Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Anua BHA 2% Gentle Exfoliating Toner 150ml

Tonners, Skin Care

Anua BHA 2% Gentle Exfoliating Toner 150ml

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Anua BHA 2% Gentle Exfoliating Toner 150ml

A mildly exfoliating toner enriched with 2% BHA and 6 types of Ceramides to gently remove dirt, excess oil and dead skin cells, while protecting damaged skin barrier.

Infused with Hyaluronic Acid and Panthenol to keep skin moist and hydrated.

Further contains Tea Tree Leaf Extract to calm redness and soothe irritated skin.

Helps with the clogged and enlarged pore problem and skin dullness.

No fragrance added and skin irritation tested, suitable for sensitive skin.

85 AED

13% OffFeatured

Fairlady Toning & Lightening Serum 30ml

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Fairlady Toning & Lightening Serum 30ml

Fair lady toning & lightening serum with argan oil whitening accelerator.

35 AED

Creams, Skin Care, Tubes

Caro Light Beauty Cream Tube with Carrot Oil 30 ml

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Caro Light Beauty Cream Tube with Carrot Oil 30 ml

Caro Light Beauty Cream is the perfect blend of natural ingredients and active principles to help you achieve a lighter, more even complexion. Formulated with B-carotene, Vitamin A and E, this cream deeply nourishes your skin, protecting it and leaving it feeling soft and smooth. Its light, non-greasy formula absorbs quickly, and helps to reduce the appearance of dark spots, blemishes and hyperpigmentation. Use regularly for best results, and enjoy the benefits of a more radiant, glowing complexion.

25 AED

20% OffFeatured

Reborn 5 In 1 Whitening Face & Body Scrub Cucumber Extract 500ml

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Reborn Beauty Premium Scrub Mint 500ml

40 AED

13% OffFeatured

Children’s Sunscreen Cream, High Protection SPF 35, UVA Protection, Antioxidant Vitamins A, C, E, Water and Sweat Resistant, Fruit of the Wokali, 130ml

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Children’s Sunscreen Cream, High Protection SPF 35, UVA Protection, Antioxidant Vitamins A, C, E, Water and Sweat Resistant, Fruit of the Wokali, 130ml

Fruit Of The Wokali Professional Care Children’s Sunscreen Cream High Protection Spf 35 Complete Appearance Provides Skin With The Best Protection Against Uva 1, 2 And Uvb Rays Proven Protection Against All Skin-Damaging Rays, Antioxidant Vitamins A, C1 And E Water And Sweat Resistant Intensely Moisturizes, Sun Tested Protects Against Premature Aging Content: 130ml

35 AED

25% OffFeatured

Yoko Gold Detox Coffee Soap 80g

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Yoko Gold Detox Coffee Soap 80g.

Coffee soap has the ability to gently remove dirt. Stimulates blood circulation, helping the skin look healthy. From the perfect combination of coffee grounds, licorice extract, and vitamin E, it makes a desirable soap.

Coffee grounds have the ability to gently exfoliate the skin.

Licorice extract helps brighten the skin.

Vitamin E is an antioxidant. Helps delay premature aging.

Collagen nourishes the skin to make it smooth, bright, and firm.

Vitamin B3 helps remove old skin cells, the cause of dark skin. Make your skin more radiant.

How to use : Rub to create foam and use to clean the body. Rinse with clean water.

15 AED

11% OffFeatured

ActiveX Cocoa Butter Hand & Body Lotion with Coconut Oil 1000ml

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ActiveX Cocoa Butter Hand & Body Lotion with Coconut Oil 1000ml

Pamper your skin with Active X Cocoa Butter Hand & Body Lotion, enriched with the goodness of cocoa butter and coconut oil to deeply moisturize and restore dry, rough skin. Designed for daily use, this lightweight yet nourishing formula helps keep your skin soft, smooth, and hydrated all day long.

Highlights

Intense Moisturization – Perfect for dry and rough skin
Coconut Oil Infused – Helps lock in moisture and improve skin softness
Cocoa Butter Formula – Nourishes and smooths skin texture
Fast Absorbing – Non-greasy, suitable for daily use
Hand & Body Use – Multi-purpose lotion for full-body care
Pleasant Fragrance (Parfum de Paris) – Leaves skin smelling fresh

40 AED

25% OffFeatured

Sunshine Naturals Ultra Pure Vitamin E Deep Cleansing Soap 120gm

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Sunshine Naturals Ultra Pure Vitamin E Deep Cleansing Soap 120gm

Sunshine Sabyn Soap enriched with Vitamin E is a luxurious soap designed for body and hair care. It contains 120 grams of soap enriched with Vitamin E, known for its antioxidant properties that fight free radicals and reduce the effects of aging. This soap moisturizes and nourishes the skin, leaving it soft and radiant.

Benefits and Features:

Promotes skin health Vitamin E moisturizes the skin and enhances its elasticity, reducing wrinkles and fine lines.
Anti-aging Contains antioxidant properties that fight free radicals, helping to reduce the signs of aging.
Gentle cleansing Gently cleanses the skin without drying it out, making it suitable for daily use.
Suitable for all skin types Its gentle formula makes it suitable for sensitive skin.
Refreshing scent Leaves a long-lasting fresh scent on the skin.
Multi-purpose Can be used as a body and hair soap, making it a practical travel option.
Free from harmful ingredients No harsh chemicals or artificial colors, making it safe to use.

15 AED

14% OffFeatured

Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Glow And Clean Beauty Cream 30gm

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Glow And Clean Beauty Cream 30gm

Original Whitening Glow & Clean Beauty Cream is the only cream that cleans pimples, wrinkles, marks, hives even dark circles under the eyes and turns your skin white. Skin Whitening Cream makes you so much looking gorgeous that you wont believe.

30 AED

50% OffFeatured

Animate 60Pcs Vitamin E Soft Gel Capsules Facial Oil Capsules Green

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Highlights:

Animate Skin Whitening Vitamin E Capsule is specially formulated to increase the natural glow of the skin and even out its tone. This product, which contains 60 capsules, helps you achieve a healthier and smoother appearance by maintaining the moisture balance of the skin. Thanks to the powerful antioxidant properties of Vitamin E, it reduces the appearance of spots on the skin and delays the signs of aging. With regular use, you can make your skin look brighter and more vibrant.

10 AED

PRODUCTS ON SALES

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8% OffFeatured

Creams, Skin Care

Reborn Strawberry Massage Cream 500ml

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Reborn Strawberry Massage Cream 500ml

Heat things up with our oil, moisturizing creams Massage Oil & Cream are made with lovely fruits extracts and gorgeous essential oils, they’re perfectly for relieving tension and easing those achy muscles & Soothing Touch Massage Creams offer a deeply moisturizing, long lasting glide that is enhanced with fruits and essential oils and easy to clean up..

55 AED

11% OffFeatured

Laser White Vitamin C Face And Body Scrub 500gm

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Laser White Vitamin C Face And Body Scrub 500gm

Laser White lemon face and body scrub for all types of skin. Infused with vitamin C for better skin nourishment. Cleanse the skin exfoliating dead skin layers and dirt particles. Moisturizing body scrub for instant freshness. Cruelty-free face and body scrub for reducing blackheads.

40 AED

17% OffFeatured

Skin Doctor Lavender Magic 5in1 Whitening Scrub Cream for Face & Sensitive Areas 330ml

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Skin Doctor Lavender Magic 5in1 Whitening Scrub Cream for Face & Sensitive Areas 330ml

Moisturizing, smoothing, nourishing & Exfoliating.

Skin Doctor Lavender Magic 5in1 Whitening Scrub Cream for Face & Sensitive Areas contains natural exfoliating particles. Unlike any other creams, this product gives 5 in 1 benefits that your skin will surely love:

– Whitening
– Moisturizing
– Smoothing
– Nourishing
– Exfoliating

How to use:

Get an ample amount using fingertips, gently massage on the skin in a circular motion then rinse thoroughly with water.

25 AED

29% OffFeatured

Face Powders, Make Up, Powders

Skin Doctor Rose Perfumed Talc Powder 250gm

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25 AED

13% OffFeatured

Caro White Exfoliating Shower Gel Carrot Oil & Apricot Kernel Powder 500ml

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Highlights:

Caro White Exfoliating Shower Gel Carrot Oil & Apricot Kernel Powder 500ml

Exfoliates dead skin cells and reveals the skin’s shine

Refines skin grain and evens out the skin tone

Cleans deeply, eliminates impurities

For a soft, supple and radiant skin.

35 AED

17% OffFeatured

Anti Stretch Marks, Face Cream, Spot Corrector, Skin Care

Taryak Beauty Herbal & Freckle Cream 40gm

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Highlights:

Taryak Beauty Herbal & Freckle Cream 40gm

Taryak Beauty & Freckle Cream. For skin whitening, anti-acne, blemishes, age spots, dark circles under the eyes, freckles, and sun damage. Through years of research, the best ingredients to scientifically create this cream are pearl, kojic, vitamin B3, E, and cherry extracts, which are among the world’s best and safest active ingredients.
Directions for use: After cleansing, apply the cream to the face, massage gently, and achieve 100% results.

25 AED

13% OffFeatured

Pastil Face & Body Scrub Aloevera

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Pastil Face & Body Scrub Aloevera

35 AED

17% OffFeatured

Kamill Soft & Dry Cream for Hands and Nails 75ml

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Kamill Soft & Dry Cream for Hands and Nails 75ml

A skin cream with chamomile extract that moisturizes and cares for the hands for up to 24 hours and restores softness and suppleness.
A special cream for hands and nails.

Features:

Fast-absorbing cream with a non-greasy texture.
Contains apricot extract and proteins that give your hands a silky feel.
Contains chamomile and bisabolol extracts that provide long-lasting moisture.
Reduces flakiness and softens the skin.
Reduces skin irritation and promotes natural skin renewal.
The perfect moisturizing cream for normal skin.
Prevents dullness and evens out skin tone.
Tested and approved by dermatologists.

How to use:

Apply a small amount of cream to hands and nails
Massage gently until fully absorbed
Use several times daily as needed

Warnings:

For external use only
Avoid contact with eyes, and if so, rinse thoroughly with water
Store in a cool, dry place away from direct sunlight

25 AED

11% OffFeatured

Clairissime Moisturizing Body Lotion 500ml

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Clairissime Moisturizing Body Lotion 500ml

Clairissime Moisturizing Body Lotion is rich in vitamin E and glycerin. Finely balanced active ingredients maintain your skin’s pH balance. This body lotion restores suppleness and elasticity. It penetrates deeply into the skin and restores suppleness and softness to particularly dry skin. A thin protective film provides additional protection for the epidermis without leaving your skin feeling greasy.

85 AED

14% OffFeatured

Reborn Soothing Facial Toner With Milk & Rose 500ml

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Reborn Soothing Facial Toner With Milk & Rose 500ml

30 AED

GIFT SET

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17% OffFeatured

Creams, Skin Care

Reborn Natural Moroccan Soap with Olive Oil 250ml

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Reborn Natural Moroccan Soap with Olive Oil 250ml

Lather up with a slice of our fresh, Moroccan soaps.Moroccan black soap is part of the traditional hammam ritual. It is the number one treatment in oriental public baths. With a texture of butter, this natural vegetable paste based with black olives is rich in vitamin E. It is obtained from a mixture of oil and crushed olives, soaked in salt and potash. In the nineteenth century it was used as a product of Dermatology and later became a real beauty tool for the body suitable for every type of skin. It prepares the skin for exfoliation. The skin will be softer and ready for a scrub. Combined with the action of the loofah glove, it will remove impurities and dead skin.

25 AED

11% OffFeatured

PrettyBe Facial Mask Pepper Mint 600ml

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PrettyBe Facial Mask Pepper Mint 600ml

40 AED

11% OffFeatured

Shower Gel, Skin Care

Fifty’s Beauty Ageless Exfoliating Body Cleanser 500ml

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Highlights:

Fifty’s Beauty Ageless Complexion Soap 200gm

This soap is formulated with Tea tree oil to keep skin naturally healthy, and to r

Fifty’s Beauty Ageless Exfoliating Body Cleanser 500ml

This is a no soap formula especially recommended for sensitive skin. It is enriched with shea butter and glycerine to leave your skin smooth, bright and moisturized without over-drying for radiant, irresistibly soft skin. Apricot seed powder insures a gentle sloughing action and accelerating skin’s natural daily replenishment process.

A rich-foaming gel that polishes your skin, buffing away dull, dead surface cells as it thoroughly cleanses your body.

emove body odour. It contains Shea butter to smooth out complexion and prevent from premature aging of the skin.

Fifty’s Ageless Complexion Soap is a great way to cleanse your skin and to keep skin feeling naturally healthy at the same time.

85 AED

25% OffFeatured

Oils & Moisturizer, Skin Care, Tubes

New Light Exfoliating Soap With Zaban 350g

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New Light Exfoliating Soap With Zaban 350g

New Light Exfoliating Soap 350 g The exfoliating and soap NEW LIGHT with Zaban which is a savannah fruit contains a lot of vitamins, removes the skin death cells as well as all the body imperfections such as wrinkles, spots, dark stains and brings them to health. It deeply cleans the skin and it contains an excellent anti-aging agent. Your skin is able to regain beautiful and perfect softness. Use: During the bath, carefully rub the entire body insisting well on the dark and difficult fields like necks, knees, elbows. Warning: Do not use on children

15 AED

20% OffFeatured

Every Strand Keratin with Aloe Vera + Vitamin E Repairing Shampoo 399ml

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Highlights:

Every Strand Keratin with Aloe Vera + Vitamin E Repairing Shampoo 399ml

Why I need it: Bring new life to your hair and enjoy this ultra-mild and exotic shampoo, formulated without sodium chloride or sulfates to help protect keratin hair smoothing treatments.
What it is: This exclusive formula with Keratin, Aloe Vera + Vitamin E gently cleanses without diminishing moisture, especially on damaged or keratin-treated hair. Each use of this fabulous wash will leave your hair soft, healthy and incredibly shiny.
How to use it: Apply generously to wet hair and massage into a rich lather from roots to ends. Rinse. Repeat if desired. Follow up with Every Strand Repairing Conditioner for added moisture and shine.

60 AED

13% OffFeatured

Skin Doctor Papaya Face & Body Scrub 500ml

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Highlights:

Skin Doctor Papaya Face & Body Scrub 500ml

For smoother and fresher skin with cool moisturizing effect.

Skin Doctor Papaya Face & Body Scrub cleans your skin effectively by removal of dead skin cells and leaves skin healthy with a fresh glow. Our unique formula uses natural papaya to quickly and gently remove dirt and impurities from your skin, leaving it bright, smooth, clear and blemish free.

How to use:

Scoop some of the scrub on to your hands and massage it over your wet face and body using gently circular motions. For extra smooth skin, let the scrub sit on your skin for a couple of minutes. Rinse off the scrub and gently pat your skin dry. Do not rub, as rubbing your skin after exfoliation will irritate it.

35 AED

15% OffFeatured

Skin Doctor Shea Butter Regenerating Shampoo 500ml

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Highlights:

Skin Doctor Shea Butter Regenerating Shampoo 500ml

Vegan formula, no supfate and paraben, cleanses and moisturizes brittle, damaged and dry hair.

Skin Doctor Shea Butter Regenerating Shampoo deep cleanses, moisturizes and softens the frizzy brittle, damaged and dry hair. Rich in Vitamin A and E, it strengthens the strands and regenerates the hair for a healthy appearance.
Excellent moisturizer, ultimate softening and strengthening for brittle, dry and damaged hair.
– No sulphate.
– No paraben.
– No paraffin.
– Vegan formula.
– Natural active ingredients.

55 AED

13% OffFeatured

Skin Doctor Camel Milk Whitening Body Butter 200ml

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Highlights:

Skin Doctor Honey & Milk Soap 100gm

Intensive and nourishing soap for a healthy skin.

Skin Doctor Goat Milk Soap 100gm

Intensive and nourishing whitening & anti-Wrinkle soap with goat milk extract.

Skin Doctor Goat Milk Soap is created with mild but effective whitening essences plus the tropical blend of Goat Milk Extract to help fight wrinkles & whiten the skin while cleansing.
it contains fine moisturizers to soften, smoothen and prevent skin from dryness. Leaves your skin fairer, smoother, healthier and younger-looking.

How to use:

Apply onto wet face and body during shower or bath. Use regularly morning and night.

Skin Doctor Honey & Milk Soap is created with mild but effective moisturizing essences plus Honey and Milk Extract to help whiten skin while cleansing. It also contains fine moisturizers to soften, smoothen and prevent skin from dryness. Leaves your skin fairer, smoother, healthier and younger-looking.

How to use:

Apply onto wet face and gently massage thoroughly, then rinse off.

Use twice daily, morning and night.

35 AED

5% OffFeatured

Face Cream, Spot Corrector, Skin Care

Lait Selfie 24H Booster Face Cream 50gm

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Highlights:

Lait Selfie 24H Booster Face Cream 50gm

Capture your natural beauty and enhance your skin’s radiance with “Selifie Facial Cream – 50g.” This specialized facial cream is designed to help you achieve a flawless and youthful complexion, making every selfie a confidence-boosting moment.

Key Features:

Skin-Perfecting Formula: Selifie Facial Cream features a skin-perfecting formula that helps even out your complexion, reduce the appearance of imperfections, and promote a smoother, more youthful appearance.
Hydration and Nourishment: Beyond its complexion-enhancing properties, this cream provides essential hydration and nourishment to your skin, leaving it feeling soft, supple, and revitalized.
Lightweight and Non-Greasy: The lightweight texture of Selifie Facial Cream is easily absorbed by your skin, making it ideal for everyday use. It doesn’t leave a greasy residue, allowing for smooth makeup application.
Radiant Confidence: Incorporating this cream into your daily skincare routine helps boost your confidence, as it promotes a radiant and flawless complexion.

90 AED

Bio Perfect Light Lotion 250ml

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Highlights:

Lightening Beauty Lotionl With vitamin E and natural carrot extracts

Skin lightening beauty milk with vitamin E and carrot natural extracts is a fast action skin fairness. Results in light, soft complexion, smooth and satiny skin. Bio Perfect Light, Lightening Beauty milk, is very rich in Vitamin E and carrot natural extracts the lightening cream penetrates the surface layers of the skin, eliminates impurities and undesirable task and promoting good skin hydration. A feast for the eyes.

How to Use: Apply daily after bath. Daily use morning and evening gives your skin a new shine a soft complexion smooth and satiny.

40 AED