Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Bar Soap, Skin Care

Alattar Vitamin E Nourishing and Whitening Facial Soap 100gm

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Alattar Vitamin E Nourishing and Whitening Facial Soap 100gm

Attar’s nourishing and whitening facial soap with Vitamin E comes in a 100g pack. This soap deeply cleanses the skin while moisturizing and lightening it thanks to the antioxidant properties of Vitamin E, which fights impurities and gives the skin a more radiant appearance.

Benefits and features:

Nourishes the skin with Vitamin E, which enhances its elasticity.
Lightens skin tone and unifies its appearance.
Deep cleansing removes impurities and excess oils.
Suitable for all skin types.

How to use:

Wet the face with lukewarm water.

Rub the soap between your hands to create a lather.

Massage the lather onto the face in circular motions for a minute.

Rinse the face well with lukewarm water and dry gently.

Warnings:

Avoid contact with eyes.

If irritation occurs, stop use and consult a dermatologist.

Store the product in a dry place away from direct sunlight.

15 AED

10% OffFeatured

Fruit Of The Wokali Exfoliating Body Cream That Softens And Brightens The Skin, Removing Dark Spots 500ml

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Fruit Of The Wokali Exfoliating Body Cream That Softens And Brightens The Skin, Removing Dark Spots 500ml

Fruit of the Wokali Strawberry Sherbet Body Scrub. This strawberry sorbet body scrub softens your skin with pure sea salt blended with strawberry extract and vitamins, giving you a radiant glow. With non-abrasive salt granules, this brightening scrub gently exfoliates dark spots and rough skin cells for clearer, brighter, and more luminous skin. Moisturizing and brightening

45 AED

5% OffFeatured

Medicube Kojic Acid Turmeric Pad 70Pads 160ml

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Medicube Kojic Acid Turmeric Pad 70Pads 160ml

Give your complexion a daily boost with these exfoliating pads that gently sweep away buildup, dead cells, and uneven texture. Each pad works to brighten dull areas while revealing a smooth, luminous finish. Ideal for the UAE’s warm climate, the lightweight formula keeps skin fresh, balanced, and hydrated throughout the day, making every swipe a step toward lasting radiance and clarity.

Infused With Turmeric and Kojic Acid Power

These pads combine the natural strength of turmeric and kojic acid to target dullness and uneven tone. Medicube Kojic Acid Turmeric 70 Pads deliver visible clarity while helping fade dark spots for a radiant, even complexion over time.

95 AED

14% OffFeatured

A Bonne Whitening Shower Cream Scrub Tamarind & Aloe Vera 350g

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A Bonne Whitening Shower Cream Scrub Tamarind & Aloe Vera 350g

Get brightening and glowing skin with refined salt whitening & soothing Shower Cream Scrub. Gently exfoliates your skin to leave you feeling luxuriously soft & smooth, feeling bright, fresh and cool after use.

* Micronized salt gently exfoliates to help unclog pores for skin that looks smoother and brighter.

* Tamarind visibly the appearance of texture and tone.

* Aloe Vera helps soothe dry and sensitive skin.

* Vitamin B3 diminishes dullness of skin.

* Arbutin visibly brightens the appearance of hyper-pigmentation and dark spots.

* Menthol feels perfectly refreshed. • Organic

Soothing Aloe Vera
Premium Micro Salt
Super Foaming

Direction: Gently massage shower cream scrub on wet skin then rinse off with water. You can feel softness and smoothness to your skin right after use.

30 AED

43% Off

Skin Care, Spot Corrector

Toudy Specific Cream Honey and Curcuma 60g

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Toudy Specific Cream Honey and Curcuma 60g

Toudy Specific Cream Honey and Curcuma 60g helps to restore, balance and soothe irritated skin. Made with natural honey and curcuma, it’s designed to help moisturize, protect, and nourish the skin. Suitable for all skin types, it helps to promote a healthy, glowing complexion.

20 AED

17% OffFeatured

Funbact-A Triple Action Cream 30g

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Highlights:

Funbact-A Triple Action Cream 30g

Funbact- A Triple Action Cream It Provides Treatment For Athlete’s Foot, Jock Itch, Ringworm, Itching, Burning, Cracking, And Scaling Associated With Athlete’s Foot, Jock Itch And Ringworm, Skin Inflammation.

25 AED

22% OffFeatured

Melano Milk & Honey Lotion 300ml

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Highlights:

Melano Milk & Honey Lotion 300ml

Brightening & Unifying Complexion

– Nutrition & Skin rejuvenation

– Honey takes care of your skin and makes it smooth and hydrated

– Lactic acid reduce the appearance of wrinkles and signs of aging

Ingredients:

Milk & Honey, licorice, mulberry extract, kojic acid.

How to use :

Melano lotion is used on clean skin, better to be used directly after a shower, put an appropriate amount of lotion on your hands and gently massage into your skin.

35 AED

17% OffFeatured

Ever Sheen Cocoa Butter lotion + Shower Gel + Cocoa Butter Jar Cream 250ml

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Ever Sheen Cocoa Butter lotion + Shower Gel + Cocoa Butter Jar Cream 250ml

Ever Sheen Cocoa Butter Set.This set is for a softer younger feelings skin. Lotion helps relieve stretched skin during and after pregnancy. Helps prevent stretch marks. Soothes and softens dry irritated chapped or sunburned skin.

100 AED

7% OffFeatured

Queen Helene Aloe Vera Natural Facial Scrub 177ml

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Highlights:

Queen Helene Aloe Vera Natural Facial Scrub 177ml

This calming facial scrub helps gently draws out impurities and removes dead skin cells, while soothing Aloe Vera and hydrating Jojoba Oil comfort skin. After use, skin is soft and smooth without tightness or discomfort.

Queen Helene Aloe Vera Natural Facial Scrub is a gentle, soothing natural fiber facial scrub that calms skin with Aloe Vera while gently exfoliating. The extra gentle scrubbing action of walnut Shell Powder sloughs off dry skin,helps unclog pores and draws out skin impurities. Aloe Vera helps to soothe skin and add moisture while Jojoba Oil hydrates.Leaves skin soft and smooth. Use as often as desired.

65 AED

18% OffFeatured

Gluta-C Facial Night Serum 30ml

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Highlights:

Gluta-C Facial Night Serum 30ml

Experience radiant skin transformation with Gluta-C Intense Whitening Night Serum

Its innovative formula deeply nourishes and combats hyperpigmentation, promoting a luminous, even complexion overnight. Packed with high-potency antioxidants, this whitening serum revitalizes and repairs, reducing signs of aging. Optimize your night skincare routine with our #1 skin-brightening solution. Ideal for all skin types. Get ready for flawless, youthful glow!

Overnight Skin Repair

Deep Hydrating water-based formula

Anti-Aging & Antioxidant

45 AED

PRODUCTS ON SALES

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25% OffFeatured

Serums, Skin Care

Vitamin White Carrot Serum with Carrot Oil 50ml

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Vitamin White Carrot Serum with Carrot Oil 50ml

Vitamin White Body Serum, with carrot oil, is a nourishing and anti-impurity complex. It soothes and relieves dry skin, providing great comfort; and thanks to its antibacterial and anti-inflammatory properties, it is also recommended as a treatment for certain skin problems such as acne.

30 AED

7% OffFeatured

Lait Snapchat Black Diamond Milk Set

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Highlights:

Lait Snapchat Black Diamond Milk Set

SNAPCHAT BEAUTY WITHOUT FILTER
No need for a filter to make your snaps, with its new concept, and its multiple creative experiences in technological cosmetology innovates African beauty. SNaPCHaT Black Diamond Milk Glutathione Injection Extra Strong Without Filter is a miracle product that thanks to its authentic components such as:

The Egyptian powder, glutax 2000 000GX, glutathione whitening solution, collagen, sports an intense lightening to your skin without damaging it. This miracle product brings comfort and ease in your daily being by making you radiate freshness, it comes to correct and repair all the irregularities of your skin and gives you a fresh, young, uniform, luminous and spotless complexion.

695 AED

11% OffFeatured

Fruit of the wokali professional care organic oat facial toner, hydrates, refreshes Removes wrinkles and fine lines. 200ml

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Fruit of the wokali professional care organic oat facial toner, hydrates, refreshes Removes wrinkles and fine lines. 200ml

Fruit of the wokali professional care organic oat facial toner, hydrates, refreshes and repairs skin, deep hydration, reduces pores, whites skin, soothes repair, lifts and tightens skin, reduces wrinkles and fine lines, brightens skin color, brightens skin tone, this toner targets texture, hyperpigmentation, dullness, enlarged pores, uneven skin tone, can brighten dull skin and improve the appearance of hyperpigmentation leaving you radiant, rejuvenates skin, can effectively help skin moisturize, penetrates quickly skin to replenish nutrients forms a protective barrier prevents water loss and removes dead skin cells .

40 AED

7% OffFeatured

Difeel Luxury Moisturizing Hand Cream Cucumber Melon 40ml

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Highlights:

Difeel Luxury Moisturizing Hand Cream Cucumber Melon 40ml

This unique restorative Hand Cream moisturizes and nourishes through the careful blending of Vitamin E, Natural Oil and Botanical Extracts. The formula softens the outer layers of the skin and penetrates to the deeper inner levels. Our luxury creams give your hands the perfect hydration, comfort and nourishment they deserve, leaving skin soft to the touch.
Our Cucumber Melon Hand Cream:

Refreshes and deeply moisturizes dry skin
Nourishes skin with 100% Pure Natural Oil andVitamin E
Protects the skin from aging and free radicals

70 AED

5% OffFeatured

Qv Face Gentle Foaming Cleanser 150ml

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Highlights:

Qv Face Gentle Foaming Cleanser 150ml

QV Skin Wash is a product specially designed to deeply and effectively cleanse the skin, helping to remove dirt, excess oil and impurities. Contains soothing and purifying ingredients that improve the appearance of the skin and purify it.

Benefits and features:

Helps remove impurities, dirt and excess oil.

It helps balance moisture levels in the skin, maintaining its natural hydration.

It contains soothing substances that soothe the skin and reduce irritation and redness.

Leaves the skin feeling fresh and clean after use, making it ideal for daily use.

It has a gentle, soap-free formula.

It comes with a practical design that facilitates application and rinsing, making it ideal for daily use.

How to use :

Wet the face with lukewarm water.

Apply an appropriate amount of lotion to the hands and then rub gently to form a foam.

Apply foam to the face in gentle circular movements, avoiding the eye area.

Rinse the face well with lukewarm water.

95 AED

14% OffFeatured

Silky Cool Lemon Facial Mud Mask 300ml

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Highlights:

Silky Cool Lemon Facial Mud Mask 300ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

30 AED

29% OffFeatured

Creams, Personal Care, Sensitive Areas, Skin Care

Alattar Cracked Heel Cream with Nalpamra 100ml

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Highlights:

Alattar Cracked Heel Cream with Nalpamra 100ml

Alattar Cracked Foot Cream is used to soothe and moisturize dry and cracked skin in the foot area. The cream contains compounds that moisturize dry, cracked skin, such as glycerin, almond oil, and vitamin E. These compounds improve the skin’s natural moisture barrier and reduce water loss.

25 AED

14% OffFeatured

Nails Cuticle Remover Liquid Pink 120ml

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Highlights:

Nails Cuticle Remover Liquid Pink 120ml

Helps shape nails by removing overgrown cuticles and dead skin cells. Clean underside yellow tone. A gentle and softening formula.

30 AED

11% OffFeatured

Hair Care, Mask, Shampoo

Lady Diana Herbal Collection Botanical Shine Shampoo with Natural Lavender 1000ml

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Highlights:

Lady Diana Herbal Collection Botanical Shine Shampoo with Natural Olive 1000ml

Lady Diana Olive Botanical Shine Shampoo is contains natural ingredients. Adds a glow and natural shine to the hair. Best for daily use. Suitable for all hair types. Contains natural scent which lasts for long.

40 AED

10% OffFeatured

Pretty Cowry Face Scrub Cream Juicy Peach, 500ml

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Highlights:

Pretty Cowry Face Scrub Cream Carrot, 500ml

45 AED

GIFT SET

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14% OffFeaturedOut Of Stock

Creams, Skin Care

Betnovate-C 0.1% Cream 15gm

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Highlights:

Betnovate-C 0.1% Cream 15gm

Betnovate-C Cream for Psoriasis and Eczema contains active ingredients that work to relieve inflammation, irritation, and itching associated with various skin conditions. It is particularly used in cases of eczema and psoriasis due to its ability to reduce inflammation and redness caused by these chronic conditions. In addition, it may be used to relieve the symptoms of skin allergies, contact dermatitis, and itchy rashes. It is always recommended to use Betnovate-C under the supervision of a doctor, as it contains strong ingredients that can cause side effects if used for long periods or in excessive doses. Medical instructions must be followed carefully to ensure the desired benefit is achieved and to avoid any potential complications..

30 AED

15% OffFeatured

Hair Care, Hair Styling Products

Cantu Acai Berry Revitalizing Styling Gel 524gm

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Highlights:

Cantu Acai Berry Revitalizing Styling Gel 524gm

Cantu Acai Berry Revitalizing Styling Gel is a versatile styling gel specially designed to give your hair hold, definition and a healthy shine. With its lightweight formula enriched with acai berry extract, it nourishes and strengthens hair while providing a long-lasting and natural style.

The styling gel is easy to spread through the hair and allows for flexible styling. It helps to control frizz and improve hair structure, for defined curls or straight hair. The acai berry extract contains valuable antioxidants that protect the hair from damage and give it a healthy shine.

Cantu Acai Berry Revitalizing Styling Gel can be used on damp or dry hair. Distribute a small amount of gel in the palms of your hands and distribute evenly throughout the hair. Style as desired and allow to air dry or blow dry with a diffuser.

Pamper your hair with the Cantu Acai Berry Revitalizing Styling Gel and enjoy long-lasting and well-groomed styling.

55 AED

31% OffFeatured

Peau De Lune Brightening, Lightening Exfoliating Lotion 100ml

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Highlights:

Peau De Lune Brightening, Lightening Exfoliating Lotion 100ml

The lightening moon skin lotion tightens pores, purifying the skin which becomes smooth and clear. It removes black spots and tones the spots and brings freshness.

Two anti-fare creams and anti-spot exfoliating lotion and super lightening whitening corrector Peau de lune eliminates and prevents epidermal discoloration of spots and imperfections, melasma or dull complexion. It lightens the skin without damaging it and evens out the complexion thanks to its hydroquinone-free formula.

Results:

Ensures effective action against brown spots.
The skin gradually regains a lighter, natural and even complexion.
It brightens the skin and improves the radiance of the complexion.

45 AED

4% OffFeatured

Makari Extreme Argan & Carrot Oil Tone Boosting Body Lotion 500ml

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Highlights:

Makari Extreme Argan & Carrot Oil Tone Boosting Body Lotion 500ml

Give your skin a natural healthy glow with the best selling Tone Boosting Body Lotion. This botanical and vitamin infused body lotion effectively clarifies pigmented spots and blemishes while evening skin tone for a flawless, looking complexion.

Suitable for all skin types, except sensitive

-Must first apply Toning Glycerin, Extreme Botanical Body Oil, BeBe Almond Massage Oil or other botanical oil to freshly cleansed body

-Apply evenly on body at night 3x per week

-Apply sparingly to lightened ares such as inner arms, thighs and legs.

-This product is for the BODY ONLY, DO NOT USE ON THE FACE!!!

-Do not use more than 3x per week. Excessive usage may damage skin.

-Do not use for more than 3-4 months consecutively.

-Recommend using skin type appropriate Naturalle SPF 15 Toning Cream or sunscreen during the day

-Recommend using Voile de Corps Hand and Body Lotion on alternate nights to keep skin hydrated

-Recommend using Clarifying Cream and Exclusive Toning Serum to lighten knuckles, elbows, knees and toes

575 AED

18% OffFeatured

Shower Gel, Skin Care

Purec Pure Egyptian Magic Lamon Whitening Shower Cream 1000ml

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Highlights:

Purec Pure Egyptian Magic Lamon Whitening Shower Cream 1000ml

Transform your daily shower routine into a luxurious skincare ritual with the Egyptian Magic Whitening Shower Cream.

If you’re looking for radiant, even-toned skin, this shower cream is your ultimate go-to.

It not only cleanses but also works to brighten your complexion, leaving you with glowing, healthy skin.

Say goodbye to dullness and hello to a luminous glow!

45 AED

13% OffFeatured

Donkey Milk Facial Serum Pink 50ml

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Highlights:

Donkey Milk Facial Serum 50ml

Donkey Milk Facial Serum, a luxurious, nutrient-rich formula designed to revitalize and restore your skin. Infused with natural Vitamin E, collagen, and donkey milk, this serum addresses multiple skin concerns, including hydration, firmness, and brightness. Perfect for all skin types, it’s a gentle yet effective solution for radiant, youthful skin.

Key Benefits:

Anti-Aging: Reduces the appearance of fine lines and wrinkles, promoting a smoother, more youthful complexion.
Deep Hydration: Provides intense moisture, leaving skin soft, supple, and deeply nourished.
Brightening Effect: Improves skin tone and boosts radiance, revealing a natural glow.
Firming: Enhances skin elasticity for a firmer, lifted appearance.
Natural Ingredients: Enriched with donkey milk, Vitamin E, and collagen for gentle yet powerful care.

Features:

Donkey Milk: Packed with vitamins and nutrients to nourish and revitalize the skin.
Vitamin E: Provides antioxidant protection and supports skin repair.
Collagen: Improves skin elasticity and minimizes signs of aging.
Lightweight Formula: Absorbs quickly without leaving a greasy residue.
Gentle on Skin: Suitable for all skin types, including sensitive skin.

35 AED

20% OffFeatured

Reo Whitening Powder Puff Light Glow 18gm

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Highlights:

Reo Whitening Powder Puff Light Glow 18gm

For glamorous skin and a luxurious glow, Reo Powder Puff is a lightweight, all-in-one whitening cream powder that provides an instant, long-lasting whitening and brightening finish for all skin types, Reo Whitening powder puff can be worn alone or over a light cream giving a high coverage effect and hiding small imperfections of the skin.

20 AED

11% OffFeatured

Fair and White Exclusive Vitamin C Purifying Lotion 3 in 1 250ml

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Highlights:

Fair and White Exclusive Vitamin C Purifying Lotion 3 in 1 250ml

A threefold action in one single fresh and light Lotion!

Deeply cleanses, refines and brightens your skin structure. For all mixed and greasy skins, enriched with Allantoin and Vitamin C, it purifies and moisturizes. Your complexion becomes even, cleansed and bright

85 AED

13% OffFeatured