Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Scrubs, Skin Care

Dr.Meinaier Coconut Milk Face Scrub, 500g

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Dr.Meinaier Coconut Milk Face Scrub, 500g

Massage onto skin the with circular motions starting with any sore muscles or cellulite, the legs, then arms and body, making your way towards your heart.

This scrub made exclusively to scrub away all the dead skin cells, blackheads, impurities, pollution, and unwanted tan.

This Scrub evenly polishes your skin to give you a smooth and irresistibly soft skin.

45 AED

13% OFFFeatured

Creams, Face Cream, Skin Care

Fruit Of The Wokali Oatmeal Facial Cream Moisturizing Repairing Soothing Firming, Reduces Wrinkles And Brightens The Skin 115gm

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Fruit Of The Wokali Oatmeal Facial Cream Moisturizing Repairing Soothing Firming, Reduces Wrinkles And Brightens The Skin 115gm

Fruit of the wokali professional care oat sooting repair moisturizing cream firming reduces wrinkles brightens skin anti-aging this moisturizing cream is a natural way to restore your skin. Formulated with oat-derived extract, it will also make your skin smooth and hydrated for radiant skin. The oat ingredients and vitamins e, b3, and eye work together to improve the appearance of the skin not only on the face but also on the body to hydrate the skin for 24 hours

35 AED

3% OFFFeatured

Shower Gel, Skin Care

Advanced Korean Skin Bright & Clear Body Gel Wash With Vitamin C 1200ml

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Advanced Korean Skin Bright & Clear Body Gel Wash With Vitamin C 1200ml

Transform your daily shower routine with the Advanced Korean Skin Bright & Clear Body Gel Wash—a luxurious formula designed to cleanse, hydrate, and rejuvenate your skin. Infused with premium Korean skincare ingredients, this gel wash delivers gentle exfoliation to remove dead skin cells, revealing brighter, smoother, and more even-toned skin.

Key Benefits:

Brightening Formula: Enriched with natural extracts like niacinamide and licorice root to help reduce dark spots and promote radiant skin.
Gentle Exfoliation: Features mild AHAs or natural enzymes to refine texture without over-drying.
Hydration Boost: Infused with centella asiatica and hyaluronic acid to lock in moisture and soothe sensitive skin.
Skin-Loving Ingredients: Free from harsh chemicals, parabens, and sulfates, making it perfect for all skin types.

Let your skin feel clean, refreshed, and glowing with every use. The Advanced Korean Skin Bright & Clear Body Gel Wash is your ultimate step towards visibly healthier, brighter, and irresistibly soft skin.

Perfect for:

Dull or uneven skin tones
Dry, rough, or flaky patches
Everyday hydration and glow

Usage:

Massage onto wet skin, lather, and rinse thoroughly. For best results, use daily and follow up with a nourishing body lotion.

185 AED

13% OFFFeatured

Skin Doctor Oud & Amber Whitening Scrub For Face & Body 500gm

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Skin Doctor Oud & Amber Whitening Scrub For Face & Body 500gm

Gently exfoliates the skin for a radiant glowing look with refreshed feeling.

This product offers a special formula that contains natural exfoliating particles and Oud and Amber which gently exfoliates the skin without any side effects, for radiant glowing skin.

How to use:

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35 AED

20% OFFFeatured

Skin Doctor Gluta Glow Whitening Serum 60ml

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Skin Doctor Gluta Glow Whitening Serum 60ml

Skin Doctor Gluta serum is a concentrated whitening and correcting formula, specially formulated with a clarifying agent to enhance texture and even out skin tone. Blend it into your body lotion to achieve a brighter, luminous complexion.

Benefits Of Skin Doctor Gluta Whitening Serum

Soothes the skin
Lightens the skin
Exfoliates dead skin cells
Even whitening agents
Also, use skin doctor soap for the best result

60 AED

14% OFFFeatured

ActiveX Collagen Mud Mask 500ml

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ActiveX Collagen Mud Mask 500ml

Restore your skin’s elasticity and hydration with ActiveX Facial Mud Mask 500ml in the Collagen variant. This enriching mud mask is formulated with collagen, known for its firming and hydrating properties. It helps to improve skin elasticity, reduce the appearance of fine lines and wrinkles, and promote a youthful complexion. Embrace the power of ActiveX Facial Mud Mask Collagen for firmer, more radiant skin.

30 AED

8% OFFFeatured

New York Fair & Lovely Lightening Pomegranate Shea Butter Shower Gel 1000ml

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New York Fair & Lovely Lightening Pomegranate Shea Butter Shower Gel 1000ml

Experience the rejuvenating power of our new New York Fair & Lovely Lightening Pomegranate Shea Butter Shower Gel, designed to elevate your skin’s glow and leave it feeling refreshed. This energizing shower gel cleanses the skin while providing instant nourishment and promoting a brighter, softer, and more radiant complexion.

Directions: Simply apply the shower gel to wet skin, lather, and gently massage in circular motions. Rinse thoroughly with water. For best results, follow up with a minimum SPF 30 sunscreen every morning to protect your skin and maintain an even skin tone throughout the day, regardless of the weather conditions.

Key Ingredients: Pomegranate Extract, Shea Butter, Alpha Arbutin.

110 AED

13% OFFFeatured

Shower Gel, Skin Care

Fair & White Exclusive Whitenizer Shower Gel 1000ml

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Fair & White Exclusive Whitenizer Shower Gel 1000ml

Re-awaken your senses and boost skin energy with this invigorating shower gel. Embraces dull skin with gentle polishing grains, removing dead skin cells and impurities, responsible for dry dull skin. Cleanses and refines, improving skin texture well tolerated by sensitive skin.lake and Build-Up Free!ö

F&W EXCLUSIVE invigorating Shower Gel with a delicate texture with Melon and Pomegranate extracts delivers a fine, rich foam that gently cleanses the skin. Its glamorous and sensual fragrance offers a feeling of well-being and freshness which lasts all day long.

65 AED

20% OFFFeatured

Lotion, Personal Care, Skin Care

Vaseline MEN Even Tone Repairing Moisture Body Lotion 400ml

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Vaseline MEN Even Tone Repairing Moisture Body Lotion 400ml

20 AED

6% OFFFeatured

Bepanthen Derma Restoring Daily Body Lotion 400ml

Lotion, Personal Care, Skin Care

Bepanthen Derma Restoring Daily Body Lotion 400ml

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Bepanthen Derma Restoring Daily Body Lotion 400ml

Bepanthen® DERMA Restoring Daily Body Lotion provides 48 hours of immediate and long-lasting moisturization for soft & smooth skin. Its special Repair Complex acts on the roots of dryness in deep layers of the epidermis for immediate & long-lasting hydration. It contains:

Dexpanthenol, which works deep within the skin to repair the disrupted cell renewal process
Vitamin B3 to soothe itchy dry skin
Natural lipids including shea butter and argan oil to replace lost skin lipids
Glycerine provides immediate and long-lasting moisturization
Dermatologically tested, based on science, and recommended by experts with 0% fragrance, 0% preservatives, and 0% colorants.

170 AED

PRODUCTS ON SALES

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Scrubs, Skin Care

Fruit of the Wokali Antioxidant And Revitalizing Body Scrub With Raspberry Extract 600gm

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Fruit of the Wokali Antioxidant And Revitalizing Body Scrub With Raspberry Extract 600gm

Fruit of the Wokali Raspberry Natural Sherbet Scrub (Raspberry and Sweet Cream Body Scrub)

Product type: “Sherbet” type body scrub / Antioxidant and revitalizing treatment

Main ingredients:

Raspberry Extract: A natural source of antioxidants and vitamin C that protect the skin against aging and improve its radiance.
Sugar: Natural granules that physically exfoliate the skin, removing impurities in an environmentally friendly way.
Sweet Cream: Emollient base that ensures a smooth application and leaves a moisture barrier after rinsing.

Main benefits:

Reveals Radiant Skin: Effectively removes dead skin cells and dullness, revealing noticeably softer, smoother, and younger-looking skin.
Juicy Hydration: Thanks to the properties of raspberry, the skin receives a boost of hydration that leaves it looking fresh and revitalized.
Illuminating Action: The vitamin C present in the fruit extract helps to even out skin tone and restore its lost natural radiance.
Microcirculation Stimulation: Exfoliating massage with sugar boosts blood flow to the surface, promoting regeneration and skin muscle tone.
Balanced Nutrition: Its formula deeply nourishes without disrupting the natural water balance, preventing the dryness typical of other exfoliants.

45 AED

11% OFFFeatured

ActiveX Face & Body Exfoliating Scrub 500gm

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ActiveX Face & Body Exfoliating Scrub 500gm

Enjoy a luxurious exfoliating experience with ActiveX Face & Body Lightening + Scrubbing Cream. Formulated to gently exfoliate, eliminate dead skin cells, and provide deep hydration, this advanced formula leaves your skin feeling soft, refreshed, and radiant.

Highlights

Infused with moisturizing and nourishing ingredients like Argan Oil, Glycerin, and Niacinamide
Brighten and even out skin tone
Remove impurities and cleanse pores
Deeply hydrate and soothe the skin

40 AED

17% OFFFeatured

Body Mist, Fragrances

Ella James Body Mist Lovely Blossom 250ml

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Ella James Body Mist Lovely Blossom 250ml

Ella James Body Mist Lovely Blossom is a blend of Freesia, Jasmine and Sandlewood

Scents you’ll love! Each of these refreshing body mists is enriched by captivating aromas. They’re formulated with Aloe Vera extract leaving your body feeling soft and visibly smooth.

25 AED

18% OFFFeatured

Bell Belle Vie Collage Soap Clarifying Exfoliating 670g

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Bell Belle Vie Collage Soap Clarifying Exfoliating 670g

Experience the ultimate skin-transforming power of Belle Vie Collage Soap Clarifying Exfoliating 670g. Our luxurious soap is formulated with natural ingredients that gently exfoliate and clarify your skin while delivering essential nutrients to help nourish and revitalize it. The combination of naturally derived ingredients such as Jojoba Oil, Shea Butter and Lavender Oil work together to deeply cleanse, soothe and soften your skin, leaving it feeling refreshed, hydrated and deeply nourished. Not only does this soap provide deep cleansing and skin conditioning, it also helps to gently remove dirt, oil and makeup residue to reveal a brighter, more radiant complexion. Enjoy the refreshing aroma of natural essential oils in every wash and transform your skin with Belle Vie Collage Soap Clarifying Exfoliating 670g!

45 AED

17% OFFFeatured

Body Mist, Fragrances

Ella James Body Mist Coco Musk 250ml

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Ella James Body Mist Coco Musk 250ml

25 AED

18% OFFFeatured

Veet Gold Papaya Super Whitening Shower Cream Scrub 1000ml

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Veet Gold Papaya Super Whitening Shower Cream Scrub 1000ml

Veet Gold Super Whitening Shower Cream is a premium skincare solution for face and body, enriched with natural ingredients like Papaya, Almond Oil, Cocoa Butter, Vitamin C, and Carrot Extract. Its nourishing formula deeply hydrates, brightens, and repairs skin, reducing dark spots and uneven tone for a soft, radiant complexion and it delivers visible results in just 7 days.

Key Features:

Brightening and Whitening: Improves uneven skin tone and reduces discoloration for a natural glow.
Nourishing Ingredients: Combines Papaya for exfoliation, Almond Oil for hydration, Cocoa Butter for repair, Vitamin C for radiance, and Carrot Extract for renewal.
Hydration and Repair: Restores elasticity, reduces fine lines, and locks in long-lasting moisture.

45 AED

14% OFFFeatured

Alatar Sidr Leaves Brightening and Moisturizing Face Wash

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Alatar Sidr Leaves Brightening and Moisturizing Face Wash

30 AED

18% OFFFeatured

Shower Gel, Skin Care

Carotone Unifying Shower Gel 1000ml

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Highlights:

Carotone Unifying Shower Gel 1000ml

The unifying shower gel Carotone with its 3 in 1 formula, cleanses, purifies your skin and gives it a luminous complexion

Moisturizing benefits for your skin.

Rich in Collagen

3 in 1 Formula that gives your skin a radiant look

45 AED

8% OFFFeatured

Medix 5.5 Hyaluronic + Bulgarian Rose Moisturizer 444ml

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Medix 5.5 Hyaluronic + Bulgarian Rose Moisturizer 444ml

Medix 5.5 Hyaluronic + Bulgarian Rose Moisturizer 444ml (15oz) Experience the ultimate hydration and nourishment with Medix 5.5 Hyaluronic + Bulgarian Rose Moisturizer. This luxurious moisturizer is designed to deeply hydrate, smooth, and rejuvenate your skin, leaving it feeling soft and radiant.

120 AED

10% OFFFeatured

Body Gel, Serums, Skin Care

Pretty Cowry Soothing & Moisturizing Tomato 99% Tomato Moisturizing Gel 300ml

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Pretty Cowry Soothing & Moisturizing Tomato 99% Tomato Moisturizing Gel 300ml

Face and body gels are the best solution for people with sensitive skin . Water-based gels perfectly nourish the skin and quickly deliver the necessary substances.

Often people prefer to use one or another tool at a certain time of the year. In summer, when the pores are open and vulnerable to bacteria, the gel will be the best solution, and in winter, when the temperature around the body often changes – it’s warm in the house, it’s cold outside – avocado gel is ideal.

45 AED

GIFT SET

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11% OFFFeatured

Hair Care, Hair Cream, Hair Treatment

Ujooba Hair Oil Hair Treatment Cream With Mix Fruit Extract 1000ml

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Ujooba Hair Oil Hair Treatment Cream With Mix Fruit Extract 1000ml

Treat your hair to the rich, moisturizing benefits of Ujooba Hot Oil Hair Treatment Cream with Honey Extract. Formulated to nourish and repair thin, weak, or damaged hair, this luxurious cream provides deep conditioning to restore your hair’s softness and strength. Honey extract acts as a natural humectant, locking in moisture and leaving your hair more manageable and hydrated. Whether your hair is dry, frizzy, or damaged, this treatment offers intensive care for beautiful, healthy locks.

Key Features:

Enriched with honey extract to moisturize and revitalize.
Perfect for thin, weak, or damaged hair.
Provides deep hydration and nourishment for soft, smooth hair.
Suitable for all hair types.
Available in a large 1000ml container for extended use.

How to Use: After shampooing, apply generously to your hair, focusing on the ends. Leave it on for 10-15 minutes, then rinse thoroughly. For an even deeper treatment, use a warm towel to wrap your hair during the application

40 AED

6% OFFFeatured

Tree Hut Peach Sorbet Shea Sugar Scrub 510gm

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Tree Hut Peach Sorbet Shea Sugar Scrub 510gm

Reveal soft, glowing skin with the sweet, juicy scent of Peach Sorbet! Made with Sugar, Shea Butter, Peach Extract and an array of natural oils like Apricot Kernel, Evening Primrose, Avocado, Macadamia, Sweet Almond, Safflower and Orange Oils to leave skin feeling good and smelling delicious.

80 AED

Skin Free Milk Super Whitening Glutathione Concetrated Serum 70ml

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Skin Free Milk Super Whitening Glutathione Concetrated Serum 70ml

Skin free beautifying milk is serum of high concentration used to clear dark knuckles, dark toes and stubborn spots, lightens skin very well and very effective.

45 AED

7% OFFFeatured

Kojie San Skin Lightening Facial Cleansing Gel with HydroMoist 250ml

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Highlights:

Kojie San Skin Lightening Facial Cleansing Gel with HydroMoist 250ml

Lightens and gently cleanses skin

Gently cleanses skin removing excess surface oil, makeup, fine dust, and impurities without stripping away skin’s natural moisture.

Leaves skin feeling fresh, soft, supple and hydrated.

Dermatologically Tested. Hypoallergenic. Sulfate Free. Soap Free. Paraben Free

65 AED

25% OFFFeatured

Animate 90Pcs Vitamin E Soft Gel Capsules Facial Oil Capsules

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Highlights:

Animate Skin Whitening Vitamin E Capsule is specially formulated to increase the natural glow of the skin and even out its tone. This product, which contains 90 capsules, helps you achieve a healthier and smoother appearance by maintaining the moisture balance of the skin. Thanks to the powerful antioxidant properties of Vitamin E, it reduces the appearance of spots on the skin and delays the signs of aging. With regular use, you can make your skin look brighter and more vibrant.

15 AED

14% OFFFeatured

Odeon Scrub Papaya & Cucumber 300ml

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Odeon Scrub Papaya & Cucumber 300ml

The odeon face and body scrub is made with 100% natural ingredients. It contains walnut shells as an exfoliant and gently scrubs your skin to reveal the glowing complexion underneath. As it has a thicker consistency, it lathers onto your skin well and bathes your skin with all its goodness. It has a refreshing scent and is rich in nutrients for your skin.If you frequently have pimples on your back, this can help to reduce the inflammation and dry them up quickly. You get a clear and pimple-free back that is less oily with continued usage.

30 AED

7% OFFFeatured

PR+ Paris Preference Extreme Glycerine Enriched with Aloe Vera Extract 500ml

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PR+ Paris Preference Extreme Glycerine Enriched with Aloe Vera Extract 500ml

The precious glycerine PR+ Paris is a particularly rich care that will give the skin its elasticity and vitality.

Its formula composed of the best lightening plant extracts and aloe vera is very active against the drying of the epidermis and unsightly spots of hyper pigmentation. Your skin will look immediately younger and radiant.

Ingredients

PROPYLENE GLYCOL, GLYCERIN, AQUA, GLYCYRRHIZA GLABRA (LICORICE) ROOT EXTRACT, TRIDECETH-9, PEG-40 HYDROGENATED CASTOR OIL, PARFUM, ASPERGILLUS FERMENT, SODIUM LACTATE, ALOE BARBADENSIS LEAF JUICE, ETHOXYDIGLYCOL, PHENOXYETHANOL, ASCORBIC ACID, SODIUM METABISULFITE, DIETHYLHEXYL SYRINGYLIDENEMALONATE, LACTIC ACID, ARCTOSTAPHYLOS UVA URSI LEAF EXTRACT, BENZOIC ACID, MORUS ALBA LEAF EXTRACT, DEHYDROACETIC ACID, CAPRYLIC/CAPRIC TRIGLYCERIDE, TRIETHANOLAMINE, SODIUM DEHYDROACETATE, SODIUM BENZOATE, SORBIC ACID, POTASSIUM SORBATE, HEXYL CINNAMAL, ISOEUGENOL, EUGENOL, LIMONENE, BENZYL ALCOHOL, CI 42090,

465 AED

17% OFFFeatured

New Face Roop Chandan Whitening Cream 5 Days Beauty Plan

Face Cream, Skin Care, Spot Corrector

New Face Gold Beauty Cream 5 Days Whitening Formula

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New Face Gold Beauty Cream 5 Days Whitening Formula

New Face Gold Beauty Cream is expertly formulated to deliver radiant and visibly brighter skin in just 5 days. Infused with gold extracts, this advanced formula deeply nourishes the skin, helping to reduce dark spots, uneven tone, and blemishes for a flawless complexion.

Key Benefits:

5-Day Whitening Formula – Achieve a brighter and more even skin tone.
Gold Extracts for a Natural Glow – Enhances skin radiance and vitality.
Deep Hydration & Nourishment – Keeps skin soft, smooth, and moisturized.
Dark Spot & Blemish Reduction – Helps minimize pigmentation and imperfections.
Export Quality – A premium skincare solution for a luminous complexion.

Reveal your natural beauty with New Face Gold Beauty Cream – your key to glowing, flawless skin!

25 AED

20% OFFFeatured

Creams, Eye & Lip Care, Skin Care

Yong Chin So White 4 IN 1 Total Solutions 100ml

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Yong Chin So White 4 IN 1 Total Solutions 100ml

Used on the armpits, under legs, knees and elbows for enhancing skin radiance, skin softening and whitening.

YC So White 4 IN 1 Total Solutions is ideal to be used on the Armpit, Under Legs, Knees, Elbows for enhancing skin radiance, skin softening, whitening and fulfil all skin needs. It is designed for today’s modern young lady.
So White 4 in 1 Total Solutions is the one-stop formula to:
– Protect the dark spot problems.
– Contains proven natural ingredients with fruity extracts.
– Help you fair, clear your skin.
– Tone your skin.

How to use:

Apply all over dark areas on dry, cleansed skin preferably twice a day in morning and night

40 AED

13% OFFFeatured