Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Gluta Berry Skin Correcting Brightening Body Oil SPF 45 300ml

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Gluta Berry Skin Correcting Brightening Body Oil SPF 45 300ml

40 AED

38% OffFeatured

Valera Hand Cream Avocado 75ml

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Valera Hand Cream Avocado 75ml

25 AED

25% OffFeatured

Double Dose Ultra Whitening Molato Soap 5 Days Action For Face And Body 250gm

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Double Dose Ultra Whitening Molato Soap 5 Days Action For Face And Body 250gm

15 AED

20% OffFeatured

Kojie San Men Extra Fresh Face and Body Soap 135gm

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Kojie San Men Extra Fresh Face and Body Soap 135gm

Kojiesan Men Extra Fresh face and body soap deeply cleanses and refreshes skin. It comes with a unique formula that helps improve skin firmness and helps tighten pores. Designed specifically for men’s skin, kojiesan men Extra Fresh face and body soap thru its Cell Active Technology helps increase cell resistance to stress and has a strong moisturizing effect, leaving skin fresh and younger looking.

20 AED

13% OffFeatured

A3 Lemon + Carrot White Milk Lotion 400ml

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A3 Lemon + Carrot White Milk Lotion 400 ml

Antioxidant and Purifying – Helps reduce skin blemishes

Emollient, Skin Restoring – Promotes Healthy, Elastic And Radiant Skin

Brighten and soften your skin with this luxurious lotion!

Infused with natural extracts paired with Niacinamide (known to be able to treat uneven skin tone), it delivers benefits and glowing radiance.

The rich formula absorbs easily, leaving skin supple and youthful.

Pleasure lasts in the aromatic, fresh fragrance of the italian citrus groves.

Use: Apply mornings and evenings on cleansed skin, massaging delicately until complete absorption.

Warning: For external use only – Do not apply on eye area – Do not use on irritated or damaged skin – Suspend use if an allergic reaction arises.

65 AED

14% OffFeatured

Silky Cool Traditional Moroccan Black Soap for Deep Cleansing & Exfoliation Moroccan Soap with Olive Oil 500ml

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Silky Cool Traditional Moroccan Black Soap for Deep Cleansing & Exfoliation Moroccan Soap with Olive Oil 500ml

Discover the Traditional Moroccan Hammam Experience

Transform your skincare routine with Silky Cool Moroccan Soap with Olive Oil 500ml, a luxurious cleansing treatment inspired by traditional Moroccan beauty rituals.

Enriched with nourishing olive oil, this rich Moroccan soap helps soften the skin, remove impurities, and prepare the body for effective exfoliation. Its creamy texture glides smoothly over the skin, helping leave it feeling refreshed, clean, and revitalized after every use.

Perfect for use before exfoliation with a Moroccan glove (Kessa mitt), this traditional black soap helps loosen dead skin buildup while supporting a smoother, more radiant-looking complexion.

Key Benefits

Deeply cleanses and refreshes the skin
Helps soften rough and dry areas
Prepares skin for exfoliation
Supports smoother and brighter-looking skin
Enriched with olive oil for added nourishment
Suitable for regular body care routines
Ideal for home spa and hammam treatments
Generous 500ml size for long-lasting use

How to Use

Wet the body with warm water.
Apply a thin layer of Moroccan soap over the skin.
Leave on for 3–5 minutes.
Rinse lightly.
Exfoliate using a Moroccan glove (Kessa mitt).
Rinse thoroughly and moisturize afterward.

30 AED

11% OffFeatured

Perlay Goldie Sensitive Cream 85gm

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Perlay Goldie Sensitive Cream 85gm

Goldie Pearl Perlay Armpit and between-the-legs discoloration can be treated with Perlay Goldie Sensitive Cream.

It produces rapid whitening because it is rich in collagen and milk’s beneficial properties.

Made for extremely sensitive skin with skin-loving components

Antioxidants abundant in this product help to rejuvenate and reenergize dull skin.

Are you sick of addressing stains and other issues under your armpits and between your legs on your own?

Your concerns can be solved with Perlay Goldie Sensitive Cream, so don’t worry! It is light in weight and deeply penetrates the skin to address the issue.

40 AED

13% OffFeatured

Hair Care, Hair Oil, Oils & Moisturizer, Skin Care

Now Foods Solutions Comforting Massage Oil 473ml

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Now Foods Solutions Comforting Massage Oil 473 ml

Condition: Skin in need of a skin-softening massage and natural moisturizers.

Solution: Comforting Massage Oil is an advanced blend of natural oils specifically formulated for relaxation and skin rejuvenation. Natural essential oils from lavender, chamomile and patchouli are combined with grape seed, apricot and almond oils to provide a full spectrum of emollient properties. The tranquil and calming essence of Comforting Massage Oil is the perfect complement to a therapeutic massage. It can also be used as a daily moisturizer to leave skin feeling silky soft, nourished and rejuvenated.

130 AED

11% OffFeatured

Body Enlargement, Creams, Personal Care, Skin Care

Alatar Batana Oil Buttock Firming Cream

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Alatar Batana Oil Buttock Firming Cream

40 AED

15% OffFeatured

VeetGold Retinol Face Body Corrector Oil Vitamin A 1000ml

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VeetGold Retinol Face Body Corrector Oil Vitamin A 1000ml

85 AED

PRODUCTS ON SALES

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8% OffFeatured

Lotion, Skin Care

Medix 5.5 Coconut Oil + Manuka Honey Visual Repair Cream 444ml

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Medix 5.5 Coconut Oil + Manuka Honey Visual Repair Cream 444ml

Instantly hydrate dry skin with Medix 5.5 Manuka Honey cream. Rich in soothing amino acids, apply this hydrating cream to your face, body, hands, and feet for smoother looking skin. Great for all skin types! Restore dry, droopy, dull, and crepey skin to its natural splendor. Manuka Honey works as a natural humectant, drawing vital moisture into the skin. This hydration helps to enhance the skins elasticity and cell regeneration, leaving your skin with a youthful glow. Medix 5.5 moisturizer with Royal Jelly, Propolis, and Beeswax: all-natural products produced by honeybees that assist in balancing, healing, and soothing problematic skin. All three help with the prevention and recovery from acne or blemish prone skin. Manuka Honey works as a natural humectant, drawing vital moisture into the skin. This hydration helps to enhance the skins elasticity and cell regeneration, leaving your skin with a youthful glow

120 AED

8% OffFeatured

CeraVe Moisturizing Cream For Normal to Dry Skin 236ml

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CeraVe Moisturizing Cream For Normal to Dry Skin 236ml

Developed with dermatologists, CeraVe Moisturizing Cream has a unique formula that provides all-day hydration and helps restore the protective skin barrier with three essential ceramides (1,3,6-II). The formula also contains hyaluronic acid to help retain skin’s natural moisture.CeraVe Moisturizing Cream is a body and face moisturizer for dry and very dry skin.
Daily moisturizer helps restore the skins protective barrier. Suitable for use on entire body face and hand.Non-comedogenic non-greasy fast-absorbing.

110 AED

33% OffFeatured

R&D Skin Whitening Soap with Coconut Extract 100g

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R&D Skin Whitening Soap with Coconut Extract 100g

A luxurious soap consisting of the best natural ingredients to keep your skin clean without feeling dry after using it, Coconut oil helps repair dry and damaged skin, making it look healthy again.

10 AED

8% OffFeatured

Scrubs, Shower Gel, Skin Care

Neoprosone Lightening Shea Butter Shower Gel 1000ml

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Neoprosone Lightening Shea Butter Shower Gel 1000ml

Revitalize your skin and indulge your senses with Neoprosone Lightening Shea Butter Shower Gel. This luxurious scrub is enriched with nourishing Vitamin A, which works to soften and energize your skin, leaving it instantly smoother and more radiant. The gentle exfoliating action of apricot seeds helps to brighten your complexion by buffing away dead skin cells.

Directions: Apply the scrub to damp skin and gently massage in circular motions, focusing on areas that require extra exfoliation. Rinse thoroughly with warm water. Use 1-2 times a week for best results.

Key Ingredients: Vitamin A, Shea Butter, Coconut Oil.

110 AED

14% OffFeatured

Gold Skin Clarifying Oil with Argan Oil 70ml

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Gold Skin Clarifying Oil with Argan Oil 70ml

GOLD SKIN oil moisturizes your skin and brightens it gradually. Enriched with Argan oil, it nourishes the skin intensely, effectively fights stains and the effects of aging and restores suppleness to the epidermis.
Result: your skin regains firmness, softness and radiance.
Product benefits

• Moisturises and nourishes the skin
• Helps unify the skin tone
• Fights effectively the spots of the epidermis
• Restores suppleness and radiance to the epidermis
How to use
Pour a few drops into the palm of your hands, rub and massage your skin.
NB: Rinse hands thoroughly after use. In case of contact with eyes, rinse immediately.

30 AED

8% OffFeatured

Alattar 100% African Shebia Herbal Oil Pure Natural Hair 200ml

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Alattar 100% African Shebia Herbal Oil Pure Natural Hair 200ml

Highlights

100% Pure African Shebia: Features genuine, 100% natural African Shebia Oil, a premium botanical extract for beauty routines.
Shea Butter Infusion: Enriched with Shea Butter for enhanced conditioning and a smooth, luxurious application on skin and hair.
Intensive Dual-Purpose Oil: Specifically formulated to deliver deep surface MOISTURE and NOURISHMENT for both HAIR and SKIN.
Quick Visible Results: Designed to show a noticeable improvement in the appearance of skin and hair within just a few days of application.
Original Herbal Formula: A high-quality, ORIGINAL product from Ala tar, offering a pure natural composition for comprehensive cosmetic care.

60 AED

31% Off

Bio Oil Skincare Oil Natural 60ml

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Bio Oil Skincare Oil Natural 60ml

Bio-Oil Skincare Oil (Natural) is an all-natural product clinically proven to help improve the appearance of scars and stretch marks. Its unique formulation is also highly effective for uneven skin tone, ageing and dehydrated skin. The formulation is 100% natural.

Benefits

For Scars and Stretch Marks

Helps to improve the appearance of new and existing scars.

Helps to prevent the formation and improve the appearance of existing stretch marks formed during pregnancy, teenage growth spurts or periods of rapid weight gain.

With regular application, Bio-Oil helps to improve the appearance of uneven skin tone.

For Aging and Dry Skin

45 AED

7% OffFeatured

Cleansers, Tonners, Skin Care

QEI+ Paris Privilege with Caviar Extract Facial Cleanser Toner 500ml

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QEI+ Paris Privilege with Caviar Extract Facial Cleanser Toner 500ml

In the brand PRIVILEGE, QEI+ has elaborated a cleansing and anti-bacterial lotion with Caviar Pearl. This lotion, riched with sea benefits and the best toning vegetal extracts, actively acts on every skin types. It helps to control the epidermis sebum excess. With its astringent complex, it tightens the pores of the skin and eliminate the dead cells. Its very special formula restores a pure, healthy skin and prepares it to receive the set of the toning products from PRIVILEGE range. Use day and night, on a cotton, apply the lotion on the face and on the neck. Wait the lotion to dry, before to apply on your skin, the PRIVILEGE products.

280 AED

10% OffFeatured

Fruit of the Wokali Collagen Neck Cream, Tightens And Lifts The Neck Skin, Anti-Wrinkle, Firming, Softens The Skin 120ml

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Fruit of the Wokali Collagen Neck Cream, Tightens And Lifts The Neck Skin, Anti-Wrinkle, Firming, Softens The Skin 120ml

Fruit Of The Wokali Professional Care Firming Lifting Collagen Neck Cream Tightens And Lifts Neck Skin Anti-Wrinkle Neck Line Firming And Lifting A Super Transforming, Rejuvenating And Firming Cream, Designed To Help Smooth The Skin Of The Neck And Décolleté By Reducing The Appearance Of Fine Lines And Wrinkles Improves Skin Elasticity, Softness And Hydration To Reduce The Appearance Of Horizontal Lines On The Neck, Helps Improve The Look And Feel Of The Skin Sculpting, Helps Improve The Appearance, While Contouring The Look Of The Jawline And Neck Areas Cont

45 AED

22% OffFeatured

Dhiin Dhiin Shampoo Shea Butter 500ml

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Dhiin Dhiin Shampoo Shea Butter 500ml

Strengthens Hair Strands• Promotes Healthy Hair Growth• Softer & Shiner Hair• Prevents Hair Breakage

35 AED

GIFT SET

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18% OffFeatured

Hair Care, Hair Treatment

Double Sheen Shea Butter Intense Moisture Treatment, 340gm

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Double Sheen Shea Butter Intense Moisture Treatment, 340gm

Transform your dry and damaged hair into soft, luscious locks with Double Sheen Shea Butter Intense Moisture Treatment. This 12oz jar is packed with natural ingredients that deeply nourish and hydrate your hair, leaving it healthy and shiny.

Key Features:

Intensely moisturizes dry and damaged hair

Made with natural ingredients, including shea butter and coconut oil

Restores hair’s natural shine and luster

Helps prevent breakage and split ends

Easy to use and suitable for all hair types

45 AED

14% OffFeatured

Nisa Anti-Aging Serum 30ml

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Nisa Anti-Aging Serum 30ml

30 AED

11% OffFeatured

Xtreme Collection Strawberry Gel Scrub 500ml

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Xtreme Collection Strawberry Gel Scrub 500ml

Scrub away all the dead skin cells and impurities with this wonderful Xtreme Collection Gel Scrub. Through its unique formula of Strawberry, it gently exfoliates the residual grimes, removes the dark patches, purifies your skin, and leaves it fresh, smooth and hydrated.

Highlights

Purifying & moisturizing whitening face and body gel scrub.
Xtreme Collection Strawberry Gel Scrub 500ml

40 AED

7% OffFeatured

Eveline Lip Therapy Professional Treatment Enlarging Lips Set 2 pieces

Eye & Lip Care, Skin Care

Eveline Lip Therapy Professional Treatment Enlarging Lips Set 2 pieces

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Eveline Lip Therapy Professional Treatment Enlarging Lips Set – 2 pieces

An ideal lip augmentation kit as an alternative to injections that lasts over 12 hours in just two steps.
The Set contains a scrub and a cream to give you softness and increase the volume of the lips.
The lip scrub contains fine sugar granules that remove roughness and chapped lips to give you smooth lips.
The cream formula penetrates the intercellular spaces and increases the volume of the lips while giving them a pink color for attractive lips.
The cream contains hyaluronic acid, which strengthens, enlarges, and moisturizes the lip structure.
Easy to use and takes no more than two minutes.

The set contains:

Sugar lip scrub.
Filler to enlarge the lips.

Get soft lips with great fullness using this perfecting product.

65 AED

33% OffFeatured

Scrubs, Skin Care, Tubes

Melano Beauty Line Honey and Collagen Scrub 300gm

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Melano Beauty Line Honey and Collagen Scrub 300gm

Provides anti-ageing benefits and nourishes the skin

Leaves your skin soft and supple imparting a natural glow

Softer looking and smoother feeling skin

30 AED

13% OffFeatured

Hair Food, Hair Scalp Treatment, Hair Care

Royal Beeswax Cire Dabeille 227gm

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Royal Beeswax Cire Dabeille 113gm

Royal Bees Wax combines Lanolin, essential oils and 100% pure beeswax to offer the ultimate hair treatment. It protects the hair and scalp. Terrific for pressing, curling, braids & dreadlocks.

35 AED

5% OffFeatured

Conditioner, Hair Care

Mane ‘N Tail Herbal Gro Conditioner 355ml

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Mane ‘N Tail Herbal Gro Conditioner 355ml

The conditioning step in a complete hair care system that consists of natural herbs blended with an olive oil complex to nourish, strengthen and fortify hair from root to tip.

38 AED

13% OffFeatured

Peau Jaune Super Whitening Serum 60ml

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Peau Jaune Super Whitening Serum 60ml

The Peau Jaune Concentrated Serum have been designed for people who want a more radiant and clearer complexion, they quickly lighten the skin by eliminating brown or stubborn spots, pregnancy marks.

Use :Mix with your Caro-Pur cleansing milk or body cream and apply it preferably in the evening, 3 to 4 times a week on clean skin.

35 AED

25% OffFeatured