Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Scrubs, Skin Care

Xtreme Collection Arabic Coffee Gel Scrub 500ml

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Xtreme Collection Arabic Coffee Gel Scrub 500ml

Scrub away all the dead skin cells and impurities with this wonderful Xtreme Collection Gel Scrub. Through its unique formula of Arabic Coffee, it gently exfoliates the residual grimes, removes the dark patches, puriï¬es your skin, and leaves it fresh, smooth and hydrated.

Highlights

Purifying & moisturizing whitening face and body gel scrub.
Xtreme Collection Arabic Coffee Gel Scrub 500ml

40 AED

20% OFFFeatured

Reborn Cleansing Cold Cream Milk & Rose 500ml

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Reborn Cleansing Cold Cream Milk & Rose 500ml

Cleansing your skin doesn’t need to be complicated. In fact, we’re firm believers in using the power of natural ingredients to do the job. We create our cleansers by effective natural ingredients like essential oils, fresh fruit & infused with natural extracts that provide essential moisture to leave you looking absolutely radiant. This products provide various benefits: they remove makeup, provide a deep cleanse and refresh your skin.

40 AED

20% OFFFeatured

RDL Babyskin Whitening Soap 135g

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RDL Babyface Whitening Soap with Melawhite 135g

Try our newly improved RDL Babyface Whitening Soap with Melawhite. It has unique blends of active ingredients to help lighten skin complexion with regular use. It also has moisturizers for a youthful and radiant looking skin.

20 AED

8% OFFFeatured

Joji Secret Young Vitamin C Spa Salt Scrub Honey And Lemon 350gm

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Joji Secret Young Vitamin C Spa Salt Scrub Honey And Lemon 350gm

Unlock the secret to radiant, youthful-looking skin with our Joi Secret Young Vitamin Spa Salt Scrub.
This premium scrub is infused with a brightening Vitamin complex and moisturizing agents to exfoliate, illuminate, and hydrate your skin.
It effectively buffs away dullness and impurities, revealing a smoother, more even, and visibly brighter complexion.
Turn your shower into a luxurious spa experience and let your natural glow shine through.

Gentle Yet Effective Exfoliation
Brightening Vitamin Complex
Moisturizing & Lightening Formula
Reveals Smoother, More Even Skin Tone

How To Use:
2-3 times per week, gently massage a generous amount onto damp skin in circular motions during your shower.
Focus on areas such as elbows, knees, and ankles.
Rinse thoroughly to reveal instantly brighter and smoother skin. Follow with your favorite moisturizer.

23 AED

11% OFFFeatured

Skin Doctor Gold Lightening Body Lotion Whitening Milk SPF30 400ml

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Skin Doctor Gold Lightening Body Lotion Whitening Milk SPF30 400ml

Skin Doctor Gold Glow Body Lotion is a luxurious and unique blend of best lightening agent’s available to minimize the production of melanin, responsible for the effect of dark skin.
It’s daily use gradually reduces hyperpigmentation.
This formula brightens and lightene your complexion with an intense skin whitening effect on the body.Includes SPF 30

Targets dark circles, spots and other pigmentation problems

85 AED

10% OFFFeatured

Lotion, Skin Care, Sunscreen

Yong Chin Sun Screen UV Protection Lotion 250ml

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Yong Chin UV Sunscreen Lotion (UV50) 120ml

Effective sunscreen protection from UVA & UVB ray, which may cause blemishes, freckles and dryness.

YC UV Sunscreen Lotion is an effective protective sunscreen from UVA & UVB rays, which may cause blemishes, freckles and dryness. It is formulated with Vitamin E & B3, Aloe Vera and Rosa Damascena Extract that help your skin whiten and smooth.

How to use: Apply the sunscreen lotion on your skin. Gently massage until fully absorbed.

45 AED

5% OFFFeatured

Clear Essence Exclusive Skin Beautifying Milk Maxi-Tone 283.5ml

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Clear Essence Exclusive Skin Beautifying Milk Maxi-Tone 283.5ml

Clear Essence® Exclusive Skin Beautifying Milk … Now in A Larger, Modern Bottle! Moisturize the skin with both oil and water while achieving an even toned glow by fading away skin discolorations such as age spots, freckles, or dark patches that may occur from pregnancy or the use of birth control pills. Gradually fades skin discolorations with a high-potency formula containing hydroquinone. Now in a larger 10oz. container preventing the need for constant repurchasing!

Skin Concern: Uneven patches and discolorations, dry skin, dull complexion

Recommended Skin Type: All skin types, specifically dry skin

Used For: A full body even skin tone and moisturized glow

For Use On: Body, light moisturizer for face if dry skin

285 AED

11% OFFFeatured

ActiveX Cocoa Butter Hand & Body Lotion with Coconut Oil 1000ml

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ActiveX Cocoa Butter Hand & Body Lotion with Coconut Oil 1000ml

Pamper your skin with Active X Cocoa Butter Hand & Body Lotion, enriched with the goodness of cocoa butter and coconut oil to deeply moisturize and restore dry, rough skin. Designed for daily use, this lightweight yet nourishing formula helps keep your skin soft, smooth, and hydrated all day long.

Highlights

Intense Moisturization – Perfect for dry and rough skin
Coconut Oil Infused – Helps lock in moisture and improve skin softness
Cocoa Butter Formula – Nourishes and smooths skin texture
Fast Absorbing – Non-greasy, suitable for daily use
Hand & Body Use – Multi-purpose lotion for full-body care
Pleasant Fragrance (Parfum de Paris) – Leaves skin smelling fresh

40 AED

10% OFFFeatured

Some By Mi 30 Days Miracle Acne Clear Spot Patch 18Pieces

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Some By Mi AHA. BHA. PHA 30 Days Miracle Starter Large Edition 4Pieces

Some By Mi AHA. BHA. PHA 30 Days Miracle Starter:

The AHA, BHA, PHA set contains 10,000 ppm of natural tea tree extract and the AHA, BHA, PHA ingredients to have bright, clean, and moisturized skin.
Gently removes dead cells and skin waste piled over the skin.
The soap gently exfoliates and cleanses your skin.
The toner cleans the pore and moisturizes your skin.
The serum hydrates, prevent moisture loss and remove waste from the skin.

The Set Contains:

Cream – 60g
Toner – 150ml
Serum -50ml
Soap – 106g

The cream contains abundant natural ingredients so it deeply moisturizes and smooths skin.

How to use:

Use cleansing soap for deep cleansing of the pore.
Use Miracle toner to wipe off the dry flakes.
Use Miracle Serum to calm down skin irritation.
Use Miracle Cream to firm up the skin barrier.

45 AED

5% OFFFeatured

CeraVe Hydrating Mineral Sunscreen SPF30 Face 75ml

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CeraVe Hydrating Mineral Sunscreen SPF30 Face 75ml

BROAD SPECTRUM SUNSCREEN FOR FACE 100% Mineral-based sunscreen, also known as a physical sunscreen, reflects UVA/UVB rays to help protect the skin. Developed with dermatologists by CeraVe Skincare.
MINERAL SUNSCREEN APPLICATION Physical sunscreens can often leave a white cast when applied in thick layers. For best results, apply CeraVe Hydrating Mineral Sunscreen evenly to the entire face and neck in thin layers and thoroughly massage into skin. Suitable for use under foundation and face makeup.
HAWAII COMPLIANT SUNSCREEN Oxybenzone free, avobenzone free, and benzene free, this sunscreen contains physical filters Zinc Oxide and Titanium Dioxide. Hawaii prohibits the sale, offer of sale and distribution of sunscreens that contain oxybenzone.

105 AED

PRODUCTS ON SALES

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3% OFFFeatured

Lotion, Skin Care

Finesse Glow Half Cast Carrot Body Lotion 500ml

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Finesse Glow Half Cast Carrot Body Lotion 500ml

Finesse Glow Carrot Whitening Face and Body Lotion is a skincare product designed for skin brightening and hydration. It features carrot extract as a key ingredient to promote an even-toned, radiant complexion on both face and body.

155 AED

13% OFFFeatured

Creams, Moisturizers, Skin Care

Astral Face & Body Intensive Moisturiser Cream Original 200ml

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Astral Face & Body Intensive Moisturiser Cream Original 200ml

Astral Intensive Moisturiser Original is a classic skincare product renowned for its rich and nourishing formula.

The “Blue Lid” variant signifies the original formulation of the product.

Purpose:

Designed to provide intensive hydration and nourishment to the skin.

Suitable for use on the face, body, and hands.

35 AED

11% OFFFeatured

Gluta-C Kojic Plus+ Salt Scrub 250g

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Gluta-C Kojic Plus+ Salt Scrub 250g

Reveal your best skin with our Gluta-C Kojic Plus+ Whitening Shower Salt Scrub

Enhanced with a potent blend of Glutathione, Vitamin C, and Kojic Acid, this premium scrub targets dullness and uneven skin tone. A perfect addition to your skincare routine for that radiant, smooth glow. Upgrade your beauty regimen and feel the natural power of skin whitening. Buy now for an instant boost of brightness and confident beauty.

Smoothening & Softening

Clarifying & Renewing

Uses Natural Salt Exfoliants

40 AED

13% OFFFeatured

Moroccan Oil Intensive Hair Mask Olive 1000ml

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Moroccan Oil Intensive Hair Mask Olive 1000ml

The Moroccan Oil Intensive Hair Mask Olive is a deeply nourishing treatment designed to restore and rejuvenate dry, damaged hair.
Enriched with olive extract and Moroccan oil, this luxurious mask deeply hydrates, strengthens, and repairs your hair, leaving it silky, smooth, and revitalized.
This Mask is a unique cream combines with Olive Oil to create the ideal nurturing for hair that needs help.
This rich botanically content mask is most needed to damage hair exposed to chemical processing or treated with extremely high heat styling.
This mask is formulated to detangled hair, seal, and protect it from styling damage.
Hair becomes naturally more Manageable, Strong, and Healthy.

35 AED

14% OFFFeatured

Valera Hand Cream Rosemary

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Valera Hand Cream Rosemary

30 AED

13% OFFFeatured

Fruit of the Wokalí Foaming Facial Cleanser with Vitamin C and Hyaluronic Acid 150ml

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Fruit of the Wokalí Foaming Facial Cleanser with Vitamin C and Hyaluronic Acid 150ml

Fruit Of The Wokali Facial Washing Foam With Vitamin C And Hyaluronic Acid with Built-In Brush Helps Remove The Dull Layer Of Dead Skin Cells, Revealing Bright and Fresh Skin

35 AED

6% OFFFeatured

Mixa Urea Cica+ Repair Cream Jar 400ml

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Mixa Urea Cica+ Repair Cream Jar 400ml

Mixa Urea Cica Repair+ Cream 400ml is designed to treat dry, rough, and bumpy skin with intensive care.
Formulated with 10% urea and amino acids, it delivers deep hydration and gentle exfoliation.
Urea smooths and softens, while amino acids help maintain the skin’s natural moisture barrier and support repair.
The cream visibly reduces 90% of flakes and begins repairing skin after just one use.
It provides up to 48 hours of comfort, leaving skin noticeably smoother, softer, and protected.

Product Features:

Clinically proven: repairs in 1 use: -90% flakes
48H smoothed skin
Hypoallergenic
10%: urea: moisturizes skin
Amino acid: skin hydration
Tested under medical control
Clinically proven results

How to use:

Apply mixa cica repair daily and generously on body

75 AED

11% OFFFeatured

Shower Gel, Skin Care

A Bonne Miracle Glutathione Shower Cream With Himalayan Salt 400ml

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A Bonne 2in1 Spa Milk Salt Tube 350g

Spa Milk Salt is a skin whitening product with Milk formula and natural spa salt benefits. It provides nourishment to your skin with Pure Milk, Arbutin and Allantoin. It removes dirt deposits and dead Skin cells from you body, giving you a new and radiant skin.

* Moisturizing Spa Salt

* Whitening Yogurt

* Smooth & Baby Skin

✔ Natural Exfoliating

✔ Natural Anti Bacteria

✔ Natural Smooth & Radiant

Direction: Squeeze a generous amount and apply onto moist skin. Massage gently in circular motion to remove dead skin cells, then rinse with water.

40 AED

14% OFFFeatured

Oils & Moisturizer, Skin Care

Dr. Davey Papaya Body Whitening Oil Gel 48 Hour Moisturizer 200ml

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Dr. Davey Papaya Body Whitening Oil Gel 48 Hour Moisturizer 200ml

A silky cleansing oil that gently cleanses skin and provides instant hydration for up to 48 hours!

benefits:

Gently cleanses, instantly soothes discomfort, cleanses and respects dry, sensitive skin. For the whole family. Can be used on the face

30 AED

10% OFF

PrettyBe Massage Lotion Strawberry 1000ml

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PrettyBe Massage Lotion Strawberry 1000ml

45 AED

GIFT SET

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17% OFFFeatured

Anti Stretch Marks, Oils & Moisturizer, Skin Care, Spot Corrector

Layla Black Beauty Cream 30gm

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Highlights:

Layla Black Beauty Cream 30gm

This cream will nourish and repair you skin to a flawless perfaction. This cream contains vitamin B3, vitamin E and glycerin for stunning result just apply it your face and neck after cleansing just before you go to bed. Then, let the cream works its magic on your skin.

25 AED

5% OFFFeatured

Samira Immense Whitening Therapy Samira Dark Spot Corrector 45gm

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Samira Immense Whitening Therapy Samira Dark Spot Corrector 45gm

This dark spot corrector contains Biotermaclearycin which was formulated to treat blemishes, stubborn age spots, freckles and liver spots.

Excellent for knees, elbows and knuckles.

Benefits:

Removes dark spots and blemishes
Evens out and smoothens your skin tone
SPF 15

How to use: Apply onto dark spots as needed.

Key ingredients: Biotermaclearycin

380 AED

7% OFFFeatured

Glycerin, Oils & Moisturizer, Skin Care

QEI+ Paris Privilege with Caviar Extract Lightening Fine Glycerin 500ml

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QEI+ Paris Privilege with Caviar Extract Lightening Fine Glycerin 500ml

In the range PRIVILEGE, QEI+ has elaborated a glycerin Fine with Caviar Pearl. Enriched with sea benefits and the best vegetable toning extracts, after applying, you will feel its repairing and nourishing power on your skin. The epidermis is immediatly protected and revitalised. With its very special formula, the glycerin Fine will improve moisturisation, clarity and even your skin complexion. It is recommended for all types of skin, preventing them from dryness, aging and wrinkles. After carefully cleansing your skin with the QEI+ soap, apply the PRIVILEGE glycerin once or twice a day on your body.
NOTE : Sometimes, the color of the product becomes darker. It is normal, due to the concentration of the active minerals and vegetals active make this reaction. You can safely continue to use your glycerin.

280 AED

10% OFFFeatured

Yong Chin Shower Salt Scrub with Donkey Milk 700gm

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Yong Chin Shower Salt Scrub with Donkey Milk 700gm

Contains donkey milk protein. Reduces dark spots with whitening and smoothing effect.

Yong Chin Shower Salt Scrub with Donkey Milk helps remove old skin cells and replenish with new cells. This special formulation also adjusts the skin tone to be even, reduces blemish and dark spots and renews skin regenerating process for natural whitening effect.
It offers a delicate texture that is a combination of natural salt, donkey milk and multi-vitamin complex that makes the skin glow and offers a healthy, smooth and moisturized finish.

How to use:

Apply salt scrub on your palm during the shower, gently massage on face and body. Wash off with plain water.

45 AED

10% OFFFeatured

Baby Shower Gel, Kids & Baby Care, Shower Gel, Skin Care

DH7 Paris Apricot & Peach Baby Shower Gel 750ml

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Highlights:

DH7 Paris Apricot & Peach Baby Shower Gel 750ml

This shower gel suitable for babies allows you to effectively wash your child’s hair and body while respecting their delicate skin. Its fruity notes of apricot and peach will turn bath time into a delightful moment for your child. This 2-in-1 shower gel is perfect for your baby’s daily hygiene routine. It has been dermatologically tested on sensitive skin.

180 AED

3% OFFFeatured

Difeel Peppermint Scalp Care Hair Oil 2.5, 210ml

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Difeel Peppermint Scalp Care Hair Oil 2.5, 210ml

Difeel Peppermint Scalp Care Hair Oils provide immediate and long lasting benefits to the hair and skin.

Our premium hair oil formulas give your hair the comfort and nourishment it deserves. It helps fight dry, flaky scalp.

Peppermint hair oil cools and refreshes, leaving hair shiny and soft. These unique restorative hair oils moisturize and nourish to help keep hair and scalp healthy.

Our hair oils have No Petroleum, No Alcohol, No Mineral Oil and No Preservatives

195 AED

13% OFFFeatured

Skin White Whitening Lotion Kojic Acid + Retinol SPF 20 200ml

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Skin White Whitening Lotion Kojic Acid + Retinol SPF 20 200ml

Infused with Kojic Acid and Retinol for enhanced skin brightening, Contains SPF 20 to protect against harmful UV rays, Helps reduce the appearance of dark spots and hyperpigmentation, Nourishes and hydrates the skin for a smoother complexion, Lightweight and non-greasy formula

65 AED

17% OFFFeatured

Deodorants & Antiperspirants, Fragrances, Personal Care

Femfresh Intimate Deodorant Spray 125ml

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Femfresh Soothing Wash 250ml

This gentle cleansing formula is enriched with probiotics, which stimulate the natural defenses of the intimate area. It also contains cranberry oil which is known for its moisturising and protective properties.

25 AED

17% OFFFeatured