Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Moisturizers, Skin Care

Dr.Meinaier Sweet Orange Soothing Gel 300g

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Dr.Meinaier Sweet Orange Soothing Gel 300g

This soothes your skin and gives a deep moisturization to your skin.

Fermented contents maximize the effect of activating components like aloesin. So, it helps your skin to be clear & healthy.

Moist feeling without stickiness. It is absorbed fast & freshly without stickiness. Plus, it soothes the stimulated skin by hot sunlight & makes your skin moist & sleek. Free system for skin health.

Uses to remove acne on forehead, nose, chin, blackheads mask allows deep cleansing.

Leaving you a fresh, clog-free skin with an ultra-soft touch.

Easy to apply, with marked effect on clearing pores and impurities on skin surface.

35 AED

18% OffFeatured

R&D Care Coconut Gluta Whitening Body Lotion 600ml

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R&D Tomato & Carrot Shower Scrub Extra Whitening 700g

R&D Care Tomato & Carrot Shower Scrub is a perfect scrub for you skin with the following special abilities: makes your complexion lighter, fresher and silky smooth, reduces facial acne and bodily rashes. Helps reduce dark skin on the abdomen, underarms, or wherever needed. Makes the skin firmer while stimulating circulation of the blood.

45 AED

29% OffFeatured

Creams, Face Powders, Make Up, Skin Care

Skin Doctor White Flower Extract Heel Cream 100ml

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Skin Doctor White Flower Extract Heel Cream 100ml

Skin Doctor White Flower Extract Heel Cream helps to retain moisture. Protects the skin from dryness and restores moisture to the skin, leaving skin soft and smooth. Contains Allantoin and White Flower Complex, helps exfoliate old skin cells and even skin tone, while healing cracks and gradually smoothing the skin cells.
This amazing heel cream offers a clean formula free of paraben, harsh chemicals, sulfate and silicone.

How to use:

Massage the cream all over your feet. Focus on specially dry areas. Can be used often as much as desired. Recommended use regularly to prevent cracked heel.

25 AED

14% OffFeatured

Silky Cool Shea Butter Facial Mud Mask 300ml

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Silky Cool Shea Butter Facial Mud Mask 300ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

30 AED

6% OffFeatured

Eveline C Sensation Vit C Cleansing Face Wash Gel 3in1 150ml

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Eveline C Sensation Vit C Cleansing Face Wash Gel 3in1 150ml

Experience the power of Vitamin C with Eveline C Sensation Vit C Cleansing Face Wash Gel 3in1, designed to cleanse, brighten, and revitalize your skin.
This advanced formula effectively removes dirt, makeup, and impurities while gently exfoliating to reveal a smoother, more radiant complexion.
Infused with Vitamin C, it helps even out skin tone, reduce dark spots, and fight the signs of aging.
Enjoy a refreshed, youthful glow with every wash!

3-in-1 formula
Gentle on skin
Reduces dark spots
Fights signs of aging
Removes impurities

Ingredients:

Vitamin C, Vitamin E, Ferulic Acid,Japanese Grapefruit (yuzu) Extract, Aqua, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycerin, Sodium Chloride, Citrus Junos Fruit Extract, Ascorbic Acid, Tocopheryl Acetate, Ferulic Acid, Panthenol, Allantoin, Niacinamide, Sodium Hyaluronate, Citric Acid, Disodium EDTA, Sodium Benzoate, Potassium Sorbate, Parfum, Limonene, Linalool, CI 19140, CI 14700.

75 AED

10% OffFeatured

Scrubs, Skin Care, Tubes

Kenta Moroccan Lightening Scrub for Face and Body 500gm

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Kenta Moroccan Lightening Scrub for Face and Body 500gm

Kenta Moroccan Face and Body Scrub is an innovative cosmetic treatment that combines ancient Moroccan traditions with modern skincare techniques. This scrub features a unique formula containing natural ingredients that help remove dead skin cells and deeply cleanse the skin, leaving it noticeably smooth and radiant. Used to exfoliate the face and body, this scrub helps improve skin texture and brighten it, leaving it looking brighter and more vibrant. Recommended for use as part of your weekly skincare routine for best results.

Benefits and Features:

Effective exfoliation removes dead skin cells and impurities, helping to rejuvenate and improve skin texture.

Skin lightening helps even out skin tone and lighten dark areas with regular use.

Natural formula containing safe and gentle natural ingredients.

Suitable for all skin types, tested to suit all skin types, including sensitive skin.

Improves absorption of other products: Prepares the skin for better absorption of moisturizers and other products after exfoliation.

Blackhead removal Helps cleanse pores and remove blackheads, leaving skin with a clearer appearance.

A relaxing experience that provides a unique Moroccan bath experience that helps relax and rejuvenate.

45 AED

13% OffFeatured

Majesty 5D Asian Whitening Yellow Molato Soap

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70 AED

20% OffFeatured

Creams, Face Cream, Skin Care

Alattar Nourishing & Whitening Facial Wash with Collagen 125ml

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Alattar Nourishing & Whitening Facial Wash with Collagen 125ml

20 AED

29% OffFeatured

Citro Clear Cream Skin Whitening Accelerator Vitamine C 125ml

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Citro Clear Cream Skin Whitening Accelerator Vitamine C 125ml

CITRO CLEAR Cream Skin Accelerator Vitamin C is a powerful cream that helps to reduce acne, oily skin, and other skin problems. This cream is formulated with natural lemon extract and Vitamin C, which helps to promote collagen synthesis and protect the skin. Citro Clear Cream provides and smoothing effect, creating a healthy and radiant complexion. It helps to reduce the appearance of acne and oily skin, while evening out skin tone and restoring a youthful glow. This cream is suitable for all skin types, and is the perfect addition to any skincare routine.

25 AED

10% OffFeatured

Shower Gel, Skin Care

Johnsons Vita Rich Nourishing Body Wash With Cocoa Butter 400ml

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Johnsons Vita Rich Nourishing Body Wash With Cocoa Butter 400ml

A nourishing body wash that contains cocoa butter.
Skin-friendly with vegetable glycerin.
The shower gel is distinguished by its pleasant smell and foamy composition.
It helps effectively on moisturizing and nourishing your skin, giving it a glow and a pleasant scent.

Enjoy soft, healthy, and refreshing skin.

45 AED

PRODUCTS ON SALES

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25% OffFeatured

Bar Soap, Skin Care

Skin Doctor Rice Milk Whitening Soap 100gm

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Skin Doctor Vitamin C Brightening Soothing Gel 300ml

Ideal soothing gel for a radiant and bright skin.

Skin Doctor Vitamin C Brightening Soothing Gel is the ideal soothing gel for a radiant skin; reduces dark spots, tightens pores, brightens the skin and gently protects the skin from pollution.

How to use:

Scoop out an appropriate amount of the gel with your fingers. Steadily and smoothly massage over face and body with smooth circular motions, specially onto rough and dry areas. Use regularly for best results or as often as needed.

15 AED

14% Off

Oils & Moisturizer, Serums, Skin Care

Cire D’abeille Beeswax Body Oil 50ml

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Cire D’abeille Beeswax Body Oil 50ml

Its innovative formula eliminates dead cells to refine and improve skin texture and illuminates your skin in just one step.This Body Oil is rich in fatty acid, nourish the skin barrier and makes the skin softer and more beautiful. Its Formula innovative repairs and gives a nice light complexion.

Direction of usage:

How to use: Always apply to a clean/dry skin, massaging in circles until the body lotion is completely absorbed. For body use, eep out of reach of children. For all skin type.

30 AED

11% OffFeatured

Lemon Clear Lightening Cream 250ml

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Lemon Clear Lightening Shower Gel 1000ml

Lemon Clear Lightening Shower Gel 1000ml .Lemon Clear shower gel, rich in vitamins C and E, helps fight dark spots and even out the complexion. Thanks to the vitamin C it contains, Lemon Clear exfoliating shower gel restores radiant, clean skin. It effectively removes impurities, exfoliates dead cells and reveals the skin’s radiance. This gel promotes cell renewal thanks to its antioxidant-rich formula. Lemon Clear leaves your skin soft and radiantly beautiful while instantly restoring the complexion’s natural radiance

40 AED

3% OffFeatured

LightenUp Girl Intense Perfection Lightening Face Cream 100ml

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LightenUp Girl Intense Perfection Lightening Face Cream 100ml

Experience the light and creamy texture of LightenUp Girl Intense Perfection Lightening Face Cream. This unique formula not only hydrates your skin but also helps fade the appearance of dark brown spots, improving clarity and promoting a luminous complexion. Infused with the benefits of Vitamin A, it restores soft, smooth, and even-toned skin.

Directions: Apply a thin layer of LightenUp Girl! Intense Perfection Lightening Cream to clean, dry skin, preferably at night. For effective pigmentation prevention, always follow up with an SPF 30 or higher during and after using this brightening treatment. It is recommended to limit sun exposure.

Warnings: For external use only. Do not ingest. Keep out of reach of children. Avoid contact with eyes. If irritation develops, discontinue use or consult a physician.

Key Ingredient: Rumex Occidentalis

145 AED

13% OffFeatured

Eveline Variete Satin Matte Liquid Lipstick

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Highlights:

Eveline Big Volume Lash Waterproof Mascara
Enhance your beauty with Eveline Rouge, its innovative formula that combines extreme lightness and high durability.
It provides a color-saturated matte finish with optimal lip hydration.
It features a lightweight formula that glides easily onto the lips using a practical and precise applicator.
- Full coverage from the first stroke.
- Enriched with hyaluronic acid and vitamin E.
- Available in several shades.
- A rich color formula.
- A lightweight formula that doesn’t weigh down the lips.
- A velvety matte finish.
- Won’t smudge or transfer.
Ingredients:
Isododecane, Synthetic Wax, Quaternium-90 Sepiolite, Bis-Carboxydecyl Dimethicone, Phenyl Trimethicone, Trimethylsiloxysilicate, Cera Alba, Quaternium-90 Montmorillonite, Glyceryl Behenate, Silica Dimethyl Silylate, Dimethicone, Disteardimonium Hectorite, Polysilicone-11, Tocopherol, Ascorbyl Palmitate, Ascorbic Acid, Citric Acid, Tocopheryl Acetate, Sodium Hyaluronate, PEG-8, Propylene Carbonate, PEG-8 Caprylic/Capric Glycerides, Octyldodeceth-25, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Propylene Glycol, De

35 AED

5% OffFeatured

Silky Cool Pomegranate Shampoo Nourishing, Hydrating, and Gentle Hair Care for All Hair Types 4.2 Liter

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Silky Cool Pomegranate Shampoo Nourishing, Hydrating, and Gentle Hair Care for All Hair Types 4.2 Liter

Indulge in the luxurious care of Silky Cool Shampoo 4.2 Liter, designed for all hair types. This large, value-packed size is perfect for homes, salons, and businesses, offering high-quality hair care. Each shampoo is enriched with nourishing ingredients to cleanse, hydrate, and revitalize your hair, leaving it soft, shiny, and delicately scented.

95 AED

13% OffFeatured

Shower Gel, Skin Care

Washami 2in1 Baby Shampoo & Shower Gel Milk 500ml

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Washami 2in1 Baby Shampoo & Shower Gel Milk 500ml

Specially formulated for the baby, the pursuit of every drop of safety to create special care for the baby.
Contains milk extract essence, double moisturizing care.

Gentle clean hair and skin dirt.
Soft, light and easy to rinse

35 AED

10% OffFeatured

OGX Hydrate & Revive+ Argan Oil of Morocco Extra Strength Shampoo 385ml

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OGX Hydrate & Revive+ Argan Oil of Morocco Extra Strength Shampoo 385ml

Cleanse and refresh your hair and scalp with the OGX Hydrate & Revive+ Argan Oil of Morocco Extra Strength Shampoo, a powerful formula that cares for your strands while lifting away dirt and build-ups. Designed for hair that’s damaged, dry and brittle, the shampoo is an effective cleanser that never strips away more essential moisture from locks that are already suffering. Boasting a nourishing blend of Silk Proteins and Argan Oil, your hair will be revived and replenished, brimming with moisture for a smooth, silky feel with a sleeker look. It helps to reduce frizz while making hair more manageable, allowing you to create healthy-looking, put-together styles with ease.

45 AED

12% OffFeatured

Glutathione Lightening Body Milk 300ml

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Glutathione Lightening Body Milk 300ml

Cleverly formulated by cosmetic experts, Glutathione lightening milk nourishes your epidermis, lightens the skin and fights against skin aging. It gives you graceful and soft skin.

75 AED

6% OffFeatured

Hair Oil, Hair Scalp Treatment, Hair Treatment, Hair Care

Mitchell Organics Organic Extract Batana Oil Hair Growth Scalp Oil 60ml

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Mitchell Organics Organic Extract Batana Oil Hair Growth Scalp Oil 60ml

Revive your scalp and energize your strands with the power of Honduras’ miracle oil. This lightweight yet potent scalp oil blends 100% pure Batana Oil with nourishing botanicals like Jamaican Black Castor Oil, Black Cumin Seed Oil, Sunflower Oil, and Rosemary Essential Oil. Formulated to stimulate hair growth, reduce breakage, and restore scalp health, it promotes visibly thicker, shinier, and stronger hair over time. Ideal for daily hydration and long-term repair.

Hair Concern

• Hair thinning or shedding

• Dry, flaky, or irritated scalp

• Weak or brittle strands

• Lack of shine and moisture retention

• Slow hair growth

Used on Hair Types

• Suitable for all hair types and textures

• Especially effective on curly, coily, dry, or transitioning hair

• Safe for chemically treated and color-treated hair

How it Works

• Stimulates Growth: Batana and rosemary oils work together to invigorate hair follicles and improve circulation in the scalp.

• Nourishes & Hydrates: Sunflower and black cumin seed oils soothe the scalp and deliver essential nutrients to the root.

• Reduces Breakage: Strengthens hair fibers from the base, reducing breakage and improving strand integrity.

• Restores Shine: Seals in moisture and smooths the cuticle for soft, glossy hair.

Key Highlights

• 100% natural and plant-based ingredients
• Lightweight formula ideal for daily scalp care
• Promotes thicker, stronger hair growth
• Deeply hydrating and soothing
• Free from parabens, silicones, and synthetic fragrances
• Made in the USA

Key Ingredients

Sunflower Oil, Batana Oil, Black Cumin Seed Oil, Jamaican Black Castor Oil, Rosemary Essential Oil

Directions

Apply a small amount directly to a clean scalp. Massage gently using fingertips to evenly distribute and stimulate circulation. Use as needed, 2–3 times per week, or as part of your daily scalp care routine. Do not rinse.

75 AED

GIFT SET

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14% OffFeatured

Creams, Skin Care

Betnovate-N 0.5% Cream 15gm

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Betnovate-N 0.5% Cream 15gm

Betnovate-N is used to treat a variety of skin conditions that may be accompanied by inflammation or annoying itching. It contains two main ingredients: betamethasone, a type of topical steroid used to reduce inflammation and swelling of the skin, and neomycin, which works as a topical antibiotic effective against bacterial infections that may affect the skin. The method of using Betnovate-N is usually decided based on the medical diagnosis and the individual patient’s condition. It is usually applied to the affected areas of the skin two to three times daily, as directed by specialist doctors. The length of treatment also depends on the severity of the condition and the skin’s response to treatment. Patients are usually advised not to use the medication for long periods to avoid potential side effects on the skin, such as tenderness or stretching.

30 AED

13% OffFeatured

Pixi Beauty Vitamin-C Tonic Brightening Toner 100ml

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Highlights:

Pixi Beauty Vitamin-C Tonic Brightening Toner 100ml

Vitamin C has potent antioxidant power, promotes healthy collagen production and is known to boost skin luminosity.

Probiotics help fortify skin’s barrier while willow bark & fruit extracts gently exfoliate.

65 AED

16% OffFeatured

CeraVe Hydrating Mineral Sunscreen SPF30 Face Sheer Tint 75ml

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Highlights:

CeraVe Hydrating Mineral Sunscreen SPF30 Face Sheer Tint 75ml

Sheer Tinted Mineral Sunscreen Universal tint for all skin tones that instantly leaves skin with a healthy glow and offsets the white-cast typically associated with mineral sunscreens. Lightweight, non-greasy feel. HYDRATING FACE SUNSCREEN Formulated with Niacinamide to help calm skin and Hyaluronic Acid to help retain skin’s natural moisture. TINTED MOISTURIZER WITH SPF 30 Can be worn alone or under makeup as a tinted primer with SPF 30. Suitable for all skin types, including dry skin, sensitive skin, oily skin, and acne-prone. This skincare product doesn’t come with a protective seal. 3 Essential Ceramides Ceramides are found naturally in the skin and can become damaged with sun exposure. All CeraVe products are formulated with three essential ceramides (1, 3, 6-II) to help restore and maintain the skin’s natural barrier.

80 AED

20% OffFeatured

Face Cream, Skin Care, Spot Corrector

Skin Doctor Egyptian Glow Anti-Spot Face Cream SPF 30 50ml

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Highlights:

Skin Doctor Egyptian Glow Anti-Spot Face Cream SPF 30 50ml

Skin Doctor Egyptian Glow Anti-Spot Face Cream. Formulated with 100% pure natural ingredients to whiten your skin evenly. Perfect for all skin types. It clears dark spot. It effectively helps take care of acne, freckles, wrinkles, blackheads or aging lines.

Skin Doctor Carrot Glow Serum an effective skin lightener that gives you an even glow from head to toe. Add it to the body lotion to enhance your results or apply it to the desired areas directly.

60 AED

13% OffFeatured

Pastil Strawberry 7 in 1 Scrub for Skin Whitening formula 500ml

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Highlights:

Pastil Strawberry 7 in 1 Scrub for Skin Whitening formula 500ml

The composition has a cleansing, moisturizing and anti-inflammatory effect, soothes, relieves irritation, tightens pores, increases and maintains skin elasticity.

Gently exfoliate the skin and promoting its renewal. It moisturize, nourish and regenerate the skin.

With natural cellulose exfoliators that work at the source to unclog pores, remove trapped dirt and oil to clear skin and minimise the appearance of pores.

35 AED

6% OffFeatured

Conditioner, Hair Care

TGIN Green Tea Moist Leave-In Conditioner 384ml

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Highlights:

TGIN Green Tea Moist Leave-In Conditioner 384ml

Kiss dry hair goodbye and say hello to soft, beautiful moisturized curls with tgin Green Tea Super Moist Leave in Conditioner. Packed with green tea, shea butter, and argan oil, this lightweight formula has the perfect combination of moisture and antioxidants, which helps to improve manageability, fight frizz, and transform dry brittle strands into soft, smooth and healthy hair. This natural conditioner is also great for detangling and safe enough for kids!

Benefits

Lightweight formula with no build-up

Leaves hair feeling soft, smooth and manageable

Detangles knots and tangles

Reduces frizz and flyaways

Replenishes hairs natural oils

Penetrates hairs cuticle to allow for thorough conditioning

Prevents split ends and reduces breakage

Promotes healthy hair growth

75 AED

6% OffFeatured

Conditioner, Hair Care

Maxiline Pkc Ultimate Home Care Conditioner 300ml

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Highlights:

Maxiline Pkc Ultimate Home Care Conditioner 300ml

For hair that went through the chemical processes – strength and flexibility.

Advanced technology to recover the vitality of the strands that went through chemical processes, such as straightening and relaxation. its formulation was specifically developed to restore hair damaged by chemical processes, providing resistance and restoring the natural flexibility of your hair, as well as repairing the capillary fiber day after day.

80 AED

25% OffFeatured

Pure Skin Vanishing Lightening Care Serum 30ml

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Highlights:

Pure Skin Vanishing Lightening Care Serum 30ml

Helps to inhibit melanin production and prepares your skin for the next steps of your beauty routine

Enriched with fast penetrating nutrients that relaxes rough and dry skin

Enhances the skin’s defenses and preventing future damage

30 AED

14% OffFeatured

ODEON Charcoal Tea Tree Oil Body Scrub 300ml

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Highlights:

ODEON Charcoal Tea Tree Oil Body Scrub 300ml

ACTIVATED CHARCOALS ABSORPTION POWER Experience the exceptional power of our charcoal face scrub where activated charcoal acts as a magnet drawing and absorbing dirt pollutants and bacteria from your pores This leaves your skin feeling impeccably fresh and revitalized

TEA TREE OILS ANTIBACTERIAL PROPERTIES Discover the effectiveness of our Tea Tree body scrub in combating body odour Harnessing natural antibacterial properties this tea scrub targets odourcausing bacteria ensuring you stay fresh and confidently rejuvenated throughout the day

DEEP CLEANSING AND DETOXIFICATION Our Charcoal Face Scrub infused with Tea Tree Oil effectively draws out impurities toxins and excess oil ensuring a deep and thorough purification for your skin.

BALANCES OILY SKIN Discover the perfect solution with our Charcoal Face Scrub for oily skin Charcoals renowned oilabsorbing properties effectively balance your skin offering a healthy glow thats free from excessive shine.

EXFOLIATES AND RENEWS Experience the transformative power of our exfoliating scrub The gentle exfoliating action of our charcoal scrub sloughs off dead skin cells helps promote skin renewal and a brighter complexion.

SOOTHING CALMING Our tea tree scrub is infused with tea tree oil which has calming properties effectively alleviate irritated skin This makes our body scrub a perfect choice for individuals with acneprone skin promoting a clearer and healthier complexion

30 AED

20% OffFeatured

Creams, Skin Care, Tubes

Esapharma Movate Cream Lightening Cream 30gm

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Highlights:

Esapharma Movate Cream Lightening Cream 30gm

Movate is a body cream formulated for lightening your complexion. It’s been developed to whiten, moisturise and purify your skin while caring for pimples, dark-spot, and other skin discomfort. Movate Cream produces an effective result; it quickly softens, lightens, and brightens the skin complexion.

20 AED