Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Lotion, Skin Care

Lumine Carrot Face and Body Lotion 400ml

Rated 0 out of 5

(0)

Highlights:

Lumine Carrot Face and Body Lotion 400ml

Lumine Carrot Face And Body Lotion Spf50+++With Tomato, glutathione, and carrot oil. Gives radiant skin. Strong lightening for natural beauty. Removes dead skin cells. Get rid of dark spots. For all skin type

160 AED

18% OffFeatured

Intense Flair Body Lotion Ultra Lightening 250ml

Rated 0 out of 5

(0)

Highlights:

Intense Flair Body Lotion Ultra Lightening 250ml

Skin Care Soft Even Creamy Oil Lotion This moisture-rich body Cream combines the intensive moisturizing benefits of an oil,

45 AED

13% OffFeatured

New Face Body Butter Cream Intensive Moisturizing with Cocoa & Butter Cream

Rated 0 out of 5

(0)

Highlights:

New Face Body Butter Cream Intensive Moisturizing with Cocoa & Butter Cream

Indulge your skin with the deep nourishment and hydration of New Face Body Butter Cream, infused with rich cocoa and butter cream for intensive moisture care. This luxurious formula penetrates deeply to restore skin elasticity, combat dryness, and protect the skin barrier, leaving your skin silky soft and radiant.

Key Benefits:

Intensive Hydration – Deeply moisturizes and replenishes dry skin.
Cocoa Butter Enrichment – Helps improve skin texture and elasticity.
Protective Skin Barrier – Forms a shield against dryness and environmental stressors.
Rich, Non-Greasy Formula – Absorbs quickly while keeping skin nourished.
Suitable for All Skin Types – Perfect for daily hydration and long-lasting softness.

Give your skin the ultimate hydration boost with New Face Body Butter Cream, ensuring a smooth, healthy, and glowing complexion every day.

35 AED

8% OffFeatured

Face Cream, Skin Care, Spot Corrector

BERG Rice Beauty Cream Vitamin C With Retinol Serum

Rated 0 out of 5

(0)

Highlights:

BERG Rice Beauty Cream Vitamin C With Retinol Serum

A rejuvenating cream infused with Vitamin C and Retinol to brighten skin, fade dark spots, and smooth texture. This cream enhances radiance while preventing signs of aging, helping to improve skin elasticity and promote a youthful, refreshed appearance. Suitable for all skin types.

Key Benefits

Brightens and evens out skin tone
Reduces dark spots and imperfections
Helps prevent signs of aging with retinol
Hydrates and improves skin texture

What’s in the Box

Rice Beauty Cream with Vitamin C
Rice Beauty Cream with Retinol Serum
Rice Beauty Soap

55 AED

20% OffFeatured

Caretone Lightening Beauty Soap 200gm

Rated 0 out of 5

(0)

Highlights:

Caretone Lightening Beauty Soap 200gm

Caretone lightening soap comes from an innovative formula suitable for all skin types.

Its hydrating agents keep the skin nourished and soft and protects it from the inconveniences of time.

Caretone soap is a complete care for the body and the face.

20 AED

10% Off

Scrubs, Shower Gel, Skin Care

PrettyBe Brightening Body Wash Milk 1000ml

Rated 0 out of 5

(0)

Highlights:

PrettyBe Brightening Body Wash Milk 1000ml

45 AED

15% OffFeatured

Face Cream, Skin Care

Precious Skin Gold 24K Body Lotion Active White 500ml

Rated 0 out of 5

(0)

Highlights:

Precious Skin Gold 24K Body Lotion Active White 500ml

Enriched with Gold and Snail Mucus: Whitens and gives the skin a natural glow.
Moisturizing: Helps to deeply hydrate the skin, leaving it smooth, radiant, and youthful.
Light Texture: Quickly absorbed into the skin without being sticky.
Suitable for All Skin Types: Gentle on the skin and suitable for daily use.
Directions for Use: Apply in the morning and evening to the entire body. Can be used as often as needed.

85 AED

5% OffFeatured

Moisturizers, Skin Care

Pretty Cowry Vitamin C Essence Hyaluronic Acid Anti Aging Facial Cream 50ml

Rated 0 out of 5

(0)

Highlights:

Pretty Cowry Vitamin C Essence Hyaluronic Acid Anti Aging Facial Cream 50ml

The product is rich in vitamin C, which diminishes maelanin, brightens skin tone and makes skin whiter and more tender.

Sodium hyaluronate has a good hydrating effect, which keeps your skin supple and improves the dryness and roughness of the skin.

This product has a very good anti-aging effect, rich vitamin C essence can fade wrinkles, freckles, make the face skin smoother.

Various nutrients in essence cream can penetrate deep into the skin to moisturize the skin, make the skin more elastic, tighter, and improve the state of skin relaxation.

This product is fine in texture, easy to smear, and easy to absorb.

38 AED

4% OffFeatured

ACM Laboratoire Dolly’s Rich Moisturizer 15ml

Rated 0 out of 5

(0)

Highlights:

ACM Laboratoire Dolly’s Rich Moisturizer 15ml

A rich moisturizer that is ideal for dry and sensitive skin, providing deep, long-lasting hydration. It contains nourishing and moisturizing ingredients that strengthen the skin’s natural barrier and protect it from dryness and irritation. The moisturizer helps restore skin’s softness and elasticity, leaving skin looking healthier and fresher. Thanks to its rich texture, it’s a great choice for skin that needs special care.

Features:

Provides deep, long-lasting hydration for dry, sensitive skin.
Strengthens the skin’s natural barrier and protects against dryness and irritation.
Contains nourishing ingredients that soften the skin and improve its elasticity.
Ideal for skin that needs extra care.
Rich texture that absorbs easily without leaving a greasy film.

Warnings:

For external use only.
Keep out of the reach of children.
If irritation or sensitivity occurs, discontinue use and consult a doctor.
Please test on a small area of skin before full use.

220 AED

13% OffFeatured

Disaar Vitamin C Body Lotion 480ml

Rated 0 out of 5

(0)

Highlights:

Disaar Vitamin C Body Lotion 480ml

This product is enriched with whitening and moisturizing ingredients that rapidly infiltrate into the cuticles, remove melanin, improve the dull, sallow & uneven skin and enhance its whitening ability, keeping fair, smooth, moisturized and elastic.

35 AED

PRODUCTS ON SALES

View All

8% OffFeatured

AFNAN Supremacy Tapis Rouge Eau De Parfum 100ml

Eau De Parfume, Fragrances, Unisex, Women

AFNAN Supremacy Tapis Rouge Eau De Parfum 100ml

Rated 0 out of 5

(0)

Highlights:

AFNAN Supremacy Tapis Rouge Eau De Parfum 100ml

A luxurious fragrance designed for women. The scent is housed in a beautifully crafted bottle, reflecting the elegance of the perfume itself. It features a unique blend of playful and sophisticated notes, perfect for those with a multifaceted personality. The top notes include black cherry, white peach, and litchi that create an enticing introduction. The heart of the perfume reveals notes of plum, rose, mahonia, and jasmine, giving it a floral and fruity middle. The base notes are composed of cloves, vetiver, and peony, leaving a captivating aroma that lingers.

PERFUME NOTES

Top Notes: Black Cherry, White Peach, and Litchi
Middle Notes: Plum, Rose, Mahonia, and Jasmine
Base Notes: Cloves, Vetiver, and Peony

185 AED

8% OffFeatured

Dietary Supplement, General Supplements, Nutritional Supplement, Wellness

Dr. Pinoca Glutathione Booster 4 Bottles x 60 Gummies

Rated 0 out of 5

(0)

Highlights:

Dr. Pinoca Glutathione With Me 10X Booster Organic Gummies

Elevate your beauty and wellness routine with Dr. Pinoca Glutathione With Me 10X Booster, a premium blend of 4-in-1 organic gummies designed to nourish your skin from within while supporting your overall health. These delicious, chewable gummies combine powerful active ingredients like glutathione, niacinamide, plant-based collagen, and Vitamin C—targeting skin brightness, hydration, and immune function in one easy-to-take supplement.

Formulated with a comprehensive selection of essential vitamins and nutrients, each gummy includes Vitamins C, D, E, B6, B12, riboflavin, folate (L-methylfolate calcium), biotin, zinc (as zinc citrate), pantothenic acid (as calcium D-pantothenate), and omega-3 fatty acids from chia seed extract. This potent blend helps combat signs of aging, boost collagen production, and stimulate cell regeneration for youthful, glowing skin.

Perfect for daily skincare and wellness maintenance, these gummies are free from unpleasant aftertaste and are gentle on the stomach—making them a convenient alternative to pills or powders.

Key Benefits:

Brightens skin tone with active whitening ingredients (glutathione, niacinamide, and vitamin C)
Promotes youthful, radiant, and moisturized skin
Fades dark spots, acne scars, and reduces pigmentation
Provides antioxidant protection and helps regenerate skin cells
Supports healthy hair, nails, and overall skin structure
Helps minimize wrinkles and fine lines
Boosts immunity and general well-being

How to Use:
Chew 1 to 2 gummies twice a day. Ensure each gummy is chewed thoroughly before swallowing. No water required and no bitter taste—just a fruity, enjoyable experience.

Dr. Pinoca Glutathione With Me 10X Booster Gummies offer a fun, flavorful, and effective way to support your beauty and health goals—radiance and wellness in every bite.

240 AED

14% OffFeatured

Laser White Ugly Duck Face Sunblock Uv 60+ Whitening Cream 100ml

Rated 0 out of 5

(0)

Highlights:

Laser White Ugly Duck Face Sunblock Uv 60+ Whitening Cream 100ml

30 AED

10% OffFeatured

Conditioner, Hair Care

Alatar Al Mashat Hair Conditioner 500ml

Rated 0 out of 5

(0)

Highlights:

Alatar Al Mashat Hair Conditioner 500ml

45 AED

11% OffFeatured

Shower Gel, Skin Care

Yoko Aroma Yuzu Shower Gel 950ml

Rated 0 out of 5

(0)

Highlights:

Yoko Aroma Yuzu Shower Gel 950ml

YOKO AROMA YUZU SHOWER GEL 950ml Yuzu orange scent shower gel. Fresh fragrance from Japan Combines Nano Vitamin C and Vitamin E for clear, smooth, glowing skin like silk. It is also rich in mixed fruit complex. Helps keep the skin soft and moisturized. Naturally radiant

Fresh scent from yuzu orange
Combines nano-vitamin C and vitamin E for smooth, clear, radiant skin
Gently cleanses the skin
Free from silicone and parabens

How to use: Apply to create foam. Use to clean the body skin. Then rinse with clean water.

40 AED

10% OffFeatured

White Now Super Fast Triplet Action Serum.

Rated 0 out of 5

(0)

Highlights:

White Now Super Fast Triplet Action Serum.

White now Serum triple action made with natural extracts of lemon and apricot seeds to help restore a luminous complexion, firm and smooth. It exfoliates and purify your skin eliminating dead cells, giving you that radiance and healthy looking skin tone.

WHITE NOW is highly enriched with vitamins E and fruits acids derived from carrots which remove all skin imperfections and impurities. The Whitening action is reinforced up to three times with the help of plants acids.the effects of WHITE NOW are visible in 3 days. The complex formula of WHITE NOW hydrates and nourishes the skin, reduces black heads, reduces skin ageing effects and leave the skin clear, full of beauty and in good health.

45 AED

11% OffFeatured

Fruit Of The Wokali Rejuvenating And Moisturizing Facial Serum With Papaya Extract 50ml

Rated 0 out of 5

(0)

Highlights:

Fruit Of The Wokali Rejuvenating And Moisturizing Facial Serum With Papaya Extract 50ml

Fruit of the Wokali Professional Care WKL Extract Papaya – Anti-aging and Moisturizing Facial Serum

Product type: Rejuvenating facial serum / Concentrated serum with vitamins and papaya extract

Main ingredients: Papaya Extract, Hyaluronic Acid and Vitamin Complex.

Main benefits:

Anti-aging and Redensifying Action: Helps visibly repair wrinkles and redensifies the skin structure for a firmer appearance.
Texture Renewal: Thanks to the natural enzymes of papaya, it gently exfoliates and renews the texture of the complexion, leaving it softer to the touch.
Fast Results: Achieve a more radiant and luminous complexion in just one week of consistent use.
Even Skin Tone: Works to even out skin tone, reducing the appearance of blemishes and dullness.
Dual Action Hydration: Formulated with hyaluronic acid to act on the surface and penetrate deeply, transforming the appearance of aging skin.
Luxurious and Lightweight Formula: Fast-absorbing texture that leaves no greasy feeling, ideal for preparing the skin before moisturizer.

40 AED

15% OffFeatured

Conditioner, Hair Care

Dax Ccnt Oil Tar Oil Kocatah Plus 397gm

Rated 0 out of 5

(0)

Highlights:

Dax Ccnt Oil Tar Oil Kocatah Plus 397gm

DAX Kocatah is specially compounded with Coconut Oil and a proprietary blend of ingredients. It is an extremely effective treatment for dry scalp, dandruff, and itching. DAX Kocatah also helps reduce hair breakage and split ends.

Made from Coconut Oil and Natural Tar Oil
Effective treatment for dry scalp, dandruff, itching and reducing breakage and split end

Coconut Oil — Excellent natural conditioner that helps with hair growth and adds shine.

Proprietary Blend — For treatment of dandruff and dry, itchy scalp. Helps relieve itching and flaking.

55 AED

11% OffFeatured

Makari Caviar Enriched Nourishing Soap 200gm

Rated 0 out of 5

(0)

Highlights:

Makari Caviar Enriched Nourishing Soap 200gm

Skincare that truly works! Our anti-aging Caviar Enriched soap moisturizes, plumps, and cleanses. Containing caviar, this protein and antioxidant infused bar is a highly effective moisturizing agent to cleanse with a non-drying finish.

Recommended for dry, normal and maturing skin types
-Use morning and night.
-Massage gently in circular motions on face, neck and body
-Rinse

80 AED

11% OffFeatured

Eye & Lip Care, Skin Care

Vaseline Aloe Soothing Jelly After Sun Moisturiser 450ml

Rated 0 out of 5

(0)

Highlights:

Vaseline Aloe Soothing Jelly After Sun Moisturiser 450ml

40 AED

GIFT SET

View All

21% OffFeatured

African Pride Olive Miracle Tension Relief & Shine Braid Sheen Spray Extra 355ml

Hair Care, Hair Oil

African Pride Olive Miracle Tension Relief & Shine Braid Sheen Spray Extra 355ml

Rated 0 out of 5

(0)

Highlights:

African Pride Olive Miracle Tension Relief & Shine Braid Sheen Spray Extra 355ml

African Pride Braid Sheen Spray instantly nourishes hair and scalp adding moisture, softness and natural shine to your braids. Use daily for stronger, healthier, shinier hair and scalp. Soothes braid tightness and soreness. Softens, adds extra shine, moisturizes and conditions. Excellent for locks and twists.

55 AED

11% OffFeatured

Skin Doctor Gluta Glow Skin Whitening Lotion Body Milk SPF 30 400ml

Rated 0 out of 5

(0)

Highlights:

Skin Doctor Gluta Glow Skin Whitening Lotion Body Milk SPF 30 400ml

Ultra Radiance Intense Whitening Body Lotion SPF 30

Skin Doctor Gluta Body Lotion is a luxurious and unique blend of best lightening agent’s available to minimize the production of melanin, responsible for the effect of dark skin.
It’s daily use gradually reduces hyperpigmentation.
This formula brightens and lightene your complexion with an intense skin whitening effect on the body.

Targets dark circles, spots and other pigmentation problems

85 AED

4% OffFeatured

&Honey Deep Moist Sakura Hair Oil Step 3.0 100ml

Rated 0 out of 5

(0)

Highlights:

&Honey Deep Moist Sakura Hair Oil Step 3.0 100ml

A deeply hydrating hair oil with a sweet & elegant Somei Yoshino honey fragrance
Deliver intense moisture & nourishment with over 90% moisturizing & protective ingredients
Hydrate & soften hair with a blend of Moroccan organic oil, honey, royal jelly, propolis, gold silk, hyaluronic acid & hydrolyzed silk
Formulated with three types of honey: Manuka from New Zealand, Acacia from Hungary & raw honey from Japan
Strengthen hair strands with rose flower extract, keratin & ceramides
Available in a limited edition Sakura & honey scent
Suitable for all hair types
Free from sulfates, mineral oil, synthetic dyes, parabens, additives & animal testing
Made in Japan

115 AED

13% OffFeatured

Silky Cool Mint Facial Mud Mask Tube 300gm

Rated 0 out of 5

(0)

Highlights:

Silky Cool Mint Facial Mud Mask Tube 300gm

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

35 AED

18% OffFeatured

Shower Gel, Skin Care

Carotone Unifying Shower Gel 1000ml

Rated 0 out of 5

(0)

Highlights:

Carotone Unifying Shower Gel 1000ml

The unifying shower gel Carotone with its 3 in 1 formula, cleanses, purifies your skin and gives it a luminous complexion

Moisturizing benefits for your skin.

Rich in Collagen

3 in 1 Formula that gives your skin a radiant look

45 AED

23% OffFeatured

Conditioner, Hair Care

Difeel Essentials Hydrating Coconut Conditioner 360ml

Rated 0 out of 5

(0)

Highlights:

Difeel Essentials Hydrating Coconut Conditioner 360ml

Difeel Essentials Hydrating Coconut Conditioner tones and conditions hair while adding intense hydration and a healthy shine. Nourishes and strengthens hair while locking in essential moisture.

Healthy Coconut Conditioner For Hair

Revitalizes and moisturizes hair to help prevent and protect against breakage and split ends while smoothing frizz.

Coconut Oil Conditioner for Hair

Ideal for all hair textures and hair types. Our intensely moisturizing formula made with 100% natural essential oils, smooths frizz and leaves hair with a silky finish.

Coconut Conditioner Sulfate Free

Made with 100% Natural Essential Oils – Sulfate Free, Paraben-Free, Phthalate-Free & Color Safe Formula, Never Tested on Animals – Made in USA

155 AED

20% OffFeatured

R&D Care Papaya soap with vitamins C and E 100g

Rated 0 out of 5

(0)

Highlights:

R&D Care Papaya soap with vitamins C and E 100g

Papaya extract helps repair dry and damaged skin

Vitamin C and E give your skin the freshness and natural glow it deserves.

20 AED

11% OffFeatured

Pure Carrot Gold Arbutin Fair & Lightening Lotion 450ml

Rated 0 out of 5

(0)

Highlights:

Pure Carrot Gold Arbutin Fair & Lightening Lotion 450ml

This product Helps to prevent excessive production of melanin skin cells resulting in brighter fairer skin. In addition to its skin lightening ablities, Pure Carrot Gold Arbutin Fair & Lightening Lotion softens and gives the skin a uniform fair tone.

Buy Pure Carrot Gold Arbutin Fair Lotion – 450ml, Aributin Fair & Lightening Lotion – Gold Color on AfrikanBasket.com Pure Carrot Gold Arbutin Fair Lightening Lotion is enriched with Alpha Arbutin to help prevent excess production of Melanin skin cells for a lighter, fairer complexion. Also enriched with Shea Butter to hydrate, soften and give the skin an even tone.

Whitening body lotion for a fairer complexion
• Helps reduce the production of excess melanin
• Deeply moisturizes and softens the skin
• Active ingredients: Alpha Arbutin and Shea Butter.

85 AED

20% OffFeatured

Oserth Volume Shampoo 300ml

Rated 0 out of 5

(0)

Highlights:

Oserth Volume Shampoo 300ml

Lifts roots and plumps strands for lasting body that looks and feels natural.

• Wheat Protein Boost: Temporarily thickens hair diameter
• Panthenol Support: Adds flexible fullness without stiffness
• Scalp-Friendly: Never causes product buildup at roots
• Fine Hair Optimized: Weightless formula made for delicate strands
• Refreshing Mint: Invigorates scalp during application

Wake up flat hair with this volumizing awakening.

120 AED

8% OffFeatured

Curly & Wavy hair, Hair Care, Hair Gel & Spray

Lustors Pink Shea Butter Coconut Oil Curl – Poppin’ Defining Gel 454g

Rated 0 out of 5

(0)

Highlights:

Lustors Pink Shea Butter Coconut Oil Curl – Poppin’ Defining Gel 454g

This super moisturizing curling iron infuses natural hair with a nourishing blend of natural emollients and botanical extracts, leaving curls well-defined and remarkably hydrated. The glycerin-rich formula provides extreme softness, softness and manageability to even the driest hair. Provides a healthy shine with medium hold without flaky residue, harshness or crunch. Ideal for curly and tight textures.

60 AED