Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Oils & Moisturizer, Skin Care

Washami Turmeric Super Whitening Oil Gel 200ml

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Washami Turmeric Super Whitening Oil Gel 200ml

Nourishing Formula: Enriched with Turmeric oil, this body repair oil deeply nourishes and moisturises the skin.
Whitening Benefits: The formula helps to gradually lighten and brighten skin tone for a more even complexion.
Versatile Application: This multi-purpose oil can be used on the face, body, and hands for overall skin rejuvenation.

25 AED

38% OffFeatured

Vaseline Healthy Bright UV Extra Brightening Gluta Glow Body Lotion 400ml

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Vaseline Healthy Bright UV Extra Brightening Gluta Glow Body Lotion 400ml

Vaseline Healthy White UV Lightening Lotion contains Vitamin B3 that helps skin look brighter by working deep inside the skin within the stratum corneum. It inhibits melanin transfer and helps to reduce the appearance of wrinkles, uneven tone and dark spots. Triple sunscreens to give protection to skin’s epidermal structure from darkening. Micro-droplets of Vaseline Jelly restore damaged skin. Product made in Thailand.

40 AED

11% OffFeatured

Oils & Moisturizer, Skin Care

Mamado Aromatherapy Natural Neem Oil 150ml

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Mamado Aromatherapy Natural Neem Oil 150ml

Mamado Natural Neem Oil Condition skin in need of natural relief from irritation and other skin issues.

Neem oil is traditionally use for its skin healing and anti bacterial properties and can be used on dry skin, scalp and nails.

40 AED

8% OffFeatured

Zero Tache Lightening Serum with Carrot Extrac 60ml

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Zero Tache Lightening Serum with Egg Yolk Extract 60ml

Zero Spot Concentrated with Vitamine E and egg yolk, is a complex designed to clarify, moisture and cleanse your complexion. Rich in fruit acids preserves your capital youth soften your skin, refreshed and makes it so much more radiant.

Zero Tache Lightening Serum which means Zero Spots Lightening Serum is formulated with Egg Yolk, Carrot extract and Vitamin E to help moisturize and clarify the complexion. It helps promotes skin cell regeneration and foster a more unified skin complexion for a more radiant skin. Use this lightening serum if you are battling with stubborn spots.

60 AED

33% OffFeatured

Skin Doctor Honey & Milk Soap 100gm

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Skin Doctor Honey & Milk Soap 100gm

Intensive and nourishing soap for a healthy skin.

Skin Doctor Honey & Milk Soap is created with mild but effective moisturizing essences plus Honey and Milk Extract to help whiten skin while cleansing. It also contains fine moisturizers to soften, smoothen and prevent skin from dryness. Leaves your skin fairer, smoother, healthier and younger-looking.

How to use:

Apply onto wet face and gently massage thoroughly, then rinse off.

Use twice daily, morning and night.

10 AED

10% OffFeatured

Fruit of the Wokali Softening And Revitalizing Body Scrub With Apricot Extract 600gm

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Fruit of the Wokali Softening And Revitalizing Body Scrub With Apricot Extract 600gm

Fruit of the Wokali Apricot Natural Sherbet Scrub (Apricot and Sweet Cream Body Scrub)

Product type: “Sherbet” type body scrub / Softening and revitalizing treatment

Main ingredients:

Apricot Extract: Rich in vitamins A, C and antioxidants that help regenerate tissues and maintain skin elasticity.
Sugar: A natural mechanical exfoliant that gently removes dead skin cells and accumulated impurities.
Sweet Cream: A moisturizing base that conditions the skin during massage, providing a creamy and comforting texture.

Main benefits:

Reveals Radiant Skin: Removes the layer of dry, dull skin, instantly transforming it into a soft, smooth, and renewed surface.
Deep Nourishment: Its formula balances skin hydration while exfoliating, preventing the skin from losing its natural oils.
Natural and Healthy Glow: Apricot, along with Vitamin C, provides a unique luminosity, ideal for skin that looks tired or dull.
“Juicy” Hydration: Provides a feeling of freshness and lasting moisture, leaving the skin looking healthy and revitalized.
Boost to Circulation: The action of sugar on the skin surface stimulates microcirculation, promoting firmer and more toned skin.

45 AED

10% OffFeatured

ActiveX Ocean Blue Foamy Slime Deep Cleansing & Exfoliating Face & Body Scrub 800gm

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ActiveX Ocean Blue Foamy Slime Deep Cleansing & Exfoliating Face & Body Scrub 800gm

Refresh, Exfoliate & Reveal Smoother-Looking Skin

Transform your shower routine with ActiveX Foamy Slime Scrub, a unique face and body exfoliating scrub that creates a rich foamy lather while gently polishing away surface impurities. Designed to combine cleansing and exfoliation in one step, this innovative scrub helps leave skin feeling smoother, refreshed and revitalized after every use.

Available in three refreshing variants — Ocean Blue, Passion Fruit and Fresh Mango — for an enjoyable spa-like cleansing experience at home.

Why You’ll Love It

Dual-action cleansing and exfoliation
Creates a rich foamy lather upon contact with water
Helps remove dirt, excess oil, and surface impurities
Leaves skin feeling smoother and refreshed
Suitable for face and body use
Large 800g value size
Ideal for weekly exfoliation routines
Refreshing fragrance options for an uplifting shower experience

45 AED

25% OffFeatured

Nisa Whitening Camel Milk Soap Shea Butter

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Nisa Whitening Camel Milk Soap Shea Butter

15 AED

17% OffFeatured

Washami Aloe Vera Facial Cleansing Gel Moisturizing, Repairing & Skin Nourishing Cleanse 120gm

Body Gel, Cleansers, Skin Care

Washami Aloe Vera Facial Cleansing Gel Moisturizing, Repairing & Skin Nourishing Cleanse 120gm

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Washami Aloe Vera Facial Cleansing Gel Moisturizing, Repairing & Skin Nourishing Cleanse 120gm

Rediscover radiant skin with Aloe Vera Facial Cleansing Gel, designed for deep cleansing, moisturizing, and repairing your skin. Powered by the natural benefits of aloe vera, this gel keeps your skin hydrated and nourished after every use. Its rich foam formula gently eliminates dirt and impurities, making it ideal for everyday skincare routines. Suitable for all skin types, the gel ensures your skin feels smooth, refreshed, and revitalized. With a generous 120g content, it offers excellent value for long-term care. Treat your skin to a moisturizing and repairing experience!

Highlights

Enriched with natural aloe vera extracts for gentle, nourishing skincare.
Cleanses deeply while moisturizing and repairing the skin.
Rich foam formula effectively removes impurities without dryness.
Suitable for all skin types, promoting smooth and revitalized skin.
Generous 120g packaging for long-lasting use and value.

25 AED

10% OffFeatured

Baby Powders, Kids & Baby Care, Powders, Skin Care

Sebamed Baby Powder 400gm

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Sebamed Baby Powder 400gm

Sebamed’s Baby Power is a great way to keep your child fresh-smelling and relaxed. With its all-natural ingredients, you won’t have to worry about irritation or other adverse reactions on your baby’s skin. In fact, the Sebamed Baby Powder is tested dermatologically to ensure child health and safety. Powders especially prevent diaper rash plus its olive oil ingredient helps soothe dry skin.

45 AED

PRODUCTS ON SALES

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20% OffFeatured

Face Cream, Skin Care, Spot Corrector

Samiya Beauty Cream with Aloe Vera and Avacado

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Samiya Beauty Cream with Aloe Vera and Avacado

20 AED

11% OffFeatured

Xtreme Collection Vitamin E Moisturising Cream 500ml

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Highlights:

Xtreme Collection Vitamin E Moisturising Cream 500ml

Moisturises and nourishes the skin.

How to use

Apply daily on face and body and massage thoroughly.

40 AED

13% OffFeatured

Medimix Colour Protection & Moisturising Shampoo 400ml

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Medimix Colour Protection & Moisturising Shampoo 400ml

Keep your hair colour long-lasting and make them shine with Medimix Ayurvedic Colour Protection & Moisturising Shampoo. We use the power of Fast Acting Ayurveda to give your hair a lustrous shine in a 100% natural way. Enriched with avocado oil and green tea that prevent quick fading of hair colour while intensely nourishing your hair. Silicone-free, SLES-free, gluten-free, paraffin-free and paraben-free to be 100% natural and suitable for all hair types. It lathers richly for luxurious cleansing. Medimix’s new shampoo range is crafted to give your hair the natural care it deserves.

65 AED

25% OffFeatured

Bath Sponge, Skin Care

Moroccan Oil Korean Bath Gloves Double Sided

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Highlights:

Moroccan Oil Korean Bath Gloves Exfoliating Green

The Moroccan Oil Korean Bath Gloves Exfoliating are an essential tool for a rejuvenating skincare routine.
Made from high-quality, durable fabric, these gloves are designed to gently exfoliate and refresh your skin.
The textured surface helps to remove dead skin cells and improve circulation, leaving your skin feeling smooth and revitalized.
Perfect for use during a bath or shower, they pair beautifully with your favorite Moroccan Oil products for a luxurious experience.
This bath gloves is made of artificial plant silk and towel composite processing, rough enough to deeply exfoliate while soft enough to buff and smooth when wet.
An ideal cleaning and bathing product.
Immediately after contact with water, the glove will slightly shrink and texture will be amplified which helps them to effectively exfoliate dead skin.

15 AED

10% OffFeatured

Mane N Tail Herbal Gro Anti Frizz N Shine Serum 120ml

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Mane N Tail Herbal Gro Anti Frizz N Shine Serum 120ml

Efficiently cleanses the scalp of the impurities

Builds stronger hair while adding volume and shine

Leaves hair vibrant and healthy in appearance

45 AED

13% OffFeatured

Hair Care, Hair Oil, Oils & Moisturizer, Skin Care

Now Foods, Solutions Sweet Almond Oil 118 ml

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35 AED

6% OffFeatured

Tree Hut Papaya Paradise Shea Sugar Scrub 510gm

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Tree Hut Papaya Paradise Shea Sugar Scrub 510gm

Tree Hut’s Papaya Paradise Shea Sugar Scrub is an exfoliating body scrub that removes dull, dry skin to reveal glowing, soft, smooth skin. It deeply nourishes and balances skin’s hydration to help restore the skin’s natural glow. The scrub is made with sugar, shea butter, papaya extract, pineapple enzymes, and an array of natural oils including evening primrose, avocado, macadamia, sweet almond, safflower, and orange oils. The papaya is known to contain vitamins C and E and papain, which help rid dulling, dead skin. Pineapple enzymes contain vitamin C and bromelain to help brighten and exfoliate while improving the appearance of skin tone.

Highlights

Exfoliating body scrub removes dull, dry skin
Reveals glowing, soft, smooth skin
Deeply nourishes and balances skin’s hydration
Contains vitamins C and E
Made with sugar, shea butter, papaya extract, and pineapple enzymes

75 AED

14% OffFeatured

Baby Oils, Kids & Baby Care, Oils & Moisturizer, Skin Care

Johnsons Baby Oil 200ml

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Johnsons Baby Oil 200ml

Give your baby’s skin softness and freshness with this baby oil from Johnson’s.

With a safe formula on your baby’s gentle skin, it moisturizes your baby’s skin all day long.

Hypoallergenic.
Protects from dryness.
Soothes and relieves dry, rough patches.
Leaves baby’s skin supple and soft.
Locks in moisture in the skin.
10x better hydration than regular lotion.
Pediatrician and dermatologist tested.

*Note: product image may vary by version.

Information:

Paraben-free.
Phthalate-free.
Artificial colours-free
Alcohol-free.

Ingredients:

Paraffinum Liquid Isopropyl Palmitate, Parfum

30 AED

14% OffFeatured

QEI+ Paris Active Performance Muti Action Lightening Serum 50ml

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QEI+ Paris Active Performance Muti Action Lightening Serum 50ml

QEI+ has elaborated a new serum based on sweet almond and the best toning vegetable extracts. It is very active against the hyper-pigmentation marks, to even the skin complexion in an efficient and lasting way. For an optimal result, use once a day, add some drops of the QEI+ Active Performance Multi-action Serum into the QEI+ Active Performance Multi-action Body Lotion or the QEI+ Active Performance Multi-action Fine Glycerin.

150 AED

14% OffFeatured

Goree Whitening Face Serum with Lycopene 30ml

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Goree Whitening Face Serum with Lycopene 30ml

The serum is placed on the face and neck and gently massaged until it is absorbed by the skin focusing on the areas to be tightened, and it is preferable to use twice a day in the morning and evening.

30 AED

GIFT SET

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22% OffFeatured

Hair Care, Shampoo

Amalico Chebe Tchad Olive Oil Shampoo 500ml

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Amalico Chebe Tchad Olive Oil Shampoo 500ml

Chippy shampoo is used for hair growth, moisturizer, anti-veneer and hair loss treatment Chippy Chad Natural Shampoo Made of 100% Original Chippy Powder from Chad is safe for use for all hair types, derived from all natural ingredientsThis is a great hair cleaner because it squirts quickly and gently cleans

35 AED

Perfect Glow Carrot Lightening Serum 30ml

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Highlights:

Perfect Glow Carrot Lightening Serum 30ml

Perfect Glow Carrot Serum 30ml Perfect Glow contains fixings demonstrated to enlighted your skin and eliminate clogged pore and spots. Likewise contains vitamin E that treats pigmented skin and stain. Forestalls return of dull tashes. Adjusted to all skin type.

30 AED

18% OffFeatured

Dermaliss Exfoliating Face Cleanser 125ml

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Highlights:

Dermaliss Exfoliating Face Cleanser 125ml

Deelply cleanse your skin with Dermaliss Exfoliating Facial Cleanser. This cleansing lotion works by clearing dirt and oil and by eliminating hyperpigmentation such as sunburns and dark spots. With consistent use, your skin is clear and even toned.

How to use Dermaliss Exfoliating Facial Cleanser

Apply cleansing lotion on the face and neck with a cotton pad. For noticeable result, apply twice daily.

Ingredients

Carrot Extract, MBS, A. Benzoyle, Saliylic Acid, MPG, Antioxidant, Glycerin, AHA, Fragrance

45 AED

17% OffFeatured

Gluta Secret Concentre Lightening Serum 70ml

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Gluta Secret Concentre Lightening Serum 70ml

Thanks to its formula rich in glutathione and carrot oil, GLUTA SECRET Serum ensures.clear, fresh and radiant skin. This treatment gets rid of hyperpigmentation spots on the skin and protects you against bad weather (Sun, dust, etc.). Ideal for black and mixed skin. Keep out of the reach of children.

25 AED

17% OffFeatured

Body Gel, Cleansers, Skin Care

ACM Sensitelial Ultra Rich Cleansing Gel For Dry Skin 500ml

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Highlights:

ACM Sensitelial Ultra Rich Cleansing Gel For Dry Skin 500ml

It is a cleansing lotion that removes impurities without attacking or drying the skin .
Its superior moisturizing agents and gentle, fragrance-free washing base give it optimal tolerance that is much appreciated by dry and sensitive skin .
It is easy to rinse off, and can be applied to the face and body, in children as well as adults.
Soap-free, it respects the pH of the skin, and the hydrolipidic film it restores.
Brings comfort and softness .

125 AED

13% OffFeatured

Kenta White Moroccan Whitening, Anti-Wrinkle and Anti-Aging Cream 150gm

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Highlights:

Kenta White Moroccan Whitening, Anti-Wrinkle and Anti-Aging Cream 150gm

Kenta White Cream is a luxurious Moroccan lightening cream that brightens and evens skin tone thanks to its formula rich in natural ingredients. It contains nourishing plant extracts that help improve skin appearance and reduce pigmentation and dark spots. Additionally, the cream acts as an effective anti-wrinkle and anti-aging agent, helping to stimulate collagen production, making skin more elastic and radiant. Kenta White has a light, fast-absorbing texture, making it suitable for all skin types, including sensitive skin. With regular use, the cream helps give skin a more youthful and radiant appearance, while also protecting it from harmful environmental factors that can lead to signs of aging.

Benefits and Features:

Skin lightening and evens skin tone. It contains ingredients that work to reduce pigmentation and dark spots, giving the skin a uniform and radiant complexion.

Anti-aging. It helps reduce the appearance of wrinkles and fine lines, promoting a youthful skin appearance.

Stimulating collagen production supports skin cell renewal, increasing elasticity and reducing signs of aging.

Deep hydration maintains skin’s moisture, leaving it soft and radiant all day long.

Protects skin from external factors. Contains antioxidants that help protect skin from pollution and harmful rays.

The light, fast-absorbing formula leaves no greasy residue, making it suitable for daily use.

Suitable for all skin types. Safe for use on sensitive skin and does not cause irritation.

How to use:

Cleanse your face thoroughly with a suitable cleanser.

Gently dry your skin with a clean towel.

Apply an appropriate amount of cream to your skin and spread it in circular motions until fully absorbed.

Use twice daily, morning and evening, for best results.

35 AED

25% OffFeatured

Lady Diana Face & Body Whitening Sunblock Lotion SPF UV 40 200ml

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Highlights:

Lady Diana Face & Body Whitening Sunblock Lotion SPF UV 40 200ml

Lady Diana SPF UV 40 Sunblock and Whitening Lotion contains natural extracts. Adds a glow and natural shine to the skin. Best for daily use. Suitable for all skin types. Contains natural scent which lasts for long.

15 AED

7% OffFeatured

Trimay Hyaluron Microdelivery Peeling Gel 120ml

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Trimay Hyaluron Microdelivery Peeling Gel 120ml

Trimay Hyaluron Microdelivery Peeling Gel?with hyaluronic acid gently removes impurities, exfoliates dead cells, removes toxins, increases firmness and elasticity of the skin. The product effectively cleanses without harming the skin. The peel evens skin tone, controls sebaceous gland activity, soothes, relieves irritation and softens.

The product is suitable even for sensitive skin. Thanks to the hyaluronic acid included in the composition, the peeling gel prevents moisture loss, moisturizes and regenerates the skin, making it firmer and smoother. With regular use, skin becomes more elastic, fine wrinkles are reduced and skin tone is evened out.?Suitable for sensitive skin.

70 AED

14% OffFeatured

Skin Care, Personal Care

Sebamed Baby Cleansing Wipes 288 wipes

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Sebamed Baby Wet Wipes 72’Sx 5Pack

Sebamed baby wipes are gentle on the baby’s skin ideal for efficient cleansing and hygienic protection against irritation of delicate baby skin, increasing pathogenic resistance.

30 AED

5% OffFeatured