gm

African Black Seed Soap lathers smoothly to cleanse and nourish your skin, giving you a fresh, smooth and firmer skin. Also frequent use Of African Nature Black Seed Soap may result in a natural younger looking skin.

This Soap can also be used for the washing of hair, keeping it beautiful and shinning.

African Nature Black Seed Soap is made up of Black Seed & Oil, Allanblackia, Shea Butter, Coconut Oil, Cocoa Butter, NaoH, Water & Essential Oils. Let’s make bathing natural with African Nature Black Seed Handmade Soap!

30 AED

25% OFFFeatured

Pure Skin Vanishing Care Body Soap 190g

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Pure Skin Vanishing Care Body Soap 190g

Based on grenadine, Pure Skin soap unifies the complexion while regenerating your skin. Its daily use rids you of impurities on your skin and restores its radiance.

Pure Skin vanishing care body soap with pomegranate seeds and collagen moisturizes the skin

Its rubbing action deeply cleanses the skin. This soap leaves your skin smooth, even, and radiant.

It may be used on all types of skin. This promotes the quick removal of dead skin cells and helps to generate new skin growth. The result is soft and silky skin.

It is a moisture-rich bar. It exfoliates and deeply cleanses the skin, helping to restore your skin’s youthful glow while removing impurities.

15 AED

PRODUCTS ON SALES

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8% OFFFeatured

Gift Sets, Skin Care, Spot Corrector

Pure White Gold Glowing Set of Lotion, Serum, Oil ,Tube, Shower Gel and Soap

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Pure White Gold Glowing Set of Lotion, Serum, Oil ,Tube, Shower Gel and Soap

Pure white gold glowing contain oils argan oil,macadamia oil, carrot oil, hazelnut oil,sweet almond oil and camellia oil combined with active ingredients enriched with lightening plant extracts and antioxidant properties of vitamin e to intensively lightens the darker areas of your body, the body lotion pure white gold tones down your hyper pigmentation spots and prevents their appearance. removes speckles, blemishes, pregnancy marks. tender and healthy skin skin whitener and age marks remover prevents melanin multiplication, spots, freckles, melasma, hyperpigmentation, scars, mark.

180 AED

13% OFFFeatured

Skin Doctor Vita-C Whitening Toner 250ml

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Skin Doctor Argan Massage Oil 120ml

Especially formulated to hydrate and soothe your skin for best massage experience.

Skin Doctor Argan Massage Oil, enriched with the natural goodness of Argan extract, is expertly crafted to nourish and rejuvenate your skin. This luxurious oil provides deep hydration, soothing your skin while leaving it feeling incredibly soft, smooth, and perfectly moisturized. Ideal for a relaxing massage, it helps to restore your skin’s natural radiance and elasticity, offering a spa-like experience with every use. Treat your skin to the ultimate indulgence and enjoy its silky-smooth feel all day long.

How to use:

Apply on your body and massage gently.

35 AED

10% OFFFeatured

Hair Care, Hair Oil, Hair Treatment

Skin Doctor Keratin Oil Replacement 220ml

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Skin Doctor Keratin Oil Replacement 220ml

Hair moisturizing and smoothing for a glossy, soft and frizz-free result.

Keratin Oil Replacement offers an advanced developed formula contains keratin to guarantee best results in moisturizing and smoothing hair for a glossy, soft and frizz-free result.

How to use:

Take a small amount onto your palm. Spread evenly from roots to tips. Do not rinse. Style hair to desired shape.

45 AED

20% OFFFeatured

Edge Control, Hair Care

African Pride Dream Kids Olive Miracle Smooth Edges Hair Gel 170gm

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African Pride Olive Miracle Silky Smooth Edges Hair Gel 64gm

This pomade is ideal for straight or natural slick styles. It’s non-flaking, non-sticky and non-greasy. Contains no alcohol and no petrolatum.Use on wet or dry hair to slick up tresses into stylish ponytails, updos or dimly on edges.

40 AED

10% OFFFeatured

White Secret Lightening Body Cream 320ml

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White Secret Lightening Body Cream 320ml

White secret – beauty cream contains ingredients proven to brighten your skin and eliminate blackheads and spots!

Also contains vitamin E which treats pigmented skin and spots, prevents the reappearance of dark spots!

After the first application, the effects will become visible, your skin will be brighter, your complexion more even!

45 AED

13% OFFFeatured

Surely Wi Moisturizing Body Oil Gel Extract with Bulgarian Rose 200ml

Body Gel, Oils & Moisturizer, Skin Care

Surely Wi Moisturizing Body Oil Gel Extract with Bulgarian Rose 200ml

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Surely Wi Moisturizing Body Oil Gel Extract with Bulgarian Rose 200ml

Surely Wi Collagen & Carrot Oil Spotless Body Oil. Moisturizes, Prevent skin aging, Brightens, Firms, Fades Dark Spots, Acne Scars, Blemishes, Sun Spots, Smooths & Make skin Clear, White, Glowing radiant and Even Toned.

This Surely Wi Retinol Body Oil is a blend of different plant extracts that will give your body skin a naturally radiant glow.

Our Surely Wi brightening body oil contains turmeric oil that deeply nourishes your skin, leaving it feeling soft, smooth and renewed.

35 AED

13% OFFFeatured

Active White Anti Age Clarifying Body Lotion with Collagen 250ml

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Highlights:

Active White Anti Age Clarifying Body Lotion with Collagen 250ml

Active-White Collagen body lotion moisturizes and clarifies the skin gently. Used daily, the complexion regains radiance and harmony. In addition, thanks to the properties of collagen, the skin is smoothed and effects of age fades.

Product benefits

Moisturizes and clarifies skin
Harmonizes the complexion
Softens and brightens the skin.

How to use

Apply on dry and clean skin preferably after shower or bath. Rinse hand after use. In case of contact with eyes rinse immediately.

Use of the product should not exceed 15 days. Let the skin rest 2 weeks between each routine

35 AED

8% OFFFeatured

Bar Soap, Scrubs, Skin Care

Joji Secret Young Silky Salt Scrub Coconut & Peppermint 350gm

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Joji Secret Young Silky Salt Scrub Coconut & Peppermint 350gm

Awaken your senses and rejuvenate your skin with our invigorating Coconut & Peppermint Silly Salt Scrub.
This unique blend offers a tropical escape with a refreshing kick,
Designed to exfoliate, hydrate, and leave your skin with a tingling, baby-soft finish.
The combination of creamy coconut and cooling peppermint creates a luxurious experience that not only polishes away dryness
But also provides an energizing aroma to start your day right or revive your spirits.

Gentle Micro Salt Exfoliation
Invigorating Coconut & Peppermint Scent
Hydrating Formula for Baby-Soft Skin
Leaves Skin Tingling & Refreshed

How to Use:
In the shower, massage a generous amount onto wet skin in circular motions.
The peppermint will provide a cool, tingling sensation.
Rinse thoroughly to reveal incredibly smooth, refreshed, and revitalized skin.

23 AED

22% OFFFeatured

Valera Glowing Skin Body Lotion

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Valera Glowing Skin Body Lotion

35 AED

38% OFFFeatured

Medimix Revitalising and Repair Shampoo 400ml

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Medimix Revitalising and Repair Shampoo 400ml

Prevent hair damage with the intense nourishment of Medimix Ayurvedic Revitalising & Repair Shampoo. We use the power of Fast Acting Ayurveda to give your hair a lustrous shine in a 100% natural way. Enriched with wheat germ oil and lotus extracts that repair damage to keep your hair healthy. Silicone-free, SLES-free, gluten-free, paraffin-free and paraben-free to be 100% natural and suitable for all hair types. It lathers richly for luxurious cleansing. Medimix’s new shampoo range is crafted to give your hair the natural care it deserves.

25 AED

GIFT SET

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22% OFFFeatured

Creams, Skin Care

Skin Doctor Cracked Heel Repair Cream 75gm

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Highlights:

Skin Doctor Cracked Heel Repair Cream 75gm

Pro active treatment that gets rid of rough, dry or cracked heels and stimulates re-growth.

Pro-Active Repair Treatment is specially created to get rid of rough, dry or cracked heels and stimulate re-growth of skin cells. With Skin Doctor Cracked Heel Repair cream, you’ll notice visible improvement of less cracks in 3 days and softer, smoother and more supple skin in just 7 days.
Product Highlights:
– Fast and visible repair results.
– Dermatologist tested and recommended.
– Reduces discomfort.
– Helps reduce foot odor.
– Prevents skin infection.
– Easily absorbed.
– Fragrance free.
– Can be used on sensitive skin.

35 AED

13% OFFFeatured

Nano Body Lotion with Kojic Acid 500ml

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Highlights:

Nano Body Lotion with Kojic Acid 500ml

Body Milk enriched with skin brightening agents and clinically proven to lighten dark spots and illuminate skin tone. Fast absorbing, non-sticky texture and also contains Vitamin A.

Active ingredient: Kojic Acid
Has natural Papaya and Carrot extract
Skin lightening lotion
Works pretty fast in diminishing the appearance of dark marks
Give or take 2 to 4 weeks to see visible results
One bottle lasts 1 to 2 months

35 AED

25% OFFFeatured

Carrot Magic Exclusive Whitening Extra Body Milk SPF 60 500ml

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Highlights:

Carrot Magic Exclusive Whitening Extra Body Milk SPF 60 500ml

Carrot Magic Exclusive Whitening Face & Body Milk is a skin-brightening and moisturizing formula developed for both the face and body. Formulated with Glutathione, Carrot, Hyaluronic Acid, and Kojic Acid, it helps improve the appearance of uneven skin tone while keeping the skin hydrated, soft, smooth, and radiant.

The formula combines brightening ingredients with moisturizing skincare to help improve the appearance of dullness, dark areas, and uneven-looking skin. Hyaluronic Acid supports skin hydration, while the combination of Carrot, Glutathione, and Kojic Acid provides targeted brightening care for a clearer and more luminous-looking complexion.

The product is labeled Hydroquinone Free and features SPF 60 PA+++ for added daytime sun protection. Its face-and-body formulation makes it suitable for an everyday skincare routine.

Key Benefits:
• Helps brighten dull and uneven-looking skin.
• Helps improve the appearance of dark spots and discoloration.
• Provides moisturizing care for the face and body.
• Formulated with Glutathione.
• Contains Carrot.
• Contains Hyaluronic Acid for hydration.
• Formulated with Kojic Acid.
• Helps promote smoother and softer-looking skin.
• Supports a radiant and more even-looking complexion.
• SPF 60 PA+++ sun protection.
• Hydroquinone Free.
• Suitable for face and body.

Directions for Use:Apply an appropriate amount to clean, dry skin and massage gently until fully absorbed. Use consistently as part of your daily face and body skincare routine. When using during the daytime, apply generously to exposed areas and follow appropriate sun-protection practices. Avoid contact with the eyes and broken or irritated skin. Discontinue use if irritation occurs. For external use only.

150 AED

8% OFFFeatured

Bigen Speedy Color No Ammonia Dark Brown 30

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Bigen Speedy Color No Ammonia Dark Brown 30

Bigen Ammonia-Free Hair Dye Dark Brown 30 This dye is used to color hair without the use of ammonia, making it a suitable choice for people looking to change hair color without causing damage or irritation.

Benefits and features:

Ammonia-free formula protects hair and scalp from damage and irritation.

Provides long-lasting, natural color, adding shine and appeal to hair.

Easy to use and suitable for home use, without having to visit the barber shop.

A nourishing formula that nourishes and strengthens hair during the coloring process.

It comes with a special formula that contains ingredients that maintain the hair’s balance and give it the necessary moisture.

How to use :

Prepare the dye according to the instructions on the package.

Divide hair into small sections using a coloring brush.

Apply the dye evenly on the hair from the roots to the ends.

Wait for 20 – 25 minutes.

Rinse the hair well with water until all dye residue comes out.

55 AED

8% OFFFeatured

Hair Care, Hair Scalp Treatment, Hair Treatment, Shampoo

Skin Doctor Avocado Anti-frizz Stray Straight Hair Serum 250ml

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Skin Doctor Avocado Anti-frizz Stray Straight Hair Serum 250ml

Skin Doctor Avocado Anti-frizz Stray Straight Hair Serum protects the hair from damage resulting from exposure to various external factors such as pollution, dust and styling tools. It is considered as sunscreen for the hair, nourishes the hair, adds ashine, strengthens the hair and helps protect against split ends.

It moisturizes the hair and works to increase the softness and makes it healthy, shiny and sily.

How to use:

Pump a few drops of the serum onto your palm and apply evenly onto your hair from roots to tips. Finish by blow drying hair while styling with a brush and follow wih flat iron.

60 AED

10% OFFFeatured

Shower Gel, Skin Care

Johnsons Vita Rich Smoothies Body Wash With Yogurt, Honey & Oats 400ml

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Highlights:

Johnsons Vita Rich Smoothies Body Wash With Yogurt, Honey & Oats 400ml

Softening body lotion soap contains milk, honey, and oats.

The shower gel is distinguished by its pleasant smell and foamy texture.

Which effectively helps moisturize and soften your skin, giving it a glow and a pleasant scent.

Enjoy soft, healthy, and shiny skin.

45 AED

27% OFFFeatured

Shea Moisture Manuka Honey & Yogurt Skin Renewal Recipe Bar Soap 227gm

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Shea Moisture Manuka Honey & Yogurt Skin Renewal Recipe Bar Soap 227gm

Specially formulated to renew and refresh, soothing Manuka Honey and probiotic filled Yogurt fuse together to help condition and keep skin calm. Vitamin C and Aloe invigorate and soothe skin.

40 AED

25% OFFFeatured

Lady Diana Herbal Collection Skin Whitening Beauty Soap 100gm

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Lady Diana Herbal Collection Skin Whitening Beauty Soap 100gm

Lady Diana Original Whitening Soap contains herbal extracts. Adds a glow and natural shine to the skin. Best for daily use. Suitable for all skin types. Contains natural scent which lasts for long.

15 AED

17% OFFFeatured

Touch Me Face Wash Foam With Charcoal 100ml

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Touch Me Face Wash Foam With Charcoal 100ml

Keep your skin clean and flawless with the Himalaya Detoxifying Charcoal Face Wash. Formulated with activated charcoal, this face wash purges the toxins clogging your pores, resulting in a clearer complexion. Plus, it is packed with green tea extract, which purifies your skin by removing any impurities settled in the dermal layer. This detoxifying face wash absorbs excess sebum while retaining the skin‚Äôs natural moisture. In addition, it exfoliates the dead skin cells to reveal a new layer of skin for a fresh look. This charcoal face wash is hygienically stored in a squeeze tube to dispense the required amount with ease.

25 AED

13% OFFFeatured