Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

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Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Super White Anti Marks Cream With Extract Turmeric And Zaffran 5Days

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Super White Anti Marks Cream With Extract Turmeric And Zaffran 5Days

So White Ant Mark Cream Helps to Reduce the number and size marks on your skin, Brighten and even out skin tone. It helps to reduce the appearace of acne marks …

25 AED

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Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Super White Beauty Cream With Extract Tumeric & Zafran 5 Days

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Super White Beauty Cream With Extract Tumeric & Zafran 5 Days

ntroducing Super White Beauty Cream, a brilliant fusion of turmeric and zafran, designed to elevate your skincare routine. This luxurious cream, crafted with all-natural ingredients, is perfect for anyone seeking a radiant complexion. Turmeric, renowned for its anti-inflammatory properties, works diligently to reduce acne and lighten dark spots, while zafran offers a wealth of antioxidants that enhance skin luminosity. These potent botanicals combine to create a cream that nourishes your skin deeply, revealing a smoother, brighter appearance. With an enticing 30g volume, this product is tailored for daily use, making it an ideal addition to your everyday self-care regimen. Experience how these powerful ingredients create a perfect balance between efficacy and gentleness, suitable for all skin types regardless of texture or sensitivity.

25 AED

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Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Super White Oil-Free Beauty Cream

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Super White Oil-Free Beauty Cream

ay goodbye to greasy skin with Super White Oil-Free Cream, specially made to control excess oil while keeping your skin bright, smooth, and hydrated. Its lightweight formula absorbs quickly, giving you a fresh, shine-free glow all day.

Key Benefits
✅ Controls excess oil & prevents shine
✅ Brightens dull, tired-looking skin
✅ Lightweight & non-greasy formula
✅ Keeps skin smooth, soft & hydrated
✅ Helps reduce acne breakouts caused by oil
✅ Perfect for oily & combination skin

Stay fresh, confident, and glowing without the shine – with Oil-Free Cream.

25 AED

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Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Super White Strawberry Beauty Cream 30gm

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Super White Strawberry Beauty Cream 30gm

Give your skin the daily care it deserves with Super White Strawberry Beauty Cream. Enriched with the refreshing goodness of strawberry extracts, this lightweight beauty cream helps moisturize, nourish, and brighten your skin, leaving it feeling soft, smooth, and naturally radiant.

Its non-greasy formula absorbs quickly, making it perfect for everyday use. Whether you’re getting ready for work, college, or a special occasion, this cream helps keep your skin hydrated and fresh throughout the day.

Key Benefits

Enriched with Strawberry Extract
Helps improve your skin’s natural glow
Deeply moisturizes and hydrates dry skin
Leaves skin feeling soft, smooth, and refreshed
Lightweight, non-sticky formula for daily use
Suitable for all skin types

How to Use

Cleanse your face and pat it dry. Apply a small amount of Super White Strawberry Beauty Cream evenly to your face and neck. Massage gently in circular motions until fully absorbed. Use daily for best results.

25 AED

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Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Super White Vitamin C Beauty Cream 30gm

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Super White Vitamin C Beauty Cream 30gm

Experience the natural goodness of turmeric with Super White Turmeric Beauty Cream, specially formulated to nourish, moisturize, and enhance your skin’s natural radiance. Infused with the benefits of turmeric, this lightweight beauty cream helps keep your skin soft, smooth, and hydrated while promoting a healthy, glowing complexion.

Its fast-absorbing, non-greasy formula is perfect for everyday use, making it an ideal addition to your morning and evening skincare routine. Suitable for all skin types, Super White Turmeric Beauty Cream leaves your skin feeling fresh, revitalized, and beautifully moisturized.

Key Benefits

Enriched with Turmeric Extract
Helps improve your skin’s natural glow
Moisturizes and hydrates the skin
Leaves skin soft, smooth, and refreshed
Lightweight, non-greasy formula
Suitable for daily use and all skin types

How to Use

Wash your face with a gentle cleanser and pat dry. Apply a small amount of Super White Turmeric Beauty Cream to your face and neck. Massage gently in circular motions until fully absorbed. Use twice daily for the best results.

25 AED

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Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Super White Turmeric Beauty Cream 30gm

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Super White Turmeric Beauty Cream 30gm

25 AED

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Rano Beauty Cream Glowing White Skin in Just 7 days

Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Rano Beauty Cream Glowing White Skin in Just 7 days

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Rano Beauty Cream Glowing White Skin in Just 7 days

Rano Beauty Cream

Visible Results in 7 days

Effective for Dryness, Darkspots, Wrinkles, Uneven skin tone, skin dullness and rough skin

25 AED

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Mixa Ceramide Protect Cream 400ml

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Mixa Ceramide Protect Cream 400ml

Mixa Ceramide Protect Body Cream 400ml provides intensive care for very dry skin.
Formulated with 10% glycerin, squalane, and ceramides, it deeply hydrates, soothes, and strengthens the skin barrier.
The cream offers up to 48 hours of moisture, relieving discomfort while keeping skin soft and protected.

Product Features:

Clinically proven to reduce dryness, even severe.
Fragrance free. Hypoallergenic
Reduces 60% of dryness
10% of glycerin, squalane & ceramides
Tested under medical control
Clinically proven results

How to use:

Apply mixa ceramide daily and generously on body

75 AED

6% OffFeatured

Mixa Urea Cica+ Repair Cream Jar 400ml

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Mixa Urea Cica+ Repair Cream Jar 400ml

Mixa Urea Cica Repair+ Cream 400ml is designed to treat dry, rough, and bumpy skin with intensive care.
Formulated with 10% urea and amino acids, it delivers deep hydration and gentle exfoliation.
Urea smooths and softens, while amino acids help maintain the skin’s natural moisture barrier and support repair.
The cream visibly reduces 90% of flakes and begins repairing skin after just one use.
It provides up to 48 hours of comfort, leaving skin noticeably smoother, softer, and protected.

Product Features:

Clinically proven: repairs in 1 use: -90% flakes
48H smoothed skin
Hypoallergenic
10%: urea: moisturizes skin
Amino acid: skin hydration
Tested under medical control
Clinically proven results

How to use:

Apply mixa cica repair daily and generously on body

75 AED

5% OffFeatured

Serums, Skin Care, Spot Corrector

PRO LAB Ceramide Barrier Repair Serum 30ml

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PRO LAB Ceramide Barrier Repair Serum 30ml

The PRO LAB Ceramide Barrier Repair Serum 30ml is a concentrated facial booster designed to soothe, hydrate, and strengthen your skin’s natural moisture barrier. It is formulated with skin-loving ingredients to reduce redness, lock in moisture, and restore balance to sensitive or damaged skin.

Key Features

Core Ingredients: Packed with 3% Ceramides, 1% Centella (Cica), and 1% Squalane.
Barrier Protection: Helps reinforce the skin against environmental stressors and prevents moisture loss.
Skin Calming: Helps soothe irritation, making it great for dry, sensitive, or compromised skin.

95 AED

LATEST PRODUCTS

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Oils & Moisturizer, Skin Care

Palmer’s, Natural Vitamin E Body Oil, Fragrance Free 150ml

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Palmer’s, Cocoa Butter Formula, Vitamin E Scar Serum Fragrance Free 30ml

This concentrated serum penetrates into skin quickly, forming a moisture-proof barrier for superior skin protection.

Vitamin E (Tocopheryl Acetate) 41000 IU: Loaded with antioxidants and nutrients, Vitamin E helps improve the appearance of scars and damaged skin.

Suggested use

Apply to scars 3-4 times daily gently rubbing in. For new scars, begin applying as soon as new skin has formed, generally 2-3 weeks after skin has been damaged. Make sure the scab has come off naturally and any stitches have been removed.

45 AED

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Gold Skin Clarifying Cream with Argan Oil 140ml

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Gold Skin Clarifying Cream with Argan Oil 140ml

GOLD SKIN Clarifying Cream with argan oil intensely moisturizes your skin while improving its look. It reduces and prevents the imperfections of the complexion while lightening it harmoniously. Enriched with argan oil, it protects, softens and fights dryness and aging skin. A daily use of your GOLD SKIN clarifying cream will ensure a smooth, supple and radiant skin.

Product benefits
Moisturizes intensely the epidermis.
Reduces and prevents skin imperfections.
Softens, soothes the epidermis.
Improves the look of the complexion.
Protects, and fights dryness and aging skin.
Leaves a film on the skin which protects it from external aggressions and irritations.

How to use
Apply GOLD SKIN Clarifying Cream morning and evening on clean and dry skin. Make it penetrate with gentle massages.
For an optimal result, clean your skin with GOLD SKIN soap.

35 AED

25% OffFeatured

Skin Doctor Milk & Honey Whitening Spa Soap 100gm

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Skin Doctor Milk & Honey Whitening Spa Soap 100gm

Natural cleansing with a refreshing spa sensation.

15 AED

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Bar Soap, Gift Sets, Oils & Moisturizer, Skin Care

Alada Skincare Combo with Alada Soap & Lightweight Body Oil

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Alada Skincare Combo with Alada Soap & Lightweight Body Oil

facial oil enriched with Vitamin E and botanical oils, designed to help nourish skin and support a smooth, non-greasy finish suitable for daily use.
GLUTATHIONE SOAP FOR GENTLE CLEANSING: Cleansing bar formulated with Glutathione and Collagen to help remove dirt, oil, and impurities while supporting a more even-looking skin tone.
HELPS IMPROVE UNEVEN SKIN APPEARANCE: Designed with skin-conditioning ingredients that support a clearer and more balanced-looking complexion with regular use.
MOISTURIZING & SKIN COMFORT FORMULA: Includes botanical extracts and fruit-based ingredients that help maintain skin hydration and softness after cleansing and skincare use.
SUITABLE FOR FACE & BODY DAILY USE: Multi-purpose skincare set designed for face and body use, suitable for all skin types and daily routines in UAE climate conditions

75 AED

33% OffFeatured

Maricha Moisturizing & Whitening Skin Care Oil Care 125ml

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Maricha Moisturizing & Whitening Skin Care Oil Care 125ml

Nourishing brightening moisturizer for dry and damaged skin. Enjoy the feeling of comfort. Maricha Nourishing Body Lotion works in harmony with the skin. It intensely moisturizes and immediately relieves the driest skin. Iso White active evenly brightens your skin. Used daily, this milk fights durably against dryness by reinforcing the natural capacity of the skin to produce its own lipids, thus promoting the circulation of water in the cells of the skin. Thus the skin regains comfort, suppleness and softness.

Maricha moisturizing and whitening skin care Whitney and hydrates your skin in one step. Its formula includes the Iso White active to lighten your skin tone in a uniform way. Maricha deeply moisturizes your skin and makes it comfortable. Your skin is softened and radiant.

30 AED

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Skin Doctor Red Flower Face Wash Gel 100ml

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Skin Doctor Red Flower Face Wash Gel 100ml

For combination skin, cleanses and removes excess oil, dirt and makeup traces.

Red flower Face Wash Gel preserves skin’s natural moisture balance and helps to remove excess oil and make-up, leaving your skin to moisturize & glow.

How to use:

Apply gently to wet face and neck by massaging in circular motion. Rinse thoroughly with warm water.

35 AED

5% OffFeatured

Oils & Moisturizer, Skin Care

Majesty 5D Asian Whitening 5-in-1 Oil

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Majesty 5D Asian Whitening 5-in-1 Oil

95 AED

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Pixi Beauty Retinol Tonic 100ml

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Highlights:

Pixi Beauty Retinol Tonic 100ml

Advanced youth preserving toner that with time-release retinol to help resurface skin for a natural glow.

Ingredients:

Retinol reduces fine lines and smoothes complexion. Peptides firm skin & boost collagen production. Jasmine Flwoer heals and balances.

Use: Apply with a cotton pad after cleansing.

Follow with a serum and moisturiser. Reccommended to be used at night with sunscreen during the day.

65 AED

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Shower Gel, Skin Care

Skin Doctor Forever Red Shower Gel 500ml

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Skin Doctor Forever Red Shower Gel 500ml

Gives a refreshing feeling with deep cleansing and a calming floral fragrance.

Enjoy a refreshing feeling with Skin Doctor forever Red Shower Gel that deeply cleanses, Moisturizes and nourishes your skin with a calming floral fragrance.

How to use:

Pour an ample amount on wet hands or wet loofah and lather gently all over body. Rinse thoroughly with water.

30 AED

13% OffFeatured

AR Vitamin E Moisturizing Cream Enriched With Sunflower Oil 200gm

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AR Snail White Gluta Healthy Body Cream + B3 & E 200gm

Sweet style. With nourishment from Vitamin E, Vitamin C, and moisturizing, help to smoothen underarm skin and delivers refreshing feeling.

35 AED

PRODUCTS ON SALES

11% OffFeatured

Hair Care, Hair Colour, Hair Cream

Bolony Hair Color Cream 6.03 Pure Dark Blond 100ml

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Bolony Hair Color Cream 6.03 Pure Dark Blond 100ml

Hair Color Cream With Keratin, Macadamia Oil & Gold Extract

It Enhances your hair with vibrant, long-lasting color while nourishing it deeply. Infused with Keratin for strength, Macadamia Oil for hydration, and Gold Extract for shine, this formula ensures even coverage and a silky-smooth finish. Achieve high-quality results with rich color and healthy, radiant hair.

How to use:

Wear gloves and mix the hair color cream with the developer as instructed. Apply evenly to dry hair, starting from the roots. Leave it on for the recommended time, then rinse thoroughly with water. Use a conditioner for a smooth, nourished finish.

40 AED

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Difeel Jamaican Black Castor Hot Oil Treatment 210ml

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Difeel Jamaican Black Castor Hot Oil Treatment 210ml

Jamaican Black Castor Hot Oil Treatment for Hair

Difeel Jamaican Black Castor Oil Hot Oil Treatment starts at your scalp and strengthens hair roots. .

Black Castor Oil Hot Hair Oil Treatment

This moisture rich conditioning treatment works to increase natural, healthy hair growth and thickness.

Jamaican Castor Hair Oil Treatment

Get spa like results at home with this salon quality treatment. Our hot oil hair treatment is specifically formulated and targeted to specific hair needs from hair growth, to scalp concerns.

125 AED

8% OffFeatured

Purec Pure Egyptian Magic Whitening Papaya Face & Body Lotion 300ml

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Purec Pure Egyptian Magic Whitening Papaya Face & Body Lotion 300ml

The best quality whitening lotion that helps in facial treatments like blemish, burns, age spots and pimples defense with Egg Yolk & L-Glutathione. It gives a tinted overall whitening and firming of the face and body within 14 days of use.

Direction for use

Apply morning and evening on cleansed skin. Gently massage till complete absorption.

60 AED

29% OffFeatured

Face Wash, Scrubs, Skin Care

Dhin Dhin Delka with Oud Scrub Face & Body 250ml

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Dhin Dhin Delka with Oud Scrub Face & Body 250ml

Dhin Delka with Oud Scrub is made with natural ingredients and is effective in reducing the appearance of blemishes. It’s gentle, non-greasy, and absorbs quickly. Use it regularly to see a noticeable improvement in your skin’s appearance and boost your confidence!

25 AED

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Dhin Dhin Body Brightening Cream With Avocado 360gm

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Dhin Dhin Body Brightening Cream With Avocado 360gm

Crafted especially for the delicate skin on your face.

Created with quality essential oils and exquisitely nourishing butters Nourishes and protects your skin from free radicals Hydrates Skin to make it soft and silky Moisturises and massages your skin to help reach proper hydration level

40 AED

13% OffFeatured

Eveline Active Detox Purifying Carbon Mask

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Highlights:

Eveline Active Detox Purifying Carbon Mask

This great mask is intended for mixed, oily, and acne-prone skin.
Provides deep cleansing the oily skin.
In addition, it regulates the secretion of sebum and prevents any imperfections.
Created on the basis of active carbon, volcanic clay, and kaolin, it reduces the visibility of enlarged pores and cleanses impurities and toxins.

Perfect mask for clean and healthy skin from Eveline.

35 AED

43% Off

Creams, Skin Care, Tubes

Labidjanaise Lemon Lightening Tube Cream 50g

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Highlights:

Labidjanaise Lemon Lightening Tube Cream 50g

Labidjanaise Lemon Cream is active against acute dermatitis: eczema, psoriasis, prurigo, local inflammatory and allergic reaction. It stimulates the cutaneous system bringing the skin to its normal physiological condition.

20 AED

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Neoprosone Lightening Body Milk 500ml

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Neoprosone Lightening Body Milk 500ml

Neoprosone brightening body lotion restores an even skin tone thanks to the potent brightener arbutin complex and deep hydrating agents. The non-irritating lactic acid softens the skin, revealing a luminous glow. Vitamin c, a powerful anti-oxidant, smoothens the skin and protects it from environmental pollutants, keeping it soft and supple. Directions: apply a thin layer of neoprosone brightening body lotion nightly to a cleansed dry skin, covering dark areas. Maintain results by daily using sun protection of minimum spf 30 to prevent further skin pigmentation.

65 AED

20% OffFeatured

Body Mist, Deodorants & Antiperspirants, Fragrances

Lady Diana Perfumed Body Spray – Elevate Your Elegance 200ml

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Lady Diana Perfumed Body Spray – Elevate Your Elegance 200ml

Lady Diana Berry Gives you Natural Berry Fragrance for the all Day long. It is a Quality Fragrance, as well as the ability to Combat Body Odor. Lady Diana Bulk Perfumes and Body Sprays are long Lasting and are More Popular in Wholesale markets in the UAE.

20 AED

7% OffFeatured

Conditioner, Hair Care, Hair Oil

African Pride Moisture Miracle Honey, Chocolate & Coconut Oil Conditioner 473ml

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African Pride Moisture Miracle Honey, Chocolate & Coconut Oil Conditioner 473ml

The moisturizing blend of African Pride Moisture Miracle Honey, Chocolate & Coconut Oil Conditioner uses the natural benefits of Honey & Coconut Oil plus the restorative benefits of Chocolate to hydrate & nourish dry coils & curls.

65 AED

GIFT SET

6% OffFeatured

Shower Gel, Skin Care

Active Caviar Drip Shower Gel Arbutin Licorice 1000ml

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Active Caviar Drip Shower Gel Arbutin Licorice 1000ml

Active caviar drip arbutin+ licorice strong whitening exfoliating shower gel

Arbutin even out and brightens

Skin tone lightens darken areas & can help with disappearance of scars

licorice remove excess melanin brightens skin in another way

it contains liquiritin & active compound that helps to reduce existing melan!n in the skin

150 AED

13% OffFeatured

Oznaturals Zinc PCA + Niacinamide Clear Skin Serum 30ml

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Oznaturals Zinc PCA + Niacinamide Clear Skin Serum 30ml

complexion as well as soothing and protecting the skin from the inside and out.

Together, they work their magic to help heal irritating conditions, maintain a youthful glow, and provide protection. See the rest of our recommended clear skin products.

How To Use

Gently massage the serum onto the face using your hands on clean skin. It is best used after our Mist and before moisturizer for optimal results

35 AED

13% OffFeatured

Vaseline Healthy Bright Daily Brightening Even Tone Lotion Jelly 725ml

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Vaseline Healthy Bright Daily Brightening Even Tone Lotion Jelly 725ml

Moisturizer cream & lotion are giving you deep moisturize your skin and giving you softness and no dryness you body hand it’s very best for you This unique lightweight cream offers tough protection from pollution and UV rays, while being gentle on the skin. The non-greasy formula forms a shield to protect against dirt, pollution, and the sun It is a Moisturizing body lotion and clinically proven to restore dry skin. Suitable for all skin types. The hot summer saps the moisture from our skin and makes it dehydrated. This makes the skin look dull. So, we don’t feel fresh in summers. Aloe Fresh Body Lotion is specially crafted for summers to address this issue, as it helps to keep your skin fresh in summers and gives it 24 Hours hydration.

35 AED

20% OffFeatured

Face Wash, Scrubs, Skin Care

Botanical Facial Scrub 150ml

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Botanical Facial Scrub 150ml

The Botanical Facial Scrub contains a blend of exfoliating and astringent natural ingredients that work together to reveal softer, brighter, flawless-looking skin. 99.9% of the plant-based ingredients are certified organic.

The scrub works like microdermabrasion, gently sloughing away dead skin cells, removing impurities and unclogging pores. This helps to keep spots and blackheads at bay, leaving a smooth, glowing, youthful complexion.

**Walnut shell powder and sugar maple extract gently polish away flaky dead skin.

**Natural clay and vitamins B and C help to rejuvenate, refine and smooth the complexion.

**Peppermint, tea tree, lemon and lime refresh the skin, reducing excess oil and minimising pores.

**Natural fruit enzymes penetrate pores to clear away impurities without causing irritation.

How to Use

Moisten the skin, then massage in a circular motion feeling the grains, rinse off with warm water. moisturise with FACIAL MILK.

Caution: Avoid eye contact; discontinue if sign of irritation occurs. External use only.

Ingredients

Aqua (Water), Glycerin (Vegetable Glycerine), Glycerol Monostearate, Sorbitol (Fruits) Extract, Carbomer, Natural Betaine, Portulaca Oleracea (Leaf) Extract, Niacinamide (Vitamin B5), Juglans regia (Walnut) Shell Powder, Camellia Sinensis (Leaf) Extract, Bambusa Vulgaris (Bamboo) Extract, Aloe Barbadensis Leaf Extract, Sodium Ascorbyl Phosphate (Vitamin C), Castor Oil, Bentonite (Natural Clay), Phenoxyethanol, Peppermint (Mentha Piperita) Essential Oil, Tea Tree ( Melaleuca Alternifolia) Essential Oil, Lemon (Citrus Limon) Essential Oil, Acer Saccharinum (Sugar Maple) Extract, Rosmarinus Officinalis (Rosemary) Leaf Oil, Hibiscus Sabdariffa Flower Extract.

160 AED

11% OffFeaturedOut Of Stock

Creams, Skin Care

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Medimix Ayurvedic Brightening Body Lotion 400ml

Medimix Ayurvedic Brightening Body Lotion, made with an Advanced Ayurvedic formula of Kumkumadi Oil, Manjistha, Aloe Vera, Lavender, and other extracts, helps to replenish your skin’s moisture and give it a youthful, bright glow.

40 AED