Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Serums, Skin Care

Infini Clear Clarifying Oil Carrot Oil 50ml

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Highlights:

Infini Clear Clarifying Oil Carrot Oil 50ml

Clarifies and evens out skin tone

Targets and removes pigmented spots

Smoothes skin grain

Completes the clarifying Milk and Cream’s care routine

Makes the skin tone clearer and more even

25 AED

10% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Gluta Gold 200000mg Gluta Berry Whitening Essential Oil 300ml

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Gluta Gold 200000mg Gluta Berry Whitening Essential Oil 300ml

Experience rapid skin brightening and rejuvenation with the GLUTA GOLD Gluta Berry 200000MG Whitening Essential Oil. This 300ml bottle is formulated for fast action, helping to lighten skin tone, reduce dark spots, and restore a natural glow. Enriched with ingredients that promote anti-aging benefits and improve skin elasticity, it deeply hydrates and nourishes the skin, leaving it smooth and soft. The essential oil works to repair damaged skin and maintain a youthful appearance.

Highlights

Formulated for fast-acting skin whitening and brightening results
Helps to reduce the appearance of dark spots and uneven skin tone
Provides deep moisturization and nourishment for smooth, soft skin
Enriched with antioxidant properties to support anti-aging and improve elasticity

45 AED

20% OFFFeatured

Reborn Raspberry Natural Facial scrub 500ml

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Reborn Raspberry Natural Facial scrub 500ml

As your skin undergoes its own process of natural renewal, dead skin cells and other impurities accumulate and hide your skin’s freshest layer. Raspberry Facial Scrub is a gentle exfoliant that eliminates dry skin and aids in the regenaration of skin cells. The natural ingredients in it are gentle enough to be used everyday. DIRECTIONS FOR USE: Moisten the skin, apply and massage gently avoiding the eyes. Rinse well with clean water.

40 AED

9% OFFFeatured

Easy Glow Glutathione Extra Strong Lightening Body Milk (Black) 500ml

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Easy Glow Glutathione Extra Strong Lightening Body Milk (Black) 500ml

150 AED

10% OFFFeatured

Moroccan Oil Organic Bath Soap Bucket Walnut Casca 850ml

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Highlights:

Moroccan Oil Organic Bath Soap Bucket Walnut Casca 850ml

Walnut Casca Scrubbing Soap softens the skin and gently removes skin toxins and layers of dead skin surfaces.

The Moroccan Oil Bath Soap is a luxurious, moisturizing soap that combines the nourishing benefits of Moroccan oil with natural ingredients to cleanse and hydrate your skin.

Ideal for daily use, this soap offers a refreshing bathing experience while leaving your skin feeling soft, smooth, and rejuvenated.

Rich in essential fatty acids and antioxidants, Moroccan oil helps to deeply hydrate and nourish the skin.

Made with high-quality, natural ingredients that are gentle on the skin, free from harsh chemicals and synthetic fragrances.

Designed to lock in moisture, ensuring your skin stays soft and hydrated throughout the day.

45 AED

17% OFFFeatured

Skin Doctor Face & Body Scrub With Strawberry 1000ml

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Highlights:

Skin Doctor Face & Body Scrub With Strawberry 1000ml

Exfoliates, smoothens and moisturizes the skin.

Skin Doctor Face & Body Scrub with Strawberry Extract exfoliates the skin gently for smooth skin. It improves and moisturizes your skin naturally, removing dead skin cells impurities and dirt to replace them with fresh clean skin.

How to use:

Apply scrub with hands. Gently massage in circular motion

with an adequate amount of scrub then rinse.

50 AED

9% OFFFeatured

EOS Shea Better Body Lotion Jasmine Peach 473ml

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Highlights:

EOS Shea Better Body Lotion Jasmine Peach 473ml

The eos Shea Better Body Lotion in Jasmine Peach is a luxurious moisturizer designed to hydrate and nourish your skin while providing a delightful fragrance.

This lotion combines the benefits of natural ingredients with a soft, smooth finish.

Formulated with shea butter and natural oils, it deeply moisturizes, helping to keep your skin soft and supple.

Moisturizes and softens the skin.
Soothing for dry skin.
Made with 7-nourishing oils.
Free of parabens, phthalates, & gluten.
Dermatologist-recommended.
Hypoallergenic.
Made for sensitive skin.
Not tested on animals.
Vegan.

150 AED

13% OFFFeatured

Fruit of the Wokali SPF 90 Cream Sunscreen for Sun-Sensitive and Tanned Skin, UVA UVB Filters, 130gm

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Fruit of the Wokali SPF 90 Cream Sunscreen for Sun-Sensitive and Tanned Skin, UVA UVB Filters, 130gm

Fruit of the Wokali Sun Care Expert Protect Professional SPF PA+++90+ Sunscreen Cream for Sun-Sensitive and Tanned Skin. The balanced UVA/UVB filter system provides immediate and reliable protection against sunburn. Premature skin aging caused by sunlight is prevented with regular application. Sweat and water resistant. 3-in-1 UVA/UVB protection, brightening and mattifying sunscreen, long-lasting care. 130g

35 AED

12% OFFFeatured

CeraVe Resurfacing Retinol Serum 30ml

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Highlights:

CeraVe PM Facial Moisturizing Lotion Ultra Lightweight 89ml

CeraVe PM Facial Moisturizing Lotion has an ultra-lightweight, unique formula that moisturizes throughout the night and helps restore the protective skin barrier with three essential ceramides (1, 3, 6-II). The formula also contains hyaluronic acid to help retain skins natural moisture and niacinamide to help calm skin. Oil-free. Non-comedogenic. Fragrance-free. Gentle, non-irritating formula Key Ingredients: MVE Technology: This patented delivery system continually releases moisturizing ingredients for 24-hour hydration Ceramides: Essential for healthy skin, ceramides help restore and maintain the skins natural barrier Hyaluronic Acid: This ingredient attracts hydration to the skins surface and helps the skin retain moisture Niacinamide: Helps repair a compromised skin barrier while improving the appearance of the skin. Brand Story By CeraVe

75 AED

14% OFFFeatured

Shower Gel, Skin Care

Amalico 3in1 Aloe Vera, Aloe + Vitamin E Shower Gel 500ml

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Highlights:

Amalico 3in1 Aloe Vera, Aloe + Vitamin E Shower Gel 500ml

Amalico Shower Gel is used for hair growth, moisturizer, anti-veneer and hair loss treatment  is safe for use for all hair types, derived from all natural ingredientsThis is a great hair cleaner because it squirts quickly and gently cleans.Since this is a fully natural shampoo

30 AED

PRODUCTS ON SALES

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10% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Malika 20% Vitamin C Dark Spot Remover Serum 30ml

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Highlights:

Malika 20% Vitamin C Dark Spot Remover Serum 30ml

Glow, protect, and rejuvenate – the Malika way. Malika 20% Vitamin C Serum is a powerhouse face serum formulated to enhance skin radiance, reduce dark spots, and fight hyperpigmentation while delivering deep hydration. Inspired by korean skincare rituals, this korean vitamin c serum-grade formula gives you the coveted glass skin look — bright, plump, and even-toned.

Fades Dark Spots & Corrects Pigmentation: A targeted dark spot corrector and dark spot remover for face — pure vitamin c (ascorbic acid) inhibits melanin production at the source, visibly fading post-acne marks, sun spots, and uneven patches. One of the most effective hyperpigmentation treatment serums available for daily use.

20% Brightening Boost: This concentrated brightening serum and skin brightening serum delivers 20% the antioxidant power — neutralizing free radicals, shielding against photo damage and pollution, and revealing a luminous, even-toned complexion with every application. A true vitamin c face serum built for visible results.

Anti-Aging & Collagen Stimulation: Packed with organic vitamin c actives that stimulate collagen production — reducing fine lines, firming skin, and restoring a youthful, plumped appearance. This anti aging serum targets signs of aging and dullness simultaneously for a complete skin transformation.

Deep Hydration Triple Action: Enriched with hyaluronic acid serum-level hydration and vitamin e oil for skin nourishment — this formula keeps skin moisturized, plump, and soft all day long. Compatible with niacinamide serum and other actives for an enhanced korean skin care routine.

How to Use: Apply a few drops of this vit c serum to clean, dry skin every morning — gently massage until fully absorbed. Follow with moisturizer and SPF for maximum protection. Can be mixed with other Malika skin care products for enhanced results.

45 AED

20% OFFFeatured

Moroccan Oil Deep Nourishing Hair Cream with Olive 250ml

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Highlights:

Moroccan Oil Deep Nourishing Hair Cream with Olive 250ml

Transform dry, damaged hair into smooth, shiny, and healthy-looking strands with Moroccan Oil Deep Nourishing Hair Cream with Olive.
This luxurious treatment is infused with olive oil and other nourishing ingredients, deeply hydrating and repairing hair for a soft, revitalized finish.
Key Features:
Deeply Nourishing: Enriched with olive oil to deeply moisturize and repair hair, restoring its natural softness and shine.
Intensive Hydration: Perfect for dry, brittle hair, providing long-lasting moisture and smoothness.
Improves Hair Texture: Strengthens and softens hair, making it more manageable and easy to style.
Suitable for All Hair Types: Ideal for hair that needs extra nourishment and revitalization.
Lightweight Formula: Non-greasy and absorbs quickly, leaving hair feeling soft and hydrated without weighing it down.

20 AED

11% OFFFeatured

Hair Care, Hair Colour, Hair Cream

Bolony Hair Color Cream 10.1 Ash Platinum Blond 100ml

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Highlights:

Bolony Hair Color Cream 10.1 Ash Platinum Blond 100ml

Hair Color Cream With Keratin, Macadamia Oil & Gold Extract

It Enhances your hair with vibrant, long-lasting color while nourishing it deeply. Infused with Keratin for strength, Macadamia Oil for hydration, and Gold Extract for shine, this formula ensures even coverage and a silky-smooth finish. Achieve high-quality results with rich color and healthy, radiant hair.

How to use:

Wear gloves and mix the hair color cream with the developer as instructed. Apply evenly to dry hair, starting from the roots. Leave it on for the recommended time, then rinse thoroughly with water. Use a conditioner for a smooth, nourished finish.

40 AED

2% OFFFeatured

Fair & White Labo Derma Hydrating and Brightening Set

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Highlights:

Fair & White Labo Derma Hydrating and Brightening Set

Looking for a minimalist routine for face & body? Opt for the LaboDerma Essential Face & Body routine. 4 products to cleanse, purify and moisturize your skin every day.

– Labo Derma Pure – Skin Defense Exfoliating Shower Gel – 940ml
– Labo Derma Pure – PureSkin Micellar Water – 250ml
– Labo Derma Pure – PureSkin Anti-Imperfection Cream – 50ml
– Labo Derma Hydrate – Hydrating Lotion For Body, Hands & Feet- 500ml

490 AED

6% OFFFeatured

So Lemon Brightening Anti-Dark Spot Face Serum Radiance Elixir 30ml

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Highlights:

So Lemon Brightening Anti-Dark Spot Face Serum Radiance Elixir 30ml

Brightening Anti-dark Spot Face Serum

Pamper your complexion with this concentrate boasting a melt-in texture, formulated to target pigmentation spots, even out skin tone and combat dullness. This is the perfect choice to help visibly reduce dark spots and minor blemishes. For luminous, clarified, even-toned and radiantly beautiful skin.

85 AED

15% OFFFeatured

Mitchell Organics Extract Turmeric Facial Cleanser With Niacinamide 118ml

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Highlights:

Mitchell Organics Organic Extract Batana Oil Scalp Oil 118ml

Revive your scalp and energize your strands with the power of Honduras’ miracle oil. This lightweight yet potent scalp oil blends 100% pure Batana Oil with nourishing botanicals like Jamaican Black Castor Oil, Black Cumin Seed Oil, Sunflower Oil, and Rosemary Essential Oil. Formulated to stimulate hair growth, reduce breakage, and restore scalp health, it promotes visibly thicker, shinier, and stronger hair over time. Ideal for daily hydration and long-term repair.

Hair Concern

• Hair thinning or shedding

• Dry, flaky, or irritated scalp

• Weak or brittle strands

• Lack of shine and moisture retention

• Slow hair growth

Used on Hair Types

• Suitable for all hair types and textures

• Especially effective on curly, coily, dry, or transitioning hair

• Safe for chemically treated and color-treated hair

How it Works

• Stimulates Growth: Batana and rosemary oils work together to invigorate hair follicles and improve circulation in the scalp.

• Nourishes & Hydrates: Sunflower and black cumin seed oils soothe the scalp and deliver essential nutrients to the root.

• Reduces Breakage: Strengthens hair fibers from the base, reducing breakage and improving strand integrity.

• Restores Shine: Seals in moisture and smooths the cuticle for soft, glossy hair.

Key Highlights

• 100% natural and plant-based ingredients
• Lightweight formula ideal for daily scalp care
• Promotes thicker, stronger hair growth
• Deeply hydrating and soothing
• Free from parabens, silicones, and synthetic fragrances

Key Ingredients

Sunflower Oil, Batana Oil, Black Cumin Seed Oil, Jamaican Black Castor Oil, Rosemary Essential Oil

Directions

Apply a small amount directly to a clean scalp. Massage gently using fingertips to evenly distribute and stimulate circulation. Use as needed, 2–3 times per week, or as part of your daily scalp care routine. Do not rinse.

85 AED

1% OFFFeatured

Gift Sets, Hair Care, Hair Mask, Hair Oil, Shampoo

Difeel Superior Growth Jamaican Black Castor 4-PC Hair Treatment Set – Includes 12 oz. Shampoo, 12 oz. Hair Mask , 2.5 oz. Root Stimulator & 2.5 oz. Hair Oil

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Highlights:

Difeel Superior Growth Jamaican Black Castor 3-PC Hair Care Set – Includes 12 oz. Shampoo, 12 oz. Hair Mask & 2.5 oz. Root Stimulator

Vitamin-rich Jamaican Black Castor helps promote healthy hair growth,
thickness, strength and shine.

This Deluxe 3-PC Jamaican Black Castor Collection
includes each of the following items:

Difeel Superior Growth Shampoo 12 oz.
Difeel Superior Growth Hair Mask 12 oz.
Difeel Superior Growth Root Stimulator 2.5 oz.

595 AED

8% OFFFeatured

Smooth Diamond Paris Vitamin C + Turmeric Hybrid – Brightening Face & Body Lotion 500ml

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Highlights:

Smooth Diamond Paris Vitamin C + Turmeric Hybrid – Brightening Face & Body Lotion 500ml

Smooth Diamond Vitamin C + Turmeric Lotion is formulated to help to combat free radicles, glow the skin and more even skin tone, it is infused with Turmeric anti-inflammatory also helps to support healthy skin, leaving the skin soothed and revitalised.

Visible result – anti stretch mark, skin toning, anti-sunspot and brown spots. Guaranteed results within 1 week.

Direction for use: apply after bath on clean dry skin (morning and night) softly massage on skin until absorbed throughly avoid contact with eyes, if irritation occurs please discontinue use and consult your doctor.

165 AED

10% OFFFeatured

Silky Cool Aloe Vera Feet Scrub 1000ml

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Highlights:

Silky Cool Aloe Vera Feet Scrub 1000ml

Whitening, Exfoliating and Moisturizing 3 in 1 properties which help to glow the face & remove impurities and dead skin.

Removes black dead cells & impurities leaves your skin fresh and younger

45 AED

11% OFFFeatured

Yong Chin Papaya Peel Off Mask 120gm

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Highlights:

Yong Chin Papaya Peel Off Mask 120gm

Deeply cleanses oil and dirt from pores and allows moisture to be absorbed into the skin.

YC Papaya Peel of Mask deep cleans oil and dirt from pores and allows moisture to be absorbed into the skin. This vitalizing facial mask with anti-oxidant helps to peel-away impurities from the skin without over drying. Even troubled or tired skin is left feeling energized. Peel away blemishes to leave a healthy, glowing Skin. Vitamins of fruit removes impurities, dead tissues and firms up the skin.
It is suitable for all skin types to re-balance the skin functions.
Make your skin looks clean, softer, firmer and smoother with a fresh and healthy glow.

40 AED

GIFT SET

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29% OFFFeatured

Aromatherapy, Wellness

Aboniki Balmm Glass Jar 25g

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Highlights:

Aboniki Balmm Glass Jar 25g

Aboniki Balm (1 Plastic Jar) – Powerful Topical Analgesic for Sore Muscles and Joints. Anti-Inflammatory Muscle Rub. Fast & Deep Penetrating Pain Relief.

Aboniki Balm is available in Glass Jar now. It can provide all-day relief from pain and swelling in joints and muscles, which can be caused by overuse during physical activities such as walking, exercising, gardening, or working. Suppose you want to enjoy your everyday activities without pain and swelling. In that case, double-strength Aboniki Balm can help you regain control of your life by providing long-lasting relief.

Directions:

Gently rub or massage a small amount of gel into the skin around the painful or swollen area. An amount ranging in size from 1 penny to a 2 pence piece is usually sufficient. However, the amount of gel needed will vary depending on the size of the painful or swollen area (maximum daily dosage 8g).

25 AED

Featured

Secret Nature Carrot Anti-Aging Lightening Serum 100ml

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Highlights:

Secret Nature Carrot Anti-Aging Lightening Serum 100ml

Nature Secrete Lightening Serum Anti-Ageing With Carrot OIl is an attending care composed of natural elements, vitamikns and carrot oil. It specially designed for black skin. It is very good for dark spots with its powerful exfoliating agents and brighteners.

30 AED

17% OFFFeatured

Tomatine Exfoliating Soap 200gm

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Highlights:

Tomatine Exfoliating Soap 200gm

Our Tomatine Exfoliating Soap, Removes the build-up of dead skin cells, instantly brightens dull skin, and firms and smoothes skin’s texture with potent tomato extract.

Directions: Use daily or as needed.

25 AED

Deodorants & Antiperspirants, Women, Fragrances

Enchanteur Enticing Perfumed Deodorant With 24Hr Odour Protection, 75ml

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Highlights:

Enchanteur Enticing Perfumed Deodorant With 24Hr Odour Protection, 75ml

About this item 24 hr protection Long lasting fragrance French inspired fragrances. Enchanteur Enticing Perfumed Deodorant With 24Hr Odour Protection 75ml.

10 AED

15% OFFFeatured

Pixi Beauty Glow Tonic Exfoliating Toner 100ml

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Highlights:

Pixi Beauty Glow Tonic Exfoliating Toner 100ml

Exfoliating facial tonic that helps tone, firm and tighten the skin. It removes dead skin cells for healthier looking skin.

What it does:

Exfoliates and purifies the skin with Glycolic Acid
Ginseng improves circulation and energizes
Aloe vera soothes and hydrates
Refines the appearance of pores
Gently accelerates cell renewal to reveal a brighter, glowing complexion
Balances, heals and soothes for radient, healthier looking skin

55 AED

13% OFFFeatured

Pretty Cowry Natural Vitamin C Essence Serum 30ml

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Highlights:

Pretty Cowry Women’s Vitamin C Serum Shrink Pores Firming Anti-wrinkle 30ml

With its incredible moisturizing and moisturizing function, hyaluronic acid helps dry skin to maintain moisture deep into the skin

Hyaluronic acid, Vitamin C and Vitamin E works together to make your skin brighter, firmer and younger

Aims to solve the most common skin problems, such as wrinkles, dark spots and sunspots

35 AED

17% OFFFeatured

Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Taryak Beauty Herbal & Freckle Cream 40gm

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Highlights:

Taryak Beauty Herbal & Freckle Cream 40gm

Taryak Beauty & Freckle Cream. For skin whitening, anti-acne, blemishes, age spots, dark circles under the eyes, freckles, and sun damage. Through years of research, the best ingredients to scientifically create this cream are pearl, kojic, vitamin B3, E, and cherry extracts, which are among the world’s best and safest active ingredients.
Directions for use: After cleansing, apply the cream to the face, massage gently, and achieve 100% results.

25 AED

11% OFFFeatured

Shower Gel, Skin Care

Toujours Jeune Corrot Skin Corrector Lotion 280ml

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Highlights:

Toujours Jeune Corrot Skin Corrector Lotion 280ml

Nourishing, protective and regenerating, Toujours Jeune Carrot Corrector milk is recommended for dry and sensitive skin. It protects the epidermis against external aggressions such as wind, cold or pollution

Application

It is recommended to use ALWAYS YOUNG Carrot Corrective Milk on the entire body.

Precautions

Changing the color of this product does not change its quality. Stop using it if you experience an allergic reaction. Prohibited from applying it to children under 12 years old.

40 AED

5% OFFFeatured

Hair Care, Hair Styling Products

Karseell Hair Styling Wax 100gm

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Highlights:

Karseell Hair Styling Wax 100gm

Karseell MACA Wax is a styling wax that delivers maximum definition, creating strong, long-lasting shapes with a high hold and high shine finish.

How to use:

On dry or damp hair, apply a small amount to your hands.

Rub evenly and smooth through hair.

Style as desired.

95 AED

5% OFFFeatured

Anua Birch 70 Moisture Boosting Cream 50ml

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Highlights:

Anua Birch 70 Moisture Boosting Cream 50ml

Discover the transformative power of ANUA Birch 70 Moisture Boosting Cream, your ultimate solution for intense hydration and rejuvenation. Formulated with 70% birch sap, this lightweight moisturizer deeply penetrates the skin, delivering essential nutrients and locking in moisture for a dewy, radiant complexion.

95 AED