Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Cleansers, Skin Care

Silky Cool Gold Facial Cleanser 140ml

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Silky Cool Gold Facial Cleanser 140ml

Introducing the Silky Cool Gold Facial Line, a luxurious collection designed to elevate your skincare routine to new heights of indulgence and efficacy. Crafted with a blend of premium ingredients and nourishing botanicals, each product in this line is meticulously formulated to provide a spa-like experience while delivering visible results.

Gently removes makeup and cleanses skin without over-drying. Ph-balanced formula maintains skin’s natural oil balance. Enriched with castor oil for hydration and softness.

35 AED

12% OffFeatured

Shower Gel, Skin Care

Purec Pure Egyptian Gold Shower Gel Gold Essence & Micro Crystals 1000ml

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Purec Pure Egyptian Gold Shower Gel Gold Essence & Micro Crystals 1000ml

With Gold Essence & Micro Crystals (Scrub), this shower scrub moisturizes your skin to give you a more even skin tone. The shower scrub lightens your skin to give you natural fairness that is appealing to the eyes.

HOW TO USE

Squeeze shower gel onto your hand or a washcloth, massage into a rich lather and rinse thoroughly.

75 AED

14% OffFeatured

Face Cream, Skin Care, Spot Corrector

Arena Gold Face Lifting Cream Anti Wrinkles Anti-Aging

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Arena Gold Face Lifting Cream Anti Wrinkles Anti-Aging

How to use face lifting Cream :

Take the substantial amount of the Arena Gold herbal beauty Cream on your palm. Apply it on the face and leave it overnight. Wash your face in the morning for best results. Don’t go near flame or in sun exposure. Do not massage or rub after applying the cream.

30 AED

Enchanteur Perfumed Body Lotion Enticing 750ml

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Enchanteur Perfumed Body Lotion Enticing 750ml

Enchanteur Body Lotion with its uplifting fragrance pampers your skin to perfection. Enriched with Aloe Vera and Olive Butter, to give you Satin Smooth skin with optimum moisturisation and nourishment.

42 AED

20% OffFeatured

Reborn Aloe Vera Facial Skin Polish 500ml

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Reborn Aloe Vera Facial Skin Polish 500ml

40 AED

13% OffFeatured

Silky Cool Gold Facial Scrub 140ml

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Silky Cool Gold Facial Scrub 140 ml

Infused with walnut cell powder for deep cleansing and lasting hydration, it is perfect for balancing sensitive or oily skin.

35 AED

13% OffFeatured

Creams, Skin Care, Tubes

Fair & White So White Skin Perfector Lightening Cream 50ml

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Fair & White So White Skin Perfector Lightening Cream 50ml

A smooth, rich and comfortable cream that will make your skin smoother than ever: it is smooth, brown spots become lighter, the grain is refined. Purified and more even, your skin appears more radiant.

65 AED

13% OffFeatured

Skin Doctor Shea Butter Regenerating Face Wash 125ml

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Skin Doctor Shea Butter Regenerating Face Wash 125ml

Skin Doctor Shea Butter Regenerating Face Was offers a rich creamy texture that deep cleanses and purifies the skin. Richa in Vitamin E with anti-inflammatory, antibacterial and antioxidant properties, shea butter highly moisturizes and regenerates skin while helping reduce irritation.
Deep moisturizing, restores natural oil balance and minimizes skin irritation

35 AED

10% Off

PrettyBe Facial Scrub Papaya 500ml

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PrettyBe Facial Scrub Papaya 500ml

45 AED

25% OffFeatured

Creams, Skin Care, Tubes

Nature Secret’S Argan Oil Exfoliating And Lightning Soap 350g

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Nature Secret’S Argan Oil Exfoliating And Lightning Soap 350g

Whitening Nature Secret With The Argan Oil Accelerates The Removal Of Dead Cells From Your Skin

Corrects Imperfections Of Your Face And Neck Thus Erase Fine Lines And Wrinkles In Deep Cleaning Your Skin

It Leaves Your Skin Smooth Bright And Without Blemishes or Pimples.

15 AED

PRODUCTS ON SALES

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Gift Sets, Skin Care

Anua Birch Moisturizing Set

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Anua Birch Moisturizing Set

Anua Birch moisture boosting toner 250ml

Anua Birch moisture boosting pad 160ml (70ea)

Anua Birch moisture boosting serum 30ml

Anua Birch moisture boosting cream 50ml

520 AED

13% OffFeatured

Maxi-Peel Facial Cleanser Pore Refining 135ml

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Maxi-Peel Facial Cleanser Pore Refining 135ml

It only removes deep-seated dirt and lifts away dead skin cells but also helps dry pimples and helps remove blemishes, blackheads and whiteheads. It contains micro-beads that gently penetrate your skin to minimize and reduce the appreance of pores, revealing fairer, smoother and renewed skin. Infused with Vitamins C and E leaving your skin glowing and fresh after every use.

35 AED

25% OffFeatured

Baby Powders, Kids & Baby Care, Powders, Skin Care

Sebamed Baby Powder 100g

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Sebamed Baby Powder 100g

The absorbent property of the formula with rice starch refreshes and protects baby’s skin, making it dry and velvety soft It allows the skin to breathe naturally, without clogging skin pores. Helps to prevent friction. Reduce the effects of rubbing and chafing. Prevents nappy rash. Allantoin reduce irritation. Clinically and dermatologically proven.

15 AED

8% OffFeatured

Skin Care, Spot Corrector

PanOxyl Clarifying Exfoliant 2% Salicylic Acid 118ml

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PanOxyl Clarifying Exfoliant 2% Salicylic Acid 118ml

Enjoy acne-free skin with Panoxyl Clarifying Exfoliant.

Its formula gently exfoliates the skin because it contains salicylic acid.

Effectively rejuvenates skin cells and purifies the skin from dead skin cells.

pH balanced formula to maintain skin moisture.

Suitable for all skin types, especially oily, sensitive and acne-prone skin.

Regulates the accumulation of oils in the skin.
High concentration exfoliation.
Lightweight formula.
Rich in antioxidants.
Deeply cleanses pores.
Noticeable result.
Protects the skin from acne.
Soothes irritated skin.
Purifies the skin from impurities.
Improves skin radiance.
Fast absorbing formula.
Reduces skin redness.
Dermatologist recommended formula.

60 AED

8% OffFeatured

Hair Gel & Spray, Hair Care

Difeel Caffeine & Castor Leave-in Conditioning Spray 177ml

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Difeel Caffeine & Castor Leave-in Conditioning Spray 177ml

Difeel Caffeine & Castor Leave-in Conditioning Spray helps stimulate faster hair growth and increase overall thickness of the hair.

Our Caffeine and Castor Leave-in Spray works to condition and leave hair softer, smoother and more manageable.

DIRECTIONS
Spray liberally all over wet hair after showering for ease of brushing and detangling. Use throughout the week on either wet or dry hair to promote healthy hair growth and to aid in brushing and styling.

185 AED

25% OffFeatured

African Nature Coconut & Shea Butter Soap 150gm

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African Nature Coconut & Shea Butter Soap 150gm

African Nature Coconut & Shea Butter Soap 150g African Nature Coconut & Shea Butter Soap lathers smoothly to cleanse and nourish your skin, giving you a fresh, smooth and firmer skin. Also frequent use Of African Nature Coconut & Shea Butter Soap may result in a natural younger looking skin. This Soap can also be used for the washing of hair, keeping it beautiful and shinning. African Nature Coconut & Shea Butter Soap is made up of Allanblackia, Shea Butter, Coconut Oil, Cocoa Butter, NaoH, Water & Essential Oils. Let’s make bathing natural with African Nature Coconut & Shea Butter Handmade Soap!

30 AED

6% OffFeatured

Hair Care, Hair Mask, Hair Styling Products

TGIN Rose Water Hydrating Hair Mask 340gm

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TGIN Rose Water Hydrating Hair Mask 340gm

Our tgin Rose Water Hydrating Hair Mask blends proteins, healthy fats, and vitamins to revitalize dry and damaged hair. The deep-penetrating hair mask works to melt away knots and tangles while adding moisture and softness.

Benefits

Moisturizes and protects

Vitamins A, B, C, D, E, and B3

Omegas 3, 6, and 9 to support the hair shaft

75 AED

11% OffFeatured

Eclat White Whitening Body Cream 150g

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Eclat White Whitening Body Cream 150g

Serum Eclat-White is specially designed for fast action. Featuring a highly complex brightening, moisturizing and cleansing, Cream Eclat -White solves your skin problems and brings satisfaction. It corrects the imperfections of your skin, evens skin tone and give to your skin’s a revolutionary brightness. Your skin is clear, soft, smooth and perfect.

40 AED

10% OffFeatured

Skinamm Carrot Super Whitening Skin Lotion Face & Body 500ml

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Skinamm Carrot Super Whitening Skin Lotion Face & Body 500ml

45 AED

6% OffFeatured

TGIN Rose Water Smoothing Leave-In Conditioner 384ml

Curly & Wavy hair, Hair Care, Hair Lotion

TGIN Rose Water Hydrating Styling Lotion 236ml

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TGIN Rose Water Hydrating Styling Lotion 236ml

This daily styling lotion provides a soft-touchable hold and features rose water and acai berry delivering ultra-hydrating results ideal for low porosity and dry hair types. This lightweight formulation can be used daily for an extra dose of moisture and hydration.

Benefits

Hydrating and moisturizing for low porosity hair types

Adds volume and does not weigh down

Smooths and creates frizz-free curls

Perfect for setting styles such as roller/rod sets, braidouts, and twist outs

Non-greasy brilliant shine finish

75 AED

GIFT SET

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Creams, Skin Care

Lady Diana Herbal Collection Beauty Complexion Cream 50gm

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Lady Diana Herbal Collection Beauty Complexion Cream 50gm

Lady Diana Complexion Cream contains a creamy ultra-rich formula for facial skin nourishment, restoring skin’s natural barrier and makes it all even toned. It gives radiant, moisturized and fair skin.

25 AED

25% OffFeatured

Mena Papaya Soap Cooling Formula 150gm

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Mena Papaya Soap Cooling Formula 150gm

Mena Papaya Soap Cooling Formula is a premium quality soap for face and elaborate watches copy cartier baignoire body with gently aromatic foam that never residues on skin.

Natural papaya fruit extracts help stimulate deep cleansing quality while nourishing healthy skin, proven to lift away impurities for fresher and whiter complexion. Icy cool mental and distinctive floral aroma produces exceptionally relaxing sensation for all skin types, making every shower an extremely enjoyable high-class watches replica iwc uk moment.

15 AED

10% OffFeatured

Baby Relaxer, Hair Care, Kids & Baby Care, Relaxer

African Pride Dream Kids Olive Miracle Anti-Breakage Relaxer System [Coarse]

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African Pride Dream Kids Olive Miracle Anti-Breakage Relaxer System [Coarse]

For a lifetime of strong, beautifully healthy hair, start right with the African Pride Dream Kids Olive Miracle Children’s Coarse No-Lye Creme Relaxer System. The easy-rinse, conditioning kids’ formula contains the finest extra virgin olive oil and African herbs used for generations to help strengthen and protect hair. Exclusively for children’s delicate hair and sensitive scalp, the African Pride Dream Kids Olive Miracle Children’s Coarse No-Lye Creme Relaxer System leaves hair softer, silkier and more manageable for quick and easy styling. African shea butter, olive oil and herbal oil extracts are included for strong, beautifully healthy-looking hair.

African Pride Dream Kids Olive Miracle Children’s Coarse No-Lye Creme Relaxer Systems:

Anti-breakage

Easy rinse

Instruction: sheet, gloves, mixing stick, herbal infusion pack, liquid activator, conditioning no-lye creme relaxer, neutralizing conditioning shampoo and detangling moisturizing conditioner

45 AED

14% OffFeatured

Doctor Clear Lightening Body Serum 60ml

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Doctor Clear Lightening Body Serum 60ml

Eliminate dry skin with this serum, nourishing botanical moisturizer that conditions and hydrates skin diminishing marks revealing a silky, smooth glow.

In addition, it gives freshness, moisture, and nourishment to your skin.

It let your skin soft and nice.

30 AED

25% OffFeatured

Moroccan Oil Ghassoul Face And Body Whitening Kit 1PC

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Moroccan Oil Ghassoul Face And Body Whitening Kit 1PC

This extraordinary mineral rich clay Ghassoul and Bleach Lotion quickly and effectively lightens excess dark hair on face and body while providing a long lasting fairness and nourishes the skin leaving it with smooth and silky feeling.
Recommended for sensitive and impure skin.
A self timing bleach that indicates that the bleaching process is 100% completed, in just few minutes.
The color turns from brownish pink color to brownish white.
Suitable for Men and Women.
Hair blends beautifully into your own skin tone.
It conceal the most darkest hair.
Has outstanding ability to cleanse, nourish, and conditions the skin.
Contains 100% Natural Clay.
Rich in Silica, Magnesium, Calcium, Sodium, Iron, among others that provides healthier, younger looking and more radiant skin.
Regenerates and rebalances the skin tone by tightening the pores.
Kit contains: 60ml. Bleach Lotion ( Activator 10V) with pH balance ) 40gr Whitening Clay Ghassoul Spoon, Spatula, & Mixing Bowl Instructional leaflet

15 AED

13% OffFeatured

Skin Doctor Cucumber Face Wash Gel 100ml

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Skin Doctor Cucumber Face Wash Gel 100ml

For sensitive skin, cleanses and removes excess oil and make up.

Cucumber Face Wash Gel preserves skin’s natural moisture balance and helps to remove excess oil and make-up, leaving your skin to moisturize & glow.

How to use:

Apply gently to wet face and neck by massaging in circular motion. Rinse thoroughly with warm water.

35 AED

17% OffFeatured

Lady Diana Cucumber Moisturizing Face and Body Cream 170ml

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Lady Diana Cucumber Moisturizing Face and Body Cream 170ml

Lady Diana Cucumber Moisturizing Cream for extra dry skin contains a creamy ultra-rich formula for intense hydration, restoring skin’s natural barrier. This finest moisturizing cream is a luxurious blend of natural vitamin and fast absorbing components securing the skin against external factors to reveal radiant, moisturized and healthy skin.

25 AED

18% OffFeatured

Belle Vie Curcuma Soap Clarifying Exfoliating 670g

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Belle Vie Curcuma Soap Clarifying Exfoliating 670g

Experience the power of natural ingredients with Belle Vie Curcuma Soap! Our clarifying, exfoliating soap is enriched with curcuma, an ayurvedic herb known for its cleansing and properties. Its unique blend of natural oils and extracts gently removes dirt, impurities, and excess oil from the skin, leaving it feeling refreshed and revitalized. The nourishing formula helps to reveal brighter, more even-toned skin with regular use. Try Belle Vie Curcuma Soap today and experience the difference for yourself!

45 AED

7% OffFeatured

Baby Shampoo, Hair Care, Kids & Baby Care, Shampoo

Sunny Isle Kids Care Extreme Hydrating Shampoo 236ml

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Sunny Isle Kids Care Extreme Hydrating Shampoo 236ml

Sunny Isle Kids Care Extreme Hydrating Shampoo is a moisture-rich formula designed to gently cleanse and hydrate children’s hair. Suitable for curls, coils, and waves, this shampoo is infused with Jamaican Black Castor Oil, coconut oil, and aloe leaf juice to help leave hair feeling soft, manageable, and refreshed.

Key Features:

Gently cleanses children’s hair without stripping moisture
Infused with Jamaican Black Castor Oil, coconut oil, and aloe leaf juice
Helps support softness, shine, and manageability
Suitable for curls, coils, and waves
Light, fresh scent
Ideal for kids with active lifestyles and frequent wash needs

How to Use:
Apply to wet hair, gently massage into scalp and hair, then rinse thoroughly. For best results, follow with Sunny Isle Kids Care Extreme Hydrating Conditioner.

Note: For external use only. Individual results may vary.

65 AED

20% OffFeatured

Cleansers, Make Up, Skin Care

Dr Rashel VC & Niacinamide Essence Cleansing Mousse 150ml

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Dr Rashel VC & Niacinamide Essence Cleansing Mousse 150ml

Cleansing, makeup remover, brightening and pores clarifying

Exquisite Silicone brush:

This smooth Silicone brush with safety contact point can mildly cleanse and massage the skin without friction, remove impurity from the pores, and massage the skin tissue

Benefits:

VC Cleansing Mousse is Brightening and Pores Clarifying cleansing foam.

gently removes makeup, grease and impurities leaving the complexion purified, calm and comfortable.

Rich with VC extract, it promotes skin cell regeneration, preserves skin’s moisture balance and slow down skin’s aging.

It is well suited for daily facial cleansing thus providing brightness to the skin and making it look younger, fresh and moisturized.

How to use:

Pump a good amount of mousse and use the brush to gently massage in circular motions on damp skin. Rinse clean with water. Clean the brush head regularly.

Warning：

For external use only, Keep it in a dry and cool place, avoid direct contact with eyes, if contact occurs, rinse well with water, If irritation occurs discontinue use.and keep it out of reach of children .

20 AED