Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Skin Care, Spot Corrector

B.B. Clear Vitamin C Dark Spot Remover 30ml

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B.B. Clear Vitamin C Dark Spot Remover 30ml

B.B. Clear 5 in 1 light. Skin respectful B.B. Clear Dark Spot Remover 30ml be beautiful and clear.

Anti dark spot, tone corrector, anti-aging, anti-stretch marks, skin toning and firming.

20 AED

6% OFFFeatured

Baby Lotion, Creams, Kids & Baby Care, Skin Care

Aveeno Skin Relief Hand Cream Intense Moisture For Very Dry Skin 100gm

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Aveeno Skin Relief Hand Cream Intense Moisture For Very Dry Skin 100gm

Pamper your hands with Aveeno Skin Relief Moisturising Hand Cream, designed for dry, sensitive skin.
Its rich, fast-absorbing formula provides long-lasting hydration and relieves discomfort.
Infused with natural oat, it soothes and protects against environmental stressors.
Perfect for daily use, leaving your hands soft and healthy.

Deeply hydrates hands
Fast-absorbing formula
Relieves dryness instantly
Enriched with natural oat
Protects sensitive skin

Ingredients
Water, glycerin, dimethicone, petrolatum, avena sativa (oat) kernel flour, isopropyl palmitate, cetyl alcohol, sodium chloride.

Disclaimer:

While Niceone strives to ensure the accuracy of product images and information, some updates to packaging or ingredients may occur before they are reflected on our site. Products may occasionally ship with different packaging, but we always guarantee item quality. We recommend reviewing product labels, warnings, and usage instructions before use and not relying solely on the information provided on Niceone.

75 AED

18% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Palmer’s, Coconut Oil Formula with Vitamin E, Body Oil 150ml

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Palmer’s, Coconut Oil Formula with Vitamin E, Body Oil 150ml

Hydrate and Replenish skin with Palmer’s® Coconut Oil Formula™ Body Oil, crafted with antioxidant-rich Extra Virgin Coconut Oil and Green Coffee Extract for radiant, healthy-looking skin.

Coconut Oil (Cocos Nucifera) *: Sustainably harvested. raw coconut is rich in natural lipids and proteins for superior hydration and maintaining a healthy glow.

Green Coffee Extract: Loaded with polyphenols and antioxidants, green coffee keeps skin looking youthful.

*Certified organic extra virgin fair trade coconut oil

Suggested use

After Shower/Bath: Apply to damp skin to lock in moisture.

Bath Oil: Add 4-5 pumps to warm water for soothing spa bath.

Massage Oil: Warm oil in hands to apply to dry skin as a massage oil or for an instant radiance boos

45 AED

17% OFFFeatured

Creams, Face Cream, Skin Care, Spot Corrector

Golden Pearl Beauty Cream 28gm

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Highlights:

Golden Pearl Beauty Cream 28gm

Golden Pearl Beauty Cream is a pioneer in beauty cream industry of Pakistan. Its unique formulation is established by Golden Pearl Cosmetics R & D department that helps to make you look gorgeous and give a soft glow to your skin in just a few days. It is equally good in all type of climatic conditions and beneficial for both men and women due to its exceptional formulation. That is why Golden Pearl Beauty Cream is ranked as no.1 beauty cream in Pakistan.

25 AED

6% OFFFeatured

Hair Care, Hair Oil, Oils & Moisturizer, Skin Care

Difeel 100% Pure Essential Oil Argan Oil, Boxed 30ml

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Highlights:

Difeel 100% Pure Essential Oil Argan Oil, Boxed 30ml

These Natural Essential Oils maintain the balance of body, mind, heart and spirit. Whether you are looking for a specific healing from the oils, these oils are soothing, relaxing and full of benefits.

Aroma: None

Our Argan Oil:

Is lightweight, absorbs quickly and does not leave the skin greasy
Moisturizes and deeply penetrates the skin and hair
Reduces facial blemishes, and appearance of scars
Controls hair frizz and leaves hair shiny
Reduces muscle pain

75 AED

Featured

Precious Perfect Lightening Serum 30ml

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Highlights:

Precious Perfect Lightening Serum 30ml

Precious Perfect Revitalizing Fade Lightening Serum30ml is specially designed to give perfect beauty. A true treasure for black and mixed skins. Composed of fruit acids and radiance white, it ensure a gradual, rapid and long lasting of your skin. For all skin type. Instructions: Apply twice a day, morning and evening. After the first use, the effect will become visible. Caution: Avoid contact with eyes, cuts and irritated skin. Keep out of children’s reach.

30 AED

20% OFFFeatured

Skin White Whitening Bath Soap Hydrating 90gm

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Highlights:

Skin White Whitening Bath Soap Hydrating 90gm

Formulated to hydrate and whiten skin simultaneously
Contains moisturizing properties to keep skin soft and supple
Infused with whitening agents to help lighten skin tone
Helps to reduce the appearance of dark spots and blemishes
Leaves skin feeling refreshed and rejuvenated after each use

20 AED

20% OFFFeatured

Reborn Beauty Premium Scrub Gold 500ml

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Highlights:

Reborn Papaya Cleanser 230ml

Cleansing your skin doesn’t need to be complicated. In fact, we’re firm believers in using the power of natural ingredients to do the job. We create our cleansers by effective natural ingredients like essential oils, fresh fruit & infused with natural extracts that provide essential moisture to leave you looking absolutely radiant. This products provide various benefits: they remove makeup, provide a deep cleanse and refresh your skin. This products provide various benefits: they remove make-up, provide a deep cleanse and refresh your skin.

40 AED

9% OFFFeatured

EOS Shea Better Body Lotion coconut waters 473ml

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Highlights:

EOS Shea Better Body Lotion coconut waters 473ml

The eos Shea Better Body Lotion in Coconut Waters is a refreshing moisturizer designed to hydrate and nourish your skin.

This lotion combines the benefits of natural ingredients with a hydrating formula for a revitalizing skincare experience.

Infused with shea butter and coconut oil, it deeply moisturizes, leaving your skin feeling soft and supple.

Moisturizes and softens the skin.
Soothing for dry skin.
Made with 7-nourishing oils.
Free of parabens, phthalates, & gluten.
Dermatologist-recommended.
Hypoallergenic.
Made for sensitive skin.
Not tested on animals.
Vegan.

Ingredients:

Water/Eau, Glycerin, Caprylic/Capric Triglyceride, Cetyl Alcohol, Isopropyl Palmitate, Dicaprylyl Carbonate, Glyceryl Stearate SE, Dimethicone, Fragrance/Parfum, Butyrospermum Parkii (Shea) Butter, Butyrospermum Parkii (Shea) Oil, Cocos Nucifera (Coconut) Fruit Extract, Petrolatum, Mineral Oil (Huile Minérale), Carbomer, Caprylyl Glycol, Hexylene Glycol, Phenoxyethanol, Stearic Acid, Dimethiconol, Disodium EDTA, Sodium Hydroxide, Tocopheryl Acetate, Citric Acid, Benzyl Salicylate, Coumarin.

150 AED

20% OFFFeatured

Diana Egg White Soap to Lift Of Oily Skin 125gm

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Highlights:

Diana Egg White Soap to Lift Of Oily Skin 125gm

Formulated for cleansing and potential skin benefits

Contains egg white extract, known for potential skincare benefits

Skin Type: Suitable for various skin types

Usage:

Use as a regular soap for body and face cleansing

Intended for daily use

20 AED

PRODUCTS ON SALES

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13% OFFFeatured

Conditioner, Hair Care

Reborn Hair Conditioner with Milk 5ltr

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Highlights:

Reborn Hair Conditioner with Milk 5ltr

Work beautifully to moisturize and hydrate your hair, whether you have curly, straight, thick, thin, or colored locks. Conditioner Deep helps restore elasticity and strength, while hydrating hair. For a versatile leave in hair conditioner, and it’s great for all types of hair.

DIRECTIONS FOR USE : Apply to wet hair a small amount of Reborn Beauty Conditioner then gently massage. Rinse thoroughly. Repeat if necessary.

65 AED

10% OFFFeatured

OGX Hydrate & Defrizz+ Kukui Oil Conditioner 385ml

Conditioner, Hair Care

OGX Hydrate & Defrizz+ Kukui Oil Conditioner 385ml

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Highlights:

OGX Hydrate & Defrizz+ Kukui Oil Conditioner 385ml

Discover sleek, smooth locks with the OGX Hydrate & Defrizz+ Kukui Oil Conditioner. Free from drying SLS, this luxurious conditioner is specially designed to nourish and tame thick or frizzy hair types. Helping to combat natural frizz, as well as frizz caused by rain, heat and humidity, this conditioner will quickly become your new hair must-have. Combining a precious blend of oils and exotic extracts, the conditioner helps to enhance the natural beauty of your tresses, thanks to an ancient Hawaiian secret. A Kukui nut oil infused blend bestows a natural gloss upon the hair, helping to tame frizz for a mirror-like shine. Thick hair types prone to frizz will love this rich and indulgent conditioner, enabling easier detangling to make the hair more manageable. Add a little indulgence to every shower with this intensely hydrating and smoothing formula, for good hair days every day, whatever the weather.

45 AED

13% OFFFeatured

Lait Amino Glow Half Cast Acne & Blemishes Body Lotion 500ml

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Highlights:

Lait Amino Glow Half Cast Acne & Blemishes Body Lotion 500ml

Half Cast acne and blemish control. SPF50. Anti acne and whitening body lotion. Whitening, moisturising, even skin tone and prevents acne with extra fairness. A powerful dual-action whitening and acne-control body lotion infused with arbutin, licorice, turmeric, and SPF 50—designed to brighten, even tone, and clear blemishes for a radiant, smooth complexion.

Benefits
Brightens and reduces dark spots using arbutin, licorice, and turmeric
Controls acne and blemishes for clearer, smoother skin
Offers high protection with SPF 50 against UV-induced

Amino Glow half cast lotion is a whitening and anti acne complex agent. Arbutin reduced tyrosine and melanin levels, lightens and reduces UV induced pigmentation. Licorice and turmeric brightens and anti acne. Together they optimise skin tone and texture and ensure a more even appearance.

Unveil brighter, blemish-free skin with Amino Glow Halfcast Body Lotion—a premium 500 ml formula designed to tackle pigmentation, acne, and uneven tone. Powered by arbutin, licorice extract, and turmeric, this lotion works to suppress melanin production and reduce tyrosine-induced pigmentation. Its high SPF 50 protects against UV-induced dark spots, while anti-acne botanicals calm breakouts and inflammation.

This lightweight, quick-absorbing lotion hydrates deeply, leaving skin feeling super soft and silky—not greasy. Ideal for full-body application, it’s perfect for daily use on face, neck, arms, legs, and sensitive areas. Suitable for all skin types, its multi-target benefits help you achieve a smoother, brighter, and more even-toned complexion.

Benefits
Advanced Whitening & Tone Correction: Arbutin and licorice work synergistically to lighten hyperpigmentation and promote radiance.
High UV Protection: SPF 50 defends against new sunspots and preserves your brightening results.
Blemish & Acne Control: Turmeric’s anti-inflammatory properties promote clearer skin and prevent outbreaks.
Smooths & Hydrates: Emollients deeply moisturize, improving skin texture without any greasy residue.

Non-Hydroquinone Formula: Safe for daily use, providing a gentle yet effective alternative to harsh bleaching agents.

How to Use
Apply generously all over clean, dry skin—especially after showering.
Massage until fully absorbed.
Use twice daily—morning and night—for best results.
Follow with sunscreen during the day to maintain brightness and protection.

175 AED

5% OFFFeatured

Conditioner, Hair Care

Mitchell Organics Organic Extract Batana Oil Hair Conditioner 236ml

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Highlights:

Mitchell Organics Organic Extract Batana Oil Hair Conditioner 236ml

Transform your hair with the power of Honduras’ miracle oil. This deeply hydrating and reparative conditioner is infused with 100% pure Batana Oil—renowned for its rich essential fatty acids that nourish, strengthen, and restore from root to tip. The formula works to reduce breakage, repair damage, and promote healthy hair growth, leaving your strands silky, manageable, and full of natural shine.

Hair Concern

• Dry and brittle hair

• Breakage and split ends

• Dullness and frizz

• Slow or thinning hair growth

• Damage from heat or chemicals

Used on Hair Types

• Suitable for all hair types

• Especially effective for dry, curly, coily, and damaged hair

• Safe for chemically treated or color-treated hair

How it Works

• Deep Hydration: Batana Oil penetrates deeply into the hair shaft, delivering long-lasting moisture.

• Repair & Strengthen: Helps rebuild damaged strands and fortify hair structure to prevent future breakage.

• Growth Support: Stimulates a healthier scalp environment, supporting optimal hair growth and restoration.

• Shine & Smoothness: Restores natural luster while improving manageability and softness.

Key Highlights

• Enriched with 100% pure Batana Oil

• Promotes healthier hair growth

• Repairs and strengthens damaged hair

• Hydrates deeply and restores shine

• Free from parabens and harsh preservatives

Key Ingredients

Purified Water, Behentrimonium Methosulfate, Cetearyl Alcohol, Emulsifying Wax NF, Black Castor Oil, Elaeis oleifera (Batana) Kernel Oil, Polyquaternium 37, Kosher Vegetable Glycerin, Ethylhexylglycerin, Phenoxyethanol (eco-certified, paraben-free preservative).

Directions

After shampooing, apply a small amount of conditioner to wet hair. Focus on the mid-lengths and ends. Leave in for 2–3 minutes, then rinse thoroughly. Use regularly for best results.

90 AED

25% OFFFeatured

R&D Care Rice Milk & Arbutin Sugar Salt 300gm

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Highlights:

R&D Care Rice Milk & Arbutin Sugar Salt 300gm

Instructions For Use:

Use wet skin in the shower, to remove dead cells from the surface of the skin. Rinse well with water.

15 AED

33% OFFFeatured

Creams, Skin Care, Tubes

Melano Beauty Line Peach Scrub 300ml

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Highlights:

Melano Beauty Line Peach Scrub 300ml

Provides anti-ageing benefits and nourishes the skin

Leaves your skin soft and supple imparting a natural glow

Softer looking and smoother feeling skin

30 AED

18% OFFFeatured

Shower Gel, Skin Care

Dr. Teal’s, Body Wash with Pure Epsom Salt Detoxify & Energize 710ml

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Highlights:

Dr. Teal’s, Body Wash with Pure Epsom Salt Detoxify & Energize 710ml

Dr Teal’s® Ultra-Moisturizing Body Wash hydrates and conditions skin. Aloe Vera, Shea Butter and Vitamin E nourish and moisturize, while Pure Epsom Salt (Magnesium Sulfate USP) helps revitalize tired, achy muscles.

Ginger and Clay help to cleanse your body by removing harmful toxins while helping you feel more energized.

Suggested use

Apply a generous amount of Dr Teal’s® body wash to hands, wash cloth, or pouf. Gently massage all over your body for ultra-moisture and total rejuvenation.

45 AED

8% OFFFeatured

Eau De Parfume, Fragrances, Unisex

9 PM Rebel Eau De Parfum 100ml

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Highlights:

9 PM Rebel Eau De Parfum 100ml

Indulge in the captivating allure of 9PM Rebel, a fragrance that adds a new dimension to the iconic 9 Collection. This exquisite creation exudes a refined elegance through its premium fruity, woody, and ambary notes, offering a young and sophisticated scent experience.

PERFUME NOTES

Top Notes: Mandarin, Pineapple and Granny Smith
Middle Notes: Cedarwood, Oakmoss and Vanilla
Base Notes: Caramel, Dry woods, Ambergris and Musk

120 AED

17% OFFFeatured

Biocos Organic Rose Water Spray Hydrating Toner, Reduces Redness & Tightens Pores

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Highlights:

Biocos Organic Rose Water Spray Hydrating Toner, Reduces Redness & Tightens Pores

Deeply Hydrates & Refreshes Skin – Rose water instantly replenishes and moisturizes, leaving your skin feeling smooth and refreshed. Perfect for combating dry, parched skin.
Soothes Sunburn & Reduces Redness – The calming properties of Rose Water help reduce irritation caused by sun exposure, leaving your skin feeling cool and rejuvenated.
Anti-inflammatory & Healing – Aloe Vera’s natural anti-inflammatory benefits calm sensitive skin and reduce redness or irritation, promoting a more even and comfortable skin tone.
Tightens Pores & Refines Skin – Rose water helps tighten skin and refine pores, giving your face a smooth, clear look while promoting an even skin texture and natural radiance.
Balances Skin pH & Controls Oil – Rose water aids in maintaining the skin’s natural pH levels and helps control excess oil production, providing a fresher, healthier glow without clogging pores.

25 AED

25% OFFFeatured

Pastil Hair Remover Skin Refreshing Greem 125ml

Hair Removals, Personal Care

Pastil Hair Remover Skin Refreshing Lemon 125ml

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Highlights:

Pastil Hair Remover Skin Refreshing Lemon 125ml

15 AED

GIFT SET

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5% OFFFeatured

Dietary Supplement, General Supplements, Weight Loss Kit, Wellness

Wink White XS Protein High Protein Chocolate Plant Based Vegan No Sugar Powder 240gm

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Highlights:

Wink White XS Protein High Protein Chocolate Plant Based Vegan No Sugar Powder 240gm

Wink White XS Protein High Protein Chocolate is crafted for individuals seeking dairy-free protein supplementation. Each 240g pack provides 21g protein per serving from plant sources, making it suitable for vegan lifestyles.

The sugar-free chocolate formula offers a satisfying taste while supporting clean nutrition habits. XS Protein can be used as a daily protein drink or as a convenient meal replacement option.

Designed for consistency, simplicity, and plant-based nutrition.

Highlights

High protein plant-based formula
Chocolate flavor with smooth texture
Vegan and lactose free
No sugar added
Ideal for meal replacement

95 AED

22% OFFFeatured

Hair Care, Hair Styling Products

ORS Jojoba Oil Hairdress 156gm

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Highlights:

ORS Jojoba Oil Hairdress 156gm

Jojoba oil attracts and holds moisture plus adds shine, providing maximum manageability and a healthy look by lubricating the hair shaft. Hair is left conditioned without a greasy feel.

Directions:

Apply a small amount of Jojoba Oil to the scalp and massage. Brush gently to ensure even distribution, paying attention to the ends of the hair.

35 AED

6% OFFFeatured

Medicube Collagen Night Wrapping Mask 75ml

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Highlights:

Medicube Collagen Night Wrapping Mask 75ml

Medicube Collagen Night Wrapping Mask 75ml is an overnight skincare treatment formulated with collagen and hydrating ingredients. Designed to be the final step in an evening routine, this mask helps lock in moisture and supports smoother, more supple-looking skin by morning.
Key Benefits:
Formulated with collagen to support skins elasticity
Provides hydration while you sleep
Helps improve the appearance of skin texture and dryness
Lightweight gel-cream texture suitable for nightly use
Recommended Use:
Apply a thin, even layer as the last step of your nighttime skincare routine
Leave on overnight and rinse off in the morning

75 AED

22% OFFFeatured

Glorious Body Cream Ultra Lightening 250ml

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Highlights:

Glorious Body Cream Ultra Lightening 250ml

Brightens: Brightens skin tone. Clear complexion: Evens skin tone. Licorice is known to fade dark spots and blemishes, to give your skin a clear complexion. White dammer exhibits anti-oxidant properties to help reduce spots and blemishes, thus even tones skin.

Add into your everyday routine Pamper yourself head to toe with this Glorious lavender body and hand lotion. With added oils of aloe vera

35 AED

17% OFFFeatured

Face Cream, Skin Care, Spot Corrector

New Face Vitamin C Beauty Cream

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Highlights:

New Face Vitamin C Beauty Cream

New Face Vitamin-C contains Hyaluronic Acid with Organic Orange Essence, deep moisturizes and improve fine lines of dull skin

NewFacePK is dedicated to providing high-quality beauty and skincare products that enhance your natural glow. Our mission is to bring innovative, safe, and effective beauty solutions to our customers. With a commitment to excellence, we ensure that every product meets the highest standards of quality and customer satisfaction.

Quality Assurance:: All our products undergo strict quality control to ensure safety and effectiveness.

Customer Satisfaction:: We prioritize our customers’ needs by offering premium products and exceptional service.

Trusted Brand:: Our commitment to authenticity and excellence makes us a trusted choice in the beauty industry.

Worldwide Shipping:: We deliver across Pakistan and internationally, ensuring timely and secure shipments.

25 AED

10% OFFFeatured

Moroccan Oil Moroccan Soap Aker Fassi 250ml

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Highlights:

Moroccan Oil Moroccan Soap Aker Fassi 250ml

Black Moroccan Soap With Aker Fassi

100% Natural Moroccan Soap

For All Skin Type

Our traditional Black Moroccan Soap is now combined with the red treasure for skin, well-loved in Morocco The AKER FASSI.

It comes from the anemone flower transform naturally to act as a moisturizing and cleansing soap.

It leaves no traces on the skin.

45 AED

17% OFFFeatured

UCB European White Carrot Brightening Face and Body Serum 100ml

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Highlights:

UCB European White Carrot Brightening Face and Body Serum 100ml

UCB European White Carrot Brightening Face and Body Serum is a concentrated, carrot-oil-infused treatment designed to brighten, nourish, and improve overall skin tone.

Key Features

Dual Action: Formulated for safe application on both the face and body.

Targeted Brightening: Helps fade the appearance of dark spots and blemishes.

Nourishing Formula: Enriched with carrot extracts and botanical oils to hydrate and smooth skin texture.

Fast Absorption: Lightweight liquid texture that penetrates deeply without a heavy greasy feel.

125 AED

8% OFFFeatured

LightenUp Girl Intense Perfection Lightening Serum 30ml

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Highlights:

LightenUp Girl Intense Perfection Lightening Serum 30ml

Discover the power of our exceptional LightenUp Girl Intense Perfection Lightening Serum, formulated to promote a clearer, brighter, and more even skin tone. This potent serum features anti-oxidant Vitamin C, which not only firms the skin but also enhances its radiance.

Directions: Apply the serum to cleansed, dry skin, preferably at night. Allow it to dry before applying any other products.

Warnings: For external use only. Avoid the eye area. Keep out of reach of children. If pregnant or nursing, consult a physician before using this product.

Key Ingredient: Rumex Occidentalis.

120 AED

25% OFFFeatured

Difeel Vegan Keratin Premium Hair Oil Anti Frizz & Shine 240ml

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Highlights:

Difeel Vegan Keratin Premium Hair Oil Anti Frizz & Shine 240ml

ifeel Vegan Keratin Anti Frizz & Shine Premium Hair Oil is 100% Vegan safe, cruelty free and contains no animal products with ingredients.

Our Vegan Keratin Anti Frizz hair oil helps smooth frizz for a sleek, silky finish. This premium hair oil both strengthens and hydrates your hair to prevent breakage.

Our Vegan Keratin Premium hair oil Improves shine and adds bounce to your hair.

Easy and convenient Difeel packaging.

Proudly Made in USA.

150 AED

6% OFFFeatured

Pure Carrot Gold Lightening Lotion, Serum & Soap 3pc Set

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Highlights:

Pure Carrot Gold Lightening Lotion, Serum & Soap 3pc Set

The usage of this Pure Carrot Gold Lightening 3-pc Set afford you the safe, healthy, smoother and fairer complexion. When you purchase this combo, you save 5% of the total price. Experience the ultimate brightening boost as you reveal a glowing complexion and turn heads. Reveal your stunning, smooth, and younger-looking skin with this incredible set.

170 AED