Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Scrubs, Skin Care

Lady Diana Natural Arabica Coffee Extracted Scrub 500ml

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Lady Diana Natural Arabica Coffee Extracted Scrub 500ml

Lady Diana presents a 100% natural Arabica coffee scrub that helps with premature skin aging such as wrinkles, sun spots & dark circles. Organic coffee ingredients give you a fresher, younger more moisturized look. Enriched with natural ingredients body scrub lighten the scars and tighten the skin.

40 AED

7% OFFFeatured

Cleansers, Serums, Skin Care

CeraVe Hydrating Facial Cleanser 237ml

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CeraVe Hydrating Facial Cleanser 237ml

CeraVe Hydrating Facial Cleanser is a unique formula that cleanses, hydrates and helps restore the protective skin barrier with three essential ceramides (1, 3, 6-II). The formula also contains hyaluronic acid to help retain skin’s natural moisture. With ceramides 1,3 and 6-II. Hyaluronic acid to help retain skin’s moisture. Fragrance-free. Non-comedogenic. Non-drying. Gentle, non-irritating

70 AED

20% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Disaar Olive Lightening and Moisturizing Oil 100ml

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Disaar Olive Lightening and Moisturizing Oil 100ml

Disaar Olive Oil contains natural extracts that rapidly infiltrate into the skin. It is also said to have a range of anti-aging benefits such as reducing fine lines, wrinkles, and hyperpigmentation, and improving elasticity & hydration.

Increase hair blood circulation on the scalp while also promoting hair growth.Improve the quality of your hair by helping it become stronger and smoother.It is a great skin moisturizer.Helps hydrate the skin, moisturize and reduce wrinkles.

20 AED

13% OFFFeatured

Shower Gel, Skin Care

Washami 2in1 Baby Shampoo & Shower Gel Grape 500ml

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Washami 2in1 Baby Shampoo & Shower Gel Grape 500ml

Specially formulated for the baby, the pursuit of every drop of safety to create special care for the baby.
Contains grape extract, gentle cleansing, washing process lets hair and skin fully absorb nutrients, care for baby’s healthy growth.

35 AED

25% OFFFeatured

Shower Gel, Skin Care

Bronze Tone clarifying Shower Gel 475ml

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Bronze Tone clarifying Shower Gel 475ml

Bronze Tone clarifying Shower Gel 475ml is designed to deeply clarify and cleanse your skin, leaving you feeling refreshed. Its unique combination of powerful ingredients helps to brighten and even out your skin tone. This shower gel is suitable for all skin types and provides a long-lasting, moisturizing effect.

30 AED

7% OFFFeatured

Kenta Milk & Vitamin A&E Lotion 1000ml

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Kenta Milk & Vitamin A&E Lotion 1000ml

Pamper your skin daily with Kenta Milk & Vitamin A&E Lotion, featuring an effective formula that combines the nourishing benefits of milk with the revitalizing power of Vitamins A and E. This lotion works to gradually brighten the skin tone while providing a natural glow and long-lasting softness.

Features:

Enriched with milk extract, which deeply nourishes the skin and helps to brighten and soften it.
Rich in Vitamin A, which promotes skin cell renewal and improves elasticity.
Contains Vitamin E, known for its deep moisturizing properties and protection against dryness and environmental damage.
Lightweight texture that absorbs quickly without leaving a greasy residue.
Leaves the skin silky smooth with a soft, refreshing scent that lasts.
Suitable for all skin types and safe for daily use.

65 AED

13% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Aichun Beauty Vitamin C Essential Oil Skin And Hair 200ml

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Aichun Beauty Vitamin C Essential Oil Skin And Hair 200ml

35 AED

13% OFFFeatured

Eveline White Prestige 4D Whitening Facial Wash Gel 200ml

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Eveline Gold Lift Expert Anti-Wrinkle Eye Cream 15ml

The Eveline Gold Lift Expert Anti-Wrinkle Eye Cream is a high-performance eye cream designed to target signs of aging around the delicate eye area.

Infused with gold particles and advanced anti-aging ingredients, this cream helps to reduce the appearance of fine lines, wrinkles, and puffiness, while lifting and firming the skin around the eyes for a refreshed, youthful look.

Specially formulated to address fine lines, wrinkles, and loss of elasticity around the eyes, this cream helps to firm and smooth the skin, reducing the appearance of crow’s feet and sagging.

Anti-Wrinkle.
Enriched with gold particles.
Stimulate collagen production.
Improving skin texture and elasticity.
Reduces Puffiness.
Deep Hydration.
Reduce the appearance of dark circles.

70 AED

33% OFFFeatured

Kpata Kpata Fast Action Cream 40gm

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Kpata Kpata Fast Action Cream 40gm

Kpata Kpata Fast Action Cream is specifically made to treat skin conditions such as Eczema, Psoriasis and Lichen Planus. This cream helps to reduce redness, swelling and irritation of the skin caused by these skin problems. It has maximum strength and works when others fail.

30 AED

6% OFFFeatured

Tree Hut Vitamin C Shea Sugar Scrub 510gm

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Tree Hut Vitamin C Shea Sugar Scrub 510gm

Tree Hut Vitamin C Shea Sugar Scrub is an exfoliating body scrub that removes dull, dry skin to reveal soft, glowing, and smooth skin. Infused with Vitamin C, Alpha Hydroxy Acid (AHA), Shea Butter, and a blend of natural oils like Grapefruit, Avocado, Macadamia, Sweet Almond, Safflower, and Orange, it nourishes, hydrates, and helps restore skin’s natural glow while uplifting the senses with a fresh citrus scent.

Highlights

Exfoliates & Brightens: Removes dull, dry skin to reveal soft, glowing, and smooth skin.
Vitamin C & AHA: Helps boost skin for a brighter, firmer, and even-toned appearance.
Moisturizing Shea Butter: Deeply nourishes, softens, and promotes skin elasticity.
Natural Oil Blend: Contains Grapefruit, Avocado, Macadamia, Sweet Almond, Safflower, and Orange Oils to balance hydration and prevent dryness.
Refreshing Scent: Uplifting citrus fragrance enhances the shower experience

75 AED

PRODUCTS ON SALES

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17% OFFFeatured

Make Up Remover, Shower Gel, Skin Care

Kenta White Shower Gel 500gm

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Kenta White Shower Gel 500gm

Immerse your senses in a luxurious bathing experience with Kenta White Moroccan Shower Gel! Inspired by ancient Moroccan traditions, this body wash deeply cleanses the skin while providing rich hydration, leaving your skin soft and radiant. It contains natural Moroccan ingredients that help remove impurities and dead skin cells, leaving your skin feeling incomparably clean and refreshed after every use.

Benefits and Features:

Deep Cleansing and Skin Renewal: Deeply cleanses the skin, removing impurities and dead skin cells, revealing a more radiant complexion.

Moroccan Glow and Radiance: Contains natural Moroccan ingredients that give the skin an instant radiance and healthy glow.

Effective Hydration and Anti-Dryness: Effectively moisturizes the skin and prevents dryness after showering, leaving it feeling silky smooth.

Unifies skin tone and smoothness: Helps even out skin tone and reduce pigmentation, while enhancing its smoothness and elasticity.

Gentle creamy texture: Features a luxurious creamy texture that is gentle on the skin and easy to rinse without leaving any residue.

Suitable for all skin types: Its balanced formula makes it suitable for all skin types, including sensitive skin.

Directions for use:

Apply an appropriate amount of Kenta White Moroccan Shower Gel to a shower sponge or directly onto your skin.

Gently massage the body in circular motions until a rich, creamy lather is formed.

Rinse thoroughly with warm water until all traces of the liquid are removed

50 AED

14% OFFFeatured

Shower Gel, Skin Care

Gold Skin Shower Gel with Argan Oil 500ml

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Gold Skin Shower Gel with Argan Oil 500ml

GOLD SKIN clarifying shower gel with Argan oil cleans the skin. Enriched with Argan oil, it helps even out the skin tone and reduce blemishes. Removed from all impurities, your skin is ready to receive your GOLD SKIN care.

Product benefits

Cleans the skin.

Reduces and prevents skin imperfections.

Helps even out the complexion.

How to use

To be used in daily toilet. In case of contact with eyes, rinse immediately. Keep out of reach of children.

30 AED

2% OFFFeatured

Fair & White Labo Derma Hydrating and Brightening Set

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Fair & White Labo Derma Hydrating and Brightening Set

Looking for a minimalist routine for face & body? Opt for the LaboDerma Essential Face & Body routine. 4 products to cleanse, purify and moisturize your skin every day.

– Labo Derma Pure – Skin Defense Exfoliating Shower Gel – 940ml
– Labo Derma Pure – PureSkin Micellar Water – 250ml
– Labo Derma Pure – PureSkin Anti-Imperfection Cream – 50ml
– Labo Derma Hydrate – Hydrating Lotion For Body, Hands & Feet- 500ml

490 AED

13% OFFFeatured

Conditioner, Hair Care

Mega Growth Profectiv Deep Conditioner Strengthening Treatment 425g

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Mega Growth Profectiv Deep Conditioner Strengthening Treatment 425g

MegaGrowth Deep Conditioner infuses an ultra-protective blend of natural oils and proteins into hair to rebuild and restore strength and shine. Makes your hair longer, stronger and healthier looking.

35 AED

22% OFFFeatured

Hair Care, Hair Treatment

Amalico Chebe Tchad Shea Butter mask 360gm

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Amalico Chebe Tchad Shea Butter mask 360gm

Chebe Powder & Shea Butter Hair Treatment Mask: African Chebe Powder deeply moisturizes, hydrates, and strengthens hair, while Shea Butter’s fatty acids and anti-inflammatory qualities nourish the scalp, preventing hair loss and aiding growth. Natural & pure ingredients – no harsh chemicals to irritate the scalp. Our 2-in-1 mask with Chebe Powder from Chad and Shea Butter is ready to use, mess-free and time-saving. Use with Chebe Oil & Shampoo for silky, smooth locks.

35 AED

13% OFFFeatured

Skin Doctor Underarm Whitening Cream 30gm

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Skin Doctor Underarm Whitening Cream 30gm

Deodorize and fresh feeking throughout the day!

Skin Doctor Underarm Whitening Cream effectively eliminates dark areas and addresses odor caused by bacteria. This cream works wonders for underarms, inner thighs, and elbows.
The formula is lightweight, non-greasy, and rich in Vitamin B3, which strengthens the skin’s moisture barrier and improves redness and blotchiness. It also helps suppress sweat and body odor for up to 24 hours while tightening pores, leaving your skin smoother.

How to use:

After shower, towel-dry your wet skin and evenly apply on the desired areas and gently massage until absorbed.

35 AED

22% OFFFeatured

Vitamin White Lotion with Vitamin Cocktail 300ml

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Vitamin White Lotion with Vitamin Cocktail 300ml

Vitamin White Body Milk, with a fruit cocktail, is a clarifying and anti-impurity complex. Its fabulous formula removes even the darkest spots dramatically giving you a clear, spot-free complexion.

Application

Apply to clean, dry skin, preferably after your bath or shower. Full use of the range is recommended.

35 AED

7% OFFFeatured

Dr Meinaier Pomegranate Whitening Sugar Scrub 650gm

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Dr Meinaier Pomegranate Whitening Sugar Scrub 650gm

ansform your skincare routine with the luxurious touch of Dr. Meinaier Pomegranate Sugar Scrub! Designed for both face and body, this multi-purpose whitening scrub is enriched with the natural goodness of pomegranate to gently exfoliate, nourish, and brighten your skin. Uncover a smoother, more radiant complexion with every use.

Elevate your skincare routine with Dr. Meinaier Pomegranate Sugar Scrub—your path to brighter, smoother, and rejuvenated skin!

Key Benefits

Whitening & Brightening: Pomegranate extract helps reduce dark spots, evening out your skin tone for a natural glow.
Gentle Exfoliation: Sugar crystals effectively remove dead skin cells, revealing soft and smooth skin.
Hydrates & Nourishes: Enriched with vitamins and antioxidants to keep your skin moisturized and healthy.
Multi-purpose Use: Perfect for both face and body, offering a complete skincare solution.
Rejuvenates Skin: Fights dullness and restores youthful radiance by boosting skin cell turnover.

How to Use

Apply a generous amount to wet skin.
Gently massage in circular motions, focusing on rough areas.
Rinse thoroughly with warm water.
Use 2-3 times a week for best results.

65 AED

17% OFFFeatured

Body Mist, Fragrances

Ella James Body Mist (V2) Oriental Passion 240ml

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Ella James Body Mist (V2) Oriental Passion 240ml

25 AED

17% OFFFeatured

Gift Sets, Lotion, Serums, Skin Care

Pure Egyptian Magic Gold Face Body Lotion 300ml And Pure Egyptian Magic Gold Whitening Essential Serum 100ml

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Pure Egyptian Magic Gold Face Body Lotion 300ml And Pure Egyptian Magic Gold Whitening Essential Serum 100ml

100 AED

GIFT SET

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20% OFFFeatured

Face Cream, Skin Care

Aneeza Gold Beauty Cream With Avocado & Aloe Vera 20gm

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Aneeza Arbutin Strong Whitening Lotion 500ml

Elevate your skincare routine with Lait Aneeza Arbutin Strong Bleaching Lotion, a powerful and innovative formulation designed to address uneven skin tone, dark spots, and hyperpigmentation. This luxurious lotion combines the potent properties of Arbutin, a naturally occurring compound extracted from the bearberry plant, known for its remarkable ability to inhibit melanin production, helping to lighten and brighten the skin.

Our strong bleaching lotion is meticulously crafted to deliver visible results without compromising the skin’s integrity. The lightweight texture absorbs quickly, providing deep hydration while working its magic to even out your complexion. Say goodbye to dullness and embrace a radiant glow that transforms your skin from within. Suitable for all skin types, this product is perfect for anyone looking to enhance their beauty with a safe and effective solution.

20 AED

10% OFFFeatured

Hair Care, Hair Treatment

Kerabond Ultra-Ionic Keratin Hair Spa with Argan Oil 250ml

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Kerabond Ultra-Ionic Keratin Hair Spa with Argan Oil 250ml

Like any other spa treatment, a Kerabon Keratin Hair Spa is a rejuvenating hair treatment with its own unique benefits.

It relaxes you almost immediately, and leaves your hair looking lustrous and feeling soft with the help of argan Oil. Hair spa treatments also help reduce the effects of pollution, dirt and sun, while strengthening your hair.

Did you know that you could get rid of most hair and scalp issues by treating your hair to for hair spa sessions. Hair spa treatments are a highly effective solution for these common hair problems: Hair breakage Thinning hair Hair fall Dry and dull hair Rough hair Dry and itchy scalp Slow hair growth Dandruff Oily scalp If you recently undergone any chemical hair treatments, like colouring, rebonding, bleaching, smoothening, perming or curling, chances are that you might experiencing one more of these hair problems. A nourishing hair spa is a great way to mitigate the damage caused by chemical hair treatments.

Here are some of the benefits of Kerabon Keratin Hair Spa treatments:

It Conditions the Hair One of the main benefits of hair spa treatments is that it deep conditions the hair. The products used for hair spa at the salon or home are meant to add hydration to the hair so that it becomes smooth and shiny.
It Normalises Oil Secretion Whether you have oily or dry scalp, regular hair spa treatments can help normalise oil secretion in your scalp. If you have an oily scalp, the salon professionals will use a product that removes excess oil from the scalp and refreshes it. Whereas, if you have a dry scalp, they will use a nourishing product that promotes oil secretion in your scalp.
It Improves Blood Circulation Any kind of hair massage promotes blood circulation in the scalp and help promote hair growth. If you want to grow your hair faster, going for hair spa treatments regularly may help you immensely. In short, hair spa is the best remedy for hair fall.
It Repairs Damaged Hair Your hair may get damaged because of frequent hair colouring, bleaching, usage of hot styling tools, pollution, stress, bad diet, etc. Hair spa treatments can help repair the damage to your hair so that it is soft, healthy and lustrous.
It Reduces Hair and Scalp Issues People suffer from plenty of hair problems including hair fall, premature greying, hair breakage, dandruff, etc. Different types of hair spa treatments are available to deal with each of these issues.
It Relaxes the Mind Hair spa can help you relax and keep stress at bay. Different techniques used in hair spa to massage the scalp can reduce the tension in your neck and shoulders and also help you feel calm. Instructions vrey easy: Wet hair,use your favorite regular shampoo and rinse. apply Kerabond Hair spa,cover any plastic wrap or heater. Stay the treatment for 15-45 mins as desired. Rinse and style.

45 AED

11% OFFFeatured

Fruit Of The Wokali Vitamin Cy Facial Serum Hyaluronium Acid 40ml

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Fruit Of The Wokali Vitamin Cy Facial Serum Hyaluronium Acid 40ml

Fruit Of The Wokali Facial Serum Vitamin C + Hyaluronic Acid Anti-Aging Freckle Removal 99% Vitamin C 100% Organic Vitamin-Boosting For All Skin Types Cont

40 AED

10% OFFFeatured

Precious Skin Alpha Arbutin 3 Plus Underarm Cream 50gm

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Precious Skin Alpha Arbutin 3 Plus Underarm Cream 50gm

Alpha Arbutin 3 Plus Underarm Cream is a targeted treatment designed to lighten the underarm area and reduce dark spots. It contains a blend of effective ingredients that work to minimize pigmentation and even out skin tone in this sensitive area. The cream also hydrates the skin, leaving it soft and providing a natural, flawless glow.

Benefits:

Helps lighten the underarm area and even out skin tone.
Reduces pigmentation and dark spots.
Hydrates the skin, leaving it smooth.
Enhances skin radiance, giving it a natural, healthy appearance.
Suitable for daily use and all skin types.

How to Use:
Apply an appropriate amount of the cream to clean, dry underarm areas and gently massage until fully absorbed. Use daily for the best results.

45 AED

13% OFFFeatured

Donkey Milk Foaming Face Wash Pink 150ml

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Donkey Milk Foaming Face Wash Pink 150ml

Revitalize your skin with the luxurious Donkey Milk Foaming Face Wash. Infused with the nourishing properties of donkey milk, this gentle foaming face wash is packed with essential vitamins, minerals, and natural enzymes. Together, these ingredients work to promote a youthful, radiant complexion while gently cleansing the skin.

Key Benefits:

Natural and Gentle: Suitable for all skin types, including sensitive skin, offering a gentle cleanse without irritation.

Nourishing and Hydrating: Enriched with vitamins and minerals to deeply moisturize and regenerate the skin for a soft, smooth texture.

Brightening: Helps even out skin tone, promoting a brighter and more radiant appearance.

Soothing and Calming: Reduces inflammation and soothes irritated or sensitive skin, providing a calming cleanse.

Deep Cleansing: Effectively removes dirt, oil, and impurities without stripping the skin’s natural moisture.

35 AED

4% OFFFeatured

H20 Natural Lemon Lightening Fast Action Lotion, Cream, Soap and Oil – Set

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H20 Natural Lemon Lightening Fast Action Lotion, Cream, Soap and Oil – Set

H20 Lemon Cream 50 G Pack Advanced formula with natural lemon extract Removes dark spots and blemishes on your skin It treats skin conditions associated with dermatitis, eczema, psoriasis, insect bites and severe allergies.

120 AED

10% OFFFeatured

Lab White Atom Whitening TomatoLotion 500ml

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Lab White Atom Whitening Cocoa Butter Soap 160gm

This beauty bar soap is made from refined essential oils extracted from the best selected plants. It effectively removes pigment spots, dark spots and acne blemishes which will help lightening and balancing skin colour. it heals previous damaged skin cells by exfoliating whilst rejuvenating the growth of new skin leaving it fairer, fresher in better complexion

The main extract from Cocoa Butter

Cocoa butter is a natural fat extracted from cocoa beans. It is solid at room temperature and is white or cream in color.

Cocoa butter has many benefits for the skin, such as moisturizing the skin, preventing dryness, reducing wrinkles and has antioxidant properties.

Direction for use:

Use for face and body, morning and evening, on a daily basis.
Apply soap to the entire body, gently massage and enjoy the pure delight of our essential oil bath sensation.

45 AED

10% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Lamia Gold Beauty Whitening Cream and Serum Formula Pack of 6

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Highlights:

Lamia Gold Beauty Whitening Cream and Serum Formula Pack of 6

Goodbye to aged and dark skin
LAMIA Beauty Cream is for you to keep glowing and look young. This cream has a 3 day guaranteed beauty formula with Active Care for Dark Skin. It is safe for the skin as it contains no harmful ingredients. One of its prominent features is it contains SPF 30 which provides good protection against harmful UV rays and therefore can reduce the risk of developing not just skin cancer, but premature skin aging, and pigmentation as well so that you look young and fresh throughout.

90 AED

17% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Casri Booster Beauty Cream 30gm

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Highlights:

Casri Booster Beauty Cream 30gm

Casri Paw Paw Booster Beauty Cream is a nourishing daily skincare formula enriched with Paw Paw, Collagen, and Papaya Extract to help moisturize, soften, and revitalize your skin. Its lightweight, fast-absorbing formula supports a smoother, firmer, and naturally radiant complexion, making it suitable for all skin types.

Key Highlights

✓ Enriched with Paw Paw, Collagen & Papaya Extract
✓ Deeply moisturizes and nourishes the skin
✓ Helps improve skin elasticity and firmness
✓ Supports a smoother and softer skin texture
✓ Promotes a healthy and naturally radiant complexion
✓ Lightweight, non-greasy formula for daily use
✓ Suitable for all skin types
✓ Perfect for everyday skincare routine

25 AED

7% OFFFeatured

Roda Roji Retinoid Peptide Wrinkle Red Ampoule 30ml

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Roda Roji Retinoid Peptide Wrinkle Red Ampoule 30ml

RODA ROJI Retinoid Peptide Peptide Wrinkle Reduction Ampoule is designed for a complex fight against age-related changes.?It stimulates cell renewal processes, activates the synthesis of collagen and elastin fibers, strengthens the tone and shapes the oval of the face.

Key Features:

Anti-aging action:?The serum is formulated to address multiple signs of skin aging, including wrinkles, dullness, pigmentation and enlarged pores.

Stimulation of collagen production:?The presence of retinol in the formula encourages collagen production, helping to strengthen and densify the skin, thus reducing wrinkles and age spots

Reducing inflammation and normalizing sebum secretion:?? reduce inflammation, normalize sebum production and improve the overall appearance of the skin, including the reduction of enlarged pores

Skin smoothing and hydration:?contributes to skin softness and maintaining optimal hydration levels, helping to maintain a smooth and even skin texture.

Stimulation of cell regeneration:?? contributes to the stimulation of cell regeneration and strengthening of the protective functions of the skin.

65 AED