Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Cleansers, Skin Care

Medicube Deep Vita C Pad 70Pads 150gm

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Medicube Deep Vita C Pad 70Pads 150gm

The Medicube Deep Vita C Pad is a daily brightening treatment pad soaked in high-concentration Vitamin C essence. Designed to deliver powerful antioxidants directly to the skin, these dual-textured pads help exfoliate dead skin cells while boosting radiance, evening out skin tone, and targeting dark spots and dullness. Enriched with 7 types of vitamins and gentle exfoliants, it revitalizes tired-looking skin and enhances overall clarity and glow.

Benefits:

Brightens and evens out skin tone
Helps fade dark spots and pigmentation
Gently exfoliates dead skin cells
Boosts skin radiance and glow
Provides antioxidant protection with Vitamin C
Improves skin texture and smoothness

115 AED

Creams, Moisturizers, Skin Care

Enchanteur Moisturizing Cream Charming 100ml

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Enchanteur Moisturizing Cream Charming 100ml

Treat your skin with soft and creamy Enchanteur Nourishing Soft Moisturizing Cream; that gives you instantly smooth skin that is irresistible to touch.

15 AED

3% OFFFeatured

Lait Asian Secret Arbutin Lightening Body Lotion 500ml

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Lait Asian Secret Arbutin Lightening Body Lotion 500ml

Lait Asian Secret Arbutin Lotion is Hydroquinone free lotion specially formulated with these Ingredients : kojic acid, Nicotinamide, Vitamin C, E, , Deionised water, Emulsifying water, stearic acid, cetostearyl alcohol, , mineral oil, silicone oil, vitamin B3 , perfume. to give your skin the best look and smooths. apply on clean skin after shower. Apply all over your body, for quick results add serum or better still use together with the Serum, face cream and soap

It is formulated with arbutin for a more even skin tone.

Lait Asian Secret Arbutin Lotion is Hydroquinone free lotion specially formulated with these

Ingredients : kojic acid, Nicotinamide,Vitamin C, E, , Deionised water, Emulsifying water, stearic acid, cetostearyl alcohol, , mineral oil, silicone oil, vitamin B3 , perfume. to give your skin the best look and smooths.

apply on clean skin after shower.

Apply all over your body, for quick results add serum or better still use together with the Serum, face cream and soap

195 AED

29% OFFFeatured

Creams, Face Powders, Make Up, Skin Care

Skin Doctor White Flower Extract Heel Cream 100ml

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Skin Doctor White Flower Extract Heel Cream 100ml

Skin Doctor White Flower Extract Heel Cream helps to retain moisture. Protects the skin from dryness and restores moisture to the skin, leaving skin soft and smooth. Contains Allantoin and White Flower Complex, helps exfoliate old skin cells and even skin tone, while healing cracks and gradually smoothing the skin cells.
This amazing heel cream offers a clean formula free of paraben, harsh chemicals, sulfate and silicone.

How to use:

Massage the cream all over your feet. Focus on specially dry areas. Can be used often as much as desired. Recommended use regularly to prevent cracked heel.

25 AED

15% OFFFeatured

Creams, Skin Care, Tubes

Turmeric Glow Brightening Beauty Cream 50gm

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Turmeric Glow Brightening Beauty Cream 50gm

Lightening Strength: Gentle Radiance – Suitable for sensitive skin

Turmeric Glow Brightening Beauty Cream combines Niacinamide, Tranexamic Acid, and Turmeric Root Extract in a rich, hydrating formula designed for sensitive, delicate, or easily irritated skin. Gentle Glycolic Acid supports a smoother texture while the cream works to visibly brighten and even out tone.

Enriched with Mulberry Root and Licorice Root, it deeply moisturizes while brightening, leaving skin calm and comfortable. With continued use, skin appears brighter, clearer, and more even-toned, with a soft, healthy-looking finish.

85 AED

3% OFFFeatured

Scrubs, Shower Gel, Skin Care

The purest glow Turmeric & kojic acid whitening scrub wash 1000ml

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Highlights:

Lightening shower gel for skin hyperpigmentation
Help to fade all types of skin pigmentation, such as; acne, age spots, scars, stretch marks, and sun patches.

195 AED

5% OFFFeatured

COSRX Hyaluronic Acid Hydra Power Essence 100ml

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COSRX Hyaluronic Acid Hydra Power Essence 100ml

Dewy skin from deep skin layers!Contains high purity of natural hydrating Sodium Hyaluronate(hyaluronic acid), make the skin softer and moisturized, leaving bumpy and dry skin silky smooth.

Holds moisture in dry, dehydrated skin

Highly concentrated with hyaluronic acid, this oil-free gel type essence provides long-lasting hydration to the skin by retaining moisture in the skin.

Creates plump, youthful look

Hyaluronic acid also helps reduce the apperance of fine wrinkles by filling in the skin with moisture.

The skin looks much plumper, smoother, and more glowy.

95 AED

14% OFFFeatured

Eveline Banana Smoothing Hand Balm 50ml

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Eveline Banana Smoothing Hand Balm 50ml

Eveline Banana Smoothing Hand Balm Softness and moisturizing

The Eveline Banana Smoothing Hand Balm is a nourishing, ultra-moisturizing hand cream infused with the tropical goodness of banana extract.

This rich hand balm is designed to provide deep hydration, repair dry or damaged skin, and leave your hands feeling soft, smooth, and delicately scented with a sweet banana fragrance.

The rich formula helps restore hydration and smoothness, making hands feel soft and deeply nourished.

Deep Moisturization & Nourishment.
Softens and moisturizes hands.
Fast Absorbing, Non-Greasy.
improving skin texture.
Perfect for hands that are cracked, damaged, or irritated.

30 AED

11% OFFFeatured

Shower Gel, Skin Care

A Bonne Milk Gluta Whip Shower Cream Pump 450ml

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A Bonne Milk Gluta Whip Shower Cream Pump 450ml

The rich formula of shower cream contains Hydrolyzed Milk Protein, Collagen and Vitamin B3. Its rich milky lather cleanses and pampers your skin at the same time, leaving it clear and radiant glow with skin-plumping. This gentle cream is specially formulated with natural essences to ensure that it is non-irritating to skin. Nanowhite Glutathione including Glutathione, Natural Arbutin and Vitamin C is triple activities for skin brightening.

* Hydrolyzed Milk Protein is one of the most nutrient rich proteins due to its complete amino acid content, helps provide the skin with essential nutrients for health skin nourishes. It also soothes and moisturizes dry, sensitive skin.

* Nanowhite Glutathione prevents melanin formation and nourishes skin which will gradually fade away freckles and dark spots revealing clearer skin.

* Collagen is responsible for skin strength and elasticity. It improves skin smoothness, elasticity. It improves skin smoothness, elasticity, moisture and slows down the formation of wrinkles and fine lines.Direction: Pump Shower cream on your palm and work into rich lather. Massage all over the body & rinse with clean

40 AED

Perfect Glow Clarifying Lightening Soap 90g

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Perfect Glow Clarifying Lightening Soap 90g

Perfect Glow Lightening Soap is a brightening soap that deep cleanses the skin of impurities, dirts and excess oil. It is very good in blending your skin and giving you a uniform complexion.

10 AED

PRODUCTS ON SALES

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14% OFFFeatured

Creams, Skin Care

Viva White Whitening Body Cream 150g

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Viva White Whitening Body Cream 150g

This Daily Protective Milk is a multi-function complexion unifier that unifies, corrects, protects, illuminates and hydrates your complexion in a single step. Your skin is radiant and unified while being protected against the premature signs of aging. Its formula including ISO White has been specially designed to respect the nature of African skin and adapt to their cosmetic needs.

This multi-function whitening body care unifies, corrects, protects, brightens and hydrates your skin in one step. Your skin is radiant and unified while being protected against premature signs of aging. Its formula includes the Opta White active and has been specially designed and adapted to meet the nature of African skins and their cosmetic needs.

30 AED

18% OFFFeatured

Double Sheen Shea Butter Moisturizing Curl Activator Creme 355ml

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Double Sheen Shea Butter Moisturizing Curl Activator Creme 355ml

Double Sheen shea butter for natural hair moisturizing curl activator creme enhances your natural curl pattern to revel soft shiny bouncy curl.

45 AED

20% OFFFeatured

Jhalak Beauty Soap

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Jhalak Beauty Soap

Jhalak Beauty Soap is a revolutionary solution for those struggling with stubborn pimples, breakouts, and skin irritations. This soap is designed to target these issues and their underlying causes, revealing your natural beauty. Its advanced formula effectively treats pimples, reduces redness, and calms skin irritations, transforming your skin. Jhalak Beauty SoapP also tackles bacteria at its source, treating both visible signs of breakouts and the root cause by controlling the bacteria responsible for skin issues.

20 AED

15% OFFFeatured

Medix 5.5 Vitamin C Serum with Glycolic Acid, Ferulic Acid and Lactic Acid. Skin Brightening Serum 52ml

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Medix 5.5 Vitamin C Serum with Glycolic Acid, Ferulic Acid and Lactic Acid. Skin Brightening Serum 52ml

Vitamin C Anti-Aging is a potent serum that targets skin tones Potent ingredients work synergistically for effective absorption into skin. Highly advanced Vitamin C facial serum will instantly feel hydrating and therapeutic on your skin. Intensely restorative, this facial serum promotes a firmer looking complexion. Ferulic Acid supports a luminous, youthful radiance that target imperfections for a more uniform looking skin tone.

85 AED

25% OFFFeatured

Double Dose Ultra Whitening Molato Glow Face & Body Serum Vitamin C Fast Action 100ml

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Double Dose Ultra Whitening Molato Glow Face & Body Serum Vitamin C Fast Action 100ml

Natural Radiance

Helps improve the appearance of skin for a brighter, more radiant look.

• Enriched with Vitamin C

A Vitamin C formula designed to support healthy-looking skin.

• Face & Body Care

Suitable for use as part of your daily face and body skincare routine.

• Hydrates & Nourishes

Helps maintain soft, moisturized and nourished-looking skin.

• Helps Even Skin Tone

Helps improve the appearance of uneven-looking skin tone.

• Helps Improve the Look of Dark Spots

Helps improve the appearance of dark spots and uneven-looking skin

45 AED

14% OFFFeatured

Disaar Soothing Natural Vitamin C Gel 300ml

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Disaar Soothing Natural Vitamin C Gel 300ml

Efficacy: moisturizing, nourishing, after sun repair, soothing, anti-acne, lighten scars

30 AED

3% OFFFeatured

Pro Lab Snail Mucin +Retinol Advanced Renewal Body Lotion 500ml

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Pro Lab Snail Mucin +Retinol Advanced Renewal Body Lotion 500ml

Body lotion for rough, dull, and uneven skin. Helps smooth texture, fade dark areas, and give your skin a cleaner, more refined look with consistent use.

Benefits

Smooths rough, uneven skin texture
Helps reduce appearance of dark areas (knuckles, knees, elbows)
Improves overall skin clarity and tone
Supports long-term skin renewal, not just surface hydration

145 AED

14% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Noor 24K Gold Essence Beauty Cream

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Highlights:

Noor 24K Gold Essence Beauty Cream

Breakthrough formula, lightens and brightens skin tone, reduces uneven pigmentation, instantly mattifies skin, long-lastingly prevents skin shine, provides natural glowing fairness in 5 days

Benefits

Helps lighten and brighten skin tone
Helps reduce uneven pigmentation
Instantly mattifies skin
Helps provide a natural glowing look

Ingredients

Alpha arbutin, Phyllanthus emblica fruit extract, Glycrrhiza glabr (Liquorice), Sodium ascorbyl phosphate, Kojic acid, Vitamin A, Vitamin B, Vitamin C, Vitamin D6, Avocado oil, Alovera extract, 24k gold essence.

How to Use?

Wash face with Noor Gold Beauty Soap
Mix Whitening Serum and Gluta White Urgent Whitening Capsule into the Noor Gold Beauty Cream
Apply as a thin layer on face
Leave it overnight
In the morning, wash face again with Noor Gold Beauty Soap
Repeat this process until desired results are achieved

30 AED

25% OFFFeatured

Animate 90Pcs Vitamin E Soft Gel Capsules Facial Oil Capsules

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Highlights:

Animate Skin Whitening Vitamin E Capsule is specially formulated to increase the natural glow of the skin and even out its tone. This product, which contains 90 capsules, helps you achieve a healthier and smoother appearance by maintaining the moisture balance of the skin. Thanks to the powerful antioxidant properties of Vitamin E, it reduces the appearance of spots on the skin and delays the signs of aging. With regular use, you can make your skin look brighter and more vibrant.

15 AED

3% OFFFeatured

Pr. Francoise Bedon Royal Lightening Cream Gel Royal Luxe 200ml

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Pr. Francoise Bedon Royal Lightening Cream Royal Luxe 50ml

Moisturizer that helps fade discolorations along with changes in pigmentation caused by pregnancy. Multi vitamin based returns the skin to an even, natural tone and softens the skins texture.

165 AED

GIFT SET

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27% OFFFeatured

Creams, Skin Care

Valera Face Cream Collagen 45ml

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Valera Face Cream Collagen 45ml

40 AED

13% OFFFeatured

Pretty Cowry Halorinc Acid Extract & Vitamin C 30ml

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Highlights:

Pretty Cowry Halorinc Acid Extract & Vitamin C 30ml

Pretty Cowry Vitamin C Facial Serum is a naturals serum that creates a potent antioxidant that helps protects and brightens your skin throughout the day. This incredible anti-aging and moisturizing skincare formula fight against lines and wrinkles to provide a youthful glow to your skin.

35 AED

6% OFFFeatured

IQueen Styling Tek Large Oval Detangler Hair Brush 75x230mm

Accessories, Hair Accessories, Hair Care

IQueen Styling Tek Large Oval Detangler Hair Brush 75x230mm

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IQueen Styling Tek Large Oval Detangler Hair Brush 75x230mm

The sheer whitewashed finish subtly reveals the natural wood grain, while contrasting indigo rubber inserts provide a secure, stylish grip.

The sheer whitewashed finish subtly reveals the natural wood grain, while contrasting indigo rubber inserts provide a secure, stylish grip. Flexible nylon bristles with ball tips offer a gentle, pain-free detangling experience for both wet and dry hair. The dense bristle arrangement enhances detangling efficiency and control. Heat-resistant ionic nylon reduces frizz, locks in moisture, and leaves hair with a healthy, shiny finish.

Oval Shape, Large Size, Overall Width: 75mm, Length: 230mm

75 AED

10% OFFFeatured

Silky Cool Lemon Facial Mud Mask 500ml

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Silky Cool Lemon Facial Mud Mask 500ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

45 AED

11% OFFFeatured

Gift Sets, Serums, Skin Care

Makari Naturalle Multi-Action Extreme Glow Revitalizing Face Serum 50ml

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Makari Naturalle Multi-Action Extreme Glow Revitalizing Face Serum 50ml

Say bye-bye to dark circles with our Extreme Toning Serum. This skin-replenishing brightening serum works to fade dark undereye circles and brightens the look of dull, dehydrated skin, all while protecting your skin against harmful UV Rays.

Recommended for all skin types
-Apply a thin layer 2x daily, morning and night, all over on a freshly cleansed face.
-Can be used to treat dark spots, blemishes and age spots on body

85 AED

8% OFFFeatured

Conditioner, Hair Care

Sunny Isle Just For Wig, Weave, Braid & Extensions- Conditioner & Detangler 236ml

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Sunny Isle Just For Wig, Weave, Braid & Extensions- Conditioner & Detangler 236ml

Refresh and reduce frizz of dull wigs and weaves while conditioning and detangling dry/flat hair with Sunny Isle 2-in-1 Conditioner and Detangler. Expertly formulated for Synthetic & Natural: Wigs, Weaves, Braids and Extensions, this gentle, yet effective leave-in conditioner brings your hair back to life.

Features & Benefits:

Refreshes and reduces frizz of dull wigs and weaves

Infused with Sunny Isle Jamaican Black Castor Oil

Moisturizes, Detangles, and Conditions

60 AED

Featured

Hair Care, Hair Treatment

Damatol Medicated Hair Scalp and Skin Treatments 110gm

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Highlights:

Damatol Medicated Hair Scalp and Skin Treatments 110gm

Damatol Medicated Hair Treatment is a specialized formula designed to address a variety of scalp and hair concerns. With its blend of active ingredients, it helps combat dandruff, soothe itching, and nourish the scalp, promoting healthier and more manageable hair. Ideal for those suffering from dry, flaky scalps, or mild scalp irritations, Damatol offers quick relief while improving the overall health of your hair.

Key Benefits:

Dandruff Control: Effectively combats dandruff, flakes, and scalp dryness.
Soothes Itching: Alleviates scalp irritation and itching, providing comfort.
Nourishes the Scalp: Hydrates and nourishes the scalp, promoting healthier hair growth.
Strengthens Hair: Helps improve hair texture and manageability.
Gentle and Effective: Suitable for all hair types, including sensitive scalps.

Usage:

Apply a small amount of Damatol to your scalp.
Massage gently for a few minutes to ensure even distribution.
Leave on for a few minutes to allow the product to take effect.
Rinse thoroughly with warm water.
Use regularly for best results.

For a healthier, more comfortable scalp and smoother, dandruff-free hair, choose Damatol Medicated Hair Treatment for your hair care routine.

40 AED

Featured

White Secret Exfoliating Soap 190gm

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White Secret Exfoliating Soap 190gm

White Secret Exfoliating Body Soap 190 G White Secret Exfoliating Soap For Body And Face Contains Natural Assets Proven To Enlighten For A Deeply Cleaning Which Leaves The Skin Smooth And Fresh All Day.

15 AED

10% OFFFeatured

Washami Professional 2x Keratin Smooth Shampoo 1000ml

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Washami Professional 2x Keratin Smooth Shampoo 1000ml

Makes hair straighter, smoother and controils frizz for up to 3 days

45 AED

5% OFFFeatured

Shower Gel, Skin Care

Toudy Gel Douche Clarifiant Clarifying Shower Gel 800ml

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Toudy Gel Douche Clarifiant Clarifying Shower Gel 800ml

Toudy Gel Douche Clarifiant Clarifying Shower gel is an 800ml bottle designed to provide a deep clean. The plant-based formula gently cleanses the skin while removing excess oils and impurities, providing a revitalizing cleansing experience. The formula is free of harsh chemicals and safe for the skin.

95 AED