Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Shower Gel, Skin Care

Fifty’s Beauty Ageless Facial Lotion for Oily Skin 250ml

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Fifty’s Beauty Ageless Facial Lotion for Oily Skin 250ml

An oil and alcohol-free cleanser that break down the excess oils on your skin without drying or stripping needed moisture and nutrients from skin.

Formulated with salicylic acid, it dissolves excess oil in the hair follicle and cuts down on skin cells shedding and clogging pores. It helps reduce oil on the skin to maintain healthy pores and skin. It is blended with moisturizing and protective benefits of Aloe Vera Extracts and Tea tree oil.

75 AED

Enchanteur Perfumed Body Lotion Charming Satin Smooth 250ml

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Enchanteur Perfumed Body Lotion Charming Satin Smooth 250ml

Enchanteur Body Lotion with its uplifting fragrance pampers your skin to perfection. Enriched with Aloe Vera and Olive Butter, to give you Satin Smooth skin with optimum moisturisation and nourishment.

20 AED

13% OffFeatured

Pretty Cowry Lundborly Skin Care Vitamin C Anti-Aging Serum 30ml

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Pretty Cowry Lundborly Skin Care Vitamin C Anti-Aging Serum

Lundborly Vitamin C Anti-aging & Brightening Face Serum is your multipurpose solution to all skin issues. It is formulated with Hyaluronic Acid, Vitamin C & E to gently hydrate and moisturize the skin. Its regular use can make your skin to look brighter firmer and younger. It is highly effective to solve skin problems including wrinkles, dark spots and sun-spots.

35 AED

11% OffFeatured

Lotion, Skin Care, Personal Care

Vaseline Intensive Care Soothing Hydration Body Lotion 725ml

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Vaseline Intensive Care Soothing Hydration Body Lotion 725ml

40 AED

13% OffFeatured

Skin Doctor Matcha Green Tea Whitening Scrub For Face & Body 500gm

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Skin Doctor Matcha Green Tea Whitening Scrub For Face & Body 500gm

Gently exfoliates the skin for a radiant glowing look with refreshed feeling.

Skin Doctor Matcha Green Tea Whitening Scrub offers a special formula that contains natural exfoliating particles and Matcha Green Tea which gently exfoliates the skin without any side effects, for radiant glowing skin.

How to use:

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35 AED

16% OffFeatured

Queen Helene Mint Julep Masque 354ml

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Queen Helene Mint Julep Masque 354ml

This deep cleaning facial scrub deeply cleans and helps unclog pores and draw out impurities, while hydrating Glycerin helps maintain skin moisture balance. After use, skin is clean with a fresher-looking complexion.

Dry up acne pimples and rinse away blackheads. This original masque treatment helps to dry up acne pimples, rinses away blackheads and even shrinks enlarged pores. Relaxes tired facial muscles and eases tension lines on the face and neck.

How to Use:

Cleanse face and neck thoroughly. Apply masque generously and allow to dry for about 15 minutes. Leave on problem areas overnight, if desired. Remove with warm water and a washcloth.

38 AED

Enchanteur Perfumed Body Lotion Alluring Satin Smooth 250ml

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Enchanteur Perfumed Body Lotion Alluring Satin Smooth 250ml

18 AED

17% OffFeatured

Next Glow Beauty Cream Perfect Glowing Just in Few Days

Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Next Glow Beauty Cream Perfect Glowing Just in Few Days

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Next Glow Beauty Cream Perfect Glowing Just in Few Days

25 AED

11% OffFeatured

Yong Chin Peeling Gel with Vitamin C 150gm

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Yong Chin Peeling Gel with Vitamin C 150gm

Brightens and smooths, eliminates dead skin cells.

YC is proud to present Peeling Gel with Vitamin C for smooth care of dead skin cells without irritation on skin. Especially developed for the bright skin tone, this enzymatic exfoliating solution gently eliminates dead cell and impurities, leaving the skin instantly smooth and velvety soft.
Enriched with skin nourishing vitamins, when used regularly, your skin will be soft, smooth, bright and healthy which enriched with skin nourishing vitamins.

How to use:

Apply gel on dry skin. Gently massage in circular motion to visibly exfoliate. Rinse with water. For extra enzymatic exfoliation, leave on for 3 to 5 minutes before rinsing. Use 1-3 times a week depending on skin sensitivity.

40 AED

8% OffFeatured

Aveeno Skin Relief Moisturizing Body Lotion 277gm

Baby Lotion, Kids & Baby Care, Lotion, Skin Care

Aveeno Skin Relief Moisturizing Body Lotion 277gm

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Aveeno Stress Relief Moisturizing Body Lotion 532ml

Relax and rejuvenate with Aveeno Stress Relief Moisturizing Body Lotion.
Enriched with prebiotic oat and infused with a soothing lavender scent, this lotion provides long-lasting hydration while calming your senses.
Its nourishing formula helps soothe and moisturize dry skin, leaving it soft, smooth, and refreshed.
Designed with sensitive skin in mind, this gentle lotion evolves to meet your skin’s changing needs while offering a relaxing lavender aroma.

Stress relief lotion calms and moisturizes.
Infused with lavender for a calming aroma.
Prebiotic oat formula nourishes dry skin.
Gentle for sensitive skin and dermatologist-recommended.
Long-lasting hydration for soft, smooth skin.

ingredients
Water, glycerin, distearyldimonium chloride, petrolatum, isopropyl palmitate, cetyl alcohol, dimethicone, avena sativa (oat) kernel flour, benzyl alcohol, fragrance, lavandula angustifolia (lavender) flower extract, sodium chloride.

Disclaimer:

While Niceone strives to ensure the accuracy of product images and information, some updates to packaging or ingredients may occur before they are reflected on our site. Products may occasionally ship with different packaging, but we always guarantee item quality. We recommend reviewing product labels, warnings, and usage instructions before use and not relying solely on the information provided on Niceone.

110 AED

PRODUCTS ON SALES

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25% OffFeatured

Bar Soap, Skin Care

Yoko Vitamin C Spa Soap 90g

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Yoko Vitamin C Spa Soap 90g

Bar soap to clean the face and body. Contains ingredients from natural ingredients. Smells good. Directly cleanses dirt and excess oil. Nourishes the skin to be clean, smooth, soft and naturally moisturized.

Magnesium Ascorbyl Phosphate (Vitamin C) helps the skin look radiant. Helps reduce premature wrinkles and stimulates collagen production.

How to use: Apply to clean face and body in the morning and evening.

Warning: For external use only. Do not eat Stop use if irritation occurs and consult a doctor or pharmacist.

Storage: Store in a cool, dry place

15 AED

11% OffFeatured

Conditioner, Hair Care

Amalico Batana 100% Hair Growth Mask 360ml

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Amalico Batana 100% Hair Growth Mask 360ml

This deeply nourishing Batana hair mask is enriched with 100% pure Batana oil, known for its restorative properties. With regular use, this mask strengthens and repairs damaged hair, leaving it shiny and lustrous. Say goodbye to weak and brittle hair, and hello to healthy and beautiful locks.

40 AED

13% OffFeatured

Skin Doctor Face & Body Charcoal Cream Scrub 200ml

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Skin Doctor Face & Body Charcoal Cream Scrub 200ml

Skin Doctor Face & Body Coffee Cream Scrub’s unique formulae contains natural exfoliating particles and charcoal which gently exfoliate the skin without any side effects, for a radiant glowing skin.

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35 AED

18% OffFeatured

Moroccan Oil Bath Soap Argan Oil 850ml

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Moroccan Oil Bath Soap Argan Oil 850ml

This Soap softens the skin and gently removes skin toxins and layers of dead skin surfaces.
The rich content of Olive oil helps to promote a smooth & radiant complexion.
With an essence of Argan oil, it revitalizes tired and wrinkled skin to help given skin a youthful glow.

45 AED

25% OffFeatured

Oils & Moisturizer, Skin Care

Bebecom Glycerin Pure Oil 100ml

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Bebecom Glycerin Pure Oil 100ml

Prevents moisture loss

Ideal for dry skin

Leaves the skin feeling soft and comfortable

The Bebecom glycerin oil ensures a pleasantly silky feeling on the skin. By gently warming the skin, it creates a pleasantly warm feeling and protects the skin from moisture loss. Suitable for normal and dry skin.

We recommend warming a pea-sized amount between your palms and then applying to any area of your body. Recommended for daily body care.

15 AED

7% OffFeatured

Fair & White So Lemon Brightening & Anti-Dark Spot Face Cream 50ml

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Fair & White So Lemon Brightening & Anti-Dark Spot Face Cream 50ml

A true revolution in skin radiance! This divine face cream is designed to help combat the problems of uneven skin tone and pigmentation spots. It helps even out the complexion and clarify the skin, boosting radiance while leaving skin both supple and comfortable.

65 AED

11% Off

PrettyBe Facial Mask Saffron 600ml

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PrettyBe Facial Mask Saffron 600ml

40 AED

22% OffFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Veet Gold Papaya Super Whitening Oil 200ml

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Veet Gold Papaya Super Whitening Oil, 200ml
Veetgold Super Whitening Oils are specially formulated for face and body, offering a range of benefits tailored to meet your skin’s unique needs. Available in Almond, Papaya, and Carrot variants, these oils are enriched with natural extracts to deeply nourish, repair, and brighten the skin. Designed to target blemishes, uneven skin tone, and dryness, these oils promote a smoother, more radiant complexion with visible results in just 7 days. Whether you’re looking to repair damaged skin, reduce dark spots, or improve elasticity, Veetgold Super Whitening Oils provide effective solutions for daily skincare.

Key Features:

Almond Variant: Deep hydration and repair with anti-aging properties, reducing fine lines and wrinkles.

35 AED

13% OffFeatured

Skin White Whitening Lotion Kojic Acid + Retinol SPF 20 200ml

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Skin White Whitening Lotion Kojic Acid + Retinol SPF 20 200ml

Infused with Kojic Acid and Retinol for enhanced skin brightening, Contains SPF 20 to protect against harmful UV rays, Helps reduce the appearance of dark spots and hyperpigmentation, Nourishes and hydrates the skin for a smoother complexion, Lightweight and non-greasy formula

65 AED

13% OffFeatured

Cathay Doll Hyaluron Vitamin E Milk Protein Body Lotion 150ml

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Cathay Doll Hyaluron Vitamin E Milk Protein Body Lotion 150ml

Find yourself this body lotion from Cathy Doll that features a new formula to give you plump, radiant and luminous results with Hyaluronic acid benefits while locking in moisture for supple appearance with vitamin E. It is also enriched with skin nurturing Milk Protein to improve skin’s elasticity while strengthening the skin for more hydrated look than ever before. Additionally, this fast-absorbing and non-greasy body lotion comes with pleasant scent to put your mind at ease each time you use it.

How To Use

Squeeze a good amount of lotion onto palms and apply it across the body. For maximum effectiveness, it is recommended to use regularly in the morning and evening.

35 AED

GIFT SET

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Creams, Skin Care

African Dream Cream with Aloe Vera Extract 500gm

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African Dream Cream with Aloe Vera Extract 500gm

Brilliant Skin Cream African Dream Aloe Vera is a cosmetic product designed to deeply nourish and moisturize the skin. The cream contains natural extracts of aloe vera, known for its ability to soothe and moisturize the skin. The cream aims to give the skin a healthy appearance and a smooth texture.

Benefits and features:

The cream provides intense hydration to the skin, making it soft and radiant.

Soothes the skin and reduces inflammation and irritation.

Works to soften the skin and make it softer and more elastic.

Gives the skin a pleasant and refreshing scent throughout the day.

Contains natural ingredients that nourish the skin and maintain its health.

How to use:

Apply an appropriate amount of the cream to clean, dry skin.

Massage gently until the cream is completely absorbed.

It can be used daily in the morning and evening or as needed.

45 AED

10% OffFeatured

Silky Cool Blackberry Facial Mud Mask 500ml

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Silky Cool Blackberry Facial Mud Mask 500ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

45 AED

10% OffFeatured

Washami Professional 2x Keratin Smooth Shampoo 1000ml

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Washami Professional 2x Keratin Smooth Shampoo 1000ml

Makes hair straighter, smoother and controils frizz for up to 3 days

45 AED

11% OffFeatured

Gluta Secret with Carrot Lightening Body Lotion 500ml

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Gluta Secret With Tra Carrot Lightening Body Lotion 500ml

Thanks to its formula rich in glutathione and carrot oil, GLUTA SECRET Wody lotion ensures.clear, fresh and radiant skin. This treatment gets rid of hyperpigmentation spots on the skin and protects you against bad weather (Sun, dust, etc.). Ideal for black and mixed skin. Keep out of the reach of children.

40 AED

5% OffFeatured

LightenUp Plus Brightening Shea Butter Face Scrub 118ml

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LightenUp Plus Brightening Shea Butter Face Scrub 118ml

Awaken your senses and invigorate your skin with LightenUp Plus Brightening Shea Butter Face Scrub. Enriched with revitalizing Papaya Extract, this scrub helps eliminate dull skin and refines skin texture, thanks to the gentle polishing microbeads of refreshing Apricot Seed Powder. Nourishing Shea Butter reveals softer, glowing skin while cleansing and energizing your complexion for an instantly brighter and smoother appearance.

Directions: Apply the scrub directly on wet skin and massage in gentle circular motions. Rinse off thoroughly when done, revealing a refreshed and revitalized complexion.

Warnings: For external use only. Avoid the eye area during use to prevent any potential irritation.

Ingredients: Papaya Extract, Shea Butter

105 AED

10% OffFeatured

Washami Shea Butter Nourishing Shampoo 460ml

Conditioner, Hair Care

Washami Shea Butter Nourishing Shampoo 460ml

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Washami Shea Butter Nourishing Shampoo 460ml

After wetting hair, apply a proper amount of shampoo onto hair, rub to produce a lather, then rinse off with clear water.

45 AED

15% OffFeatured

LightenUp Anti-Aging Cleansing Soap 200g

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LightenUp Anti-Aging Cleansing Soap 200g

Introducing our LightenUp Anti-Aging Cleansing Soap, a luxurious skincare essential enriched with the nourishing power of Argan Oil, Shea Butter, and Vitamin E.

This cleansing bar is specifically designed to condition and calm dry skin, leaving it clean, energized, and naturally radiant. The high concentrations of vitamins and powerful moisturizing antioxidants in Argan Oil and Shea Butter provide exceptional hydration and help rejuvenate your complexion, promoting a clearer and brighter skin tone.

Experience the benefits of this cleansing bar as it gently lifts away impurities, leaving your skin soft, soothed, and noticeably smoother. The superior anti-oxidant properties of Vitamin E work to restore your skin’s natural glow, revealing a healthier and more revitalized appearance.

Directions: Form a rich lather between your hands and apply to your face and body as needed. Gently massage the cleansing bar onto your skin and allow it to dry.

Key Ingredients: Argan Oil, Shea Butter, and Vitamin E.

55 AED

22% Off

Queen Helene Cocoa Butter Lotion 473ml

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Queen Helene Cocoa Butter Lotion 473ml

This luxuriously rich, non-greasy lotion blends cocoa butter and pure lanolin to quench and relieve moisture-starved skin. Protects against the drying effects of sun and wind; helps diminish the appearance of wrinkles; and soothes the discomforts associated with stretched skin during and after pregnancy. Soothes and Softens. Extremely Dry Skin.

35 AED

7% OffFeatured

Precious Skin Thailand AC Touch Up Mask, Acne Care, Oil Control & Brightening 30gm

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Precious Skin Thailand AC Touch Up Mask, Acne Care, Oil Control & Brightening 30gm

Precious Skin Thailand AC Touch Up Mask 30g is specially formulated for acne-prone and oily skin. It helps reduce breakouts, control excess oil, and brighten dull skin for a fresh, smooth, and clear complexion. Gentle yet effective, this mask provides soothing care while improving overall skin texture.

Highlights

Targets acne and blemishes
Controls excess oil and shine
Brightens dull and uneven skin tone
Soothes and nourishes skin
30g size – convenient for daily or weekly use

70 AED

11% OffFeatured

Hair Care, Hair Cream

Bolony Oxidizing Emulsion Cream Vol 20 (6%) 1000ml

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Bolony Oxidizing Emulsion Cream Vol 20 (6%) 1000ml

Oxidizing emulsion cream with hydrogen peroxide base for developing hair colour.

This high quality hydrogen peroxide based perfumed oxidizing emulsion cream with its rich formulation is easy to apply, gives a compact mixture and ensures uniform and consistent colour results.

How to use:

Mix well the coloring cream and the oxidizing emulsion cream (depending on the mixing ratio required by coloring)/ Part your hair into small sections. Apply the color first to roots and immediately through the length of your hair. Once applied, leave for 25 minutes and rinse well with shampoo.

40 AED