Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Face Wash, Skin Care

Face Wash Touch Me Moroccan Nila Zarka 100ml

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Face Wash Touch Me Moroccan Nila Zarka 100ml

Experience the ultimate skin refreshment with Face Wash Touch Me 100ml Moroccan Nila Zarka. Enriched with the purest Moroccan ingredients, this premium face wash gently cleanses and nourishes your skin. Its unique formula combines traditional Moroccan botanicals with modern skincare science, leaving your skin feeling fresh, hydrated, and radiant. Perfect for all skin types, Nila Zarka helps in removing dirt, impurities, and excess oil, providing a deep cleanse without stripping your skin’s natural moisture. Enjoy the luxury of Moroccan beauty with every wash!

25 AED

18% OFFFeatured

Shower Gel, Skin Care

Fair & White Original Shower Gel Carrot Brightening and Tonifying 1000ml

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Fair & White Original Shower Gel Carrot Brightening and Tonifying 1000ml

The F&W Carrot Shower Gel, with Carrot extracts, offers a genuine moment of vitamin-enhanced and refreshing pleasure. Its velvety texture transforms into a delicate foam, with a subtle sweet fragrance, to cleanse the skin and leave it naturally and beautifully radiant.

70 AED

33% OFFFeatured

Yoko Vit-C Brightening Booster Cream 50g

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Highlights:

Yoko Vit-C Brightening Booster Cream 50g

Reduce dark spots and dull skin.
Retains moisture for a long time.
Soothe the skin from sunlight.

Vitamin C Cream Serum, light texture, easily absorbed, rich in extracts of Vitamin C, Glutathione, and Vitamin B3, helping to revitalize the skin to look radiant, youthful, combined with Aloe Vera extract, Vitamin B5, and Moist Magnet. Helps restore moisture to dry skin. Keeps moisture in the skin for a long time. Ready to reveal smooth, hydrated skin that looks healthier than ever.

How to use: After washing your face, apply cream all over your face and neck. Regularly both in the morning and before bedtime

30 AED

8% OFFFeatured

Bar Soap, Scrubs, Skin Care

Joji Secret Young Silky Salt Scrub Glutathione & Peach 350gm

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Joji Secret Young Silky Salt Scrub Glutathione & Peach 350gm

Smoother, Brighter, Radiant Body Skin in Just 1 Massage – Glutathione Peach Salt Scrub Power

Transform rough, dull body skin into a luminous, silky canvas with JOJI Secret Young Silky Salt Scrub Glutathione Peach 350g. This luxurious body exfoliant combines glutathione, peach extract, and fine sea salt crystals to visibly fade dark spots, smooth rough texture, and reveal a radiant, even-toned complexion on arms, legs, décolletage, and more—all in a rich, creamy scrub formula. Perfect for body brightening enthusiasts, exfoliation lovers, and wholesale buyers sourcing authentic Thai premium beauty essentials. Made in Thailand, ships worldwide via Thai Trade Wholesale.

Key Benefits & Features

Glutathione Brightening Power: Master antioxidant helps fade dark spots, even tone & promote a fairer-looking body complexion with consistent use
Peach Extract + Silky Texture: Natural peach fragrance + fine salt crystals deliver gentle exfoliation without harsh abrasion—leaving skin soft, not scratched
Rich, Creamy Lather: Luxurious scrub base melts into skin during massage, removing dead cells, impurities & excess oil while delivering brightening actives
Hydrating + Soothing: Shea butter + hyaluronic acid deliver moisture while exfoliating—no tight or dry feeling after rinsing
Targeted Body Care: Formulated specifically for neck, décolletage, arms, legs, knees, elbows, and other areas prone to discoloration or roughness
Generous 350g Size: Perfect for full-body application, salon treatments, or long-term brightening + exfoliation routine—lasts 8–10 weeks with regular use
Wholesale-Ready: High-demand Thai glutathione salt scrub with bulk pricing for retailers and e-commerce sellers

23 AED

13% OFFFeatured

Creams, Shampoo, Skin Care

Vaseline Intensive Care Aloe Soothe Body Cream 400ml

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Vaseline Intensive Care Aloe Soothe Body Cream 400ml

Vaseline® Intensive Care Aloe Soothe Body Cream moisturizes dry skin
Formulated with 100% Pure Aloe Vera Extract, known to calm and soothe dry irritated skin.
With micro-droplets of Vaseline® Jelly to lock in moisture and restore damaged skin from deep within* leaving your skin deeply moisturized
Best For: Dry skin, Stressed skin, Sunburn dryness

35 AED

11% OFFFeatured

MAAKE Iced Watermelon Face & Body Scrub 600ml

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Highlights:

Highlights

It helps cleanse the skin
It removes dead skin cells, moisturizes, softens, and leaves skin feeling refreshed.

40 AED

13% OFFFeatured

Lady Diana Face & Body Whitening Cream with Vitamin C & E 300ml

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Lady Diana Face & Body Whitening Cream with Vitamin C & E 300ml

Lady Diana Whitening Face and Body Cream with Vitamins contains a creamy ultra-rich formula for intense hydration, restoring skin’s natural barrier. It gives radiant, moisturized and healthy skin.

35 AED

13% OFFFeatured

Shower Gel, Skin Care

Makari Baby Hair & Body Foaming Gel 500ml

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Makari Baby Hair & Body Foaming Gel 500ml

Your baby deserves the best and our pediatrician and parent approved Foaming Gel is gentle on baby’s skin without overdrying. Cleanse from head to toe with this hypoallergenic and paraben-free gel, leaving your baby?s hair and skin nourished and soft to the touch.

Recommended for delicate skin types
-Use daily at bathtime.
-Wet baby’s body with lukewarm water.
-Pump a small amount of Foaming Gel to wash baby.
-Massage gently then rinse carefully.
-Dry gently

105 AED

17% OFFFeatured

Brilliant Skin Skin Lightening Cream Clobetasol Propionate 100gm

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Highlights:

Brilliant Skin Skin Lightening Cream Clobetasol Propionate 100gm

Brilliant Skin Skin Lightening Cream is a cosmetic product designed to lighten and even out skin tone.

Benefits and features:

It helps lighten the skin and unify its color.
Reduces the appearance of dark spots and hyperpigmentation.
Improves skin texture and makes it smoother.
Moisturizes the skin and maintains its moisture.
Protects the skin from damage.
Gives the skin a healthy glow.

How to use:

Wash your face and dry it well.

Apply a small amount of cream to your face and neck.

Gently massage the cream until it is completely absorbed

25 AED

11% OFFFeatured

Creams, Lotion, Skin Care

Advanced Clinicals Hyaluronic Acid Hydrating Face Serum 52ml

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Highlights:

Advanced Clinicals Hyaluronic Acid Hydrating Face Serum 52ml

Hyaluronic Acid is a humectant, which is a fancy word for an ingredient that helps lock in moisture. The result? Hyaluronic Acid is so youthfully renewing for your skin, we are inspired to rename it the fountain of eternal youth. It’s all in the moisture-locking and moisture replenishment that Hyaluronic Acid offers. Enhanced with Aloe, Apple Extract, Glycerin, and Red Seaweed, these nutrient-rich ingredients contain restorative properties that truly transform your complexion.

Bonus: Every skin type will win as this face serum contains skin-rejuvenating benefits thanks to a masterful, sophisticated high potency blend of ingredients.

85 AED

PRODUCTS ON SALES

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17% OFFFeatured

Anti Stretch Marks, Face Cream, Spot Corrector, Skin Care

Haloderm Tube Cream 30gm

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Haloderm Tube Cream 30gm

Haloderm Tube Cream is your ultimate solution for achieving smooth, hydrated, and radiant skin. Packed with a carefully curated blend of powerful ingredients, this luxurious cream is designed to target a variety of skin concerns, making it the perfect addition to your daily skincare routine. Whether you’re battling dryness, dullness, or uneven skin tone, Haloderm is here to help transform your skin into its best version.

25 AED

15% OFFFeatured

Fair & White Exclusive Exfoliating Soap For Cleansing 200g

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Highlights:

Fair & White Exclusive Whitenizer Exfoliating Soap For Cleansing 200g

The Exclusive Soap gently rubs your skin, polishes complexion and reveals radiance. Thanks to the combined action of Apricot kernels (exfoliating), sweet Almond oil (softening and repairing), and Shea butter, it cleanses and buffs away dead skin cells, softens and harmonizes your skin. Form a rich lather between hands and apply to body as needed.

55 AED

10% OFFFeatured

Oils & Moisturizer, Skin Care

Mamado Aromatherapy Natural Clove Oil 150ml

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Highlights:

Mamado Aromatherapy Natural Clove Oil 150ml

Mamado aromatherapy Natural Clove Oil is an instinctive remedy for dry and irritating skin. It is also known to lessen the appearance of stretch marks, baggy eyes and puffy skin. Clove oil has a local anaesthetic effect and temporarily numbs and relieves pain

45 AED

4% OFFFeatured

Pr. Francoise Bedon Paris Lightening Cream Energie 50ml

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Pr. Francoise Bedon Paris Lightening Cream Energie 50ml

Pr. Francoise Bedon Energie Lightening Cream has been formulated with vitamins that help nourish the skin to a softer and brighter complexion.The skin tone is left to be even and healthier.

Aloe Vera plant and multivitamin enriched cream treatment helps cell renewal and brightens the complexion leaving the skin more youthful and rejuvenated.

125 AED

17% OFFFeatured

Melano Papayatone Whitening Serum

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Highlights:

Melano Papayatone Whitening Serum

Melano PapayaTone Brightening Gel With Papaya 40gm

Papaya Tone gel to lighten the skin with papaya extract, vitamin C and vitamin E, 40 grams.

The formula has a light texture to lighten the skin, including melasma, pigmentation, and dark spots

It helps unify skin tone to obtain healthy and elastic skin

It helps increase skin hydration to obtain soft and elastic skin

25 AED

13% OFFFeatured

Pretty Cowry Avocado Facial Serum 30ml

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Pretty Cowry Avocado Facial Serum 30ml

Avocado Oil is rich in antioxidants, essential fatty acids, minerals, and vitamins. This is the reason that it is highly beneficial for the skin. The antioxidants and other nutritional compounds boost your skin health.

35 AED

22% OFFFeatured

Kojie San Skin Lightening Body Lotion with Hydromoist Zero Pigment Light 100ml

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Highlights:

Kojie San Skin Lightening Body Lotion with Hydromoist Zero Pigment Light 100ml

For a lighter, more moisturized skin

A light, non-greasy formula that’s easily absorbed by the skin.

Deeply moisturizes skin, keeping it soft, smooth, and well hydrated for up to 72 hours

Helps restore and strengthen your skin barrier, minimizing the appearance of rough skin and stretch marks.

Dermatologically Tested. Hypoallergenic. Paraben Free

35 AED

10% OFFFeatured

COCO Clear Clarifying Body Lotion 500ml

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Highlights:

COCO Clear Clarifying Body Lotion 500ml

Coco Clear Clarifying Body Lotion is a natural, plant-based solution for restoring and protecting your skin. With 500ml of intense hydration and clarifying benefits, this lotion is perfect for achieving a radiant, luminous look. Enhanced with bio-plant dynamic ingredients, coconut oil and other natural extracts, this lotion helps to decontaminate and refresh your skin. Enjoy softer, more luminous skin with visible results from the first application. For a clearer, more beautiful complexion, Coco Clear Clarifying Body Lotion is the perfect solution.

45 AED

10% OFFFeatured

Mane N Tail Herbal Gro Anti Frizz N Shine Serum 120ml

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Highlights:

Mane N Tail Herbal Gro Anti Frizz N Shine Serum 120ml

Efficiently cleanses the scalp of the impurities

Builds stronger hair while adding volume and shine

Leaves hair vibrant and healthy in appearance

45 AED

21% OFFFeatured

Curly & Wavy hair, Hair Scalp Treatment, Hair Care

African Pride Olive Miracle Conditions & Controls Frizz Restore Curl Refresher 355ml

African Pride Olive Miracle Conditions & Controls Frizz Restore Curl Refresher 355ml

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Highlights:

African Pride Olive Miracle Conditions & Controls Frizz Restore Curl Refresher 355ml

African Pride® Natural Salon Care Moisture Restore Curl Refresher is a 7-IN-1 formula that detangles, conditions, protects against heat, refreshes curls, adds shine, controls frizz and prevents split ends. Olive and Tea Tree Oils help to provide anti-breakage nourishment for healthy looking hair and professional looking shine. Great hydration for natural hair. Moisturizes to help repair dry, damaged hair. Perfect for blow drying, maintaining short hair styles.

55 AED

GIFT SET

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7% OFFFeatured

Sunny Isle Extra Dark Jamaican Black Castor Oil 117ml

Hair Care, Hair Oil

Sunny Isle Extra Dark Jamaican Black Castor Oil 177ml

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Highlights:

Sunny Isle Extra Dark Jamaican Black Castor Oil 177ml

Our Extra Dark JBCO formula has a thicker, richer consistency than the Original JBCO and the highest ash content, ideal for nourishing the scalp and treating dry or fading hair. Sunny Isle’s organic castor seeds are roasted and ground by a manual grinder and then the crushed beans are boiled to extract the 100% pure, dark brown, organic oil. With a variety of uses for Jamaican Black Castor Oil, it’s a must-have skin and body oil.

Features & Benefits:

Organic and authentic castor oil processed the traditional Jamaican way

Promotes healthy hair growth for all hair types

Can be used to boost the appearance of eyelashes and eyebrows

Works as an effective moisturizer for hair and skin

Natural acne treatment — great for acne prone skin

Rich formula that’s most effective for skin and hair conditions

No salt added

65 AED

7% OFFFeatured

Cleansers, Skin Care, Tonners

Eveline Facemed+ Purifying Carbon Wash Paste Oily Skin 150ml

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Eveline Facemed+ Purifying Carbon Wash Paste Oily Skin 150ml

The Eveline Facemed+ Purifying Carbon Wash Paste for Oily Skin is a deep-cleansing face wash designed specifically for oily and acne-prone skin.

Infused with activated carbon, this wash paste helps to detoxify, purify, and mattify the skin by absorbing excess oils and impurities, while providing a thorough cleanse for a fresher, clearer complexion.

Helps fight acne-causing bacteria while providing a gentle exfoliation that helps to prevent clogged pores, a common cause of breakouts.

Deep Cleansing.
Soothes irritation.
Removes makeup, dirt, and impurities.
Helps keep the skin shine-free throughout the day.
Helps fight acne-causing bacteria.

65 AED

13% OFFFeatured

Skin Doctor Oud & Amber Whitening Scrub For Face & Body 500gm

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Highlights:

Skin Doctor Oud & Amber Whitening Scrub For Face & Body 500gm

Gently exfoliates the skin for a radiant glowing look with refreshed feeling.

This product offers a special formula that contains natural exfoliating particles and Oud and Amber which gently exfoliates the skin without any side effects, for radiant glowing skin.

How to use:

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35 AED

11% OFFFeatured

Olaplex Blonde Enhancer Toning Shampoo Nº 4P Size 250ml

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Highlights:

Olaplex N6 Smoothing Concentrate Cream 100ml

Features and benefits:

Smooths and strengthens hair, reducing frizz and flyaways.
Provides deep moisture to the hair, making it softer and more resilient.
Protects hair from the effects of heat styling tools, minimizing heat damage.
Suitable for use on all hair types, including chemically treated hair.

Instructions for use:

After washing hair, gently pat dry with a towel to remove excess moisture.
Apply an appropriate amount of cream to wet hair, starting from the center of the hair to the ends.
Comb through hair to distribute product evenly.
Allow hair to dry naturally or use styling tools as desired.

Warnings for use:

Avoid contact with eyes.
In case of contact with eyes, rinse thoroughly with water.
Store in a cool, dry place out of the reach of children.

125 AED

Beneks Fashion Fair Cleartone Fast Action Skin Gel 30g

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Highlights:

Cleartone Fast Action Skin Gel is a unique blend that’s ideal for clearing dark skin around the underarm, armpit region. It is also effective against other skin condition such as eczema, rashes, allergies and skin inflammation cause by death skin cells. Cleartone helps removes death skin cell, pimples and lessen stretch marks. It also makes the skin lighter, radiant, soft, flawless and satin-smooth.

25 AED

Feminine Care, Personal Care

Fam Sanitary Pads Ultra Thin 14 Pads Night Size with Wings

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Highlights:

Fam Sanitary Pads Ultra Thin 14 Pads Night Size with Wings

Fam is a feminine pad that has a unique and unprecedented absorption power for fluids and secretions to provide maximum protection and comfort for you

The pad has wings for better fit, flexibility and leak control.

Femme feminine pads have the allure of a natural cotton feel.

Designed for your comfort and softer than ever before

The design and security of each femme provides round-the-clock protection, leaving you feeling confident to go on with your day.

Pad features wings for better fit , flexibility, and leakage control.

– Top cover in natural cotton feel for unique softness and comfort

20 AED

17% OFFFeatured

Cream 21 Body Lotion for Dry Skin with Aloe Vera & Vitamin E 250ml

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Highlights:

Cream 21 Body Lotion for Dry Skin with Aloe Vera & Vitamin E 250ml

A premium quality daily care moisturizing lotion for dry skin enriched with aloe vera and vitamin E. It cares for and protects your skin, leaving it soft and moisturized. It leaves your skin soft and smooth all day long. This cream comes with advanced formulas that help keep your hands, feet and body soft and moisturized all day long. This cream provides intensive care for your skin and penetrates deep into your skin, leaving it moisturized. The best part about this product is that it is compatible with all skin types and also comes with a beautiful fragrance. Benefits and Features: Contains aloe vera extracts that help deeply moisturize the skin and improve its elasticity. Contains vitamin E that helps nourish the skin and protect it from dryness and harmful environmental factors. It has a lightweight formula that is easily absorbed quickly without leaving any greasy feeling. Its formula rich in nutrients makes it especially suitable for dry and tired skin. Contains natural extracts that promote skin health and help improve its appearance. It can be used daily as part of your skin care routine to keep it soft and moisturized. Gives you soft, smooth and refreshed skin. Gently removes dead skin cells and renews it Automatically. Rich in nutrients to maintain skin moisture. How to use: After bathing or cleaning with water, gently dry your skin with a clean towel. Apply an appropriate amount of 21 Cream Body Lotion to your skin and gently rub it until it is completely absorbed. Use it daily or as needed to keep your skin moisturized throughout the day. Warnings: For external use only. Keep out of reach of children. Store in a cool, dry place, away from direct sunlight

25 AED

25% OFFFeatured

Perlay Goldie Whitening & Moisturizing Soap 100gm

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Perlay Goldie Whitening & Moisturizing Soap 100gm

Parley Goldie Soap also nourishes and protects from harmful sun rays and protects against the side effects of makeup. By using this soap for only a few days, get smooth and natural skin without spots or pimple

15 AED

20% OFFFeatured

Precious Perfect Revitalizing Fade Lotion 125ml

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Precious Perfect Revitalizing Fade Lotion 125ml

Precious Perfect Revitalizing Fade Lotion 125ml This lotion is specially designed to give perfect beauty.A true treasure for black and mixed skins. Composed of fruit acids and Radiance White; It ensures a gradual, rapid and long lasting of your skin. Blemishes fade unifying your skin tone while moisturizing and nourishing at the same time, with a final result of scented soft glowing skin.

20 AED

6% OFFFeatured