Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Lotion, Skin Care

B.B. Clear Vitamin C Lightening Lotion 200ml

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B.B. Clear Vitamin C Lightening Lotion 300ml

B.B. Clear 5 in 1 light. Skin respectful lotion be beautiful and clear.

Anti dark spot, tone corrector, anti-aging, anti-stretch marks, skin toning and firming.

25 AED

4% OFFFeatured

CeraVe Renewing Salicylic Acid Cleanser 473ml

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CeraVe Renewing Salicylic Acid Cleanser 473ml

CeraVe Renewing SA Cleanser exfoliates and detoxifies to remove dirt & oil while softening and smoothing skin. Unlike some exfoliating cleansers, CeraVe Renewing SA Cleanser contains no harsh beads or grains and is gentle on skin.? Non-comedogenic ? Fragrance-free ? Gentle, non-irritating formulaKey Ingredients:? Salicylic Acid: Exfoliates for soft, smooth skin ? Vitamin D: Provides antioxidant protection ? Ceramides: Essential for healthy skin, ceramides help restore and maintain the skin?s natural barrier ? Hyaluronic Acid: This ingredient attracts hydration to the skin?s surface and helps the skin retain moisture ? Niacinamide: Helps repair a compromised skin barrier while improving the appearance of the skin

110 AED

5% OFFFeatured

Lait Asian Secret Brightening Gluta Whitening Shower Gel 1000ml

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Lait Asian Secret Brightening Gluta Whitening Shower Gel 1000ml

Lait .ii4n San Brightening Gluta+ Whitening Shower Gel. Premium quality beauty and personal care product.

210 AED

3% OFFFeatured

Gift Sets, Lotion, Scrubs, Shower Gel, Skin Care

Purest Glow Vit C & Collagen Lightening Lotion 400ml and Purest Glow Vit C & Collagen Lightening Body Wash 1000ml

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Purest Glow Vit C & Collagen Lightening Lotion 400ml and Purest Glow Vit C & Collagen Lightening Body Wash 1000ml

The Purest Glow Vitamin C & Collagen Scrub Shower Gel & Body Lotion Duo is a two-piece set featuring a Whitening Scrub Shower Gel with AHA 15% and a matching Whitening Body Lotion, both formulated with Vitamin C and Collagen to brighten and even out skin tone. This nourishing duo works together to exfoliate, cleanse, and moisturize skin for a smooth, radiant, even complexion with regular use.

Key Active Ingredient

Vitamin C, Collagen & AHA 15% Complex

Delivers visible whitening results while gently exfoliating.
Supports a smoother, more even-toned complexion.

Promised Benefits

Whitens and brightens skin tone.
Exfoliates and polishes skin, reducing rough texture.
Leaves skin feeling nourished, soft, and looking radiant.

How to Use

Wet skin thoroughly with water.
Cleanse using the Whitening Scrub Shower Gel, massaging gently in circular motions, then rinse.
Follow with the Whitening Body Lotion, applying evenly all over the body until absorbed.
Use daily for best results.

Suitable For

Dull or uneven-toned skin.
Individuals seeking an exfoliating, whitening body routine.

Storage Instructions

Store in a cool, dry place.
Keep bottles tightly closed after use.
Avoid direct sunlight and excessive heat.

Important Information

For external use only; avoid contact with eyes.
Do not apply to broken or severely irritated skin.
Keep out of reach of children.

Size

Scrub Shower Gel: 33.8fl.oz (1000ml), Body Lotion: 12.01fl.oz (400ml)

IngredientsPurest Glow Vitamin C & Collagen Lightening Lotion: Deionised Water, Vitamin C (Ascorbic Acid), Collagen Extract, Arbutin Extract, Tocopherol (Vitamin E), Stearic Acid, Glyceryl Stearate, Mineral Oil, Carrot Oil, Triethanolamine, Propylparaben, Methylparaben, Diazolidinyl Urea, Fragrance. Purest Glow Vitamin C & Collagen Body Wash: Deionized Water, Sodium Laureth Sulfate (SLES), Cocamidopropyl Betaine, Cocamide DEA, Citric Acid, Glycol Distearate, Hydrolyzed Milk Protein, Vitamin C Extract, Collagen Extract, Sodium Chloride, Disodium EDTA, Methylchloroisothiazolinone, Methylisothiazolinone, Fragrance.

340 AED

10% OFFFeatured

Scrubs, Shower Gel, Skin Care

Dhin Dhin Ameer Al Oud Exfoliating Shower Gel 750ml

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Dhin Dhin Ameer Al Oud Exfoliating Shower Gel 750ml

Enriched with micro particles for efficient cleansing

Infused with a long-lasting masculine fragrance

Suitable for face, body and hair

Skin compatibility dermatologically approved

45 AED

18% OFFFeatured

R&D Care Rosemary & Kojic Whitening Lotion 600ml

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R&D Care Rosemary & Kojic Whitening Lotion 600ml

Our lotion helps to get bouncier and brighter skin with this lightweight lotion, which embraces your body with hydration, soft, and supple.

Instructions For Use

Take an adequate amount and apply it to your skin.
Massage it gently until it gets absorbed completely.

45 AED

13% OFFFeatured

Jergens Softening Musk Skin Moisturizer with Vitamin E 400ml

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Jergens Softening Musk Skin Moisturizer with Vitamin E 400ml

HELPS TO HYDRATE DRY SKIN – Jergens Softening Musk Dry Skin Moisturizer softens and moisturises dry skin for more visibly radiant looking skin. LASTING FRAGRANCE MOISTURIZER – With Musk essence for a beautiful long lasting fragrance HELPS TO REPAIR DRY SKIN – Jergens Dry Skin Moisturizer helps to restore skin’s luminosity and visibly improve skin’s appearance and texture. BEST FOR NORMAL TO DRY SKIN – Absorbs into skin for long-lasting hydration. FORMULATED WITH HYDRATING INGREDIENTS – Combined with Jergens unique HYDRALUCENCE blend, our Dry Skin Moisturizer features enriching Vitamin E to leave skin luminous

Highlights

Jergens Softening Musk Moisturizer helps you reveal deeply luminous, visibly softer skin.
This unique formula contains an illuminating HYDRALUCENCE blend, as well as Musk essence and enriching Vitamin E. Replenishes for visibly softer skin.
Smooth on daily to indulge in moisturized skin every day.

35 AED

13% OFFFeatured

Valera Sabonia Rosemerry Body Soap

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Valera Sabonia Rosemerry Body Soap

35 AED

25% OFFFeatured

Laser White Bamboo Charcoal Black Soap, 100gm

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Laser White Bamboo Charcoal Black Soap, 100gm

Makes a useful addition to your everyday essentials

Optimally made for effective daily use

Carefully crafted to suit your lifestyle

15 AED

13% OFFFeatured

AR Snail White Gluta Healthy Body Cream + B3 & E 200gm

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AR Snail White Gluta Healthy Body Cream + B3 & E 200gm

Sweet style. With nourishment from Vitamin E, Vitamin C, and moisturizing, help to smoothen underarm skin and delivers refreshing feeling.

35 AED

PRODUCTS ON SALES

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6% OFFFeatured

Bar Soap, Gift Sets, Lotion, Skin Care

Makari Naturalle Carotonic Extreme ( Body Lotion, Serum, Tube Cream And Soap ) 4-Pc Set

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Makari Naturalle Carotonic Extreme ( Body Lotion, Serum, Tube Cream And Soap ) 4-Pc Set

Unveil your skin’s natural beauty with this extreme whitening set. It is a 3-pc botanical natural skin lightening set formulated with skin-enriching Carrot Oil and SPF15. For combination, oily and acne-prone skin types

Heals acne blemishes and scars
Fades dark spots and blemishes
Improves appearance of skin’s texture
Evens skin tone and delivers a healthy-looking glow
Protects against sun damage and environmental aggressors

Set includes:

Toning Soap: Cleanse and exfoliate skin
Toning Cream: Moisturize and protect against sun damage
Body Lotion: Nourishes, evens tone and provides sunscreen
Toning Serum: Correct dark spots and even skin tone

850 AED

14% OFFFeatured

Carotone Light & Natural Brightening Body Lotion 330ml

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Carotone Light & Natural Brightening Body Lotion 330ml

Eliminates dark mark and blemishes, lightens your skin tone and guarantees you clear, smooth and even skin, it will leave your skin spotless and hydrated.

30 AED

22% OFFFeatured

Reo Whitening Moisturizing & Foaming Body Lotion 300ml

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Reo Whitening Moisturizing & Foaming Body Lotion 300ml

Reo unfolds its exclusive skin care products with finest ingredients. Reo whitening, moisturizing and firming body lotion is specially formulated with Papaya extracts and Collagen for a naturally soft and glowing body skin. It keeps the skin moisturized and youthful. It rejuvenates skin cells, controls aging signs and nourishes the skin. Apply daily on clean skin for best and lasting results.

35 AED

15% OFFFeatured

Irish Gold Richly Moisturising Lotion 400ml

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Irish Gold Richly Moisturising Lotion 400ml

Instantly & continuously quenches for replenished smooth, radiant skin. Infused with our rejuvenating skin renewal technology, this deeply hydrating complex works to reduce signs of aging and dehydration as it protects from environmental aggressors. It’s a fast-absorbing, weightless formula that will leave you with a visibly radiant and youthful appearance.

85 AED

18% OFFFeatured

Extract Orange Papaya Calamansi Lotion 350 ml

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Highlights:

With Extract Papaya Calamansi Whitening Lotion, you can achieve whiter skin in 7 days! It also has SPF 10 to protect your skin from harmful UV rays.Extract Whitening Lotion 350ml with Papaya Calamansi Extracts Reveal your naturally radiant and silky-smooth skin with Extract Whitening Lotion Papaya Calamansi with a longer-lasting scent! Extract Papaya Calamansi Whitening Lotion is infused with Papaya Extract, known to effectively lighten skin and Calamansi with anti-bacterial properties. Buy Extract Whitening Lotion 350ml with Papaya Calamansi Extracts

45 AED

17% OFFFeatured

Pedicure Manicure, Personal Care

Silky Cool Callus Remover Gel 250ml

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Silky Cool Callus Remover Gel 250ml

Naturally Strong & effective ingredients, Your calluses are soft and easy to peel off. Eliminate Callus.

25 AED

17% OFFFeatured

Body White Paris Body Clearing Soap 85gm

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Body White Paris Body Clearing Soap 85gm

Introducing our luxurious Body White Soap, a game-changer in your daily skincare routine. Designed to elevate your bathing experience, this exquisite soap combines a perfect balance of natural ingredients to promote radiant, healthy skin. Infused with the goodness of nourishing oils and extracts, our Body White Soap gently cleanses while enhancing your skin’s natural glow.

Experience the enchantment of its rich, creamy lather that effortlessly glides over your skin, washing away impurities and excess oil. Formulated with premium quality ingredients, this soap not only cleanses but also hydrates, ensuring your skin feels soft and supple after every use. The subtle yet refreshing fragrance will invigorate your senses, turning your bath or shower into a spa-like retreat.

Our Body White Soap is specially crafted to target uneven skin tone and dullness. With regular use, it helps to brighten your complexion and improve skin texture, revealing a more luminous you. Whether you have dry, oily, or combination skin, this soap is suitable for all skin types, making it a versatile addition to your skincare collection.

What sets our Body White Soap apart is its commitment to being free from harsh chemicals or artificial additives. We believe in the power of nature, and our soap is enriched with antioxidants, vitamins, and plant extracts that support skin health. Embrace the purity of natural skincare and indulge in the nourishing properties of our Body White Soap.

Transform your bathing routine with a product that not only cleans but also pampers and revitalizes your skin. Perfect for everyday use, our Body White Soap also makes for a thoughtful gift for friends and family who appreciate quality skincare. Whether you are looking to brighten your complexion or simply enjoy a cleansing experience that feels indulgent, this soap is your go-to solution.

Join countless others who have discovered the magic of our Body White Soap and take the first step towards achieving beautifully clear and glowing skin. Elevate your skincare regimen today and feel the difference with every wash. Treat yourself to the luxury of our Body White Soap and watch your skin transform!

25 AED

10% OFFFeatured

Hair Care, Hair Cream

Bolony Collagen & Keratin Hair Cream 1000ml

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Bolony Collagen & Keratin Hair Cream 1000ml

Enriched with Keratin and collagen, rebuilds and transforms damaged curly hair.

Enriched with Collagen & Keratin, this hair cream mask is the best solution for damaged curly hair. It rebuilds the damaged hair and transforms it into healthy straight and shining hair.

How to use:

After using shampoo, apply a teaspoon-sized amount of hair cream onto hair. Massage gently into the scalp. Leave on for 10-20 minutes then rinse thoroughly with water.

45 AED

7% OFFFeatured

Amalico Chebe Chad powder 65g

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Amalico Chebe Chad powder 65g

Strengthens Hair Strands• Promotes Healthy Hair Growth• Softer & Shiner Hair• Prevents Hair Breakage

135 AED

10% OFFFeatured

Active Caviar Drip – Arbutin + Licorice Whitening Oil 100ml

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Active Caviar Drip – Arbutin + Licorice Whitening Oil 100ml

Active Caviar Drip – Arbutin + Liquorice Whitening Oil is made with glutathione, collagen, vitamin C, and concentrated fruity acids this serum evenly whitens skin tone while blocking the epidermic biosynthesis of pigmentation. Stimulates cell regeneration and delays the skin aging process. Intensively moisturizes the skin. Effectively lightens dark spots, acne, freckles, age spots, dark areas, blemishes and other discolorations.

90 AED

GIFT SET

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8% OFFFeatured

Hair Care, Hair Lotion

Gro Secrets Foaming Wrap Lotion 236ml

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Gro Secrets Foaming Wrap Lotion 236ml

Formulated with?pure Coconut Oil and Shea Butter, groSecrets Foaming Wrap Lotion volumizes, controls frizz, and serves as a protectant during heat styling.

The lightweight formula provides a great assist in detangling, adds bounce, and leaves hair radiant.

Perfect for any desired style.

60 AED

Caro White Lightening Set 6Pieces

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Highlights:

Caro White Lightening Set 6Pieces: Lotion, Cream, Tube, Oil , Soap *& Showe Gel

Restores clarity to the complexion.

Leaves skin youthful looking and ready to receive daily treatments.

Skin appears softer and pH balanced.

Caro White is a formular rich inB-carotene & vitamin A and E to make your skin light, manageable, and satin-smooth. its components and active principles are specifically designed to deep nourish your skin protect it and give you a feeling of well-being.

140 AED

13% OFFFeatured

Carotone DSP 10 Brightening Cream, 330ml

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Highlights:

Carotone DSP 10 Brightening Cream, 330ml

Brighten up your skin complexion in just 3 weeks.

DSP 10- COLLAGEN FORMULA (Light and Natural).

Formula rich in B-Carotene to lighten your skin.

Provides protection against UV and sun rays.

Rich in collagen for younger skin.

Eliminates dark mark and blemishes, lightens your skin tone and guarantees you clear, smooth and even skin, it will leave your skin spotless and hydrated.

35 AED

40% OFFFeatured

Green Cross Ethyl Alcohol 70% Solution with Moisturizer 250ml

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Green Cross Isopropyl Alcohol 40% Solution With Moisturizer- 250ml

Isopropyl Rubbing Alcohol 40% Solution Antiseptic – Disinfectant 250ml with moisturizer to prevent skin dryness. Formulation: Each 100ml contains 70ml of Isopropyl Alcohol Application: For disinfection, sterilization, body massage, relief of prickly heat and insect bites, hygienic purposes or general antiseptic. For use in hospital and sick room or everyday hygiene. Warning: For external use only. Do not swallow or use near eyes. For children use under adult supervision. Keep tightly capped and store at room temperature. Storage: Store at temperature not exceeding 30C.

15 AED

22% OFFFeatured

Bio Claire Fade Serum 50ml

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Highlights:

Bio Claire Fade Serum 50ml

The lightening cream Bio Claire without hydroquinone stimulate

the lightening processes im a natural way, makes your complexion

clear and even with no mess. Its natural Bio-Vegetal Activator

makes ypur skin bright and healthy

35 AED

25% OFFFeatured

Gold Skin Clarifying Soap with Argan Oil 180g

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Highlights:

Gold Skin Clarifying Soap with Argan Oil 180g

GOLD SKIN Clarifying Soap with Argan Oil deeply cleans the skin while removing dead cells and other imperfections. Its cleansing base enriched with Argan oil helps lighten the complexion evenly, moisturizes and gives to the skin nourishing, toning and anti-aging properties. Prevented from all impurities, your skin is ready to receive your GOLD SKIN care.

Product benefits

Moisturises and cleans the epidermis.

Removes dead cells and other imperfections.

Softens the epidermis and gets it supple.

Helps brighten the complexion.

Provides the skin with nourishing, toning and anti-aging properties.

How to use

Lather the soap and apply the foam onto the face and body.

Rinse thoroughly and gently dry the skin.

For optimal and prolonged action, apply Clarifying Milk or Clarifying Cream GOLD SKIN.

15 AED

11% OFFFeatured

Conditioner, Hair Care

Queeny Cazara Argan Coconut & Olive Leave In Conditioner

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Highlights:

Queeny Cazara Argan Coconut & Olive Leave In Conditioner

Our Queeny Cazara Leave-In Conditioner features an advanced anti-breakage formula enriched with a powerful trio-oil blend to give you silky, smooth hair and a healthy scalp. This lightweight yet deeply nourishing formula is perfect for relaxed, dry, or damaged hair, offering essential moisture, strength, and protection in just one step.

Key Features:

Strengthens & Protects: Helps reduce breakage and split ends, promoting stronger hair.
Deep Moisturization: Hydrates and softens dry, brittle hair.
Trio-Oil Blend: A unique mix of essential oils that enhance hair health and shine.
Lightweight Formula: Non-greasy, perfect for daily use.
Ideal for Relaxed Hair: Maintains softness, prevents dryness, and enhances manageability.

How to Use:

Apply a generous amount of the Queeny Cazara Leave-In Conditioner to damp or dry hair. Gently comb through to distribute evenly, focusing on the ends. Style as desired—no rinsing required.

40 AED

14% OFFFeatured

Shower Gel, Skin Care

Amalico 3in1 Lavender, Collagen + Vitamin E Shower Gel 500ml

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Highlights:

Amalico 3in1 Lavender, Collagen + Vitamin E Shower Gel 500ml

Amalico Shower Gel is used for hair growth, moisturizer, anti-veneer and hair loss treatment  is safe for use for all hair types, derived from all natural ingredientsThis is a great hair cleaner because it squirts quickly and gently cleans.Since this is a fully natural shampoo

30 AED

13% OFFFeatured

Reborn Hair Shampoo with Mix Fruits Extracts 5ltr

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Highlights:

Reborn Hair Shampoo with Mix Fruits Extracts 5ltr

REBORN BEAUTY Hair shampoo offers the perfect treatment for your unique hair. Professional shampoo works to cleanse, strengthen and give healthy shine to all hair types. Treat yourself to moisturizing shampoo and more salon hair products that give you healthier, beautiful hair. DIRECTIONS FOR USE : Apply to wet hair a small amount of Reborn Beauty Shampoo then gently massage. Rinse thoroughly. Repeat if necessary.

65 AED

25% OFFFeatured

Feminine Care, Serums, Skin Care, Gift Sets

Dr. Rashel 24K Gold Anti-Aging Face Serum Primer 100ml

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Dr. Rashel 24K Gold Anti-Aging Face Serum Primer 100ml

Dr. Rashel 24K Gold Primer Face Serum is a luxury product that aims to stimulate skin cell renewal and reduce signs of aging. Features a unique formula containing 24-karat gold particles and other active ingredients that improve the appearance of the skin and give it a healthy glow. Benefits and features: Helps renew skin cells and stimulate the production of collagen and elastin. Works to reduce the appearance of signs of aging such as fine lines and wrinkles. Rich in skin nutrients that penetrate the skin deeply to moisturize it. Fights aging, tightens the skin, makes it plump, moisturized, radiant and increases its softness. Anti-oxidation: Contains antioxidants that protect the skin from damage caused by free radicals. Gold nitrate works to remove toxins and impurities from the skin. It also stimulates the skin’s natural moisturizing factor and enhances the metabolism process to naturally lighten the skin tone and get excellent skin.

How to use: Before use, clean the skin well and dry it gently. Apply an appropriate amount of gold serum to the skin and massage it gently in circular motions until it is completely absorbed. It is used as a final step in skin care before applying makeup. Use it daily in the morning and evening for best results.

Warnings: For external use only. Keep out of reach of children. Save In a cool, dry place. Avoid contact with eyes. In case of contact with eyes, rinse thoroughly with water.

30 AED