Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Shower Gel, Skin Care

Clini Tone Body Butter Deep Moisturizing Glow Body Wash With Shea Butter 1000ml

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Clini Tone Body Butter Deep Moisturizing Glow Body Wash With Shea Butter 1000ml

It is a highly moisturizing body wash suitable for all skin types.
It contains salicylic acid for mild exfoliation and to help maintain a glowing complexion.
It features coconut and lavender fragrances.
It is described as suitable for maintaining or enhancing skin tone.

185 AED

10% OffFeatured

Shower Gel, Skin Care

Pretty Be Bath Shower Gel Cherry Blossom 1000ml

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Pretty Be Bath Shower Gel Cherry Blossom 1000ml

Indulge in the enchanting scent of Pretty Be Bath Shower Gel Cherry Blossom. This luxurious 1000ml formula gently cleanses while nourishing your skin, leaving it soft and delicately scented. Perfect for a refreshing start to your day or a relaxing evening routine, this shower gel transforms your bathing experience into a fragrant escape. Immerse yourself in the essence of cherry blossoms and enjoy a revitalizing cleanse that uplifts your senses.

45 AED

13% OffFeatured

AR Vitamin E White Strawberry Yogurt & Hyaluronic Serum 600ml

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Highlights:

AR Vitamin E White Strawberry Yogurt & Hyaluronic Serum 600ml

Body serum, Feather-light texture with fast absorption will not deliver the unpleasant stickiness sensation. Combines with nourishment from Vitamin E, Yogurt and Hyaluronic acid to soften the skin and keep the skin’s moisture balance. While Strawberry naturally brighten the skin when use regularly.

65 AED

25% OffFeatured

Noor Gold Aloe Vera Whitening Soap

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Highlights:

Noor Gold Aloe Vera Whitening Soap

Noor Gold Aloe Vera Whitening Soap is a gentle yet effective whitening soap designed to deeply cleanse and moisturize the skin for a fresh, healthy appearance. Enriched with aloe vera, it helps remove dead skin cells while supporting a brighter and more even-looking complexion. This best whitening soap is suitable for daily use on face and body, leaving your skin feeling soft, smooth, and visibly refreshed. Formulated for external use only, it is ideal for achieving clean, healthy, and radiant skin.

Benefits

Helps promote brighter and more even-toned skin
Supports reduction of hyper-pigmentation and dark spots
Helps improve the appearance of acne scars and marks
Boosts skin radiance for a healthier-looking complexion

Ingredients

Palmitic Acid, Palm Oil, Palm Kernel Oil, Deionized Water, Sodium Hydroxide, Glycerin, Sorbitol, Strearic Acid, Olive Fruit Oil, Aloe Vera Extract, Tetrasodium EDTA, Sodium Chloride, Titanium Dioxide, Phenoxyethanol, DMDM Hydantoin, BHT, Vitamin E (as an antioxidant), Talc, Sodium Lactate, Colouring Agent, Fragrance

How to Use?

Rinse face and body with lukewarm water.
Make a rich lather, ensuring that all parts of the skin are covered properly.
After making lather, leave it for few minutes.
Massage gently and wash with water.
Use twice daily.

15 AED

14% OffFeatured

ActiveX Deep Cleansing Face Mask for Oil Control & Skin Purification Charcoal Facial Mud Mask 500ml

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ActiveX Deep Cleansing Face Mask for Oil Control & Skin Purification Charcoal Facial Mud Mask 500ml

Give your skincare routine a refreshing boost with the ActiveX Charcoal Facial Mud Mask 500ml. Formulated with charcoal, this facial mud mask helps remove excess oil, dirt, and daily impurities while leaving your skin feeling clean, refreshed and revitalized.

Its smooth, easy-to-apply texture spreads evenly across the skin, making it suitable for regular facial care at home or in professional beauty salons. The generous 500ml size offers long-lasting value, making it ideal for frequent use.

Whether you’re looking to refresh tired-looking skin or maintain a cleaner complexion, ActiveX Charcoal Facial Mud Mask is a practical addition to your skincare routine.

Key Benefits

Deeply cleanses the skin surface
Helps remove excess oil and impurities
Leaves skin feeling fresh and clean
Supports a smoother-looking complexion
Easy-to-apply mud mask texture
Suitable for home and salon use
Large 500ml value size
Suitable for regular skincare routines

30 AED

13% OffFeatured

Face Wash, Scrubs, Skin Care

Yong Chin Men Deep Impact Volcano Booster Face Wash 100ml

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Highlights:

Yong Chin Men Deep Impact Volcano Booster Face Wash 100ml

Contains scrub beads with cool menthol effect.

Yong Chin Men Deep Impact Volcano Booster Face Wash, specially formulated with volcano mineral extracts helps to remove blackheads and dead skin cells.
– Deeply purifies and detoxifies the skin to promote blood circulation helping to brighten the skin and smoothen the complexion.
– Scrub beads remove dirt and control excess oil without irritating or during out the skin.
– Leaves skin clean, bright and healthy.

35 AED

25% OffFeatured

Shea Moisture Raw Shea Butter Hydrating Body Wash 384ml

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Shea Moisture Raw Shea Butter Hydrating Body Wash 384ml

Turn every single bath into a spa-like experience when you use SheaMoisture’s Raw Shea Butter Body Wash! Not only does this body wash calm your senses with refreshing scents of Frankincense and Myrrh extracts, it also does wonders for your dull, dry skin. This is a signature SheaMoisture body wash to have in your collection of bath products. It nicely complements our SheaMoisture Raw Shea Butter Hydrating Body Lotion.

Enjoy a deeply hydrating body wash that is specially formulated with certified organic Shea Butter, a premium active ingredient that gently cleanses and deeply moisturizes dry, rough skin. The high Vitamin A content of raw Shea butter body wash offers a pleasant way to help fight a plethora of skin conditions such as dermatitis, eczema, wrinkles and blemishes, while also being effective against skin allergies. Blended with healing, anti-aging extracts like Frankincense and Myrrh, our soothing body wash calms and revitalizes dull looking skin, while preventing early signs of aging.

Our complete body care formula is good for all skin types, including sensitive skin. In addition to Shea butter, our formula includes fruity Mango Butter and Argan Oil. Its rejuvenating formula creates a symphony of aromatherapy for the senses, while moisturizing your skin with a blend of vitamins, natural oils and nourishing ingredients that leave skin soft and youthful. Trust us; this one will become a firm staple.

45 AED

10% OffFeatured

Lotion, Skin Care, Spot Corrector

DH7 Paris Kids & Baby Boy Body Extra Moisturize Milk 1000ml

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Highlights:

DH7 Paris | Kids & Baby Boy Body Extra Moisturize Milk 1000ml

DH7 Baby Boy Body Milk is formulated to moisturize and suit perfectly baby needs.Liste INCI : Aqua, Paraffinum Liquidum, Hydrogenated Palm Glycerides, Prunus Dulcis, Ceteareth 20, Glycerin, Ceteareth-12, Cetearyl Alcohol, Palmitic Acid, Stearic Acid, Phenoxyethanol, Methyl Paraben, Ethylparaben, Butylparaben, Propyl Paraben, Isobutylparaben, Carbomer, Triethanolamine, Benzyl Alcohol,

180 AED

17% OffFeatured

Creams, Skin Care, Tubes

Neoskin Triple Action Cream 30gm

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Highlights:

Neoskin Triple Action Cream 30gm

Neoskin cream provides a comprehensive treatment for various inflammatory dermatological disorders with bacterial or superficial fungal infections of the skin.

25 AED

29% OffFeaturedOut Of Stock

Creams, Skin Care

Cocoderm Clarifying Cream 150ml

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Highlights:

Cocoderm Clarifying Cream 150ml

The COCODERM cream clarifies your skin and unifies your complexion. It penetrates quickly and leaves your epidermis supple, soft, satiny and moisturized. It protects the epidermis against external aggressions and irritations. Slows skin aging. It is very effective against stains.

Benefits of product

Clarifies your skin gradually
Blurs the spots and unifies the complexion
Moisturizes and intensely nourishes the skin
Improves the appearance of the skin and corrects the irregularities of the complexion.

Method Of Use

Apply the COCODERM clarifying cream after the shower, morning and evening on a dry skin and make it penetrate by massaging gently with small circular movements. Insist on dark areas (knees, fingers and joints).

25 AED

PRODUCTS ON SALES

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17% OffFeatured

Creams, Skin Care, Tubes

Gold Skin Clarifying Cream Tube with Snail Slime 50gm

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Highlights:

Gold Skin Clarifying Cream Tube with Snail Slime 50gm

The fast-acting tube cream GOLD SKIN acts against impurities and certain skin conditions such as eczema, psoriasis and allergies. It helps to even out the complexion.

Product benefits

Intensely moisturises the epidermis.
Acts against impurities and certain skin conditions.
Softens and smoothes the epidermis.
Helps to even out the complexion

How to use

Apply the cream tube GOLD SKIN on the dark areas (elbows, phalanges, knees…).

25 AED

14% OffFeatured

Vaseline Intensive Care Advanced Repair Fragrance-Free Body Lotion 200ml

Lotion, Shampoo, Skin Care

Vaseline Intensive Care Advanced Repair Fragrance-Free Body Lotion 400ml

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Highlights:

Vaseline Intensive Care Advanced Repair Fragrance-Free Body Lotion 400ml

Vaseline®Intensive Care™Advanced Repair Fragranced Moisturising Body Lotion moisturizes deeply to soothe dry skin and leave it smooth to the touch

Light, fast-absorbing moisturizing lotion with a non-greasy feel

Use Vaseline®lotion or cream daily for perfect all-over skincare

Vaseline®’s hydrating body lotion calms and soothes dry skin, leaving your skin feeling soft and moisturised

30 AED

25% OffFeatured

Shea Moisture Manuka Honey & Mafura Oil Shea Butter Soap 230gm

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Highlights:

Shea Moisture Manuka Honey & Mafura Oil Shea Butter Soap 230gm

Manuka Honey & Mafura Oil Bar Soap This hydrating bar soap is specially formulated with Manuka Honey creates a moisturizing barrier to hydrate skin. Mafura Oil helps replenish oils stripped from skin and African Rock Fig leaves skin looking vibrant.

45 AED

13% OffFeatured

Creams, Face Cream, Skin Care

Fruit Of The Wokali Natural Regenerating Day Cream With Collagen 55gm

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Highlights:

Fruit Of The Wokali Natural Regenerating Day Cream With Collagen 55gm

Fruit of the Wokali Regenerating Day Cream. A natural cream to improve skin elasticity, brighten, and protect from harmful ultraviolet rays. It’s a dual-action cream that promotes skin whitening and maintains the skin’s natural moisture. It helps prevent acne breakouts, improves skin strength, leaving your skin softer, brighter, and healthier-looking.

35 AED

15% OffFeatured

IQueen Styling Tek Small Oval Detangler Hair Brush 50x175mm

Accessories, Hair Accessories, Hair Care

IQueen Styling Tek Small Oval Detangler Hair Brush 50x175mm

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Highlights:

IQueen Styling Tek Small Oval Detangler Hair Brush 50x175mm

The sheer whitewashed finish subtly reveals the natural wood grain, while contrasting indigo rubber inserts provide a secure, stylish grip. Flexible nylon bristles with ball tips offer a gentle, pain-free detangling experience for both wet and dry hair. The dense bristle arrangement enhances detangling efficiency and control. Heat-resistant ionic nylon reduces frizz, locks in moisture, and leaves hair with a healthy, shiny finish.

Oval Shape, Small Size, Overall Width: 50mm, Length: 175mm

55 AED

20% OffFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Disaar Papaya Miracle Lightening and Moisturizing Oil 100ml

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Highlights:

Disaar Papaya Miracle Lightening and Moisturizing Oil 100ml

Disaar Papaya Miracle contains natural extracts that rapidly infiltrate into the skin. It is also said to have a range of anti-aging benefits such as reducing fine lines, wrinkles, and hyperpigmentation, and improving elasticity & hydration.

Increase hair blood circulation on the scalp while also promoting hair growth.Improve the quality of your hair by helping it become stronger and smoother.It is a great skin moisturizer.Helps hydrate the skin, moisturize and reduce wrinkles.

20 AED

17% OffFeatured

Oils & Moisturizer, Skin Care

D.E.S 5.5 Lightening Unifying Body Oil Rich in Baobab Oil 70ml

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Highlights:

D.E.S 5.5 Lightening Unifying Body Oil Rich in Baobab Oil 70ml

This luxurious D.E.S 5.5 Complexion Unifying Body Oil is enriched with potent and natural Baobab oil to reduce scarring, correct imperfections and relieve all spots. Its lightweight, non-greasy texture is quickly absorbed and provides long-lasting brightness and clarity to your complexion. Use daily on the face, neck and bust, paying extra attention to areas where stubborn spots persist. For best results, use at bedtime. Your skin will be left feeling hydrated, nourished and radiant.

25 AED

14% OffFeatured

Personal Care, Slimming Products, Wellness

Aichun Beauty Green Tea Fat Burning & Slimming Cream 200ml

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Highlights:

Aichun Beauty Green Tea Fat Burning & Slimming Cream 200ml

Burns excessive fatty acids and cellulite in the skin
Nourishes your skin thoroughly, making it smoother, more elastic, and younger-looking
Works effectively on the areas around belly, waist, hip, forearm, and thighs
Green Tea Extract Formula: Enriched with natural green tea for skin toning and cellulite reduction.

30 AED

11% Off

PrettyBe Facial Scrub Charcoal 500ml

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Highlights:

PrettyBe Facial Scrub Charcoal 500ml

40 AED

8% OffFeatured

Purec Pure Egyptian Magic Whitening Papaya Face & Body Lotion 300ml

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Highlights:

Purec Pure Egyptian Magic Whitening Papaya Face & Body Lotion 300ml

The best quality whitening lotion that helps in facial treatments like blemish, burns, age spots and pimples defense with Egg Yolk & L-Glutathione. It gives a tinted overall whitening and firming of the face and body within 14 days of use.

Direction for use

Apply morning and evening on cleansed skin. Gently massage till complete absorption.

60 AED

GIFT SET

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13% OffFeatured

Serums, Skin Care

Aichun Beauty Castor Oil Multi-Function Face Serum 30ml

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Highlights:

Aichun Beauty Castor Oil Multi-Function Face Serum 30ml

The new high-concentration active formula can effectively promote the proliferation of skin collagen, whiten, moisturize, fade spots, remove acne, shrink pores, smooth fine lines, enhance cuticle, repair damaged skin and restore its hydration brightness

Highlights

Effectively promote the proliferation of skin collagen

Whiten, moisturize and lighten spots, remove acne and refine pores

Repair damaged skin and restore luster

35 AED

31% OffFeatured

Conditioner, Hair Care

Skin Doctor Shea Butter Regenerating Conditioner 500ml

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Highlights:

Skin Doctor Shea Butter Regenerating Conditioner 500ml

Vegan formula, excellent moisturizer and ultimate softening for brittle, dry and damaged hair.

Skin Doctor Shea Butter Regenerating Conditioner moisturizes and softens the frizzy brittle, damaged and dry hair giving it a healthy look. Rich in Vitamin A and E, it strengthens the strands for ultimate regeneration. Excellent moisturizer, ultimate softening and strengthening for brittle, dry and damaged hair.

How to use:

After using shampoo, apply generous amount of conditioner to wet hair. Massage gently the hair, leave for 2-3 minutes then rinse thoroughly with water

45 AED

10% OffFeatured

Yong Chin Whitening Facial Scrub with Apricot Extract 450gm

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Highlights:

Yong Chin Whitening Facial Scrub with Apricot Extract 450gm

Gently exfoliates, swiftly and gently removes impurities that dull the complexion.

YC Shower Salt Scrub with Apricot Extract delicately exfoliates dull surface cells, unveiling clean, fresh, and healthy-looking skin. Formulated with natural scrubs and herbal extracts, this facial scrub gently removes dead cells and eliminates complexion dullness, resulting in a whiter, softer, and smoother complexion. Apricot extract aids in maintaining skin moisture. Enriched with Vitamin E and a natural fiber complex, it swiftly and gently removes impurities that dull the complexion.

How to use:

During your shower, apply a small amount of the shower salt scrub onto your palm, then gently massage it onto your face and skin. Finally, rinse off thoroughly with clean water.

45 AED

2% OffFeatured

AmLactin Intensive Healing Cream with 15% Lactic Acid AHA 340gm

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Highlights:

AmLactin Intensive Healing Cream with 15% Lactic Acid AHA 340gm

A rich-feeling, advanced exfoliating moisturizer for very dry, rough, or cracked skin that deeply hydrates, smooths texture, and helps heal very dry skin.

Powered by 15% lactic acid, Amlactin’s Intensive Healing Cream gently exfoliates while delivering intense, long-lasting hydration to help restore softer, smoother skin. Enriched with Ceramide 3 and Vitamin E, this cream formula helps support the skin’s moisture barrier while improving the appearance of very dry, flaky, or ashy skin. From Amlactin, the #1 dermatologist-recommended moisturizer brand with lactic acid.

Key Benefits

Helps heal very dry, rough, or cracked skin
Gently exfoliates to smooth thick, uneven texture
Deeply hydrates and helps replenish the skin’s moisture barrier
Rich, nourishing cream ideal for extra-dry or severely dry skin
Non-greasy and fast-absorbing

Formula Highlights

Clinically proven 15% lactic acid (AHA)
Enriched with Ceramide 3 and Vitamin E
pH-balanced for effective, gentle exfoliation
Fragrance-free, dye-free, paraben-free, and phthalate-free
Cruelty-free

Note: formerly known as Rapid Relief Cream

245 AED

8% OffFeatured

Face Cream, Spot Corrector, Skin Care

Biocos No Tache Cream Eczema & Psoriasis Relief with Azelaic Acid

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Highlights:

Biocos No Tache Cream Eczema & Psoriasis Relief with Azelaic Acid

Soothes Skin Irritations: Effectively reduces redness, itchiness, and inflammation caused by eczema and psoriasis. Contains Azelaic Acid and Bisabolol for deep skin healing.
Restores Skin’s Natural Balance: Helps restore the skin’s physiological state, improving hydration and elasticity. Enriched with Allantoin and Gold for enhanced skin rejuvenation.
Provides Intensive Moisture: Hydrates dry, irritated skin while preventing moisture loss, leaving the skin soft and supple. Powered by Caprylic/Capric Triglyceride for deep moisturization.
Prevents Allergic Reactions: Calms allergic reactions and local inflammation with Glabra Root Extract, reducing redness and providing quick relief from skin discomfort.
Anti-Inflammatory and Healing: Targets inflammation and skin conditions with potent ingredients like Sclerotium Gum and Azelaic Acid, promoting smoother, healthier skin with regular use.

60 AED

7% OffFeatured

DR.MEINAIER Vitamin C Peel Off Jelly Mask 650gm

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Highlights:

DR.MEINAIER Vitamin C Peel Off Jelly Mask 650gm

Jelly masks are made mainly with refined alginate. They contain more alginate than regular rubber masks. So Jellymask texture is like jelly, which provides full hydration and a natural cooling effect all at once.
Hydro jelly mask trans from a gel-like mixture to a thick, rubber like mask that seals in moisture and infuses nourishing ingredients deeper into the skin.
Face mask covers your whole face without neglecting any small part of your skin such as under eye area and lips which makes it effective and reliable for you.
We have created moisturizing jelly face mask for all skin types, especially mature and aging skin, for women and men of any age who want to improve their skin appearance and achieve happier and healthier looking skin.

65 AED

10% OffFeatured

Deodorants & Antiperspirants, Men, Fragrances

MAAKE Revive Flex Deodorant Spray for Men 200ml

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Highlights:

MAAKE Revive Flex Deodorant Spray for Men 200ml

Feeling drained and it’s only midday ? Just apply and revive to keep on going! It’s important to take care of how you smell because that’s your identity, and in a busy world, there’s no better companion that MAAKE.

Instructions: Shake well and hold nozzle approximately 15 centimeters from your body, and spray 2-3 times.

Caution: For external use. Highly flammable. Do not use near sources of heat or fire, and do not expose to sun. Store in a cool, dry place. Keep out of the reach of children.

45 AED

3% OffFeatured

Serums, Skin Care, Spot Corrector

Topicrem MELA Anti-Dark Spot Radiance Serum 30ml

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Highlights:

Topicrem MELA Anti-Dark Spot Radiance Serum 30ml

Discover the luminous radiance of your skin with Topicrem MELA Anti-Dark Spot Radiance Serum 30ml (1.01 fl oz), a luxurious solution for uneven skin tone and dark spots. This exquisite serum, designed for all skin types, glides effortlessly onto your skin with its silky, lightweight texture, leaving behind a subtle, refreshing fragrance that invigorates your senses. Enriched with the brightening power of vitamin C, this serum works to enhance your skin’s natural glow, helping to diminish the appearance of dark spots and promote a more even complexion. Thanks to the inclusion of niacinamide, it supports skin barrier function, ensuring your skin feels supple and hydrated. Additionally, the presence of licorice extract provides a soothing touch, further refining your skin’s texture for a smoother, more radiant look. With continued use, your skin appears visibly brighter, exuding a healthy, natural glow. Indulge in the luxury of flawless skin, feeling confident and radiant every day.

155 AED

20% OffFeatured

Face Cream, Skin Care, Spot Corrector

Omni Gold Anti-Marks Cream Extra Brightening Cream 30gm

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Highlights:

Omni Gold Anti-Marks Cream Extra Brightening Cream 30gm

Achieve visibly clearer, brighter, and healthier skin with White Gold Anti-Marks Cream.
Specially formulated for all skin types, this cream helps reduce the appearance of dark spots, marks, freckles, and uneven skin tone.
With its extra whitening action, it promotes a fresh, radiant glow while nourishing your skin for a smooth, even texture.

Key Benefits:

Anti-Marks Formula: Targets and helps fade stubborn marks, freckles, and pigmentation.
Extra Whitening: Brightens skin tone for a fairer, more luminous look.
Nourishing Care: Leaves skin soft, smooth, and moisturized.
Suitable for All Skin Types: Gentle yet effective formulation for daily use.

How to Use:
Apply a small amount to cleansed skin twice daily (morning and night).
Massage gently until fully absorbed. For best results, use regularly.

20 AED

13% OffFeatured