Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Creams, Tubes, Skin Care

Dhin Dhin Tube Cream avocado 50g

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Dhin Dhin Tube Cream avocado 50g

Introducing our amalico tube cream, a powerful skincare solution derived from natural ingredients. This natural antioxidant and skin brightener works wonders in reducing melanin formation, resulting in a visible improvement in age spots, freckles, melasma, and post-inflammatory pigmentation. Say goodbye to uneven skin tone and hello to a brighter

20 AED

20% OFFFeatured

Vaseline Men Repairing Moisture Extra Strength Body Lotion 400ml

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Vaseline Men Repairing Moisture Extra Strength Body Lotion 400ml

Vaseline Men Repairing Moisture Extra Strength Body Lotion is tailor-made for men’s skincare, to provide real moisturizing for tough, dry skin

Light, fast-absorbing moisturizing cream with a non-greasy feel

Don’t suffer dry, itchy skin. Use Vaseline®moisturising body cream as part of your daily grooming routine

Calms and soothes dry, irritated skin leaving your skin feeling cool and smooth

20 AED

10% OFFFeatured

Yong Chin X3 Advanced Facial Kojic Acid Serum 30ml

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Yong Chin X3 Advanced Facial Kojic Acid Serum 30ml

Improves appearance of darkspots and pigmentation.

YC X3 Advanced Facial Kojic Acid Serum is carefully formulated with kojic acid to revitalize and brighten your skin. Kojic acid, a natural antioxidant, helps reduce the appearance of fine lines and wrinkles while protecting against signs of aging, leaving your skin smoother and more radiant.

How to use:

Apply the serum to your face and gently massage it into the skin until fully absorbed. Use twice daily, morning and night, after cleansing.

45 AED

14% OFFFeatured

Silky Cool Peach & Collagen Moisturizing Cream 500ml

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Silky Cool Peach & Collagen Moisturizing Cream 500ml

Moisturizing effect. Whitening the skin. Can be used for face & body

30 AED

11% OFF

PrettyBe 5in1 Face & Body Scrub Arabic Coffee 550ml

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PrettyBe 5in1 Face & Body Scrub Arabic Coffee 550ml

40 AED

6% OFFFeatured

Aveeno Eczema Therapy Daily Moisturizing Cream 141gm

Baby Cream, Creams, Kids & Baby Care, Skin Care

Aveeno Eczema Therapy Daily Moisturizing Cream 141gm

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Aveeno Eczema Therapy Daily Moisturizing Cream 141gm

Soothe and nourish your skin with Aveeno Eczema Therapy Daily Moisturizing Cream.
Designed with dermatologist-recommended ingredients, this cream provides immediate relief for dry, itchy, and eczema-prone skin.
Its gentle formula locks in moisture while strengthening your skin’s natural barrier.
Experience long-lasting hydration and comfort every day.

Dermatologist-approved formula
Immediate itch relief
Strengthens skin barrier
Gentle and non-irritating
Long-lasting hydration

Ingredients
Water, glycerin, distearyldimonium chloride, petrolatum, isopropyl palmitate, cetyl alcohol, avena sativa (oat) kernel flour, benzyl alcohol, sodium chloride.

Disclaimer:

While Niceone strives to ensure the accuracy of product images and information, some updates to packaging or ingredients may occur before they are reflected on our site. Products may occasionally ship with different packaging, but we always guarantee item quality. We recommend reviewing product labels, warnings, and usage instructions before use and not relying solely on the information provided on Niceone.

75 AED

33% OFFFeatured

Bar Soap, Feminine Care, Personal Care, Skin Care

Valera Cow Milk Whitening Soap 125gm

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Valera Cow Milk Whitening Soap 125gm

10 AED

14% OFFFeatured

Oils & Moisturizer, Skin Care

Pure White Gold Glowing Lightening Oil 100ml

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Pure White Gold Glowing Lightening Oil 100ml

Pure White Gold Glowing Lightening Oil Pure White Gold Glowing is concentrated with 6 precious vegetal oils {Argan, Macadamia, Hazelnut, Carrot, Sweet Almond and Camellia} combines active ingredients enriched with plant extracts and antioxidant properties of vitamin E. To Brighten your body

Pure white Precious maxi tone oil very strong oil that helps clears all appearance of spot therefore giving you a spotless and flawless skin.It naturally lighten dark spot.

30 AED

2% OFFFeatured

Mask, Skin Care, Spot Corrector

Topicrem MELA Anti-Pigmentation Instant Radiance Mask 50ml

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Topicrem MELA Anti-Pigmentation Instant Radiance Mask 50ml

Topicrem MELA Anti-Pigmentation Instant Radiance Mask 50ml (1.69 fl oz) is an exquisite skincare solution designed to illuminate and even out your complexion, tailored specifically for those battling pigmentation concerns. This luxurious mask, with its velvety texture, envelops the skin in a cocoon of moisture, leaving behind a delicate, subtle fragrance that soothes the senses. Thanks to its innovative formulation, this mask delivers an instant boost of radiance, while working diligently over time to visibly reduce the appearance of dark spots and uneven skin tone. Enriched with the brightening power of Vitamin C, it helps to enhance skin luminosity and promote a more uniform appearance. Meanwhile, Niacinamide, known for its multifaceted benefits, supports the skin’s natural barrier, enhancing resilience and clarity. Additionally, the presence of Licorice Root Extract contributes to a soothing effect, helping to calm and comfort the skin. With consistent use, your skin will not only look more radiant but will feel softer and more supple. Indulge in this transformative experience and let your skin bask in the glow of newfound clarity and brilliance.

215 AED

13% OFFFeatured

Xtreme Collection Peach Facial Scrub 500ml

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Xtreme Collection Peach Facial Scrub 500ml

Gentle but effective scrub formulation for use as a facial cleanser. For all skin types.

Xtreme Collection Peach Facial Scrub offers a gentle but effective formulation for use as a facial cleanser. This scrub extract removes all traces of dead skin cells and opens blocked pores.Regular use will cleanse, invigorate, hydrate and softens the skin and makes you feel refreshed.

Highlights

Gentle but effective scrub formulation for use as a facial cleanser. For all skin types.
Xtreme Collection Peach Facial Scrub 500ml

35 AED

PRODUCTS ON SALES

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8% OFFFeatured

Aqua Rich Daily Moisturizing Body Oil 300ml

Oils & Moisturizer, Skin Care, Spot Corrector

Aqua Rich Brightening Body Oil 300ml

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Aqua Rich Brightening Body Oil 300ml

Radiant Hydration and Even-Tone Perfection

Infused with a blend of brightening plant oils and antioxidants, this illuminating body treatment helps fade dark spots, smooth uneven texture, and protect the skin from environmental dryness. It nourishes from within, improving suppleness and promoting a soft, luminous finish. Perfect for daily use, it delivers a light, breathable glow that feels natural and luxurious.

Ideal for all skin types, this non-sticky formula enhances the skin’s natural tone while keeping you moisturized for hours. Its warm, soothing scent lingers subtly, elevating your skincare routine into a moment of pure glow therapy. Feel hydrated, radiant, and confident all day long—every day. For best results, layer it after your daily bath when the skin is still slightly damp, and pair it with the complementary body lotion, body wash, and face cream for a complete radiance routine.

Usage Instructions

Apply onto clean, damp skin after bathing for best absorption. Massage gently in upward, circular motions until fully absorbed. Use daily or as desired for all-over hydration and glow. Combine with matching lotion or body wash for enhanced results.

Usage Warnings

For external use only. Avoid contact with eyes; rinse if contact occurs. Discontinue use if irritation appears. Keep out of reach of children. Store in a cool, dry place away from sunlight.

120 AED

22% OFFFeatured

Vitamin White Lotion with Vitamin Cocktail 300ml

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Vitamin White Lotion with Vitamin Cocktail 300ml

Vitamin White Body Milk, with a fruit cocktail, is a clarifying and anti-impurity complex. Its fabulous formula removes even the darkest spots dramatically giving you a clear, spot-free complexion.

Application

Apply to clean, dry skin, preferably after your bath or shower. Full use of the range is recommended.

35 AED

10% OFFFeatured

Hair Cream, Hair Treatment, Hair Care

Skin Doctor Keratin Hair Treatment Cream 1500ml

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Skin Doctor Keratin Hair Treatment Cream 1500ml

Nourished hair follicles, improved scalp health and damage repair.

Skin Doctor Keratin Hair Treatment Cream nourishes and stimulates hair follicles. Keratin works on detangling the hair while protecting against damage and breakage.

How to use:

Apply generous amount of cream on wet hair strands, concentrating more on the ends and leave for 3-5 minutes then rinse well with water.

45 AED

25% OFF

Diamond White Lightening Soap 225gm

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Diamond White Lightening Soap 225gm

Diamond White super treatment beauty soap is formulated with argan oil and valerian extract, the best moisturizers and skin repair ingredients. Working in synergy with our skin lightening and whitening ingredients, Diamond White Soap Oil against all hyper pigmentary problems, pregnancy marks, acne and sunspots.

Application

Apply Diamond White super-treating beauty oil to your face or neck, day or night. Ideal for advanced localized treatment.

Precautions

If irritation occurs, discontinue use. For external use only. Do not use on children under 12 years old.

15 AED

38% OFFFeatured

Vaseline Healthy Bright UV Extra Brightening Gluta Glow Body Lotion 400ml

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Vaseline Healthy Bright UV Extra Brightening Gluta Glow Body Lotion 400ml

Vaseline Healthy White UV Lightening Lotion contains Vitamin B3 that helps skin look brighter by working deep inside the skin within the stratum corneum. It inhibits melanin transfer and helps to reduce the appearance of wrinkles, uneven tone and dark spots. Triple sunscreens to give protection to skin’s epidermal structure from darkening. Micro-droplets of Vaseline Jelly restore damaged skin. Product made in Thailand.

40 AED

5% OFFFeatured

ACM Novophane DS Anti Dandruff Shampoo 125ml

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ACM Novophane DS Anti Dandruff Shampoo 125ml

Features and benefits :

Anti-dandruff : Novophane shampoo is designed for dry or oily scalp and is resistant to flakes and itching .
Suitable for sensitive skin : Suitable for sensitive and irritated scalp and relieves itching and irritation .
Antifungal Complex : Contains an antifungal complex with pyrithione, zinc, and piroctone olamine to reduce the spread of yeast and dandruff-causing agents .
Gentle cleansing : It gets rid of scales using salicylic acid and cleanses the scalp without drying .
Moisturizing and soothing : It contains soothing and moisturizing substances that make the scalp feel refreshed and moisturized .
Does not cause irritation : Novophane shampoo is a suitable option for sensitive scalp, as it does not cause redness or dryness .

How to use :

Wet hair well with water .
Apply an appropriate amount of Novophane shampoo to the scalp .
Gently massage the scalp using fingertips to form foam .
Leave the shampoo for a few minutes to combat dandruff and soothe the itching .
Rinse the hair well with water until the shampoo is completely removed .
The process can be repeated if necessary.

Warnings and precautions:

Contact with eyes should be avoided. In case of contact, rinse well with water .
It is preferable to perform a tolerance test on a small section of the scalp before full use, especially if the skin is sensitive .
keep away from the reach of the children .
If irritation or rash occurs, you should stop using the shampoo and consult a doctor .
For external use only, avoid swallowing.

95 AED

4% OFFFeatured

&Honey Pixie Moist Silky Hair Oil 100ml

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&Honey Pixie Moist Silky Hair Oil 100ml

A nourishing hair oil that transforms dry & frizzy hair into smooth & manageable locks
Formulated with over 90% moisturizing & protective ingredients, including honey & golden silk, it deeply hydrates & repairs hair
Developed with cashmere silk components, provides intensive care & enhances hair’s softness & shine
Contains cyclopentasiloxane & isododecane, improves texture & traps moisture, ensuring long-lasting hydration
Includes vitamin E & hyaluronic acid, protects hair from damage & maintains its health & resilience
Suitable for all hair types, especially beneficial for dry & frizzy hair
Made in Japan

115 AED

14% OFFFeatured

Nutriclair Lightening Scrubbing and Moisturizing Soap 165gm

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Nutriclair Lightening Scrubbing and Moisturizing Soap 165gm

Glycerin-based soap, to moisturize and soften the skin, with a lightening action, thanks to the vegeclairine, a very active bleaching plant extract. With a scrubbing action, due to Luffa fibers that eliminate the dead cells, so giving the skin a more silky appearance. With an antiseptic action, thanks to T.T.C, that will be active against perspiration negative effects (odour and irritation)

30 AED

25% OFFFeatured

Yoko Aloe Snail Brightening Salt Scrub 300g

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Yoko Aloe Snail Brightening Salt Scrub 300g

Yoko Aloe Snail Brightening Salt Scrub 300 grams

reveals bright, radiant skin and maintains moisture with aloe vera. and snail mucus extract from Korea Also packed with vitamin C, vitamin B3 and AHA acid.

Aloe Vera Extract 10 times – 10 times more concentrated than normal formula, increases moisture and nourishes the skin.

Snail mucus extract – revitalizes tired-looking skin and helps increase skin elasticity.

Vitamin C – helps make the skin look radiant. Helps the skin look radiant.

Vitamin B3 – restores radiance and radiance to the skin.

AHA – Helps skin look naturally radiant.

How to use : Pour some salt on wet skin and gently scrub the skin. Leave for 3 minutes and rinse with clean water. Should be used once a week to keep skin clean and bright.

15 AED

3% OFFFeatured

Shower Gel, Skin Care

Advanced Korean Skin Bright & Clear Body Gel Wash With Vitamin C 1200ml

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Advanced Korean Skin Bright & Clear Body Gel Wash With Vitamin C 1200ml

Transform your daily shower routine with the Advanced Korean Skin Bright & Clear Body Gel Wash—a luxurious formula designed to cleanse, hydrate, and rejuvenate your skin. Infused with premium Korean skincare ingredients, this gel wash delivers gentle exfoliation to remove dead skin cells, revealing brighter, smoother, and more even-toned skin.

Key Benefits:

Brightening Formula: Enriched with natural extracts like niacinamide and licorice root to help reduce dark spots and promote radiant skin.
Gentle Exfoliation: Features mild AHAs or natural enzymes to refine texture without over-drying.
Hydration Boost: Infused with centella asiatica and hyaluronic acid to lock in moisture and soothe sensitive skin.
Skin-Loving Ingredients: Free from harsh chemicals, parabens, and sulfates, making it perfect for all skin types.

Let your skin feel clean, refreshed, and glowing with every use. The Advanced Korean Skin Bright & Clear Body Gel Wash is your ultimate step towards visibly healthier, brighter, and irresistibly soft skin.

Perfect for:

Dull or uneven skin tones
Dry, rough, or flaky patches
Everyday hydration and glow

Usage:

Massage onto wet skin, lather, and rinse thoroughly. For best results, use daily and follow up with a nourishing body lotion.

185 AED

GIFT SET

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11% OFFFeatured

Scrubs, Skin Care

A Bonne Berrylicious Bliss Gelato Face & Body Scrub 300gm

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A Bonne Berrylicious Bliss Gelato Face & Body Scrub 300gm

A Bonne Berrylicious Bliss Gelato Face and Body Scrub 300 g is a refreshing exfoliating scrub designed to cleanse brighten and smooth skin. The gelato style texture gently removes dead skin cells dirt and impurities while helping to improve skin tone and texture. Enriched with berry extracts and moisturizing ingredients this scrub leaves skin feeling soft hydrated and refreshed after every use. Suitable for both face and body care it supports brighter clearer and healthier looking skin with regular use. Ideal for all skin types and daily skin care routines.

Highlights

Gently exfoliates dead skin cells for smooth skin
Helps brighten skin and improve natural glow
Moisturizes skin while cleansing face and body
Gelato texture with refreshing berry feel
Suitable for face and body all skin types

40 AED

12% OFFFeatured

Shower Gel, Skin Care

Lapo Derma Pure Exfoliating Shower Gel 940ml

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Highlights:

Lapo Derma Pure Exfoliating Shower Gel 940ml

Exfoliating shower gel that rejuvenates the skin with its formula enriched with 100% natural apricot kernel powder with natural exfoliating grains, in addit

ion to nourishing glycerin. Designed to purify, protect and exfoliate the skin, for a refreshing and invigorating shower experience.

Benefits:

– Purifies, protects and exfoliates the skin

– Forms a rich lather with a fresh and invigorating scent that leaves the skin completely clean

– Contains antibacterial and antioxidant agents that purify and protect the skin

– Exfoliates dead skin cells and restores the skin’s softness and radiance

How to use:

– Apply to wet skin

– Rinse after lathering on the skin

75 AED

17% OFFFeatured

Diamond Glow Elegant Whitening Dark Spot Corrector 50mls

Skin Care, Spot Corrector

Diamond Glow Elegant Whitening Dark Spot Corrector 50ml

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Diamond Glow Elegant Whitening Dark Spot Corrector 50ml

Lightening Strength: Maximum Strength – Strongest Lightening for Maximum Results

Diamond Glow Elegant Whitening Dark Spot Corrector is an intensive targeted treatment formulated to help visibly improve the appearance of stubborn dark spots, post-acne marks, discoloration, and uneven skin tone. Infused with Amla Oil and Dandelion Extract, and combined with Niacinamide, Alpha Arbutin, Glycolic Acid, Vitamin C, and Licorice Extract, this concentrated formula helps visibly brighten localized areas while promoting a clearer, smoother, and more even-looking complexion.

Its rich yet fast-absorbing formula delivers concentrated lightening ingredients directly where they are needed most while helping to nourish and condition the skin. With continued use, stubborn discoloration appears visibly lighter, skin texture looks smoother, and targeted areas appear more even-toned with a naturally radiant, healthy-looking glow.

125 AED

20% OFFFeatured

Body Mist, Deodorants & Antiperspirants, Fragrances

Lady Diana Lilly Perfumed Body Spray Timeless Elegance in a Bottle 200ml

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Lady Diana Lilly Perfumed Body Spray Timeless Elegance in a Bottle 200ml

Lady Diana Lily Deo prevents body odor and surely going to make the heads turn & long-lasting fragrance. Buy Wholesale the good quality fragrances to limelight your life.

20 AED

20% OFFFeatured

Bench Daily Scent Cologne Sunday Morning 125ml

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Bench Daily Scent Cologne Sunday Morning 125ml

Bench Daily Scent Cologne Sunday Morning
To help you keep up with your ever-changing mood,
Bench introduces a line of scents that’s a sure fit to your everyday life
The Daily Scent Cologne Collection

20 AED

14% OFFFeatured

Bravia Tone Complexion Clarifying Lotion 210ml

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Bravia Tone Complexion Clarifying Lotion 210ml

With snail slime extracts, Bravia unifying milk hydrates, corrects and reveals the radiance of the complexion. Thanks to its unique texture, this natural milk penetrates quickly into the skin while tightening and protecting pores from free radicals. It gently reduces spots, wrinkles and fine lines. Your skin is radiant and maintains a fresh scent all day long.

30 AED

4% OFFFeatured

LightenUp Anti-Aging Lightening Serum 30ml

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LightenUp Anti-Aging Lightening Serum 30ml

The LightenUp Anti-Aging Lightening Serum is a potent formulated serum.

Shea butter has anti-inflammatory and anti-healing properties. It can condition, soothe, and tone your skin. This LightenUp Anti-Aging Lightening Serum is formulated to promote a clearer, brighter even skin tone. Rich with Argan Oil and Shea Butter, this serum deeply hydrates skin leaving it supple and dewy.

Directions: Apply on dry skin, preferably at night. Use a minimum SPF 30 sun protection every morning to maintain an even skin tone and prevent further skin discoloration.

Ingredients: Water Purified, EDTA, Monopropylene, Glycol, Glycerin, Humectants, Phenoxyethanol, Ascorbic Acid, Sodium, Metabisulfite, Sodium Sulfite, Allantoin, HCA, Fragrance, BHT I, Argan Oil.

120 AED

25% OFFFeatured

Renew Carrot Extract Whitening Soap for Face and Body 135gm

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Renew Carrot Extract Whitening Soap for Face and Body 135gm

Apart from that it will help you to get a spotless skin. The product also reduces the fine lines and wrinkles that will make the appearance younger. The soap has Glycerine, perfume, Sodium Benzoate along with Papaya.

15 AED

20% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Pro Lab Alpha Arbutin + Niacinamide Face Cream 100gm

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Pro Lab Alpha Arbutin + Niacinamide Face Cream 100gm

The PRO LAB Alpha Arbutin + Niacinamide Face Cream is a brightening daily facial moisturizer designed to fade hyperpigmentation, reduce dark spots, and even out your complexion. Formulated for a lightweight, non-greasy finish, it targets dullness while keeping the skin deeply hydrated and protected.

120 AED

10% OFFFeatured