Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Next Glow Cleanser Cream No Freckles

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Next Glow Cleanser Cream No Freckles

25 AED

20% OFFFeatured

Yoko Milk Cream Q-10 50g

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Yoko Milk Cream Q-10 50g

Facial cream with Milk Protein and Coenzyme Q10 helps replenish moisture to make the skin look lively. Look radiant Wrinkles look reduced. With the properties of vitamin B3, it helps to make your skin look brighter, smoother. And collagen helps nourish the skin and prevent it from being rough. And smoother and softer Squalane (and) Ubiquinone, a compound that helps nourish the skin to look brighter, radiant, smoother naturally. It has the following components: Coenzyme Q10, Tocopheryl Acetate and Squalane. Vitamin B3 nourishes the skin to look naturally radiant. Collagen is the only type of protein found in connective tissue in the skin. This type of protein helps the skin look firm and helps make the skin soft, radiant, and bright.

How to use

Apply the cream all over your face and neck regularly every morning and evening.

20 AED

13% OFFFeatured

Valera Soap Nila Zkakrka

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Valera Soap Nila Zkakrka

35 AED

25% OFFFeatured

Double Dose Ultra Whitening Molato Glow Face & Body Serum 100ml

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Double Dose Ultra Whitening Molato Glow Face & Body Serum 100ml

Product Features:

Brightens and helps improve the appearance of skin tone
Moisturizes and helps maintain soft, smooth skin
Enriched with botanical and fruit-inspired ingredients
With Vitamin C and natural-inspired skincare ingredients
Helps leave skin looking fresh, smooth and radiant
Suitable for face and body
Easy-to-apply, fast-absorbing formula
Ideal for everyday skincare routines

45 AED

8% OFFFeatured

Queen Elisabeth Cocoa Butter Lotion 800ml

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Queen Elisabeth Cocoa Butter Hand & Body Lotion 800ml

A natural blend of cocoa butter and pure lanoline with a non-greasy moisturizing texture. Here’s introducing Queen Elisabeth Cocoa Butter Hand & Body Lotion, which helps protect your skin from the sun and is also excellent for skin that is over-exposed to the wind and sun. The Queen Elisabeth Cocoa Butter cream soothes and softens drily irritated chapped or skin burnt areas. It can also help relieve your stretched skin during and after pregnancy.

55 AED

17% OFFFeatured

Body White Paris Body Clearing Soap 85gm

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Body White Paris Body Clearing Soap 85gm

Introducing our luxurious Body White Soap, a game-changer in your daily skincare routine. Designed to elevate your bathing experience, this exquisite soap combines a perfect balance of natural ingredients to promote radiant, healthy skin. Infused with the goodness of nourishing oils and extracts, our Body White Soap gently cleanses while enhancing your skin’s natural glow.

Experience the enchantment of its rich, creamy lather that effortlessly glides over your skin, washing away impurities and excess oil. Formulated with premium quality ingredients, this soap not only cleanses but also hydrates, ensuring your skin feels soft and supple after every use. The subtle yet refreshing fragrance will invigorate your senses, turning your bath or shower into a spa-like retreat.

Our Body White Soap is specially crafted to target uneven skin tone and dullness. With regular use, it helps to brighten your complexion and improve skin texture, revealing a more luminous you. Whether you have dry, oily, or combination skin, this soap is suitable for all skin types, making it a versatile addition to your skincare collection.

What sets our Body White Soap apart is its commitment to being free from harsh chemicals or artificial additives. We believe in the power of nature, and our soap is enriched with antioxidants, vitamins, and plant extracts that support skin health. Embrace the purity of natural skincare and indulge in the nourishing properties of our Body White Soap.

Transform your bathing routine with a product that not only cleans but also pampers and revitalizes your skin. Perfect for everyday use, our Body White Soap also makes for a thoughtful gift for friends and family who appreciate quality skincare. Whether you are looking to brighten your complexion or simply enjoy a cleansing experience that feels indulgent, this soap is your go-to solution.

Join countless others who have discovered the magic of our Body White Soap and take the first step towards achieving beautifully clear and glowing skin. Elevate your skincare regimen today and feel the difference with every wash. Treat yourself to the luxury of our Body White Soap and watch your skin transform!

25 AED

25% OFFFeatured

Yong Chin Vitamin C Brightening Fairness Soap 100gm

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Yong Chin Vitamin C Brightening Fairness Soap 100gm

Discover the power of our Vitamin C Soap for skin brightening and evening.

Enriched with concentrated Vitamin C, it effectively lightens and evens out the skin tone, while maintaining its hydration and restoring its natural radiance.

Enjoy clean, soft, and moisturized skin as it helps reduce the appearance of scars and imperfections for a smoother complexion.

Suitable for all skin types, it is your perfect everyday companion to achieve a radiant and flawless look.

15 AED

20% OFFFeatured

Reborn Apricot Natural Exfoliating Scrub 500ml

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Reborn Apricot Natural Exfoliating Scrub 500ml

As your skin undergoes its own process of natural renewal, dead skin cells and other impurities accumulate and hide your skin’s freshest layer. Apricot Facial Scrub is a gentle exfoliant that eliminates dry skin and aids in the regenaration of skin cells. The natural ingredients in it are gentle enough to be used everyday. DIRECTIONS FOR USE : Moisten the skin, apply and massage gently avoiding the eyes. Rinse well with clean water.

40 AED

17% OFFFeatured

Skin Doctor Face & Body Turmeric Cream Scrub 200ml

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Skin Doctor Face & Body Turmeric Cream Scrub 200ml

Exfoliating and moisturizing at once!

Skin Doctor Face & Body Coffee Cream Scrub’s unique formulae contains natural exfoliating particles and turmeric which gently exfoliate the skin without any side effects, for a radiant glowing skin.

How to use:

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

25 AED

13% OFFFeatured

Skin Doctor Argan Hydrating Body Butter 200ml

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Skin Doctor Argan Hydrating Body Butter 200ml

Firms and moisturizes for softer, smoother looking skin and dimineshes the appearance of dark spots.

Skin Doctor Argan Hydrating Body Butter moisturizes and protects skin from sun rays and environmental effects. The components of argan oil have depigmenting effects can help reduce hyperpigmentation and brighten and nourish the skin.
Firms and moisturizes for softer, smoother looking skin and dimineshes the appearance of dark spots.
– No sulphate.
– No paraben.
– No paraffin.
– Vegan formula.
– Natural active ingredients.

How to use;

Get an ample amount of body butter and massage gently on skin until absorbed.

35 AED

PRODUCTS ON SALES

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14% OFFFeatured

Creams, Skin Care

Silky Cool Peach & Collagen Moisturizing Cream 500ml

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Silky Cool Peach & Collagen Moisturizing Cream 500ml

Moisturizing effect. Whitening the skin. Can be used for face & body

30 AED

18% OFFFeatured

Hair Care, Hair Styling Products

Ors Hair Mayonnaise Treatment 454gm

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ORS Jojoba Oil Hairdress 156gm

Jojoba oil attracts and holds moisture plus adds shine, providing maximum manageability and a healthy look by lubricating the hair shaft. Hair is left conditioned without a greasy feel.

Directions:

Apply a small amount of Jojoba Oil to the scalp and massage. Brush gently to ensure even distribution, paying attention to the ends of the hair.

45 AED

25% OFFFeatured

Curcuma Method Lightening Soap 180gm

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Curcuma Method Lightening Soap 180gm

Benefits:
Deeply cleanses and removes impurities
Exfoliates dead skin cells and reveals skin radiance
Prepares the skin for the action of other products
Soft, supple, and radiant skin

15 AED

11% OFFFeatured

Curly & Wavy hair, Hair Care

Shea Moisture Coconut & Hibiscus Curling Gel Souffle 340gm

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Shea Moisture Coconut & Hibiscus Curling Gel Souffle 340gm

A naturally-derived blend, infused with Agave Nectar, Flaxseed Oil and Coconut Oil, makes of this Curling Gel Soufflé your best bet for soft, nourished, smooth curls.

Its deeply hydrating formula will moisturize and condition from roots to ends, leaving your mane with a frizz-free shine and zero build up!

40 AED

10% OFFFeatured

Pure Molato Turmeric & Carrot Super Lightening Body Lotion 500ml

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Pure Molato Turmeric & Carrot Super Lightening Body Lotion 500ml

180 AED

25% OFFFeatured

Yoko Acne Melasma Whitening Soap 110g

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Yoko Acne Melasma Whitening Soap 110g

Yoko herbal soap for acne reduction

Anti-acne facial cleansing soap For those who have acne problems especially with natural herbal ingredients. that helps deep clean the pores Removes excess oil that causes acne.

How to use: Rub to create foam. Use to clean the face and body. Then rinse with clean water.

15 AED

5% OFFFeatured

Oils & Moisturizer, Serums, Skin Care

Mitchell Organic Organic Extract Turmeric Blooming Oil With Papaya Extract 30ml

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Mitchell Organic Organic Extract Turmeric Blooming Oil With Papaya Extract 30ml

Our Turmeric Blooming Oil is a luxurious and nourishing body oil specifically formulated to promote a healthier skin appearance. It helps brighten skins complexion and reduce appearance of dark spots.

Ingredients: Organic Sunflower Oil, Jojoba Oil, Papaya Extract, Turmeric,
Vitamin E.

Directions: Apply on dry, cleansed skin as needed.

Warnings: For external use only. Avoid contact with eyes

95 AED

29% OFFFeatured

Reo Luxuriously Moisturising Intensive Hand Cream 50ml

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Reo Luxuriously Moisturising Intensive Hand Cream 50ml

Reo unfolds its exclusive collection of skin nourishing products. Reo intensive hand cream reduces fine lines and minimizes age spots. It adds moisture to the skin thus preventing dryness. It results in beautiful, youthful and glowing hands. Suitable for all skin types.

Absorbs quickly

Active ingredients of Shea Butter, Beeswax and Jojoba Oil

Prevent hands from dryness and aging signs

25 AED

8% OFFFeatured

Medix 5.5, Body Treatment Cream, Retinol + Ferulic Acid 444ml

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Medix 5.5, Body Treatment Cream, Retinol + Ferulic Acid 444ml

Use the power of proven science and pure ingredients to rebalance your skin. The optimal pH for a healthy skin barrier is 5.5-right where it’s happiest.

Retinol: Targets crepey skin and enhances tone.

Ferulic Acid: Promotes firmer skin by fighting visible sun damage.

120 AED

8% OFFFeatured

EOS Shea Better Cashmere Jasmine Peach Body Wash 473ml

Shower Gel, Skin Care

EOS Shea Better Cashmere Jasmine Peach Body Wash 473ml

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EOS Shea Better Cashmere Jasmine Peach Body Wash 473ml

Cashmere smooth skin

This pH-balanced creamy gel body wash lathers into a luxurious foam to gently cleanse from head to toe, leaving skin feeling cashmere smooth.

Jasmine Peach

Apricot nectar, sparkling jasmine & vanilla sugar

say hello to …

Caring clean
Healthy-looking skin
Velvety-soft skin

say goodbye to …

harsh formulas
dryness, stripping
tight skin
sticky residue

Suggested use

Lather up & find your chill. Layer on some smooth with Jasmine Peach Body Lotion and feel like a dream all day.

Other ingredients

Water, sodium c14-16 olefin sulfonate, glycerin, sodium laureth sulfate, cocamidopropyl betaine, fragrance/parfum, theobroma cacao (cocoa) seed butter, butyrospermum parkii (shea) butter, butyrospermum parkii (shea) oil, helianthus annuus (sunflower) seed oil, cetyl alcohol, lauramide mipa, glycol distearate, guar hydroxypropyltrimonium chloride, phenoxyethanol, ethylhexylglycerin, disodium edta, sodium chloride, sodium bicarbonate, sodium benzoate, sodium citrate, peg-150 pentaerythrityl tetrastearate, acrylates copolymer, polysorbate 20, tocopheryl acetate, citric acid, hexamethylindanopyran, hexyl cinnamal, linalool, tetramethyl acetyloctahydronaphthalenes.

Made in USA with global materials.

110 AED

GIFT SET

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25% OFFFeatured

Creams, Skin Care

Yoko Whitening Cream Aloe Vera Extract 4gm

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Yoko Whitening Cream Aloe Vera Extract 4gm

Pearl cream for skin care Protect your skin from sunlight. The skin therefore looks more radiant. Along with aloe vera extract. Helps nourish and moisturize the skin. Can be used as a base before applying makeup.

How to use

Apply the cream all over your face and neck regularly every morning and evening..

15 AED

13% OFFFeatured

Oils & Moisturizer, Skin Care

Dr.Meinaier Collagen Oil Essential Oils for Brightening and Moisturising 118ml

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Dr.Meinaier Collagen Oil Essential Oils for Brightening and Moisturising 118ml

Collagen contains skin-nourishing fatty acids and polyphenols, reduce dryness and allow your skin to retain moisture, elping shield skin from environmental toxins, smoothing and improve texture skin, diminish the signs of aging, calming effect and can help reduce temporary redness.

35 AED

17% OFFFeatured

Extreme White 5Days Fairness Beauty Cream

Face Cream, Skin Care, Spot Corrector

Extreme White 5Days Fairness Beauty Cream

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Extreme White 5Days Fairness Beauty Cream

Extreme White 5Days Fairness Beauty Cream

Extreme White Beauty Cream is described as helping to whiten the skin, reduce dryness, freckles, dark spots, dark circles around the eyes, and acne marks, while helping to even the skin tone. The product is described as a special formula extracted from natural herbs that makes the skin look fresh and attractive within a few days of use.

Key ingredients/claims:

Aloe Vera: Described as a natural moisturiser that helps reduce roughness and leaves skin soft and gentle.
Avocado & Honey: Described as an oil-control formula intended to help protect against acne, pimples and blackheads and promote clearer-looking skin.
Multivitamins: Described as helping reduce fine lines, wrinkles and signs of ageing.

Indication: The page describes the cream as being intended for skin whitening and providing an even skin tone. It recommends performing a patch test before using a new product.

Ingredients listed: Disodium EDTA, Allantoin, Dimethicone, Parsol OMC, Propylene Glycol, Titanium Dioxide, Beeswax, Paraffin Wax, Mineral Oil, Kojic Acid Dipalmitate, Fragrance, Ozokerite Wax, Octadecanoic Acid, Cetyl Alcohol, Deionized Water, Zinc Oxide, Alpha Arbutin and Vitamin B6.

Directions: The page instructs users to clean the skin before bedtime with Extreme White Beauty Soap, pat dry, apply a small amount of the cream to dry skin and massage in circular motions. It then recommends rinsing in the morning with the Extreme White Beauty Soap.

25 AED

11% OFFFeatured

Hair Care, Hair Colour, Hair Cream

Bolony Hair Color Cream 10.32 Platinum Beige Blond 100ml

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Bolony Hair Color Cream 10.32 Platinum Beige Blond 100ml

Hair Color Cream With Keratin, Macadamia Oil & Gold Extract

It Enhances your hair with vibrant, long-lasting color while nourishing it deeply. Infused with Keratin for strength, Macadamia Oil for hydration, and Gold Extract for shine, this formula ensures even coverage and a silky-smooth finish. Achieve high-quality results with rich color and healthy, radiant hair.

How to use:

Wear gloves and mix the hair color cream with the developer as instructed. Apply evenly to dry hair, starting from the roots. Leave it on for the recommended time, then rinse thoroughly with water. Use a conditioner for a smooth, nourished finish.

40 AED

14% OFFFeatured

Valera SPF 60 Sunblock 200ml

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Valera SPF 60 Sunblock 200ml

Valera sun block is an excellent braod-spectrum sunblock cream formulated with UVA & UVB protection and natural whitening extracts, vitamins and minerals to help protect, treat and prevent brown spots and wrinkles caused by sun’s harmful rays as well as to help whiten skin complexion.

30 AED

8% OFFFeatured

Dietary Supplement, General Supplements, Nutritional Supplement, Wellness

Dr. Pinoca Zinc – 4 Bottles x 60 Gummies

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Dr. Pinoca Glutathione With Me 10X Booster Organic Gummies

Elevate your beauty and wellness routine with Dr. Pinoca Glutathione With Me 10X Booster, a premium blend of 4-in-1 organic gummies designed to nourish your skin from within while supporting your overall health. These delicious, chewable gummies combine powerful active ingredients like glutathione, niacinamide, plant-based collagen, and Vitamin C—targeting skin brightness, hydration, and immune function in one easy-to-take supplement.

Formulated with a comprehensive selection of essential vitamins and nutrients, each gummy includes Vitamins C, D, E, B6, B12, riboflavin, folate (L-methylfolate calcium), biotin, zinc (as zinc citrate), pantothenic acid (as calcium D-pantothenate), and omega-3 fatty acids from chia seed extract. This potent blend helps combat signs of aging, boost collagen production, and stimulate cell regeneration for youthful, glowing skin.

Perfect for daily skincare and wellness maintenance, these gummies are free from unpleasant aftertaste and are gentle on the stomach—making them a convenient alternative to pills or powders.

Key Benefits:

Brightens skin tone with active whitening ingredients (glutathione, niacinamide, and vitamin C)
Promotes youthful, radiant, and moisturized skin
Fades dark spots, acne scars, and reduces pigmentation
Provides antioxidant protection and helps regenerate skin cells
Supports healthy hair, nails, and overall skin structure
Helps minimize wrinkles and fine lines
Boosts immunity and general well-being

How to Use:
Chew 1 to 2 gummies twice a day. Ensure each gummy is chewed thoroughly before swallowing. No water required and no bitter taste—just a fruity, enjoyable experience.

Dr. Pinoca Glutathione With Me 10X Booster Gummies offer a fun, flavorful, and effective way to support your beauty and health goals—radiance and wellness in every bite.

240 AED

10% OFFFeatured

BNB Tea Tree Acne Control Serum 30ml

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BNB Tea Tree Acne Control Serum 30ml

Tea Tree Serum is a lightweight, fast-absorbing treatment formulated with tea tree oil to target acne and prevent future breakouts. This serum helps soothe inflammation, reduce redness, and control excess oil, leaving your skin clearer, smoother, and balanced.

Tea Tree Acne Control Serum is a lightweight treatment formulated with tea tree oil to target acne and blemishes. It helps to reduce inflammation, control oil production, and promote clearer, smoother skin.

Suitable for: All skin types, especially oily and acne-prone skin
Targets: Acne, breakouts, excess oil, inflammation
Key ingredients: Tea Tree Oil, Niacinamide, Aloe Vera Extract, Neem Extract, Mandalic Acid

Benefits:

Reduces acne and prevents future breakouts
Soothes inflammation and redness
Controls excess oil production
Contains antibacterial tea tree oil for acne control
Lightweight and fast-absorbing formula

This Tea Tree Acne Control Serum is ideal for achieving clearer, healthier skin, with a balanced and calm complexion.

45 AED

17% OFFFeatured

Body Mist, Fragrances

Ella James Body Mist (V2) Oriental Blossom 250ml

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Ella James Body Mist (V2) Oriental Blossom 250ml

25 AED

18% OFFFeatured

Dr. Teal’s, Body Lotion Soothe & Sleep Lavender 532ml

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Dr. Teal’s, Body Lotion Soothe & Sleep Lavender 532ml

Dr Teal’s Soothe & Sleep Epsom Salt Scrub is formulated with Pure Epsom Salt to gently exfoliate skin. Lavender essential oil help soothes the senses, while Shea Butter and Jojoba Oil help moisturize skin.

Directions

Massage onto wet skin in circular motions, focusing on rough, dry areas. Rinse thoroughly. Great for use in bath or shower, or as a hand scrub.

45 AED

3% OFFFeatured

Creams, Oils & Moisturizer, Skin Care

Topicrem AC Control Ac Compensating Moisturizing Cream Combination To Oily Skins 40ml

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Topicrem AC Control Ac Compensating Moisturizing Cream Combination To Oily Skins 40ml

Discover the ultimate solution for combination to oily skin with Topicrem AC Control Ac Compensating Moisturizing Cream Combination To Oily Skins 40ml (1.35fl oz). This expertly crafted formula by Topicrem is designed to provide balanced hydration without the excess shine. Its lightweight, non-greasy texture glides effortlessly over the skin, leaving behind a refreshing, subtle fragrance that invigorates the senses. Enriched with the soothing properties of Allantoin, this cream helps to calm and nurture the skin, while Glycolic Acid gently refines the texture, revealing a smoother, more even complexion. The inclusion of Glycerin ensures that your skin remains supple and hydrated throughout the day. Thanks to its unique formulation, this cream delivers immediate relief from dryness and tightness, while promoting a long-term improvement in skin clarity and radiance. Experience the confidence of beautifully balanced skin with each application, as this cream wraps your complexion in a veil of comfort and softness.

155 AED