Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Serums, Skin Care

Nisa Anti-Acne Serum 30ml

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Nisa Anti-Acne Serum 30ml

30 AED

25% OFFFeatured

Lady Diana Face & Body Whitening Sunblock Lotion SPF UV 40 200ml

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Lady Diana Face & Body Whitening Sunblock Lotion SPF UV 40 200ml

Lady Diana SPF UV 40 Sunblock and Whitening Lotion contains natural extracts. Adds a glow and natural shine to the skin. Best for daily use. Suitable for all skin types. Contains natural scent which lasts for long.

15 AED

11% OFFFeatured

Dove Body Love Awakening Care Hand Cream 75ml

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Dove Body Love Awakening Care Hand Cream 75ml

Dove Awakening Care Hand Cream – Matcha Green Tea & Sakura Flower

Highlights:

Inspired by Japanese beauty rituals
Infused with matcha green tea & sakura blossom
Instantly nourishes & hydrates dry hands
Improves skin softness & long-term condition
Fresh, revitalizing fragrance
Dermatologically tested

Give your hands the care they deserve with Dove Awakening Care Hand Cream.
Inspired by the beauty rituals of Japanese women, this refreshing formula combines matcha green tea with Japanese cherry blossom extract to deeply nourish, hydrate, and rejuvenate dry skin.

The lightweight, fast-absorbing texture leaves your hands soft, smooth, and comfortable, while the vibrant fragrance awakens the senses the perfect daily pick-me-up for tired, dry hands.

40 AED

6% OFFFeatured

Hair Care, Hair Oil, Oils & Moisturizer, Skin Care

Difeel 100% Pure Essential Oil Cedar Wood 30ml

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Difeel 100% Pure Essential Oil Cedar Wood 30ml

Extra premium grade and perfect for aromatherapy, these Natural Essential Oils maintain the balance of body, mind, heart and spirit. Whether you are looking for a specific healing from the oils or simply for the scent, these oils are soothing, relaxing and full of benefits.
Aroma: Woodsy, burning
Our Cedar Wood Oil:

Has a grounding, calming affect
Acts as an insect repellant
Acts as an antifungal, anti infectious and antiseptic oil

75 AED

10% OFFFeatured

Insta White Egg Yolk & Vitamin C Clarifying Shower Gel 500ml

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Insta White Egg Yolk & Vitamin C Clarifying Bar Soap 190gm

INSTAWHITE soap, with egg yolk, an excellent active ingredient rich in essential nutrients, is a clarifying treatment that effectively combats dark spots, blackheads, and blemishes. This soap is extremely beneficial for the skin, deeply nourishing it and leaving the complexion visibly brighter.

45 AED

10% OFFFeatured

Silky Cool Gold Facial Toner 250ml

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Silky Cool Gold Facial Toner 250ml

Salicylic acid fights acne. Minimizes the pores. Balance skin level & redness appearance.

45 AED

11% OFFFeatured

Kojie San Skin Lightening Body Wash With HydroMoist 250ml

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Kojie San Skin Lightening Body Wash With HydroMoist 250ml

For a lighter and even skin tone

Leaves skin feeling cool and refreshed after taking a bath.

Deeply nourishes skin keeping it soft, smooth and well hydrated for up to 24 hours

Gently cleanses and helps protect the external layers of the skin from losing its natural moisture.

Dermatologically Tested. Paraben Free.

40 AED

4% OFFFeatured

Fair & White Gold Revitalizing Even Tone Brightening & Clarifying Body Lotion 500ml

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Fair & White Gold Revitalizing Even Tone Brightening & Clarifying Body Lotion 500ml

Enhanced with Sweet Almond oil and Shea butter, this lotion nourishes as it diminishes the appearance of brown spots, promoting an even, brighter, smoother skin tone.

120 AED

13% OFFFeatured

Silky Cool Foot Blush 500ml

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Silky Cool Foot Blush 500ml

Removes black dead cells & impurities leaves your skin fresh and younger

The Silky Cool Foot Blush is excellent for cleansing and relaxing the feet, natural mineral-rich product.

35 AED

3% OFFFeatured

Q7 Paris Skin Clear Lotion 500ml

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Q7 Paris Skin Clear Lotion 500ml

Q7 Paris Skin Clear Lotion: A classic in daily skincare, suitable for all skin tones.

Fortified with skin-loving ingredients for clear and healthy complexion.
Formulated by scientists, kind to skin, and effective for complexion unification.
Appropriate for all skin colors, maintains natural look and feel.
Prevents unwanted pigmentation, restores skin to its glory.
Eliminates marks, lightens complexion for visibly attractive skin.
Use daily for even tone and supple skin

195 AED

PRODUCTS ON SALES

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17% OFFFeatured

LaLaLa Fast Action Lightening Face Cream Super Lightening Cream 15ml

Spot Corrector, Skin Care

LaLaLa Fast Action Lightening Face Cream Super Lightening Cream 15ml

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LaLaLa Fast Action Lightening Face Cream Super Lightening Cream 15ml

Helps eliminate spots and blackheads on all parts of the body.

The cream is rich in collagen and fruit acids, vitamins C, E which help reduce itching, dryness, dark marks and premature aging. It also minimizes the harmful effects of the sun and daily pollutants.

Aids in the skin’s healing process by helping to repair scarred tissue by rejuvenating and softening skin tissue.

Use daily for best results.

25 AED

6% OFFFeatured

Neoskin Whitening Body Lotion 500ml

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Neoskin Whitening Body Lotion 250ml

Neoskin Essence-B Whitening Body lotion is a unique skin lightening formula with a ‘BRIGHT UP’ complex that combines Carrot Oil, Kojic acid, and Glycolic. This unique formula nourishes and gradually lightens the skin by fading dark spots and dark patches to provide an even skin tone with a sweet Carrot fragrance.

85 AED

13% OFFFeatured

Reborn 2 in 1 Silky & Smooth Hair Shampoo with Berries Extracts 400ml

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Reborn 2 in 1 Silky & Smooth Hair Shampoo with Berries Extracts 400ml

Natural ingredients help your hair look its best. Reborn Beauty Hair Shampoo with natural fruits extracts ingredients formulated by herbal hair care experts. You’ll find in our liquid shampoo to cleanse, brighten and protect from color treated hair & repairs and restores to volumizing shampoo that adds fullness that give you healthier, beautiful hair. So every day is a great hair day.

65 AED

22% OFFFeatured

Hair Care, Hair Styling Products

ORS Jojoba Oil Hairdress 156gm

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ORS Jojoba Oil Hairdress 156gm

Jojoba oil attracts and holds moisture plus adds shine, providing maximum manageability and a healthy look by lubricating the hair shaft. Hair is left conditioned without a greasy feel.

Directions:

Apply a small amount of Jojoba Oil to the scalp and massage. Brush gently to ensure even distribution, paying attention to the ends of the hair.

35 AED

13% OFFFeatured

Creams, Face Cream, Skin Care

AlAttar Lotion For Slimming And Whitening The Body With Pepper And Ginger With Collagen 250ml

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AlAttar Lotion For Slimming And Whitening The Body With Pepper And Ginger With Collagen 250ml

Lotion for slimming and toning the waist, hips, and abdomen for fitness and reducing subcutaneous fat accumulation to reshape the body properly. The body’s fat tissues consist of fat cells, which are in fact the body’s energy reserves that form a protective barrier for the skin to provide energy to the body. Fat is necessary, but uneven distribution of fat or excess fat in the body makes the body look unfit. Benefits and features: Rapid and instant whitening in just 3 days. Collagen helps give the skin its elasticity, moisturizes it, and fights advanced aging. Helps burn fat and calories. Works to slim, reduce, and contour areas with fat such as the abdomen and hips in particular, and makes the skin firm. 100% natural and organic product. Results can be seen after 4 weeks of regular use. How to use: Apply twice daily on the waist and hips, then massage in circular motions for quick absorption.

35 AED

25% OFFFeatured

Eye & Lip Care, Make Up, Skin Care

Skin Doctor Original Jelly Lip Balm 9gm

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Skin Doctor Original Jelly Lip Balm 9gm

Enriched with vitamins E & C, offers long-lasting relief for dry and chapped lips.

Skin Doctor Strawberry Jelly Lip Balm deeply moisturizes and nourishes the lips while forming a protective barrier to lock in hydration and prevent dryness. Its soothing formula helps keep lips soft, smooth, and well-hydrated.

Key Benefits:
Enriched with Vitamins E & C for nourishment and protection
Provides long-lasting relief for dry, chapped lips
Forms a moisture-locking barrier to keep lips soft and hydrated.

15 AED

6% OFFFeatured

Eveline Brazilian Body Moisturizer and Bronzing Body Balm 200ml

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Eveline Brazilian Body Moisturizer and Bronzing Body Balm 200ml

Get this product from Eveline, which is made up of natural extracts.

A formula that nourishes the skin and gives it a distinct and wonderful tan.

It blends easily onto the skin, leaving it smooth and even-toned.

Perfect formula for all skin types.
Contains coconut oil, cocoa butter and shea butter.
Rejuvenates skin cells.
It nourishes and moisturizes the skin.
It gives the skin a tan from the first application.

75 AED

11% OFFFeatured

ActiveX Musk & Amber Exfoliating Body Wash Deep Cleansing & Gentle Body Scrub Shower Gel 1000ml

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ActiveX Musk & Amber Exfoliating Body Wash Deep Cleansing & Gentle Body Scrub Shower Gel 1000ml

Enjoy a refreshing cleansing and exfoliating experience with ActiveX Exfoliating Body Wash Musk & Amber. Specially formulated to combine effective cleansing with gentle exfoliation, it helps remove dead skin cells while washing away dirt, excess oil, and daily impurities.

The exfoliating particles help smooth rough areas such as elbows, knees, and heels, while moisturizing ingredients leave skin feeling softer and refreshed after every shower. The warm Musk & Amber fragrance provides a rich and sophisticated scent for a luxurious bathing experience. Suitable for daily use and all skin types.

Highlights

Gently exfoliates dead skin cells for smoother-feeling skin
Deep cleansing formula removes dirt, oil, and impurities
Helps improve the feel of rough and dry areas
Leaves skin feeling fresh, clean, and revitalized
Enriched with moisturizing ingredients for added softness
Luxurious Musk & Amber fragrance
Large 1000ml bottle for long-lasting use

40 AED

10% OFFFeatured

Pretty Cowry Strawberry Face & Body Wash 300ml.

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Pretty Cowry Strawberry Face & Body Wash 300ml.

Exfoliate your skin with strawberry face and body scrub. The natural extracts of strawberry contain beneficial nutrients for your skin. It provides a softer and glowing skin that will make you feel confident. Keep your skin healthy.

45 AED

14% OFFFeatured

Yong Chin Peel Off Mask Bamboo Charcoal 100ml

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Yong Chin Peel Off Mask Bamboo Charcoal 100ml

Extracts impurities, dirt, oil and pollution from your skin and deep cleanses the pores.

YC Peel Off Mask Bamboo Charcoal is specially formulated with Bamboo Charcoal that deep cleans oil and dirt from pores allows moisture to be adsorbed into the skin. This vitalizing facial masks helps gently cleanse away oil and bacteria, deep cleans and naturally draws pore-clogging dirt from skin. It helps to regulate and balance the excess oil and purify and tighten pores. It is suitable for all skin types. Makes your skin look clean, softer, firmer and smoother with a fresh healthy glow.

How to use:

Gently apply to cleansed skin avoiding eye area.
2. Wait 10-15 minutes or until mask dries thoroughly.
3. Remove by peeling off in upward motion starting at jaw line.
Use once or twice a week for better result.

30 AED

GIFT SET

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10% OFFFeatured

Serums, Skin Care

Botanical Advanced Acne Serum 30ml

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Botanical Advanced Acne Serum 30ml

Our Advanced Acne Serum is powerful against the causes and effects of acne yet gentle on the skin. Supercharged with a blend of organic plant ingredients, it helps to clarify and calm acne-prone skin, leaving it feeling fresh and hydrated.

The highly concentrated formula helps to fight acne-causing bacteria, accelerate the healing process and diminish discolouration, promoting a more even skin tone. It also encourages a healthy oil balance and minimises pores, leaving smoother, more radiant skin.

**Antioxidant plant and fruit extracts work to counteract the bacteria and free radicals that cause acne and blackheads.

**The light serum easily penetrates the skin, delivering the active ingredients to work deep down.

**The dropper allows you to apply a controlled dose of the product directly to the most affected areas.

**Suitable for both adults and teenagers.

How to Use

Shake well and apply a few drops to the affected area morning and night or as often as needed.

For best result, cleanse the skin before application and use in combination with our other brightening range.

Caution; avoid eye contact, discontinue use if signs of irritation occur. External use only

Ingredients

Aqua (Water), Glycerin (Vegetable Glycerine), Butylene Glycol, Niacinamide (Vitamin B), Sodium Ascorbyl Phosphate (Vitamin C), Salicylic Acid (Willow Bark) Extract, Portulaca Oleracea (Leaf) Extract, Arbutin (Bearberry) Extract, Tocopheryl Acetate (Vitamin E), Phenoxyethanol, Xanthan Gum, Licorice (Root) Extract, Allantoin (Comfrey Root) Extract, UVA/UVB (Sunscreen), Sodium Hyaluronate

180 AED

22% OFFFeatured

Valera Charming Body Lotion

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Valera Charming Body Lotion

35 AED

Biolight Hibiscus Flower Lightening Lotion 250ml

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Biolight Hibiscus Flower Lightening Lotion 250ml

Evens out skin tone and makes skin firmer giving a more radiant complexion

Fights against a dull complexion and diminishes the visible appearance of pigment spots

Hydrates and protects the epidermis

The skin is soft, supple and radiant

40 AED

18% OFFFeatured

Conditioner, Hair Care

DAX Washable Hair Wax 99gm

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DAX Washable Hair Wax 99gm

DAX Hair Wax is an everyday styling product. It is a strong holding wax that contains a special ingredient to help it wash out more easily. Great for short or medium length hair!

Strong hold wax for everyday styling
Used for locs, twists, and also for molding and sculpting short hair

45 AED

13% OFFFeatured

Maxi-Peel Exfoliant Solution No. 2 60ml

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Maxi-Peel Exfoliant Solution No. 2 60ml

For treatment and prevention of mild, moderate to severe cases of pimples, blackheads & whiteheads.

Reduce breakouts

Eliminate acne-using bacteria

Remove dead skin cells

Whitens dark spots and blemishes

Helps prevent dark pigmentation

35 AED

25% OFFFeatured

RDL Papaya RDL Papaya Soap 135g

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RDL Papaya RDL Papaya Soap 135g

Experience total skin care with new improved RDL Papaya cSoap plus Sunscreen. It contains papaya extract and enriched with vitamins to reveal a smoother and younger looking skin.

Direction for Use: Use it as bath soap.

15 AED

6% OFFFeatured

Demelan Cream for Hyperpigmentation Treatment 20g

Creams, Personal Care, Skin Care

Demelan Cream for Hyperpigmentation Treatment 20g

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Melacare Cream For Face Melasma, hyperpigmentation, Dark spots, Skin Wrinkles, 25g

Melacare Cream 25 gm is a skin related medication primarily used to treat melasma (dark brown patch on

Demelan Cream for Hyperpigmentation Treatment 20g

Demelan cream is a topical formulation that is used to treat disorders with skin pigmentation. Its main constituents are arbutin, glycolic acid, and kojic acid dipalmitate. It aids in the reduction of dark skin discolouration caused by sun exposure, certain diseases, pregnancy, and other factors. Demelan cream is a skin lightening agent that improves the texture and pigmentation of the skin. Demelan cream should only be applied to the skin. Do not overuse this cream; if used for longer than suggested, it may cause skin irritation.

skin). Melasma also known as chloasma or mask of pregnancy, is a common skin condition which causes brown patches on the face. It is more

Melacare Forte Cream 20 gm

Melacare Forte Cream is a combination medicine which may be used for the short-term, intermittent treatment of moderate-to-severe melasma (dark, discolored patches, age spots, freckles) of the face. This medicine is not recommended for use in patients less than 12 years of age.

common in women than in men. The discoloured (grey-brown) patches occur mostly on forehead, chin, nose and cheek.

75 AED

13% OFFFeatured

Eveline Oh My Kiss Color & Care Lipstick

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Eveline Oh My Kiss Color & Care Lipstick
Enhance your makeup with Eveline Rouge, a perfect formula enriched with moisturizing ingredients.
Features a rich, long-lasting color formula for a professional makeup look.
Enriched with nourishing ingredients such as shea butter, jojoba oil, and vitamin E.
- Rich, intense color.
- Moisturizing formula that nourishes and softens lips.
- Creamy texture that glides smoothly on the lips.
- Ideal for everyday use and special occasions.
- Elegant design that’s easy to carry in your makeup bag.
Ingredients:
Petrolatum, Ethylhexyl Palmitate, Polyethylene, Polybutene, Paraffinum Liquidum, Butyrospermum Parkii Butter, Phenoxyethanol, Caprylyl Glycol, Palmitoyl Hexapeptide-12, Parfum
May Contain: Ci 15850, Ci 19140, Ci 45410, Ci 73360, Ci 77891, Ci 77491, Ci 77499

35 AED

11% OFFFeatured

Hair Care, Hair Colour, Hair Cream

Bolony Hair Color Cream 10.1 Ash Platinum Blond 100ml

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Bolony Hair Color Cream 10.1 Ash Platinum Blond 100ml

Hair Color Cream With Keratin, Macadamia Oil & Gold Extract

It Enhances your hair with vibrant, long-lasting color while nourishing it deeply. Infused with Keratin for strength, Macadamia Oil for hydration, and Gold Extract for shine, this formula ensures even coverage and a silky-smooth finish. Achieve high-quality results with rich color and healthy, radiant hair.

How to use:

Wear gloves and mix the hair color cream with the developer as instructed. Apply evenly to dry hair, starting from the roots. Leave it on for the recommended time, then rinse thoroughly with water. Use a conditioner for a smooth, nourished finish.

40 AED

9% OFFFeatured

JOJI Secret Young Silky Gluta & Peach White and Anti-Aging Body Lotion 500ml

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JOJI Secret Young Silky Gluta & Peach White and Anti-Aging Body Lotion 500ml

ntroducing the JOJI Secret Young Silky Gluta & Peach White and Anti-Aging Body Lotion 500g! 🌟

Revitalize your skin with the JOJI Secret Young Silky Gluta & Peach White and Anti-Aging Body Lotion in a luxurious 500g bottle. This body lotion combines the nourishing power of peach extract and glutathione to deliver a comprehensive skincare solution that helps restore your skin’s natural strength and radiance. Designed to combat the signs of aging, this formula deeply moisturizes, smooths, and rejuvenates your skin, leaving it looking youthful and vibrant.

The peach extract works to brighten and even out your skin tone, while glutathione, a powerful antioxidant, helps protect your skin from environmental damage and promotes a naturally glowing complexion. The rich, silky texture of the lotion absorbs quickly, providing long-lasting hydration without any greasy residue.

50 AED