Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Shower Gel, Skin Care

Jhalak Premium Aleo Vera Purifying Shower Gel

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Jhalak Premium Aleo Vera Purifying Shower Gel

35 AED

20% OFFFeatured

Cocopulp Lightening Cream 150ml

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Cocopulp Lightening Cream 150ml

Evens out skin tone and makes skin firmer giving a more radiant complexion

Fights against a dull complexion and diminishes the visible appearance of pigment spots ,Hydrates and protects the epidermis

The skin is soft, supple and radiant

20 AED

13% OFFFeatured

Pretty Cowry Anti Wrinkle Retinol Carrot Serum + Vitamin A 30ml

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Pretty Cowry Anti Wrinkle Retinol Carrot Serum + Vitamin A 30ml

Containing Retinol a form of Vitamin A, this anti aging serum helps skin feel more elastic.

This product can help reduce breakouts and clogged pores because it contains the following ingredient: retinol. This ingredient is used for treating acne and can have a noticeable effect.

Skin tone appears more even

Helps to improve skin elasticity

35 AED

13% OFFFeatured

Xtreme Collection Mixed Berry Facial Scrub 500ml

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Xtreme Collection Mixed Berry Facial Scrub 500ml

Gentle exfoliant that eliminates dry skin and aids in the regeneration of skin cells.

How to use

Moisten the skin, apply and massage gently avoiding the eyes. Rinse well with clean wafer.

35 AED

7% OFFFeatured

Xtreme Collection Lavender & Menthol Foot Scrub 1kg

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Xtreme Collection Lavender & Menthol Foot Scrub 1kg

Exfoliates rough, callused foot skin. Leaves feet soft, smooth and refreshed with a cooling sensation.

How to use

Massage in circular movements over wet feet and wash off with warm water.

65 AED

17% OFFFeatured

Biocos Multi Serum Vitamin C Advanced Hydrating & Brightening Facial Serum with Vitamin C

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Biocos Multi Serum Vitamin C Advanced Hydrating & Brightening Facial Serum with Vitamin C

Brightens & Evens Skin Tone:Powered by Vitamin C and Niacinamide, our serum fades dark spots and pigmentation, revealing a radiant and flawless complexion.
Deep Hydration & Plumping:Infused with Hyaluronic Acid and Collagen, this serum provides intense moisture, enhancing skin elasticity and reducing fine lines for a youthful appearance.
Antioxidant Protection:Glutathione and Green Tea Extract combat free radicals, protecting your skin from environmental damage and promoting a healthy, vibrant glow.
Soothes & Heals:Yeast Beta-Glucan and Horsetail Extract calm inflammation and accelerate skin’s natural healing process, reducing redness and irritation.
Lightweight & Fast-Absorbing:Our Vegan-Friendly, Cruelty-Free formula penetrates quickly without leaving a greasy residue, making it perfect for daily use on all skin types.

25 AED

17% OFFFeatured

Shenic Paris Perfect Legs Stage 1 125ml

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Shenic Paris Perfect Legs Stage 1 125ml

Shenic Perfect Legs oil is a concentrated formula for instant concealment. Effective treatment for bleaching cream reaction, varicose/blue vein, stretch marks rashes & eczema. Schnic oil is therefore the new beauty revolutionaries for body and the legs which camouflage:

50 AED

14% OFFFeatured

Silky Cool Fruits Face & Body Scrub 350ml

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Silky Cool Fruits Face & Body Scrub 350ml

Removes black dead cells & impurities leaves your skin fresh and younger

30 AED

10% OFFFeatured

Dr Meinaier 5 Days Action Tomato Gluta Whitening Serum 120ml

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Dr Meinaier Papaya Whitening Sugar Scrub 650gm

The DR Meinaier Papaya Sugar Scrub is a gentle exfoliating scrub enriched with papaya extract. It combines natural sugar crystals and papaya enzymes to remove dead skin cells, leaving skin soft, smooth, and refreshed. Suitable for all skin types, it promotes a radiant complexion and helps with even skin tone while moisturizing for a healthy glow.

45 AED

13% OFFFeatured

Fruit of the Wokalí Aloe Vera Foaming Facial Cleanser, Completely Removes Waterproof Makeup 150ml

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Fruit of the Wokalí Aloe Vera Foaming Facial Cleanser, Completely Removes Waterproof Makeup 150ml

FRUIT OF THE WOKALI Aloe Vera Makeup Remover Foam, removes makeup, cleanses and purifies thoroughly, cleanses pores and refreshes, removes long-lasting makeup, waterproof makeup, heavy makeup, waterproof lipstick, ensures a fresh and radiant texture thanks to its aloe vera component. 150ml

35 AED

PRODUCTS ON SALES

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17% OFFFeatured

Body Mist, Fragrances, Make Up, Unisex

Melano Body Splash Bomb Shell 250ml

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Melano Body Splash Bomb Shell 250ml

A refreshing body splash with a vibrant blend of lemon and mixed fruits, giving your skin a long-lasting fresh scent and an uplifting feeling throughout the day. Lightweight, fast-absorbing, and perfect for daily use after showering.

How to use:

Spray directly on body or clothes after showering or anytime you need a refreshing boost.
Reapply as needed for a long-lasting fragrance.

25 AED

8% OFFFeatured

Makari Extreme Argan & Carrot Oil Multi Function Soap 200gm

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Makari Extreme Argan & Carrot Oil Multi Function Soap 200gm

Get ready to illuminate and uncover a more even toned complexion with this cleansing, exfoliating soap bar. Detoxify and remove impurities, sloughing off dull, dead skin and reveal a glowing skin tone. Richly moisturizing, you will soon see why this is one of our award winning soap bars.
Recommended for all skin types except sensitive
-Massage gently in circular motions and rinse
-Use 3x per week morning and night on face and body
-For face, follow with Extreme Toning Gel or skin type appropriate Naturalle Serum
-For body, follow with Extreme Botanical Body Oil or Extreme Glycerin
-Use skin type appropriate soap on alternate days and nights

185 AED

5% OFFFeatured

Petal Fresh Pure Rose & HoneySuckle Softening Shampoo 335ml

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Petal Fresh Pure Rose & HoneySuckle Softening Shampoo 335ml

Achieve ultra-softness and manageability with Petal Fresh® Pure Rose & Honeysuckle Shampoo. The naturally luxurious blend of Certified Organic Rose, softening Organic Honeysuckle and restorative herbal moisturizers leave hair irresistibly fragrant and silky-soft to the touch.

The Rose has been revered throughout history for its variety of beauty benefits. It is known worldwide as the symbol of love and beauty. Combined with Honeysuckle, this amazing flower leaves hair silky soft and smelling irresistible.

95 AED

17% OFFFeatured

Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Dr. Vite Vitamin C 3 Plus+ Korean Glass Skin 10% Extra Whitening Cream

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Dr. Vite Vitamin C 3 Plus+ Korean Glass Skin 10% Extra Whitening Cream

Achieve a flawless, radiant glow with Dr. Vite Vitamin C Korean Glass Skin Whitening Cream. This advanced formula combines the brightening power of Vitamin C with deep-nourishing ingredients to even out skin tone and deliver a 10% extra whitening effect for a smooth, luminous finish.

Unlock your skin’s true radiance with Dr. Vite Vitamin C 3 Plus+. This premium whitening cream is inspired by Korean skincare standards to help you achieve the coveted “Glass Skin” look. Its potent blend of active ingredients works to reduce dark spots and hyperpigmentation while providing a boost of intense hydration.

Key Benefits:
Korean Glass Skin Effect: Promotes a smooth, translucent, and reflective skin texture.

10% Extra Whitening: Enhanced formula for faster and more visible brightening results.

Vitamin C 3 Plus+: Infused with a powerful Vitamin C complex to fight dullness and environmental damage.

Non-Greasy & Fast Absorbing: Designed with a lightweight texture that sinks into the skin without leaving a sticky residue.

Product Features:
Ingredients: Contains Vitamin C (L-Ascorbic Acid), Niacinamide, Hyaluronic Acid, and Natural Citrus extracts.

Skin Type: Suitable for various skin types looking for a radiant, even complexion.

Daily Use: Ideal for both morning and evening application to maintain a fresh, healthy glow.

25 AED

18% OFFFeatured

Pr. Francoise Bedon Booster Caviar Lightening Serum 50ml

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Pr. Francoise Bedon Booster Caviar Lightening Serum 50ml

Caviar Booster brightening serum, designed to even out skin tone and target areas prone to spots.

Professor Françoise Bedon’s Caviar Booster Serum is presented as a fast-acting, intensely pigmenting treatment. It is formulated to correct dark spots and help even out skin tone. Its use is indicated on specific areas such as the knuckles, elbows, and knees, as indicated on the product information.

Directions for Use

Apply the serum to clean, dry skin, focusing on the affected areas. Use regularly, alone or in combination with other products in the range.

Precautions

Avoid contact with eyes. For external use only. Do not apply to irritated or broken skin. If any unusual reaction occurs, discontinue use.

165 AED

6% OFFFeatured

Hair Care, Hair Treatment

Skala Hair Treatment Cream Manteiga De Karite 1000gm

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Skala Hair Treatment Cream Manteiga De Karite 1000gm

Shea Butter products just came to out an end to dry and brittle strands, damaged from agressive chemical treatment. Enriched with vitamin E and D-panthenol, these products provide a powerful nutrition, restoring softness and beauty to the strands. Glow guaranteed.

85 AED

33% OFFFeatured

Purec Pure Egyptian Organics Soap 200gm

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Purec Pure Egyptian Organics Soap 200gm

Formulated to Firm & Brightens Skin, With Dynamic Combination of 100% Natural ingredients that targets Pimples & Wrinkles, also leaves skin soft & moisturized all day.

30 AED

17% OFFFeatured

Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

NoTache Anti-Marks Beauty Cream 30gm

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25 AED

5% OFFFeatured

Lait Asian Secret Arbutin Lightening Shower Gel 1000ml

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Lait Asian Secret Arbutin Lightening Shower Gel 1000ml

210 AED

13% OFFFeatured

AR Vitamin E White Strawberry Yogurt & Hyaluronic Serum 600ml

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AR Vitamin E White Strawberry Yogurt & Hyaluronic Serum 600ml

Body serum, Feather-light texture with fast absorption will not deliver the unpleasant stickiness sensation. Combines with nourishment from Vitamin E, Yogurt and Hyaluronic acid to soften the skin and keep the skin’s moisture balance. While Strawberry naturally brighten the skin when use regularly.

65 AED

GIFT SET

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8% OFFFeatured

Skin Care, Sunscreen

New York Fair & Lovely Sunscreen SPF-50 Ultra UVA PA++ 90ml

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New York Fair & Lovely Sunscreen SPF-50 Ultra UVA PA++ 90ml

New York Fair & Lovely Sunscreen SPF-50 Ultra UVA PA++ is a light–textured UV lotion that provides effective protection against sunburn, premature aging, and skin discoloration caused by UV exposure. It contains a natural innovative active ingredient called ‘Luremin‘ that offers anti-wrinkle and anti-aging benefits. This active ingredient helps prevent the breakdown of skin elasticity and promotes soothing and firming of the skin.

When using lightening products, it is crucial to use sunscreen daily. The skin is constantly exposed to UV rays, even on cloudy days, so it requires daily UV protection. UVA rays, in particular, contribute to wrinkles, sagging skin, and dark spots, making them the leading cause of sun damage.

Directions: Apply sun-screen lotion before going out, use it all over your face and body, and gently massage into your skin. Apply every 3 hours a few extra dots and gently massage.

Key Ingredients: Aqua (Deionized Water), C12-15 Alkyl Benzoate, Carbomer, Cetyl Alcohol, Coconut Oil, Dimethicone, Ethylhexylglycerin, Glycerin, Glyceryl Stearate, Sunflower Oil, Hyaluronic Acid, Fragrance, PEG-100 Stearate, Phenoxyethanol, Polysorbate-20, Potassium Hydroxide, Propylene Glycol, Stearyl Alcohol, and Tocopheryl Acetate (Vitamin E).

120 AED

9% OFFFeatured

Shea Moisture Apple Cider Vinegar Anti-Dandruff Shampoo 384ml

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Shea Moisture Apple Cider Vinegar Anti-Dandruff Shampoo 384ml

Say hello to carefree scalp days! This system is designed to care for your scalp’s microbiome and strengthen your hair. Our Anti-Dandruff Shampoo, infused with Apple Cider Vinegar, Vitamin B3 & Salicylic Acid, helps to eliminate flaking and itching associated with dandruff and gently cleanses to remove buildup. When used together, our shampoo & conditioner moisturize and strengthen for less breakage and healthy-looking hair.

59 AED

22% OFFFeatured

Aichun Beauty Scar Removal Facial Serum Kojic Acid Vitamin E 30ml

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Aichun Beauty Scar Removal Facial Serum Kojic Acid Vitamin E 30ml

This product mildly transfers the essence to the basal layer using the liquid crystal micro induction technology , repairs the acne pits , acne scars , insect bite marks , scratches & other traces of life , effectively removes the burn scars , surgical scars & other scars that affect the appearance and completely restores a shiny & smooth skin . Usage : Use several times a day . Clean and disinfect the affected areas or wounds before use , then apply proper amount of this product to the areas as required and gently massage .

35 AED

25% OFFFeatured

Animate Aloe Vera And Vitamin E Capsules Facial Oil,90 Soft Gel Capsules

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Animate Skin Whitening Vitamin E Capsule is specially formulated to increase the natural glow of the skin and even out its tone. This product, which contains 90 capsules, helps you achieve a healthier and smoother appearance by maintaining the moisture balance of the skin. Thanks to the powerful antioxidant properties of Vitamin E, it reduces the appearance of spots on the skin and delays the signs of aging. With regular use, you can make your skin look brighter and more vibrant.

15 AED

12% OFFFeatured

Difeel Growth and Curl Biotin Shampoo 355ml

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Difeel Growth and Curl Biotin Shampoo 355ml

Curly Hair Shampoo

Difeel Growth & Curl Biotin Infused Shampoo is formulated with Biotin and Wavemax, a plant-based active ingredient for proven long-lasting and defined curls.

Shampoo for Curly Hair

Our premium oil blend helps promote natural, healthy hair growth while improving overall thickness.

Shampoo for Wavy Hair

This expertly crafted hair oil is formulated with Biotin, part of the vitamin B family that plays a vital role in the health of your hair. A lack of Biotin can lead to hair loss.

Curl Enhancing Shampoo

This pro-growth blend strengthens hair, enhances waves and curls, while encouraging healthy hair growth.

Wavy Hair Shampoo for Hair Growth

Sulfate Free – Paraben Free – Phthalate Free – Color Safe Formula
Easy Difeel Dispensing – Proudly Made in USA

HOW TO USE
Wet hair thoroughly and apply shampoo. Massage into roots and scalp, working up a lather. Rinse thoroughly.

220 AED

25% OFFFeatured

Creams, Skin Care, Spot Corrector

Pure Carrot Age Defying Flawless Facial Brightening Cream 30gm

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Pure Carrot Age Defying Flawless Facial Brightening Cream 30gm

Pure Carrot Anti-Aging Face Cream Slows down premature aging and moisturizes the skin to rapidly rejuvenate the appearance of wrinkles.

Face cream with toner made entirely of carrots. Face and neck with gluthathione carrot oil extract. To keep your skin smooth, fresh, and spotless.

45 AED

8% OFFFeatured

Pixi Beauty Glow Tonic Exfoliating Toner 250ml

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Pixi Beauty Glow Tonic Exfoliating Toner 100ml

Exfoliating facial tonic that helps tone, firm and tighten the skin. It removes dead skin cells for healthier looking skin.

What it does:

Exfoliates and purifies the skin with Glycolic Acid
Ginseng improves circulation and energizes
Aloe vera soothes and hydrates
Refines the appearance of pores
Gently accelerates cell renewal to reveal a brighter, glowing complexion
Balances, heals and soothes for radient, healthier looking skin

120 AED

10% OFFFeatured

Hair Care, Hair Scalp Treatment, Hair Treatment

Skin Doctor Protein Hair Treatment Cream 1500ml

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Skin Doctor Protein Hair Treatment Cream 1500ml

Hair strengthening, improves resilience and gives softness.

Skin Doctor Protein Hair Treatment Cream strengthens and conditions while helping to repair and protect hair from future damage. It penetrates and reinforces the hair shaft to restore maximum strength, shine, vitality and softness.

How to use:

Apply generous amount of cream on wet hair strands, concentrating more on the ends and leave for 3-5 minutes then rinse well with water.

45 AED

3% OFFFeatured

ACM DepiWhite Day Cream Pigmentation Treatment 40ml

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Highlights:

ACM DepiWhite Day Cream Pigmentation Treatment 40ml

A product dedicated to brightening and correcting skin color, helping to address skin pigmentation and dark spots. A rich formula that improves the appearance of skin and evens out skin tone.

Features:

Effective Brightening: Reduces the appearance of pigmentation and dark spots thanks to its active ingredients.
Moisturizing the skin: Contains moisturizing ingredients that help keep skin hydrated and prevent dryness.
Sun Protection: It comes with an SPF to protect the skin from UV damage.
Lightweight texture: Easy to absorb and does not leave a greasy residue, making it ideal for daily use.

How to use:

Cleanse the skin: Wash your face thoroughly and gently pat dry.
Apply the cream: Apply an appropriate amount of cream to the face and neck.
Massage gently: Gently massage the cream until it is fully absorbed.
Frequent use: Best used in the morning before leaving the house.

Warnings:

Avoid contact with eyes; if this happens, rinse thoroughly with water.
Please perform a sensitivity test on a small area of skin before full use.
Store in a cool, dry place away from direct sunlight.

165 AED

11% OFFFeatured

Shower Gel, Skin Care

Silky Cool Body Shower Gel With Jasmine & Lavender 1000ml

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Silky Cool Body Shower Gel With Jasmine & Lavender 1000ml

Elevate your daily routine with the Silky Cool Shower Gel. Infused with Aloe Vera extracts and moisturizers, this gentle, pH-balanced formula leaves your skin feeling impeccably clean, deeply moisturized, and velvety soft. Choose from our delightful range of scents to make every shower a refreshing escape.

40 AED