Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Scrubs, Skin Care

Silky Cool Apricot Face Scrub 140ml

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Silky Cool Apricot Face Scrub 140ml

Removes black dead cells & impurities leaves your skin fresh and younger

45 AED

13% OFFFeatured

Yong Chin Blackhead Remover Mask 50ml

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Yong Chin Blackhead Remover Mask 50ml

Deeply cleans your pores to reveal a clean fresher-looking skin, instantly removes blackheads.

YC Blackhead Remover Peel-off Mask is a great solution for all kinds of nose area problems. It is formulated with active Charcoal and Fruit extracts. It deeply cleans your pores to reveal a clean fresher-looking skin, instantly removes blackheads and other impurities from your skin.

How to use:

Apply evenly over cleansed nose; ensure good contact with skin, and leave on 15 – 20 minutes to let it dry. Gently remove from the sides of your nose. Do not apply on broken or inflamed skin.

35 AED

20% OFFFeatured

Skin Light Lightening Body Lotion 500ml

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Skin Light Lightening Body Lotion 500ml

Skin Light Lightening Body Lotion, enriched with vitamin E and natural bleaching agents, is designed to moisturize and address hyperpigmentation. This lotion helps to even out skin tone and reduce discoloration, leaving your skin looking brighter and more radiant. Skin Light Lightening Body Lotion Whitening Lotion, enriched with vitamin E and natural bleaching agents, is designed to moisturize and address hyperpigmentation. This lotion helps to even out skin tone and reduce discoloration, leaving your skin looking brighter and more radiant

60 AED

35% OFFFeatured

Body Butter Mild lightening Glutathione Enriched All Over Glow Bath Soap

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Body Butter Mild lightening Glutathione Enriched All Over Glow Bath Soap

This soap is designed for mild skin lightening and is enriched with glutathione to help achieve a brighter, more radiant, and even-toned complexion. It cleanses the skin without over-drying, leaving it feeling soft, smooth, and moisturized while helping to fade dullness and imperfections.

Skin brightening: Contains glutathione to promote mild lightening and reduce dullness for a glowing appearance.
Gentle cleansing: Cleanses the skin thoroughly while being gentle enough for daily use.
Hydrating and moisturizing: Leaves skin feeling soft and moisturized, not stripped.
Improves skin tone: Helps to even out skin tone and fade imperfections

65 AED

11% OFF

PrettyBe Facial Mask Charcoal 600ml

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PrettyBe Facial Mask Charcoal 600ml

40 AED

18% OFFFeatured

Dr. Teal’s, Foaming Bath With Pure Epsom Salt, With Eucalyptus & Spearmint 1000ml

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Dr. Teal’s, Foaming Bath With Pure Epsom Salt, With Eucalyptus & Spearmint 1000ml

Relax & Relief Foaming Bath with Pure Epsom Salt

Dr Teal’s Relax & Relief Foaming Bath transforms your self-care ritual with long-lasting bubbles & essential oils. Eucalyptus & Spearmint help to relax the body & mind, soothing the senses to help provide relief from stress.

Directions

Pour a generous amount of Dr Teal’s Foaming Bath under warm, running water for a relaxing bubble bath experience or try combining with your favorite Dr Teal’s Pure Epsom Salt Soak.

45 AED

18% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Palmer’s, Coconut Oil Formula with Vitamin E, Body Oil 150ml

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Palmer’s, Coconut Oil Formula with Vitamin E, Body Oil 150ml

Hydrate and Replenish skin with Palmer’s® Coconut Oil Formula™ Body Oil, crafted with antioxidant-rich Extra Virgin Coconut Oil and Green Coffee Extract for radiant, healthy-looking skin.

Coconut Oil (Cocos Nucifera) *: Sustainably harvested. raw coconut is rich in natural lipids and proteins for superior hydration and maintaining a healthy glow.

Green Coffee Extract: Loaded with polyphenols and antioxidants, green coffee keeps skin looking youthful.

*Certified organic extra virgin fair trade coconut oil

Suggested use

After Shower/Bath: Apply to damp skin to lock in moisture.

Bath Oil: Add 4-5 pumps to warm water for soothing spa bath.

Massage Oil: Warm oil in hands to apply to dry skin as a massage oil or for an instant radiance boos

45 AED

10% OFFFeatured

JUUCEE Berry Blossom Shower Gel 450ml

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JUUCEE Berry Blossom Shower Gel 450ml

JUUCEE Berry Blossom Shower Gel 450ml is a gentle, juicy shower gel that delivers a sweet berry fragrance, helping to revitalize and soften the skin.

45 AED

3% OFFFeatured

Pro Lab Kojic Dipalmitate + HA Skin Whitening Body Lotion 500ml

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Pro Lab Kojic Dipalmitate + HA Skin Whitening Body Lotion 500ml

Pro Lab Kojic Dipalmitate + Hyaluronic Acid Body Lotion is a brightening and hydrating formula designed to improve uneven skin tone, fade dark patches, and leave the skin soft, smooth, and radiant.

KEY BENEFITS

• Helps fade dark spots and uneven skin tone
• Promotes brighter, more radiant-looking skin
• Provides deep, long-lasting hydration
• Improves skin smoothness and texture
• Suitable for daily body care

145 AED

20% OFFFeatured

Diana Egg White Soap to Lift Of Oily Skin 125gm

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Diana Egg White Soap to Lift Of Oily Skin 125gm

Formulated for cleansing and potential skin benefits

Contains egg white extract, known for potential skincare benefits

Skin Type: Suitable for various skin types

Usage:

Use as a regular soap for body and face cleansing

Intended for daily use

20 AED

PRODUCTS ON SALES

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3% OFFFeatured

Creams, Face Wash, Gift Sets, Mask, Skin Care

BNB Bright Up Vitamin C Kit

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BNB Bright Up Vitamin C Kit

Your ultimate, glow-boosting 3-step routine for brighter, more radiant skin. The Vitamin C Bright Up Kit combines a Vitamin C face wash, collagen polisher, and glow-boosting face mask to cleanse, polish, and brighten your skin, giving you a refreshed and luminous complexion. This powerful trio works together to target dullness, uneven skin tone, and enhance skin smoothness for a radiant glow.

The Vitamin C Bright Up Kit is a 3-step skincare routine designed to cleanse, polish, and brighten your skin for a refreshed, radiant glow. Featuring a Vitamin C face wash, collagen polisher, and glow-boosting face mask, this kit targets dullness and uneven tone while enhancing skin smoothness and luminosity.

Best For: All skin types
The Value: A complete 3-step routine for cleansing, polishing, and brightening your skin
Includes: 1x Vitamin C Face Wash, 1x Collagen Polisher, 1x Vitamin C Glow Mask
The Feel: Refreshing, smoothing, and radiance-boosting

A simple yet effective routine that gives you an instant glow and revitalized skin with the combined benefits of Vitamin C.

145 AED

17% OFFFeatured

Body Mist, Fragrances

Reborn Fresh Lavender Body Mist 250ml

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Reborn Fresh Lavender Body Mist 250ml

25 AED

11% OFFFeatured

Oznaturals Anti Aging Retinol Serum, 30ml

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OZNaturals Anti Aging Retinol Serum, 30ml

Retinol one of the most widely tested and proven ingredients in skin care. It is also potentially the most powerful weapon in your anti-aging skincare arsenal to help fight fine lines. What can a natural retinol serum do for your skin? Retinol acts like a sort of skin hypnotist, convincing it to behave like younger skin. When broken down into retinoic acid, retinol penetrates deeply into the skin and communicates with skin cells, helping them to become healthier. You can experience the natural anti-aging power of this #1 dermatologist-recommended ingredient and achieve a more radiant, glowing complexion with OZNaturals ProRetaxinol Serum. This oil-free anti-aging serum delivers a synergistic and unique blend of active ingredients to give your skin a healthier, younger, more radiant look. Combining retinol with hyaluronic acid, astaxanthin, and other powerful ingredients will help your skin look its best yet. As with all OZNaturals products, our ProRetaxinol Serum contains the highest concentration of natural and active ingredients possible and is fragrance-free.

Features
• Reduces the appearance of pigmentation, fine lines, and wrinkles.
• Reduce the appearance of wrinkles
• Improve skin texture
• Decrease breakouts

How to use:

After cleansing, exfoliating and toning, apply 5-7 pumps to entire face, neck and décolleté, and allow to absorb

40 AED

17% OFFFeatured

Skin Care, Spot Corrector

Pro White Collagen Dark Spot Removal 30ml

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Pro White Collagen Dark Spot Removal 30ml

Pro White Collagen Dark Spot Removal 30ml is Formulated with shea butter and egg yolk, this range eliminates pigmentation and unifies the skin while hydrating it. It also … Pros and cons: Clarifies the skin expertly and naturally.

25 AED

9% OFFFeatured

Eye & Lip Care, Skin Care

PIXI BeautifEYE Vitamin-C & Licorice

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Pixi Beauty, DetoxifEye, Depuffing Eye Patches, 60 Patches

These refreshing eye patches are infused with refreshing hydrogel to reduce puffiness and rehydrate the eye contour area.

Cucumber and Gold work together to soothe, nourish, and strengthen, while Hyaluronic Acid and Caffeine smooth and soften.
The hydrogel eye patches help combat dark circles while moisturizing the delicate skin around the eyes.

145 AED

8% OFFFeatured

Hair Care, Hair Lotion

Gro Secrets Leave-In Lotion 237ml

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Gro Secrets Leave-In Lotion 237ml

In small sections, apply ultra moist groSecrets Leave-in Lotion to clean, damp or towel-dried hair.

Using a wide tooth comb distribute lotion evenly through every strand.

Leave in and style as usual.

60 AED

13% OFFFeatured

Topicrem DA Ultra Rich Cleansing Gel for Atopic Skin 500ml

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Topicrem DA Ultra Rich Cleansing Gel for Atopic Skin 500ml

Experience the gentle touch of Topicrem DA Ultra Rich Cleansing Gel for Atopic Skin 500ml (16.90 fl oz), a luxurious cleansing solution crafted specifically for sensitive and atopic skin. This ultra-rich gel boasts a creamy texture that transforms into a soft lather, effortlessly cleansing without stripping the skin of its essential moisture. Enriched with the soothing properties of glycerin, this cleansing gel provides immediate hydration, leaving your skin feeling soft and supple after each wash. The subtle, calming fragrance further enhances your cleansing routine, making it a delightful experience. With regular use, the skin barrier is fortified, helping to reduce discomfort associated with dryness and sensitivity. Thanks to the inclusion of allantoin, known for its skin-calming effects, this formula helps to soothe irritation, providing a comforting embrace to your skin. Additionally, the presence of sunflower oil in the formulation ensures long-lasting nourishment, helping to maintain a healthy skin balance. Let Topicrem’s expertly crafted cleansing gel become your daily ally in achieving a smooth and resilient complexion, offering a reassuring sense of care and comfort with every use.

130 AED

10% OFFFeatured

Edge Control, Hair Care

Kaniz Wonderedge Lemon Berry Water Based Pomade 4oz

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Highlights:

Kaniz Wonderedge Grape Water Based Pomade 4oz

A pleasantly scented strong hold water-based pomade formulated with natural ingredients set to enhance, nourish and lay your delicate baby hairs and slicked back edges.

WHY IT’S SPECIAL:

Tested by professional stylists WONDEREDGE has been designed to be flake-free, non-greasy, and hold for up to 24 hours

Infused with natural Argan Oil our formula provides powerful antioxidants and nourishing fatty acids to keep your hair moisturized and protected against styling damage

Elegantly scented by the world’s finest perfumers to invigorate your senses and freshen up your hair in between washes

Our water-based and non-greasy formula allows for easy styling and versatility without contributing to clogged pores or breakouts

Texturize your hair with a natural finish, hold style without build-up, define curls, control frizz and lay edges/ delicate baby hairs

45 AED

11% OFFFeatured

Royal Beauty Peach Moisturizing Face Cream 500ml

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Royal Beauty Peach Moisturizing Face Cream 500ml

Royal Beauty Peach Moisturizing Face Cream is a hydrating and nourishing cream designed to provide intense moisture while leaving your skin soft, smooth, and radiant.
Infused with natural peach extract, known for its rich vitamin content and antioxidant properties, it helps to revitalize and brighten the complexion.
This lightweight formula absorbs quickly, replenishing dry skin without feeling greasy.
Ideal for daily use, it deeply moisturizes and helps maintain the skin’s natural balance, leaving it feeling refreshed and hydrated throughout the day.
Perfect for all skin types, this cream gives your skin a healthy, glowing appearance.
This cream is enriched with Peach Extract rich in Vitamins, Potassium and Manganese, an ideal ingredient for those concerened about the ageing of skin.
The essentail fatty acids from peach helps your skin retain mositure and maintain elasticity for radiant and relaxed complexion.

40 AED

12% OFFFeatured

Advanced Clinicals Rosehip Oil Anti-Wrinkle Face Serum 52ml

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Advanced Clinicals Rosehip Oil Anti-Wrinkle Face Serum 52ml

Advanced Clinicals Rosehip Oil will smooth and soften skin, inviting the magical allure of a bath drenched in rose petals. Rosehip Oil comes from the hip of the rose and is a potent antioxidant ingredient that encourages skin renewal. Naturally enriched with nutrients Vitamin C, A, and Magnesium, Rosehip Oil corrects skin problems like sun damage and wrinkles. This particular face oil has a unique blend of ingredients with Phytofix, which has been scientifically studied to show a significant reduction of fine lines and wrinkles. Vitamin E protects, repairs, and nourishes skin to a softer, smoother texture. This amazing facial oil helps promote skin clarity and dramatically soothes and smoothes skin, giving rise to supple and firmer skin. With consistent use, skin blossoms and blooms to reveal glowing radiance. It’s time to begin your romance with Rosehip Oil. Drop those petals, light a candle, and fall in love with your skin.

Bonus: Rosehip Oil may sound gentle and romantic but this oil packs a dynamic skin-renewing punch; proven to reduce many skin issues from scarring, aging, sun damage to wrinkle reduction.

75 AED

GIFT SET

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10% OFFFeatured

Pretty Cowry Orange Face & Body Wash 300ml

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Pretty Cowry Orange Face & Body Wash 300ml

100% natural Orange extracts! The Orange face and body scrub keeps your face and body skin healthy by aiding in the production of the skin collagen. It also helps to deeply exfoliate the skin making it more tighter and firm. It is good for all skin types.

45 AED

18% OFFFeatured

Eve Moisturizing Body Lotion Papaya 500ml

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Eve Moisturizing Body Lotion Papaya 500ml

This body lotion uses Papaya Extracts to hydrate and brighten skin. Formulated to revitalize dull skin, this lotion reduces the appearance of dark marks and hyperpigmentation to reveal an even, firm and healthy glow. This lotion is fast-absorbing, and brightens skin without leaving residue.

45 AED

15% OFFFeatured

Creams, Skin Care, Tubes

New York Fair & Lovely Lightening Gel Tube 30ml

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New York Fair & Lovely Lightening Gel Tube 30ml

Our New York Fair & Lovely Lightening Gel is specially formulated to reduce the appearance of dark brown spots and even out the skin tone without the use of hydroquinone. It features a brightening Arbutin Complex that helps to promote a radiant and youthful complexion.

Directions: Simply apply a thin layer to clean and dry skin, preferably at night. Gently massage it into the skin until fully absorbed. For optimal results, use it consistently as part of your skincare routine. We recommend following up with a sunscreen of SPF 30 or higher during and after the brightening treatment. This will help protect your skin from harmful UV rays and maintain the desired effects.

Key Ingredients: Deionized Water, Propylene Glycol, Glycerin, Rumex Occidentalis Extract, Ethoxydiglycol, Hydroxypropylmethylcellulose, Xanthan Gum, Polysorbate 20, Disodium EDTA, Citric Acid, Sodium Benzoate, Potassium Sorbate, Fragrance.

55 AED

33% OFFFeatured

Double Sheen Oil Conditioner 355ml

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Double Sheen Oil Conditioner 355ml

Double Sheen Argan Oil Conditioner detangles and nourishes while revitalizing hair with Argan Oil, Vitamin E, essential fatty acids and protiens. This sulfat e and paraben free formula delivers intense nourishment as it repairs, leaving hair beautiful and lustious.

30 AED

18% OFFFeatured

Doctor Clear Lightening Care Serum 50ml

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Highlights:

Doctor Clear Lightening Care Serum 50ml

This Doctor Clear Lightening Care Serum 50ml Improves skin luster and elasticity, reducing wrinkles over a period of time.Moisturises and massages your skin to help reach proper hydration level

Meticulously designed massage ball easily reaches various parts of your face

45 AED

17% OFFFeatured

Fairlady Body Milk Pure Honey 300ml

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Fairlady Body Milk Pure Honey 300ml

Fairlady Body Milk Pure With Honey Is For Rough, Dry Skin.Fairlady Body Milk Pure Honey 500ml

It Consists Of Ingredients Such As Collagen, Natural Oils, Glycerine And Vitamin E. Ingredient Are Excellent Moisturisers.Skin Will Be Left Looking Young And Healthy.

25 AED

13% OFFFeatured

Oils & Moisturizer, Skin Care

Veet Gold Carrot Super Whitening Body Repair Oil 200ml

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Highlights:

Veet Gold Carrot Super Whitening Body Repair Oil 200ml

Nourishing Formula: Enriched with almond oil, this body repair oil deeply nourishes and moisturises the skin.

Whitening Benefits: The formula helps to gradually lighten and brighten skin tone for a more even complexion.

Gentle and Effective: The lightweight, non-greasy formula absorbs quickly into the skin without leaving a sticky residue.

35 AED

5% OFFFeatured

TGIN Honey Miracle Hair Mask 340gm

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TGIN Honey Miracle Hair Mask 340gm

tgin Honey Miracle Hair Mask is like an instant make over for dry, damaged or colored treated hair. This luxurious deep conditioner contains raw honey for softer, shinier tresses and jojoba and olive oils, which nourish and heal strands in need of repair. The result is hair that never looked so good.

Benefits

Restores life to dry, damaged, or color treated hair

Improves shine and manageability

Locks in moisture and repairs damage

Reduces shedding and breakage

95 AED

Elixir Light Lotion 500ml

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Elixir Light Lotion 500ml

ELIXIR LIGHT is a concentrated lightening Lotion especially developed in a concentrated manner to effectively control the hyperpigmentation of black and mixed skin. Rich in powerful natural lightening assets, finely selected , it carefully lightens your skin , nourishes it and ensures deep and perfect hydration.

45 AED

9% OFFFeatured