Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Creams, Skin Care

Yong Chin Arbutin Serum Cream Body Desserts 250gm

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Yong Chin Arbutin Serum Cream Body Desserts 250gm

Deeply moisturizing body cream enriched with Arbutin for skin brightening.

Introducing YC Arbutin Body Serum Cream, thoughtfully crafted with a special formula that may include mulberry extract and essential vitamins. This cream is designed to provide a luxurious, silky-smooth feel while deeply nourishing your skin.
Key Features:
1. Arbutin Enriched: Our body serum cream is enriched with arbutin, a compound that may contain mulberry extract and vitamins, known for its skin-brightening properties.
2. Lightweight and Nourishing: The cream features a lightweight texture that is swiftly absorbed by your skin, leaving it deeply nourished.
3. Skin Whitening Complex: Our formula includes a skin whitening complex to promote a brighter and more even skin tone.
4. Potent Antioxidation: Enjoy the benefits of potent antioxidants in this cream, helping to protect your skin and promote a luminous, lightened appearance.
Experience the luxury of YC Arbutin Body Serum Cream and unveil a brighter, lighter, and more radiant complexion. This cream is designed to enhance the health and appearance of your skin.

40 AED

Creams, Skin Care, Spot Corrector

Pyary Turmeric Herbal Cream for Face and Neck 80gm

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Pyary Turmeric Herbal Cream for Face and Neck 80gm

Its an ayurvedic preparation, in its composition is unique in containing the active ingredients of Tumaric which is highly valued in the treatment of skin disorders

Turmeric is an effective antiseptic of nature and can be applied to sprains and wounds

It contains essential oil (Curcumin oil) and is an indespensible ingredient in certain medical preparations for skin

15 AED

20% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Disaar Aloe Vera Miracle Lightening and Moisturizing Oil 100ml

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Disaar Aloe Vera Miracle Lightening and Moisturizing Oil 100ml

Disaar Aloe Vera Miracle contains natural extracts that rapidly infiltrate into the skin. It is also said to have a range of anti-aging benefits such as reducing fine lines, wrinkles, and hyperpigmentation, and improving elasticity & hydration.

Increase hair blood circulation on the scalp while also promoting hair growth.Improve the quality of your hair by helping it become stronger and smoother.It is a great skin moisturizer.Helps hydrate the skin, moisturize and reduce wrinkles.

20 AED

7% OFFFeatured

Tomatine Brightening Serum 30ml

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Tomatine Brightening Serum 30ml

Our Tomatine Brightening Serum With Potent Anti-Aging Lycopene,

Reduces the signs of aging with the fading power of Ultimate Tomatine Serum. Concentrated Lycopene Complex visibly restores radiance and improves skin tone, clarity, and firmness. Protects skin from environmental assaults.

Directions:

Apply on dry skin, preferably at night. Use a minimum SPF 30 every morning to maintain an even skin tone and prevent further skin discoloration.

130 AED

13% OFFFeatured

Cleansers, Skin Care, Tonners

Melie White Brightening Toner Lotion 100ml

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Melie White Brightening Toner Lotion 100ml

Lotion said to be of exceptional quality. It is very lightening and suitable for all skin types. Very effective against scars, black spots, pimples… Intensive care enriched with Vitamin E, provides smooth and supple skin.

Use:

Soak on dry cotton and apply once or twice a day to the face and neck or mix in your cleansing milk.

65 AED

10% OFFFeatured

Secret Nature Argan Oil Moisturizing Lotion 350ml

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Secret Nature Argan Oil Moisturizing Lotion 350ml

The secret natural milk with argan oil has been designed to give your skin a significantly more radiant and luminous complexion.

It very quickly reduces your hyperpigmentation spots and helps prevent their appearance.

Its formula concentrated in argan oil acts gently and effectively to even out and clarify the complexion.

Enriched with plant extracts, the secret natural milk with argan oil hydrates, protects and allows your skin to maintain all elasticity without leaving a greasy film.

It will leave your skin silky, soft to the touch and radiant with beauty, giving it a pleasant feeling of freshness.

45 AED

30% OFFFeatured

Yong Chin Gold Caviar Whitening Face Wash 100ml

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Yong Chin Gold Caviar Whitening Face Wash 100ml

Rejuvenating treatment that helps remove dead skin cells, dirt, make up and returns moisture to your skin.

YC Gold Caviar Whitening Face Wash is a special blended of natural gold and herbal extracts, helps remove dead kin cell, dirt, make up and returns moisture to your skin. It promotes young looking skin, whitening and moisturizing balance. Regular using will give you glowing radiant and rejuvenating look.

How to use:

Apply a drop on your wet palm, gently massage over wet face and then rinse-off with water. Use Twice a day for the best result.

35 AED

13% OFFFeatured

Valera Facewash Nila Zarka

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Valera Facewash Nila Zarka

35 AED

13% OFFFeatured

Skin Doctor Orange Jam Scrub for Face & Body 200gm

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Skin Doctor Orange Jam Scrub for Face & Body 200gm

For smooth and gentle skin.

Skin Doctor Face and Body Orange Jam Scrub has a soft texture that glides well on the skin. Its exfoliating particles work smoothly to deeply clean and remove dirt and impurities

Hwo to use:

Get an ample amount using fingertips, gently massage on the skin in a circular motion then rinse thoroughly with water.

35 AED

6% OFFFeatured

Cathy Doll Ready 2 White Whitener Body Lotion 150ml

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Cathy Doll Ready 2 White Whitener Body Lotion 150ml

Transform your skin with Cathy Doll Ready 2 White Whitener Body Lotion, infused with concentrated Glutathione and Arbutin to brighten and nourish for a visibly radiant and glowing appearance. This lightweight, non-greasy lotion penetrates deeply to deliver intense hydration while helping to reduce redness, fade dark spots, and minimize fine lines and wrinkles.

Enhanced with Milk Nano Protein and Korean floral extracts, it provides lasting moisture and a light, sweet fragrance that calms and refreshes the senses. Ideal for daily use, this lotion supports smooth, soft, and luminous skin with a sparkling aura finish.

Key Benefits:

✅Brightens and Evens Skin Tonewith Glutathione + Arbutin
✅Deep Hydrationfrom Milk Nano Protein and Panthenol
✅Reduces Dark Spots and Rednessfor clear, glowing skin
✅Fades Wrinkles and Fine Lineswith Hydrolyzed Collagen & Snail Secretion Filtrate
✅Fresh Floral Scentinspired by Korean flowers
✅Fast Absorbing & Non-Greasy Texture– ideal for everyday wear

How to Use:

Apply an appropriate amount evenly all over the body. Gently massage until fully absorbed. Use daily for optimal results.

75 AED

PRODUCTS ON SALES

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17% OFFFeatured

Body Gel, Skin Care

Neoprosone Skin Brightening Tube Gel 30gm

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Neoprosone Skin Brightening Tube Gel 30gm

Neoprosone Gel Forte 30g: formulated in a light refreshing scent, Neoprosone Complex Forte Brightening Gel reduces appearance of drak brown spots, evening out skin tone wiht brightening Arbutin complex. Helps prevent premature aging, promoting a radiant youthful complexion.

25 AED

20% OFF

Creams, Tubes, Skin Care

Labidjanaise Lightening Tube 50gm

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Labidjanaise Lightening Tube 50gm

L’abidjanaise carrot is a lightening cream which repairs,helps your skin rid off resistant dark spots caused by ageing, sun exposure. Its special formula offers you a light texture rich in variety beauty benefits before and after is really impressive

20 AED

11% OFFFeatured

Gluta Gold Half Cast Within Papaya Lightening Body Lotion 500ml

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Gluta Gold Half Cast Within Papaya Lightening Body Lotion 500ml

40 AED

18% OFFFeatured

Spot Corrector, Skin Care

Papaya Clear Clarifying Lightening Cream

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Papaya Clear Clarifying Lightening Cream

Papaya Clear face and body cream nourishes damaged skin thanks to the nutritional values of glycerin rich in vitamins A, B1, B2 and especially vitamin C. It promotes the disappearance of brown spots and prevents their appearance.

45 AED

17% OFFFeatured

Body Mist, Fragrances

Ella James Body Mist (V2) April Charm 240ml

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Ella James Body Mist (V2) April Charm 240ml

25 AED

22% OFFFeatured

Conditioner, Hair Care

Amalico Chebe Tchad Afghani Grass Hair Conditioner 500ml

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Amalico Chebe Tchad Afghani Grass Hair Conditioner 500ml

Strengthens Hair Strands
Promotes Healthy Hair Growth
Softer & Shiner Hair
Prevents Hair Breakage

35 AED

18% OFFFeatured

Shower Gel, Skin Care

Purec Pure Egyptian Magic Whitening Shower Cream 1000ml

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Purec Pure Egyptian Magic Whitening Shower Cream 1000ml

Transform your daily shower routine into a luxurious skincare ritual with the Egyptian Magic Whitening Shower Cream.

If you’re looking for radiant, even-toned skin, this shower cream is your ultimate go-to.

It not only cleanses but also works to brighten your complexion, leaving you with glowing, healthy skin.

Say goodbye to dullness and hello to a luminous glow!

45 AED

11% OFFFeatured

Lady Diana Herbal Collection Natural Almond & Honey Scrub 500ml

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Lady Diana Herbal Collection Natural Almond & Honey Scrub 500ml

“Lady Diana” Almond & Honey scrub is enriched with natural exfoliates and Almond & Honey extracts. It gently removes dead skin cells and unclogs pores to reveal softer and smoother skin. It eliminates blackheads and prevents acne from recurring.

 Direction: Gently massage with fingertips in a circular motion over damp face and neck, avoiding the area around the eyes. Wash off and pat dry. Use 2-3 time a week for healthy, glowing skin.

40 AED

11% OFFFeatured

Cocopulp Lightening Lotion 500ml

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Cocopulp Lightening Lotion 500ml

Evens out skin tone and makes skin firmer giving a more radiant complexion

Fights against a dull complexion and diminishes the visible appearance of pigment spots.Hydrates and protects the epidermis

The skin is soft, supple and radiant

40 AED

14% OFFFeatured

Larissa Eclaircissant Stretch Mark Removal Oil Safe Fast Action

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Larissa Eclaircissant Stretch Mark Removal Oil Safe Fast Action

Larissa stretch mark oil is made with natural products and for the total wipe out of stretch marks. It is for all skin types. Excellent for pregnancy stretch marks, cream stretch marks and weight loose or gain stretch marks. The oil have no side effects, visible difference is guaranteed within 14 days of continuous usage and total clearance within two weeks of constant usage. It easily penetrates the skin and replenishes elastin protein of the skin. It is none greasy and using Shalom stretch marks oil will help your skin moisturized and also prevent the appearance of more stretch marks.

30 AED

GIFT SET

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4% OFFFeatured

Bar Soap, Gift Sets, Lotion, Skin Care

Makari Naturalle Carotonic Extreme Harmattan 3-Pc Set ( Glycerine, Serum And Soap)

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Makari Naturalle Carotonic Extreme Harmattan 3-Pc Set ( Glycerine, Serum And Soap )

Harmattan season is upon us! And the drop in temperature, dry and dusty winds brings with it dry skin in general. It’s important during this season to be aware and intentional about taking care of our skin. This routine should help protect and alleviate what can often be the harsh by-product of harmattan on our skin.

Rejuvenate oily, acne-prone problematic skin issues with healing botanicals that restore skin to a flawless, even-toned appearance.

720 AED

38% OFFFeatured

Medimix Anti Pimple Face Pack 100ml

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Medimix Anti Pimple Face Pack 100ml

The new Fast Acting Ayurvedic face wash range from Medimix has been expertly crafted to give your skin the natural care it deserves, and help you get SkinFit. Our Anti Pimple Face Pack contains Multani Mitti which deep-cleanses the skin by removing dirt and impurities, while Cinnamon fights acne-causing bacteria, giving you clear and soft skin.

25 AED

5% OFFFeatured

Conditioner, Hair Care

Petal Fresh Pure Pomegranate & Acai Color Protection Conditione 355ml

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Petal Fresh Pure Pomegranate & Acai Color Protection Conditione 355ml

Helps protect longevity of colortreated hair. Protects hair against environmental stressors including thermal styling, fluorescent lighting and the sun

Maintain ultravibrant color with Petal Fresh Pure Pomegranate and Acai Conditioner (Color Protection). The unique blend of Certified Organic Acai and tanninrich Pomegranate Extract helps bind color pi

Acai Acai is rich in omega 3, 6 and 9 and vitamins B, C and E, which is known for improving the health of the scalp, reducing hair loss.

Infused with essential oils. No harsh preservatives, parabens nor GMO’s. Safe for colored hair. Vegan and crueltyfree.

Pomegranate Pomegranate is known for its ability to strengthen the hair follicles and improve circulation to the scalp, stimulating hair growth.

95 AED

8% OFFFeatured

Healthy Glow Body Pro Lightening Milk Lotion 400ml

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Healthy Glow Body Pro Lightening Milk Lotion 400ml

Transform your skin with Healthy Glow Lightening Milk. Formulated with Alpha Arbutin & Kojic Acid and other actives effectively lightens the skin to give a clear smooth supple young fairer looking complexion, free from blemishes. It fades dark spot and moisturizes the skin lastingly. It is non-sticky and absorbed into the skin quickly without leaving any sticky feel.

Benefits

This is a body lotion with Alpha Arbutin and Kojic Acid. It effectively lightens the skin for a visible enhanced skin tone free from dark spots, stretch marks and other skin blemishes.

Usage – apply gently all over the body with special attention to dry areas. Slowly massaging it in. Best used after bath and with the shower cream.

120 AED

14% OFFFeatured

Virgin Hair Fertilizer 125gm

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Virgin Hair Fertilizer 125g

Hair Virgin Fertilizer is a greasy ointment for your scalp that helps stimulate hair growth by opening up your follicles and getting your blood flow going. In the tube you will find a thick jelly that is reminiscent of vaseline. It has a really strong smell of peppermint oil, menthol and other herbs.

Virgin Hair Fertilizer really works wonders, transforming dry unhealthy hair to exciting hair, It aids hair growth, and repairs the scalp from dandruff to give it a beautiful, healthy shine.

Hair conditioning cream that can be applied into the scalp daily as it conditions Broken and Dry Hair.

30 AED

14% OFFFeatured

Skin Doctor Glycerin Cream 200gm

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Skin Doctor Honey & Milk Soap 100gm

Intensive and nourishing soap for a healthy skin.

Skin Doctor Goat Milk Soap 100gm

Intensive and nourishing whitening & anti-Wrinkle soap with goat milk extract.

Skin Doctor Goat Milk Soap is created with mild but effective whitening essences plus the tropical blend of Goat Milk Extract to help fight wrinkles & whiten the skin while cleansing.
it contains fine moisturizers to soften, smoothen and prevent skin from dryness. Leaves your skin fairer, smoother, healthier and younger-looking.

How to use:

Apply onto wet face and body during shower or bath. Use regularly morning and night.

Skin Doctor Honey & Milk Soap is created with mild but effective moisturizing essences plus Honey and Milk Extract to help whiten skin while cleansing. It also contains fine moisturizers to soften, smoothen and prevent skin from dryness. Leaves your skin fairer, smoother, healthier and younger-looking.

How to use:

Apply onto wet face and gently massage thoroughly, then rinse off.

Use twice daily, morning and night.

30 AED

10% OFFFeatured

Bar Soap, Shower Gel, Skin Care

Shea Moisture African Black Soap Bar Soap 230gm

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Shea Moisture African Black Soap Soothing Body Wash 384ml

Say goodbye to blemishes on your acne-prone skin with this SheaMoisture African Black Soap Body Wash. African black soap is a time-honored beauty secret and we’ve created our own black soap body wash formula made from natural ingredients such as skin-quenching certified organic Shea Butter and Cocoa Pod Ash. The addition of Oats helps our formula gently cleanse the skin, helping remove impurities and dead skin cells that often afflict troubled skin. Oat Extract also helps calm skin, while soothing Aloe brings needed conditioning to dry skin.

This all-purpose naturally balancing body wash combines can be a welcome addition to your skin cleansing and clarifying routine. Use it to reduce blemishes on the face and body in place of ordinary soap.

45 AED

10% OFFFeatured

Pretty Be Gentle & Fresh Papaya Bath & Shower Gel 1000ml

Shower Gel, Skin Care

Pretty Be Soothing & Moisturizing Lavender Bath & Shower Gel 1000ml

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Pretty Be Soothing & Moisturizing Lavender Bath & Shower Gel 1000ml

Pretty Be Soothing & Moisturizing Lavender Bath & Shower Gel: gently cleanses while soothing and hydrating your skin. Infused with calming lavender, it leaves your skin soft, refreshed, and delicately scented. Ideal for daily use to relax and moisturize your skin.

Discover the perfect companion to bring peace and gentle care into your daily ritual with Pretty Be Soothing.
What sets Pretty Be Soothing apart is its commitment to holistic care. Perfect for all skin types, Pretty Be Soothing is a product the entire family can trust.
In a world filled with countless options, Pretty Be Soothing stands out for its gentle yet effective formula. It’s paraben-free, cruelty-free, and free from harmful additives.

Let Pretty Be Soothing elevate your self-care to the next level. From calming irritated skin to providing moments of serene tranquility, this product is the all-in-one solution you never knew you needed. Make Pretty Be Soothing part of your routine today and revel in the perfect harmony of care for your body and mind.

45 AED

20% OFFFeatured

Reborn Beauty Premium Scrub Gold 500ml

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Reborn Papaya Cleanser 230ml

Cleansing your skin doesn’t need to be complicated. In fact, we’re firm believers in using the power of natural ingredients to do the job. We create our cleansers by effective natural ingredients like essential oils, fresh fruit & infused with natural extracts that provide essential moisture to leave you looking absolutely radiant. This products provide various benefits: they remove makeup, provide a deep cleanse and refresh your skin. This products provide various benefits: they remove make-up, provide a deep cleanse and refresh your skin.

40 AED

23% OFFFeatured