Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

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Face Cream, Spot Corrector, Skin Care

PRO LAB Repair Ceraamide Face Cream 100ml

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Highlights:

PRO LAB Repair Ceraamide Face Cream 100ml

PRO LAB Repair Ceramide Face Cream is a deeply nourishing daily moisturizer expertly formulated to restore and strengthen your skin’s natural protective barrier. Designed specifically for sensitive, dry, or compromised skin, this lightweight, fast-absorbing cream locks in moisture and soothes irritation.

Key Features & Benefits:

Skin Barrier Protection: Packed with ceramides, it reinforces your skin’s natural barrier against harsh environmental stressors and dryness.
Deep Hydration: Infused with skin-loving ingredients like Niacinamide and Squalane to brighten, plump, and deeply nourish the skin.
Calms Irritation: Excellent for healing and soothing damage caused by over-exfoliation or harsh weather

HOW TO USE

Use as a core step in your daily skincare routine. After cleansing and toning, apply a small amount to your face and neck, gently massaging until fully absorbed.

195 AED

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Pro Lab Kojic Dipalmitate + Niacinamide Body Wash 1000ml

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Highlights:

Pro Lab Kojic Dipalmitate + Niacinamide Body Wash 1000ml

Pro Lab Kojic Dipalmitate + Hyaluronic Acid Body Lotion is a brightening and hydrating formula designed to improve uneven skin tone, fade dark patches, and leave the skin soft, smooth, and radiant.

KEY BENEFITS

• Helps fade dark spots and uneven skin tone
• Promotes brighter, more radiant-looking skin
• Provides deep, long-lasting hydration
• Improves skin smoothness and texture
• Suitable for daily body care

195 AED

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Pro Lab Skin Tone Corrector Alpha Arbutin + L-Glutathione Body Wash 1000ml

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Highlights:

Pro Lab Skin Tone Corrector Alpha Arbutin + L-Glutathione Body Wash 1000ml

Pro Lab Alpha Arbutin + Niacinamide Brightening Lotion is a targeted skincare formula designed to help fade dark spots, even out skin tone, and restore a healthy, radiant glow while keeping the skin well-hydrated and smooth.

KEY BENEFITS

• Helps fade dark spots and discoloration
• Promotes brighter, more even-looking skin
• Strengthens the skin barrier and improves hydration
• Smooths texture and supports healthy glow
• Suitable for daily full-body use

195 AED

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Pro Lab Ceramide + Centella Barrier Repair Body Wash 1000ml

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Highlights:

Pro Lab Skin Tone Corrector Alpha Arbutin + Niacinamide Brightening Lotion 500ml

KEY BENEFITS

195 AED

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Pro Lab Skin Tone Corrector Alpha Arbutin + Niacinamide Brightening Lotion 500ml

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Highlights:

Pro Lab Skin Tone Corrector Alpha Arbutin + Niacinamide Brightening Lotion 500ml

KEY BENEFITS

145 AED

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Pro Lab Kojic Dipalmitate + HA Skin Whitening Body Lotion 500ml

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Highlights:

Pro Lab Kojic Dipalmitate + HA Skin Whitening Body Lotion 500ml

Pro Lab Kojic Dipalmitate + Hyaluronic Acid Body Lotion is a brightening and hydrating formula designed to improve uneven skin tone, fade dark patches, and leave the skin soft, smooth, and radiant.

KEY BENEFITS

145 AED

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Pro Lab Skin Barrier Ceramide Body Lotion 500ml

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Highlights:

Pro Lab Skin Barrier Ceramide Body Lotion 500ml

Pro Lab Skin Barrier Ceramide Body Lotion is a deeply nourishing moisturizer designed to strengthen the skin barrier, lock in hydration, and protect against dryness, irritation, and damage caused by harsh skincare products.

KEY BENEFITS

• Strengthens and repairs the skin barrier
• Locks in moisture for long-lasting hydration
• Helps calm dryness, itching, and irritation
• Improves softness, smoothness, and elasticity
• Supports recovery from harsh or overused skincare products

145 AED

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Pro Lab Snail Mucin +Retinol Advanced Renewal Body Lotion 500ml

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Highlights:

Pro Lab Snail Mucin +Retinol Advanced Renewal Body Lotion 500ml

Body lotion for rough, dull, and uneven skin. Helps smooth texture, fade dark areas, and give your skin a cleaner, more refined look with consistent use.

Benefits

Smooths rough, uneven skin texture
Helps reduce appearance of dark areas (knuckles, knees, elbows)
Improves overall skin clarity and tone
Supports long-term skin renewal, not just surface hydration

145 AED

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Mabel Radiance Radiant Glow Body Wash 800ml

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Highlights:

Mabel Radiance Radiant Glow Body Wash 800ml

145 AED

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Mabel Radiance Ultra Glow & Nourishing Brightening Body Lotion 500ml

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Highlights:

Mabel Radiance Ultra Glow & Nourishing Brightening Body Lotion 500ml

The Mabel Radiance Ultra Glow & Nourishing Brightening Body Lotion (500ml) is a premium, vegan-friendly daily moisturizer designed to deliver intense hydration while gently brightening the skin. Formulated to tackle dullness, it leaves the skin barrier healthy, succulent, and visibly radiant.

Key Highlights

Primary Function: Deeply moisturizes, repairs the skin barrier, and enhances your natural glow.
Core Ingredients: Powered by Niacinamide, Alpha Arbutin, Licorice Extract, and Hyaluronic Acid.
Skin Type: Vegan, cruelty-free, paraben-free, and suitable for all skin

115 AED

LATEST PRODUCTS

43% Off

Creams, Tubes, Skin Care

Labidjanaise Lemon Lightening Tube Cream 50g

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Highlights:

Labidjanaise Lemon Lightening Tube Cream 50g

Labidjanaise Lemon Cream is active against acute dermatitis: eczema, psoriasis, prurigo, local inflammatory and allergic reaction. It stimulates the cutaneous system bringing the skin to its normal physiological condition.

20 AED

Featured

Nature Secret Carotte Oil Exfoliating And Lightening Soap 350gm

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Highlights:

Nature Secret Carotte Oil Exfoliating And Lightening Soap 350gm

Nature Secret Carrot due to carrot oil and snail slime brightens tired skin tones. Revolutionary, it will very quickly fade your spots and actively combat emerging hyper pigmentation. Designed after years of research, this final formula seduces 100% of our panel. 10 days after daily use, 8 out of 10 women believe their skin is brighter, softer and better hydrated. After 20 days of use, 99% of users confirm that their complexion is lighter, even and radiant.Nature Secret Carrot due to carrot oil and snail slime brightens tired skin tones.

15 AED

17% OffFeatured

Moroccan Oil Moroccan Ghassoul Face & Body Mask 1Pc

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Highlights:

Moroccan Oil Moroccan Ghassoul Face & Body Mask 1 Pc

Moroccanoil Ghassoul Face & Body Mask Kit is rich with essential nutrients, this all natural Ghassoul Powder provide extra nourishment to the skin, revealing a healthy and smooth skin.
100% Natural Clay.
Has outstanding ability to cleanse, nourish, and conditions the skin.
Contains high percentage of silica, Mg2, Ca2, K+, and other trace minerals, that provides healthier, younger looking, and more radiant skin.
Size: 40ml.. Btl
Clay powder 40% +60ml. Btl.
Activator 60% Measuring Spoon, Spatula, Mixing Bowl
Content & Size: 60ml. Bottle Clay Powder 40% 60ml. Bottle Activator 60%
Mixing Bowl, measuring Spoon, Spatula Instructional leaflet

25 AED

14% OffFeatured

Skin Doctor Forever Red Shower Gel 500ml

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Highlights:

Skin Doctor Forever Red Shower Gel 500ml

Gives a refreshing feeling with deep cleansing and a calming floral fragrance.

Enjoy a refreshing feeling with Skin Doctor forever Red Shower Gel that deeply cleanses, Moisturizes and nourishes your skin with a calming floral fragrance.

How to use:

Pour an ample amount on wet hands or wet loofah and lather gently all over body. Rinse thoroughly with water.

30 AED

13% OffFeaturedOut Of Stock

Cleansers, Skin Care

Effimax 5 Clarifying Lotion Q10+ 160ml

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Highlights:

Effimax 5 Clarifying Lotion Q10+ 160ml

Effimax 5 Clarifying Lotion Q10+ Rehydrate dried skin. People who work in harsh climates often apply body lotion on a regular basis, perhaps even daily. … Replenish extra dry or rough spots on the skin. … Smooth calluses. … Feel and smell good. … Help yourself relax

Key Highlights:

Helps to clarify and brighten the skin

Contains Q10+ and other natural ingredients

35 AED

14% OffFeatured

Creams, Skin Care

SH-18 Premium Skin Lightening Gel Cream 50gm

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Highlights:

SH-18 Premium Skin Lightening Gel Cream 50gm

The SH-18 Premium Skin Gel Cream is a lightweight, non-greasy moisturizer that helps to hydrate and revitalize the skin.

It is enriched with a blend of natural ingredients that work together to improve the overall health and appearance of the skin.

This gel cream is suitable for all skin types, including oily, acne-prone, and combination skin.

It is free from parabens, sulfates, and artificial fragrances, making it a great option for those with sensitive skin or those who prefer natural skincare products.

30 AED

29% Off

Perfect White Lightening Serum 30ml

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Highlights:

Perfect White Lightening Serum 30ml

Effectively erases pigment spots

Refines the skin’s texture

Additional skin care to the lotion and cream

Makes your complexion brighter and more even

25 AED

13% OffFeatured

Oils & Moisturizer, Skin Care

Nature White Luxury Body Oil with Snail Slime 125ml

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Highlights:

Nature White Luxury Body Oil with Snail Slime 125ml

Nature White & Toning Luxury Body Oil is made with vegetable oils. The oil helps clear dark stains, protects against dryness and keeps your skin fresh all day. Directions: Use daily morning and evening. Ingredients: Glycerine, MPG, PEG-40, Castor Oil, Soya Bean Oil, Sodium Sulfate, Hydroxy 1,4, Benzene, Tocopheryl, Acetate, Fragrance

35 AED

14% OffFeatured

Face Wash, Sunscreen, Skin Care

Golden Pearl Neem Face Wash Anti Acne 150ml

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Highlights:

Golden Pearl Neem Face Wash Anti Acne 150ml

Golden Pearl Active Neem Face Wash is a gentle cleanser, which removes dirt and other impurities from your skin, leaving it soft and clean. Rich in Neem and Tea Tree oil extracts, it treats pimples, acne and powerfully prevents future breakouts. Say goodbye to acne with our Active Neem Face Wash.

How to Use: Squeeze a dime-size amount of Golden Pearl Active Neem Face Wash into your palm. Add a few drops of water to make lather. Apply it to your face and neck area and gently massage for 60 seconds. Rinse with warm water and pat dry.

Ingredients: Deionised Water, Cellulose Gum, Sodium Laureth Sulphate, Sodium Lauroyl Sarcosinate, Cocamide Mea, Cocamidopropyl Betain, Propylene Glycol, Salisylic Acid, Tween -20, Sodium Chloride, Neem Extract, Perfume, Apple Green Colour.

30 AED

20% OffFeatured

Vaseline Men Extra Strength Non-Greasy Body Lotion 200ml

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Highlights:

Vaseline Men Extra Strength Non-Greasy Body Lotion 200ml

Boosts suppleness, nourishes and conditions the skin

Heals dryness and soothes parched skin

Light and gentle skin-nurturing treatment that gets easily absorbed in skin

20 AED

PRODUCTS ON SALES

17% OffFeatured

Body Mist, Fragrances

Ella James Body Mist Pomegranate Wonders 250ml

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Highlights:

Ella James Body Mist Pomegranate Wonders 250ml

Refreshing body mist enriched by captivating aromas.

Formulated with Aloe Vera extract leaving your body feeling soft and visibly smooth.

Formulated in the USA

Helps you to have aromatherapy on the go any time anywhere.

Wrap yourself in the luxury of this irresistible scent and reveal your natural romantic self.

Easily carry this scent around thanks to the handy 250 ml / 8.4 fl oz container.

Light and convenient, it can be popped in a bag or left in the desk drawer at work.

Make the most out of every day with this enchanting fragrance that’s perfect for day or night.

25 AED

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Xtreme Collection Sandal Wood Face & Body Scrub 500ml

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Highlights:

Xtreme Collection Sandal Wood Face & Body Scrub 500ml

Skin lightening & age revitalizing for smoother skin with a fresh glow.

How to use

Moisturize the skin and then apply the scrub, except the eyes. Massage it gently & then rinse with water.

35 AED

8% OffFeatured

Eau De Parfume, Unisex, Fragrances

9 PM Rebel Eau De Parfum 100ml

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Highlights:

9 PM Rebel Eau De Parfum 100ml

Indulge in the captivating allure of 9PM Rebel, a fragrance that adds a new dimension to the iconic 9 Collection. This exquisite creation exudes a refined elegance through its premium fruity, woody, and ambary notes, offering a young and sophisticated scent experience.

PERFUME NOTES

Top Notes: Mandarin, Pineapple and Granny Smith
Middle Notes: Cedarwood, Oakmoss and Vanilla
Base Notes: Caramel, Dry woods, Ambergris and Musk

120 AED

4% OffFeatured

LightenUp Plus Intimate Areas Lightening Gel Cream 30ml

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Highlights:

LightenUp PLUS Brightening Body Lotion 400ml

Introducing our luxurious and effective LightenUp Plus Lightening Body Lotion Result In 7 Days, specially formulated to lighten dark spots and promote a more even skin tone. This unique formula combines highly effective lightening ingredients with nourishing moisturizers to restore your skin’s natural glow and provide lasting hydration.

Directions: Apply the lotion to dark brown spots on dry, cleansed skin, preferably at night. Gently massage until fully absorbed. For optimal results, follow up with our Skin Protect SPF 50 Sunscreen daily during and after treatment to prevent further skin discoloration.

Warnings: For external use only. Keep out of reach of children. If you are pregnant or nursing, please consult a physician before using this product.

115 AED

10% Off

PrettyBe Foot Salt Rose 1.5L

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Highlights:

PrettyBe Foot Salt Rose 1.5L

45 AED

10% OffFeatured

Johnsons Vita Rich Brightening Body Wash With Pomegranate Flower Extract 400ml

Johnsons Vita Rich Brightening Body Wash With Pomegranate Flower Extract 400ml

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Highlights:

Johnsons Vita Rich Replenishing Body Wash with Raspberry Extract 400ml

A revitalizing body wash with raspberry extract and vegetable glycerine.

The shower gel is distinguished by its pleasant smell and foamy composition.

It helps effectively on moisturizing and nourishing your skin, giving it a glow and a pleasant scent.

Enjoy soft, healthy, and shiny skin.

45 AED

17% OffFeatured

Body Mist, Fragrances

Ella James Body Mist (V2) Oriental Blossom 250ml

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Highlights:

Ella James Body Mist (V2) Oriental Blossom 250ml

25 AED

13% OffFeatured

Double Sheen Argan Oil Hair Mayonnaise 454gm

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Highlights:

Double Sheen Argan Oil Hair Mayonnaise 454gm

Repair Damaged Hair

– Rejuvenates Fragile Hair

– Moisturizes &a mp; Conditions

– Enriched with Argan Oil

– Infuses vitamins and prot eins

35 AED

7% OffFeatured

Lotion, Oils & Moisturizer, Skin Care

Palmer’s, Skin Success with Vitamin E, Fade Milk, Tone Correcting Body Lotion 250ml

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Highlights:

Palmer’s, Skin Success with Vitamin E, Fade Milk, Tone Correcting Body Lotion 250ml

Skin discoloration is not limited to your face. Dark spots and uneven skin tone can appear all over the body, typically caused by sun exposure, acne scars, pregnancy, or even severe dryness. Palmer’s® Skin Success® Fade Milk is a tone correcting body lotion that targets pigment-prone areas such as knees, elbows, feet and décolletage to visibly correct unwanted discoloration.

*May take up to 6 weeks

Suggested use

Apply twice daily on clean, dry skin focusing on more pigment-prone areas such as elbows, knees, décolletage.

70 AED

10% OffFeatured

Washami Rose Shower Gel Whitening Moisturizing 1000ml

Washami Rose Shower Gel Whitening Moisturizing 1000ml

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Highlights:

Washami Rose Shower Gel Whitening Moisturizing 1000ml

ROSE Containing rich natural moisture and soften factor, High efficient nourishing, deep moisture, Keep skin doubly clean, moist, exquisite and smooth but not tight, Nourish and care skin, create beautiful makeup.

Safety Information

For external use only. Avoid contact with eyes. If this happens, rinse eyes with abundant water. Store in a dry place. Keep out of reach of children

45 AED

GIFT SET

17% OffFeatured

Skin Care, Spot Corrector

Hi Glow Anti Marks Intensive Glow Whitening Cream

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Highlights:

Hi Glow Anti Marks Intensive Glow Whitening Cream

Hi Glow Anti Marks Cream is a revolutionary skincare solution designed to address seven common skin concerns. It effectively targets and eliminates dark spots, dirt, and impurities, resulting in a cleaner, healthier complexion. The cream also enhances the skin’s natural radiance, combats acne, provides intense hydration, and has anti-aging benefits. It also contributes to overall skin improvement, reducing fine lines and wrinkles, and promoting a youthful complexion. Experience the transformative power of Hi Glow Anti Marks Cream today.

25 AED

50% OffFeatured

Body Scrub Gloves Exfoliating Bath Gloves Blue

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Highlights:

Body Scrub Gloves Exfoliating Bath Gloves

High-grade Exfoliating Gloves exfoliating gloves for women are made of high-quality nylon material, with thickened flat knitting that is effective in exfoliation, and will not scratch your skin. Our exfoliating mitts is great for the entire family

Ideal Body Exfoliate Scrub Glove These shower gloves work well in exfoliation, they can massage your skin. Our scrub gloves exfoliating suitable to use on arms, legs, chest, back and foot. Used our exfoliating gloves for body, your skin will look silky smooth and soft

Washable & Re-useable & ElasticThe bath loofah gloves are durable enough for machine wash, the exfoliating washcloth is reusable. In addition, there is a hanging loop on each body scrub glove for convenience to hang on a hook to dry. Our exfoliating wash glove is elastic flexible to fit most hands

Suitable For All Skin TypesExfoliation gloves work with different skin textures, such as oily, dry and combination. Repeated use continues to soften rough, dry skin. Using exfoliating gloves can effectively exfoliate layers of dead skin and impurities from the bodys surface. We suggest exfoliating before using a self-tanner to avoid blotchy and uneven tans

10 AED

11% OffFeatured

Lady Diana Herbal Collection Botanical Shine Shampoo 1000ml

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Highlights:

Lady Diana Herbal Collection Botanical Shine Shampoo with Natural Olive 1000ml

Lady Diana Olive Botanical Shine Shampoo is contains natural ingredients. Adds a glow and natural shine to the hair. Best for daily use. Suitable for all hair types. Contains natural scent which lasts for long.

40 AED

11% OffFeatured

Hair Cream, Hair Care

Royal Beauty Hot Oil Hair Cream Green Tea 1000ml

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Highlights:

Royal Beauty Hot Oil Hair Cream Green Tea 1000ml

Experience the strengthening and nourishing benefits of Royal Beauty Green Tea Hot Oil Hair Cream and achieve the healthy, lustrous hair you’ve always desired.
Why Choose Royal Beauty Green Tea Hot Oil Hair Cream?
Perfect for unmanageable hair, making it easier to style.
Enriched with antioxidants and vitamins to promote overall hair health.
Delivers a luxurious, shiny finish for beautiful hair every day.Key Benefits details:
Makes hair strong and healthy with the nourishing power of green tea.
Packed with antioxidants and essential vitamins to reduce hair loss and promote hair growth.
Fights against dryness of the scalp and dandruff, keeping your scalp healthy.
Deeply nourishes the hair follicles and boosts shine.
Leaves hair soft, smooth, and frizz-free.
Provides a lustrous, shiny look to your hair.

40 AED

17% OffFeatured

Green Cross Ethyl Alcohol 70% Solution With Moisturizer 500ml

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Highlights:

Green Cross Ethyl Alcohol 70% Solution With Moisturizer 500ml

Isopropyl Rubbing Alcohol 70% Solution Antiseptic – Disinfectant 500ml with moisturizer to prevent skin dryness. Formulation: Each 100ml contains 70ml of Isopropyl Alcohol Application: For disinfection, sterilization, body massage, relief of prickly heat and insect bites, hygienic purposes or general antiseptic. For use in hospital and sick room or everyday hygiene. Warning: For external use only. Do not swallow or use near eyes. For children use under adult supervision. Keep tightly capped and store at room temperature. Storage: Store at temperature not exceeding 30C.

25 AED

3% OffFeatured

Baby Shampoo, Hair Care, Kids & Baby Care, Shampoo

Sulfur 8 Kids 2-in-1 Conditioning Shampoo 400ml

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Highlights:

Sulfur 8 Kids 2-in-1 Conditioning Shampoo 400ml

Sulfur8 Kids Conditioning Shampoo 400Ml is a professional-quality shampoo designed specifically for children’s hair. Formulated by Sulfur8 Kids, this shampoo gently yet effectively cleanses the scalp and hair, removing build-up, excess oils and impurities without stripping away essential moisture.

Regular use leaves hair feeling clean, refreshed and noticeably healthier. The formula works to balance the scalp while nourishing each strand from root to tip, resulting in softer, more manageable hair with improved shine.

How to use: Apply a generous amount to wet hair, massage into the scalp and work through to the ends. Leave for 1–2 minutes before rinsing thoroughly. Follow with a conditioner for best results.

195 AED

3% OffFeatured

Bar Soap, Gift Sets, Lotion, Skin Care

Makari Blue Crystal 4 Gift Set (Body Lotion, Serum, Tube Cream and Soap)

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Highlights:

Makari Blue Crystal 4 Gift Set

Makari Blue Crystal collection heals and revitalizes skin with vitamins, antioxidants and natural botanicals restoring its radiant glow. Makari Blue Crystal stimulates cell renewal, tightens the appearance of the skin, reveals a more even toned skin and boosts vibrancy leaving your skin softer, silkier and younger-looking.

Makari Blue Crystal collection is recommended for all skin types especially sensitive and delicate skins

Smooths texture, brightens tone and renew skin’s luster
Reveals a more even toned, radiant skin
Moisturises and slows the photo-aging process
Erases fine lines and wrinkles
Set Includes:

Blue Crystal Skin Reviving Body Lotion -USE ON BODY ONLY.
Blue Crystal Vitality Face Moisturiser
Blue Crystal Revivify Beauty Bar Soap
Blue Crystal Regenerating Serum

1.450 AED

17% OffFeatured