Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Glupa Lightening Body Lotion with Glutathione & Papaya, 100ml

Lotion, Skin Care

Glupa Skin Whitening Lotion with Glutathione & Papaya + Vitamins C & E 100ml

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Glupa Skin Whitening Lotion with Glutathione & Papaya + Vitamins C & E 100ml

Glupa Lightening Lotion with Glutathione & Papaya Plus Vitamins C & E, Arbutin, Grape Seed Extract

Combines 2 powerful skin lightening ingredients, Glutathione & Papaya.

An advanced product containing skin whitening essentials.

Formulated by experts to safely provide maximum results.

Gently lightens uneven skin tone and discoloration on the face such as freckles, age spots, and pigmentation.

Nourishes the skin to improve overall texture and restore youthful vibrancy.

Natural extracts naturally reduce inflammation and provide fresh moisture.

Contains SPF 15 to protect the skin against harmful effects of the sun

With continued use, skin becomes visibly lighter, smoother, and blemish-free.

Formulated with vitamin C, E, grape seed extract, alpha arbutin and sunscreen for maximum whitening effect and smoother, softer and younger looking skin. Dermatologist tested.

45 AED

25% OFFFeatured

Pure White Exfoliating Soap Soap 150gm

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Pure White Exfoliating Soap Soap 150gm

Pure White Gold has been specially developed for the beauty of your skin thanks to the 6 precious vegetable oils that compose it. The Pure White Gold exfoliating soap cleanses and eliminates dead cells from your epidermis thanks to the action of apricot kernel powder which restores the radiance of the complexion. This soap prepares your skin for a regenerating and softening beauty treatment.

It gives your epidermis its soft and silky texture while revealing the radiance of your complexion.

15 AED

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Pure Carrot Gold Arbutin Fair & Lightening 60ml

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Pure Carrot Gold Arbutin Fair & Lightening 60ml

Pure Carrot Gold Serum is a perfect option for the lightening solution you desire. This carrot gold serum moisturizes dry skin, leaving it soft and silky with a radiant and healthy glow.

50 AED

17% OFFFeatured

Yoko Spa Milk Salt Shower Bath 250g

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Yoko Spa Milk Salt Shower Bath 250g

Spa salt scrub mixed with shower cream, milk formula, rich in milk, vitamin E and salt properties which help in exfoliating the skin, making the skin white, smooth, soft and pleasant to the touch.

How to use

Pour enough salt onto your palm. Scrub on wet skin in circular motion. Leave it on for about 3 minutes and then rinse it off.

25 AED

8% OFFFeatured

Purec Pure Egyptian Secret Halfcast Serum 120ml

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Purec Pure Egyptian Secret Halfcast Serum 120ml

Discover the captivating allure of Egyptian beauty and embrace the radiance that Purec Egyptian Secret Halfcast Serum can bring to your skin. Elevate your skincare routine to new heights and indulge in the luxury of this enchanting serum. Unlock the secrets of timeless beauty and unveil your skin’s true brilliance with Purec Egyptian Secret Halfcast Serum.

What sets Purec Egyptian Secret Halfcast Serum apart is its unique combination of natural extracts and advanced skin-enhancing elements. The formula is enriched with potent antioxidants and vitamins, such as Vitamin C and E, which work together to combat free radicals, reduce the appearance of fine lines and wrinkles, and promote a more youthful-looking skin.

60 AED

9% OFFFeatured

EOS Shea Better Body Lotion Vanilla Cashmere 473ml

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EOS Shea Better Body Lotion Vanilla Cashmere 473ml

The EOS Shea Better Body Lotion in Vanilla Cashmere is a luxurious moisturizer that combines deep hydration with a warm, inviting scent.

Formulated with nourishing shea butter and other natural oils, this lotion provides 24-hour moisture, leaving your skin soft and smooth.

The delightful vanilla cashmere fragrance adds a cozy touch, making it perfect for daily use.

Its lightweight, non-greasy formula absorbs quickly, ensuring your skin feels comfortable and nourished without any residue.

Moisturizes and softens the skin.
Soothing for dry skin.
Made with 7-nourishing oils.
Free of parabens, phthalates, & gluten.
Dermatologist-recommended.
hypoallergenic.
Made for sensitive skin.
not tested on animals.
Vegan.

150 AED

14% OFFFeatured

Eskinol Facial Deep Cleanser Classic White 225ml

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Eskinol Facial Deep Cleanser Classic White 225ml

This cleanser contains an anti-bacterial micro-disinfectant formula that removes residual blister-causing dirt from soapy washing.
It helps remove the accumulated dirt on the face and it also removes the excess oils and makeup to make your skin really clean.
Use this cleanser and avoid pimples and other skin problems.

This cleanser helps you to get fresh and clean skin while keeping it on.

How to use:

Moisten a piece of cotton and apply on face and neck. Repeat until no trace of dirt is seen on the cotton. Use anytime and anywhere for truly clean skin.

30 AED

13% OFFFeatured

Vaseline Healthy Bright Daily Brightening Even Tone Lotion Jelly 725ml

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Vaseline Healthy Bright Daily Brightening Even Tone Lotion Jelly 725ml

Moisturizer cream & lotion are giving you deep moisturize your skin and giving you softness and no dryness you body hand it’s very best for you This unique lightweight cream offers tough protection from pollution and UV rays, while being gentle on the skin. The non-greasy formula forms a shield to protect against dirt, pollution, and the sun It is a Moisturizing body lotion and clinically proven to restore dry skin. Suitable for all skin types. The hot summer saps the moisture from our skin and makes it dehydrated. This makes the skin look dull. So, we don’t feel fresh in summers. Aloe Fresh Body Lotion is specially crafted for summers to address this issue, as it helps to keep your skin fresh in summers and gives it 24 Hours hydration.

35 AED

10% OFFFeatured

Baby Shampoo, Baby Shower Gel, Kids & Baby Care, Shower Gel

Dr Teal’s Kids Oat & Milk Bubble Bath Body Wash & Shampoo 591ml

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Dr Teal’s Kids Sleep Bubble Bath Body Wash & Shampoo 591ml

Dr Teal’s Kids 3 in 1 Bubble Bath, Body Wash & Shampoo in Sleep Bath (591ml) is a multi-functional bath product designed to make bedtime routines easier. With its 3-in-1 formula, it serves as a bubble bath, body wash, and shampoo, catering to a full cleansing experience. The calming properties of the Sleep Bath variant make it a great addition to a pre-sleep ritual, helping kids relax and prepare for bedtime. The gentle formula is suitable for young skin and hair, and the soothing scent adds to the overall relaxation experience

45 AED

10% OFFFeatured

Nutriclair Lightening Moisturizing Lotion 500ml

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Nutriclair Lightening Moisturizing Lotion 500ml

Nutriclair Lightening and moisturizing milk with plant extracts and glycerin. Especially prepared for persons who do appreciate a less greasy, more silky touch. COSMOBEL has studied a lighter lotion that maintains all the advantages of the glycerin. In association with the lightening VEGECLAIRINER, Nutriclair lotion will be ideal care for a light and soft treatment of the skin, decreasing and even suppressing its irregular coloration.

135 AED

PRODUCTS ON SALES

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10% OFFFeatured

Washami Argan Oil Shower Gel Whitening Moisturizing 1000ml

Shower Gel, Skin Care

Washami Argan Oil Shower Gel Whitening Moisturizing 1000ml

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Washami Argan Oil Shower Gel Whitening Moisturizing 1000ml

ARGAN OIL Clean and moisturize the skin effectively; nourish the skin deeply; supply water for the skin; provide double moisturizing effects for skin; make the skin moist, clean, soft and smooth.

Safety Information

For external use only. Avoid contact with eyes. if this happens, rinse eyes with abundant water. Store in a dry place. Keep out of reach of children.

45 AED

10% OFFFeatured

Skin Doctor Anti-Yellow Silver Shampoo 500ml

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45 AED

18% OFFFeatured

Cloud 9 Carotte plus Aloe Vera Multi-Vitamin Lightening Lotion 500ml

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Cloud 9 Carotte plus Aloe Vera Multi-Vitamin Lightening Lotion 500ml

Cloud 9 Carotte plus Aloe Vera Multi-Vitamin Lightening Lotion is a non-greasy body lotion that uses carrot oil and aloe vera to lighten dark spots, even skin tone, and nourish the skin. Enriched with vitamins, it helps improve elasticity and texture, leaving skin smooth, radiant, and hydrated. The lotion is suitable for daily use and aims to produce a clean, clear, and spotless complexion.

Primary function: Lightens dark spots, evens skin tone, and clears stretch marks, green veins, and knuckles.
Key ingredients: Carrot oil, aloe vera, and a blend of multi-vitamins.
Benefits: Nourishes the skin, enhances elasticity, and promotes a smooth, radiant, and hydrated complexion.
Formula: Lightweight, non-greasy, and fast-absorbing, making it ideal for daily use.
Additional features: It is a hydroquinone-free formula.

165 AED

9% OFFFeatured

EOS Shea Better Body Lotion Pink Champagne 473ml

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EOS Shea Better Body Lotion Pink Champagne 473ml

The eos Shea Better Body Lotion in Pink Champagne is a luxurious moisturizer designed to nourish and hydrate your skin while leaving it feeling soft and smooth.

Infused with shea butter and natural oils, it deeply hydrates the skin, providing long-lasting moisture.

With its delightful fragrance and rich formula, this body lotion offers a pampering experience.

Nourishing and moisturizing the skin.
Soothing for dry skin.
Made with 7 nourishing oils.
Free of parabens, phthalates, & gluten.
Dermatologist-recommended.
Hypoallergenic.
Made for sensitive skin.
Not test on animals.
Vegan.

Ingredients:

Water/Eau, Glycerin, Isopropyl Palmitate, Cetyl Ethylhexanoate, Glyceryl Stearate SE, Cetyl Alcohol, Dimethicone, Fragrance/Parfum, Butyrospermum Parkii (Shea) Butter, Butyrospermum Parkii (Shea) Oil, Petrolatum, Mineral Oil (Huile Minérale), Carbomer, Caprylyl Glycol, Hexylene Glycol, Phenoxyethanol, Palmitic Acid, Stearic Acid, Myristic Acid, Disodium EDTA, Sodium Hydroxide, Tocopheryl Acetate, Citric Acid, Limonene, Linalool.

150 AED

17% OFFFeatured

Creams, Face Cream, Skin Care

Parley Instant Whitening Urgent Facial With Strawberry 25gm

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Parley Instant Whitening Urgent Facial With Strawberry 25gm

Now you don’t need to waste money at parlor for facials. Parley Strawberry Whitening Urgent Facial gives you beautiful and fair complexion at affordable price. When applied, it removes scars from the entire body and face.

25 AED

13% OFFFeatured

Reborn Anti Hairfall Keratin Shampoo 480ml

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Reborn 2 in 1 Hair Shampoo with Olive Extracts 400ml

Natural ingredients help your hair look its best. Reborn Beauty Hair Shampoo with natural fruits extracts ingredients formulated by herbal hair care experts. You’ll find in our liquid shampoo to cleanse, brighten and protect from color treated hair & repairs and restores to volumizing shampoo that adds fullness that give you healthier, beautiful hair. So every day is a great hair day.

65 AED

7% OFFFeatured

Queen Helene Mud Pack 177ml

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Queen Helene Mud Pack 177ml

Mud pack masque is the original old-fashioned, time-tested earth facial treatment with imported natural english clay, that will work wonders for your skin. It’s a very effective pore cleanser. It helps tighten loose, sagging skin on your face and neck and relaxes tired face muscles to soften lines and wrinkles.

How to Use:

Cleanse your face and neck thoroughly. Apply Mud Pack Masque generously. Leave on for about 15 minutes to allow masque to dry and harden. Remove with warm water and a washcloth.

65 AED

22% OFFFeatured

Feminine Care, Personal Care

Femfresh Daily Intimate Wash 250ml

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Femfresh Ultimate Care Active Wash 250ml

Refresh your post-workout routine with our specially designed ph-balanced formula, dermatologically and gynaecologically d

A multiactif complex charged with silver-ions technology, ginseng extract and antioxidants to keep intimate skin hydrated and feeling fresh for up to 24 hours

Femfresh daily products are made with gentle hypoallergenic and soap-free ingredients

unlike ordinary body washes and shower gels, femfresh is formulated to sooth and protect against irritation to your intimate skin

35 AED

18% OFFFeatured

Cloud Paris Lemon Plus Mango Extract Multi Vitamin Lightening Lotion 500ml

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Final Glow Half-Cast With Vitamin C And Q10 Lotion 500ml

Before first use, rotate top portion of pump counter-clockwise until it pops up.

Fial Glow Half-Cast is a multi-action whitening cream that lightens firms, specially formulated to improve the skin’s texture & tone, gives complete defense from the sun.Use twice daily.

165 AED

25% OFFFeatured

Nisa Camel Milk Beauty Bar Soap With Saffran Oily Skin

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Nisa Camel Milk Beauty Bar Soap With Saffran Oily Skin

15 AED

GIFT SET

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22% OFFFeatured

Creams, Skin Care

Skin Doctor Cracked Heel Repair Cream 75gm

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Skin Doctor Cracked Heel Repair Cream 75gm

Pro active treatment that gets rid of rough, dry or cracked heels and stimulates re-growth.

Pro-Active Repair Treatment is specially created to get rid of rough, dry or cracked heels and stimulate re-growth of skin cells. With Skin Doctor Cracked Heel Repair cream, you’ll notice visible improvement of less cracks in 3 days and softer, smoother and more supple skin in just 7 days.
Product Highlights:
– Fast and visible repair results.
– Dermatologist tested and recommended.
– Reduces discomfort.
– Helps reduce foot odor.
– Prevents skin infection.
– Easily absorbed.
– Fragrance free.
– Can be used on sensitive skin.

35 AED

10% OFFFeatured

Express Glow Triple Fast Lightening Beauty Milk 500ml

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Express Glow Triple Fast Lightening Beauty Milk 500ml

Lightening Strength: Advanced Strength – Fast Lightening for Oily & Combination Skin

Express Glow Triple Fast Lightening Beauty Milk is a lightweight body lotion specially formulated to help visibly lighten skin, improve the appearance of uneven skin tone, and promote a smoother, more radiant-looking complexion. Designed for oily and combination skin, its lightweight, fast-absorbing formula hydrates without leaving a heavy or greasy feel, making it ideal for daily body care.

A concentrated blend of Grape Seed Extract, Asafoetida Extract, Alpha Arbutin, Licorice Extract, Mulberry Root Extract, and Vitamin C helps promote a more even-looking complexion while supporting softer, healthier-looking skin. Nourishing moisturizers help maintain hydration and comfort, leaving skin feeling smooth, refreshed, and naturally radiant with continued use.

540 AED

13% OFFFeatured

Face Wash, Scrubs, Skin Care

Fair and White Gold Sugar Exfoliator Gentle Face Scrub 75ml

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Fair and White Gold Sugar Exfoliator Gentle Face Scrub 75ml

Enriched with sugar, its melting texture gently exfoliates the face to remove dead cells and impurities. Deliciously fragrant, it reveals the radiance and purity of the complexion

65 AED

8% OFFFeatured

Hair Care, Hair Scalp Treatment, Hair Treatment

Skin Doctor Fruit Cocktail Hot Oil Hair Treatment 1000ml

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Highlights:

Skin Doctor Fruit Cocktail Hot Oil Hair Treatment 1000ml

For better manageability and natural vitality.

Deeply repairing Skin Doctor Fruit Cocktail Hot Oil Hair Treatment Mask strengthens the hair against all types of environmental damages and increases its resistance to breakage.
– Provides extraordinary softness.
– Manganapatite.
– Natural vitality.
– Protects the hair.

How to use:

Apply generous amount of mask on wet hair strands, concentrating more on the ends and leave for 3 to 5 minutes, then rinse well with water.

55 AED

10% OFFFeatured

Conditioner, Hair Care

Al atar Sidr Leaves Conditioner , Extra Strength Repair, up to 80% Reduction in Split Ends 500ml

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Al atar Sidr Leaves Conditioner , Extra Strength Repair, up to 80% Reduction in Split Ends 500ml

45 AED

8% OFFFeatured

Conditioner, Hair Care

Moringa-O Malunggay Smoothening, Nourishing, Anti-Frizz Herbal Conditioner With Argan Oil 200ml

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Moringa-O Malunggay Smoothening, Nourishing, Anti-Frizz Herbal Conditioner With Argan Oil 200ml

Moringa-O2 Anti-Frizz Conditioner with Argan Oil is a nourishing hair conditioner that combines nature’s powerful oils with patented encapsulation technology to provide a TRIPLE LAYERED CARE (TLC) effect. This holistic combination infuses hair with:

– TLC effects: deeper and faster nutrient absorption of the hair follicle for Extra Smoothening Extra Nourishing and Extra Frizz Protection. Our nourishing and smoothing conditioner helps restore moisture balance and revitalizes dry, frizzy strands, making your hair more manageable over time.

– UV Sun Protection

– Malunggay (Moringa), Olive & Omega oils anti-oxidants, vitamins A, C, D, E, B-complex, essential fatty acids, Omegas 6 and 9, calcium, and other minerals for healthier hair and scalp.

– Argan oil’s deeply moisturizing and nourishing properties

– With fruity & floral scent.

How to Use the Argan Oil Nourishing Conditioner

Apply Moringa-O2 Herbal Smoothening, Nourishing, and Anti-Frizz Conditioner with Argan Oil generously on wet hair. Massage from the scalp through the strand ends for 2-3 minutes. Rinse hair thoroughly.

For Best Results, follow the Moringa-O2 hair care system at least 3 times a week.

At least 30 minutes before bath, manage Moringa-O2 Hair, Scalp & Skin Therapy Oil onto the scalp until strands end.
Rinse scalp and hair with Moringa-o2 Herbal Smoothening, Nourishing, and Anti-Frizz Shampoo with Argan Oil.
Apply a generous amount of Moringa-O2 Herbal Smoothening, Nourishing, and Anti-Frizz Conditioner with Argan oil. Rinse off, Dry your hair.
Apply Moringa-O2 Herbal Hair Relaxing Serum ++ with Argan Oil on wet or dry hair.

60 AED

1% OFFFeatured

Anua Heartleaf 77% Soothing Toner 250ml

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Anua Heartleaf 77% Soothing Toner 250ml

The Anua Heartleaf 77% Soothing Toner is a calming and hydrating toner formulated with 77% Houttuynia Cordata Extract (Heartleaf).

This gentle toner is designed to soothe and hydrate sensitive and irritated skin, providing a refreshing boost of moisture while helping to balance the skin’s pH levels. Its lightweight formula absorbs quickly, leaving the skin feeling soft, smooth, and revitalized

129 AED

13% OFFFeatured

Skin Doctor Face & Body Charcoal Cream Scrub 200ml

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Skin Doctor Face & Body Charcoal Cream Scrub 200ml

Skin Doctor Face & Body Coffee Cream Scrub’s unique formulae contains natural exfoliating particles and charcoal which gently exfoliate the skin without any side effects, for a radiant glowing skin.

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35 AED

10% OFFFeatured

Morocco Skin Clarifying Body Lotion 400ml

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Morocco Skin Clarifying Body Lotion 400ml

Morocco Skin Clarifying Body Lotion brightens and hydrates while helping to reduce blemishes and uneven tone. Enriched with natural extracts, it nourishes and restores clarity for a smoother, radiant complexion. Lightweight and refreshing, this lotion leaves skin healthy, soft, and glowing with daily use.

45 AED

11% OFFFeatured

PR+ Paris Brightening Toner with Argan Extract 500ml

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PR+ Paris Brightening Toner with Argan Extract 500ml

Liquid toner for the face – not to be confused with a creamy body lotion

Face and Neck Brightening facial toner enriched with Argan Extract
Purifies, tones and soothes the skin before applying creams.

The PR+ purifying Argan toner includes the fabulous virtues of the Orient and active plants. Argan Oil, world renowned for its exceptional moisturizing and anti-aging qualities, combined with the toner, will deeply nourish and purify your skin to restore its freshness, radiance and youth.

Its effective complex also helps fight against unsightly stains due to aging, sun, insect bites, pregnancy and abuse of drugs. Very quickly, you will find that your skin seems perfectly purified, nourished and unified.

How to use:

In the morning and evening, after carefully cleansing the skin with the Argan Exfoliating Soap, apply the cleansing lotion all over the face to prepare the skin for PR+ products. Let it dry.

Precautions:

External use only. In case of contact with eyes, rinse with plenty of cold water.

Avoid contact with eyes and mucous.

Do not use on children under 12 years.

Ingredients

AQUA, PROPYLENE GLYCOL, GLYCYRRHIZA GLABRA (LICORICE) ROOT EXTRACT, TRIDECETH-9, PHENOXYETHANOL, PEG-40 HYDROGENATED CASTOR OIL, PARFUM, ASPERGILLUS FERMENT, CHLORPHENESIN, DISODIUM EDTA, SODIUM METABISULFITE, ETHOXYDIGLYCOL, GLYCERIN, ARGANIA SPINOSA KERNEL EXTRACT, SODIUM CITRATE, LACTIC ACID, HAMAMELIS VIRGINIANA LEAF EXTRACT, SODIUM HYDROXIDE, LIMONENE, SODIUM LACTATE, MORUS ALBA LEAF EXTRACT, POTASSIUM SORBATE, SODIUM BENZOATE, CITRAL, LINALOOL, SORBIC ACID, BENZYL SALICYLATE, CITRONELLOL, GERANIOL.

445 AED