Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Oils & Moisturizer, Skin Care

Silky Cool Calming Rose Fragrance for Muscle Relaxation & Moisture Massage Oil 500ml

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Silky Cool Calming Rose Fragrance for Muscle Relaxation & Moisture Massage Oil 500ml

Refreshing scent, to remove tiredness and fatigue of the body and moisturize the skin and keeping it from drying out.

35 AED

6% OffFeatured

Fair & White Original Lemon Energy Fresh Exfoliating Shower Gel 940ml

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Fair & White Original Lemon Energy Fresh Exfoliating Shower Gel 940ml

Energy Fresh Exfoliating Shower Gel – Peeling sensation

– Toning foam with an ultra-fresh, acidic fragrance cleanse and revitalizes the skin.

– Purifies, provides apeel-like effect, removes dead cells and impurities and refines skin texture.

– With stimulating lemon extracts. An instant refreshing sensation that tones and invigorates the skin, leaving it feeling remarkably soft and fresh.

With apricot kernel powder, 100% natural exfoliating microbeads, Glycerin and lemon extract.

80 AED

18% OffFeatured

Fifty’s Beauty Ageless Complexion Soap 200gm

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Fifty’s Beauty Ageless Complexion Soap 200gm

This soap is formulated with Tea tree oil to keep skin naturally healthy, and to remove body odour. It contains Shea butter to smooth out complexion and prevent from premature aging of the skin.

Fifty’s Ageless Complexion Soap is a great way to cleanse your skin and to keep skin feeling naturally healthy at the same time.

45 AED

17% OffFeatured

Glupa Glutathione and Carrot Skin Whitening Serum 50ml

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Glupa Glutathione and Carrot Skin Whitening Serum 50ml

Fairness creams are enriched with a lot of skin-brightening ingredients that help in evening out your complexion by reducing the appearance of dark spots, pigmentation and textured skin

Serum removes fades stubborn fark spots, acne scars, sun spots and blemishes, It is fast acting milk serum that helps restore a clearer and more radiant even toned complexion white smoothing out dry skin.

25 AED

11% OffFeatured

Xtreme Collection Strawberry Gel Scrub 500ml

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Xtreme Collection Strawberry Gel Scrub 500ml

Scrub away all the dead skin cells and impurities with this wonderful Xtreme Collection Gel Scrub. Through its unique formula of Strawberry, it gently exfoliates the residual grimes, removes the dark patches, purifies your skin, and leaves it fresh, smooth and hydrated.

Highlights

Purifying & moisturizing whitening face and body gel scrub.
Xtreme Collection Strawberry Gel Scrub 500ml

40 AED

14% OffFeatured

Oils & Moisturizer, Skin Care

Dr. Davey Aloe Vera Body Polishing Oil Gel 200ml

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Dr. Davey Aloe Vera Body Polishing Oil Gel 200ml
Dr Davey Aloe Vera Oil has been specially formulated with natural aloe vera oil to help hydrate and soothe dry and sensitive skin making it feel irresistibly soft.

Infused with natural aloe vera, this lotion provides deep moisture while promoting a healthy, radiant glow. Say goodbye to dryness and hello to smooth, luminous skin with this expertly formulated lotion.

30 AED

11% OffFeatured

Pr. Francoise Bedon Lightening Body Lotion Booster Carrot 500ml

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Pr. Francoise Bedon Lightening Body Lotion Booster Carrot 500ml

Brighten, hydrate, and revitalize your skin with Pr. Francoise Bedon® Lightening Milk Booster Carrot. Specially developed by expert skincare laboratories, this luxurious body milk combines the natural brightening power of carrot oil with nourishing emollients to help fade dark spots, scars, and uneven pigmentation.

Carrot oil is rich in beta-carotene, vitamins, and antioxidants that help to restore radiance, improve skin texture, and protect against premature aging. This highly concentrated formula penetrates deep into the skin, delivering intensive hydration while promoting a smoother, more even complexion.

Perfect for daily use, it is especially effective on blemishes, sun damage, pregnancy marks, and rough areas such as elbows and knees. With regular application, your skin will feel softer, look brighter, and glow with renewed vitality.

Key Benefits:

Brightens & Evens Skin Tone – Helps reduce the appearance of dark spots and discolorations.
Nourishes & Revitalizes – Carrot oil restores radiance and vitality.
Deeply Hydrates – Leaves skin smooth, supple, and comfortable all day.
Protects Against Aging – Rich in antioxidants to fight free radical damage.
Fast-Absorbing Texture – Non-greasy and suitable for daily use.

How to Use:
Apply daily to clean, dry skin, massaging gently until fully absorbed. For enhanced results, use alongside other Pr. Francoise Bedon® Booster products.

310 AED

13% OffFeatured

Pastil Face & Body Scrub Nila Zarka

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Pastil Face & Body Scrub Nila Zarka

35 AED

6% OffFeatured

Tree Hut Moroccan Rose Shea Sugar Exfoliating Body Scrub 510gm

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Tree Hut Moroccan Rose Shea Sugar Exfoliating Body Scrub 510gm

Enjoy this gentle exfoliator, the Tree Hut Shea Sugar Scrub with the amazing scent of Moroccan Rose. Tree Hut Sugar Scrubs are infused with Certified Shea Butter, and an array of natural oils, including Evening Primrose, Safflower Seed, Sweet Almond, Avocado, and Orange Oil. This scrub provides intense exfoliation AND moisturization, leaving your feeling soft and smooth while providing powerful hydration.

80 AED

13% OffFeatured

Pretty Cowry Anti Wrinkle Retinol Carrot Serum + Vitamin A 30ml

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Highlights:

Pretty Cowry Anti Wrinkle Retinol Carrot Serum + Vitamin A 30ml

Containing Retinol a form of Vitamin A, this anti aging serum helps skin feel more elastic.

This product can help reduce breakouts and clogged pores because it contains the following ingredient: retinol. This ingredient is used for treating acne and can have a noticeable effect.

Skin tone appears more even

Helps to improve skin elasticity

35 AED

PRODUCTS ON SALES

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11% OffFeatured

Hair Oil, Hair Care

Skin Doctor Collagen Hair Serum 300ml

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Skin Doctor Collagen Hair Serum 300ml

Supports healthy hair structure, helps repair split ands and breakage.

Skin Doctor Collagen Hair Serum helps seal split ends, smoothens and protects the dry and damaged hair from environmental elements and chemical treatments.

How to use:

Apply few drops of serum on your palm, rub them together and massage gently from roots to tips of your hair. Can be used for dry hair (for styling and wet hair for manageability).

85 AED

14% OffFeatured

Hair Oil, Hair Scalp Treatment, Hair Care

ORS Tea Tree Hair and Scalp Oil 156gm

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Highlights:

ORS Tea Tree Hair and Scalp Oil 156gm

Infused with coconut oil, castor oil, soybean oil and tea-tree oil ensures to soothe itchy and flaky scalp

Helps to smoothen out frizz for a soft, voluminous texture

Offers intense shine for hair without flaking or stickiness

Provides lightweight texture to make your hair softer

30 AED

14% OffFeatured

Shower Gel, Skin Care

Amalico 3in1 Lavender, Collagen + Vitamin E Shower Gel 500ml

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Amalico 3in1 Lavender, Collagen + Vitamin E Shower Gel 500ml

Amalico Shower Gel is used for hair growth, moisturizer, anti-veneer and hair loss treatment  is safe for use for all hair types, derived from all natural ingredientsThis is a great hair cleaner because it squirts quickly and gently cleans.Since this is a fully natural shampoo

30 AED

17% OffFeatured

Skin Doctor Strawberry Hand Cream 100ml

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Skin Doctor Strawberry Hand Cream 100ml

Indulge your hands with the sweet softness of strawberry extract. Touchable soft, irresistibly smooth, perfect for all types of skin.

How to use

Apply a small amount of hand cream to clean, dry hands and massage it in until fully absorbed.

Ingredients

25 AED

22% OffFeaturedOut Of Stock

Face Wash, Skin Care

Kojic Plus+ Facial Wash 50g

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Highlights:

Kojic Plus+ Facial Wash 50g

Discover radiant skin with Gluta-C Kojic Plus+ Acne Control Facial Wash.

Infused with the potent blend of Glutathione, Vitamin C and Kojic Acid, it effectively fights acne, brightens skin, and reduces pigmentation. Achieve a clearer, glowing complexion in just days. Suitable for all skin types. Includes antioxidant properties for skin protection. Enhance your skincare routine today.

Anti-Acne & Antibacterial

Oil Control & Pore-minimizing

Deep Cleansing & Refreshing

35 AED

20% OffFeatured

Bar Soap, Skin Care

Amalico High Queen Soap for Skin Lightening and Removal of Melasma and Freckles 125gm

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Highlights:

Amalico High Queen Soap for Skin Lightening and Removal of Melasma and Freckles 125gm

Removing the effects of melasma and dark knees.
Treatment for acne scars.
Skin lightening.
Whitening dark areas.
Treating the effects of sunburn.
Lightening the sensitive area.
Specifically designed for combination skin.

How to use

Wet your skin, rub the soap to create a lather, then rub gently and rinse well with water.

20 AED

11% OffFeatured

Hair Care, Hair Food, Hair Scalp Treatment

Royal 100% Indian Hemp Hair & Scalp Treatment 388gm

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Royal 100% Indian Hemp Hair & Scalp Treatment 388gm

Indian Hemp hair & Scalp Conditioner is formulated with natural blend of indian hemp, jojoba oil and olive oil to condition and nourish your hair & scalp.

This special formula replenishes vital moisture needed to promote healthier and stronger hair growth. It restores incredible sheen as it repairs dry, damaged and chemically treated hair.

40 AED

13% OffFeatured

Creams, Skin Care, Sunscreen

St Dalfour Secret Underarms Whitening Cream 50gm

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St Dalfour Secret Underarms Whitening Cream 50gm

Take extra care of your fragile underarm skin with St Dalfour Secret Underarms Whitening Cream. It whitens, hydrates, and gives a mesmerizing aroma to your armpits. Wear what you want and slay in it with complete confidence.

Benefits:

St Dalfour Secret Underarms Whitening Cream brightens nourishes and hydrates the dark, dry, and rough underarms. It soothes skin tingling and itchiness and grants you soft and neat skin. It has strong properties for tackling hyperpigmentation, melanin production, uneven skin tone, and dull skin.

Usage:

Apply on clean and dry underarms. Always do a patch test before using. Message the cream in a circular motion and absorb it completely in the skin. Use daily for promising results, and embrace the vibrant skin of your armpits.

Formulated for all skin types:

Its formulation and nongreasy texture is appropriate for all skin types, including sensitive ones. It also soothes redness, inflammation, and discomfort of the skin. Pursue a confident life and embrace the luminous glow of underarms.

Embrace a cheerful soul:

St Dalfour Secret Underarms Whitening Cream empowers you to fancy your life with supple, healthy, and fragrant armpits. Wear your favorite outfit fearlessly and let the smile tie to your lips. Our cream hydrates and heals your sensitive skin affected by sweat, harsh clothes, pigmentation, or sunburns. Take up the confidence of glowing and neat skin with our cream.

65 AED

20% OffFeatured

Shower Gel, Skin Care, Tubes

Fair & White So Carrot Brightening and Tonifying Shower Gel 250ml

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Fair & White So Carrot Brightening and Tonifying Shower Gel 250ml

The F&W Carrot Shower Gel offers a genuine moment of vitamin-enhanced and refreshing pleasure. Its velvety texture transforms into a delicate foam with a subtle sweet fragrance. To cleanse the skin and leave it naturally and beautifully radiant.

40 AED

8% OffFeatured

Dietary Supplement, General Supplements, Nutritional Supplement, Wellness

Dr. Pinoca Zinc – 4 Bottles x 60 Gummies

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Highlights:

Dr. Pinoca Glutathione With Me 10X Booster Organic Gummies

Elevate your beauty and wellness routine with Dr. Pinoca Glutathione With Me 10X Booster, a premium blend of 4-in-1 organic gummies designed to nourish your skin from within while supporting your overall health. These delicious, chewable gummies combine powerful active ingredients like glutathione, niacinamide, plant-based collagen, and Vitamin C—targeting skin brightness, hydration, and immune function in one easy-to-take supplement.

Formulated with a comprehensive selection of essential vitamins and nutrients, each gummy includes Vitamins C, D, E, B6, B12, riboflavin, folate (L-methylfolate calcium), biotin, zinc (as zinc citrate), pantothenic acid (as calcium D-pantothenate), and omega-3 fatty acids from chia seed extract. This potent blend helps combat signs of aging, boost collagen production, and stimulate cell regeneration for youthful, glowing skin.

Perfect for daily skincare and wellness maintenance, these gummies are free from unpleasant aftertaste and are gentle on the stomach—making them a convenient alternative to pills or powders.

Key Benefits:

Brightens skin tone with active whitening ingredients (glutathione, niacinamide, and vitamin C)
Promotes youthful, radiant, and moisturized skin
Fades dark spots, acne scars, and reduces pigmentation
Provides antioxidant protection and helps regenerate skin cells
Supports healthy hair, nails, and overall skin structure
Helps minimize wrinkles and fine lines
Boosts immunity and general well-being

How to Use:
Chew 1 to 2 gummies twice a day. Ensure each gummy is chewed thoroughly before swallowing. No water required and no bitter taste—just a fruity, enjoyable experience.

Dr. Pinoca Glutathione With Me 10X Booster Gummies offer a fun, flavorful, and effective way to support your beauty and health goals—radiance and wellness in every bite.

240 AED

GIFT SET

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17% OffFeatured

Anti Stretch Marks, Face Cream, Spot Corrector, Skin Care

Next Glow 24K Whitening Beauty Cream

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Next Glow 24K Whitening Beauty Cream

25 AED

7% OffFeatured

Dr Meinaier Peach Whitening Sugar Scrub 650gm

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Dr Meinaier Peach Whitening Sugar Scrub 650gm

The DR. Meinaier Peach Sugar Scrub is a gentle exfoliating scrub infused with peach extracts and fine sugar granules. Designed to remove dead skin cells, it leaves skin soft, smooth, and refreshed. This scrub not only polishes the skin but also provides hydration, making it suitable for achieving a radiant, healthy-looking glow. Ideal for all skin types.

65 AED

14% OffFeatured

Oils & Moisturizer, Skin Care

H20 Jours Natural Lemon Body Oil 125 ml

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H20 Jours Natural Lemon Body Oil 125ml

H20 Jours Lemon Body Oil 125ml. Super Oil H20 Jours is intended for daily care of the skin. Thanks to the combined action of natural oils. The H20 reinforces the glare of your complexion and fights effectively against the ageing of the skin.

H20 Jours Lemon Body Oil is a lightweight and hydrating oil that nourishes and protects the skin.

Enriched with natural ingredients like lemon extract and vitamin E, it helps to moisturize and soothe the skin, leaving it feeling soft, smooth, and refreshed.

With regular use, this oil can improve the overall texture and appearance of your skin, making it look more radiant and healthy.

Suitable for all skin types, it’s perfect for those who want to achieve soft, nourished, and glowing skin.

30 AED

6% OffFeatured

Shower Gel, Skin Care

Tree Hut Moroccan Rose Foaming Gel Wash 532ml

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Highlights:

Tree Hut Moroccan Rose Foaming Gel Wash 532ml

Tree Hut Moroccan Rose Foaming Gel Wash is a luxurious, gentle cleanser designed to elevate your daily shower experience. Infused with the essence of Moroccan rose, this 532ml gel wash creates a rich, foamy lather that effectively removes dirt and impurities while hydrating and nourishing the skin. The soothing scent of rose provides a calming aromatherapy experience, making it perfect for a refreshing start to your day or a relaxing evening ritual. Enriched with natural ingredients, this gel wash leaves your skin feeling soft, smooth, and delicately fragranced, promoting a radiant and healthy glow. Ideal for all skin types, it’s a must-have addition to your skincare routine.

Highlights

Enjoy a luxurious foaming gel wash experience with the Tree Hut Moroccan Rose formula
This product comes in a generous size of 532ml for long-lasting use
The gel wash is infused with Moroccan rose for a soothing and fragrant cleansing
Perfect for daily use to help maintain skin’s natural moisture balance
Formulated to gently cleanse while leaving the skin feeling refreshed and revitalized

80 AED

22% OffFeatured

Hair Gel & Spray, Hair Care

Cantu Shea Butter for Natural Hair Coil Calm Detangler 237ml

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Highlights:

Cantu Shea Butter for Natural Hair Coil Calm Detangler 237ml

Cantu Shea Butter for Natural Hair Coil Calm Detangler is a detangling spray specifically designed for curly and frizzy hair. This formula contains high-quality shea butter and nourishing ingredients to detangle hair while moisturizing it.

The Coil Calm Detangler helps to gently loosen knots and tangles in the hair to make combing and styling easier. It makes the hair soft, smooth and easy to comb without weighing it down. It also moisturizes the hair and makes it easier to comb.

Cantu Shea Butter for Natural Hair Coil Calm Detangler can be used on dry or damp hair. Hold the spray about 6-8 inches from the hair and spray evenly onto the hair. Gently comb through to loosen knots and style your hair as desired.

The detangler’s formula contains no mineral oils, sulfates, parabens or other harmful chemicals. It is gentle on your hair and scalp and is also suitable for sensitive skin types.

Get the Cantu Shea Butter for Natural Hair Coil Calm Detangler and make detangling and styling your curls easier. Enjoy smooth and easy-to-comb hair that looks naturally beautiful!

35 AED

5% OffFeatured

Conditioner, Hair Care

Silky Cool Olive Hair Conditioner 5 Litre

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Highlights:

Silky Cool Olive Hair Conditioner 5 Litre

Restore elasticity and moisture. Repair damage cuticle. Hair feeling smooth and frizz free.

95 AED

20% OffFeatured

Moroccan Oil Moroccan Bath Soap Walnut Casca 250ml

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Moroccan Oil Moroccan Bath Soap Walnut Casca 250ml

ndulge in a luxurious bathing experience with Moroccan Oil Moroccan Bath Soap Walnut Casca.
Enriched with natural walnut shell powder, this exfoliating soap deeply cleanses and removes dead skin cells, leaving your skin smooth, refreshed, and glowing.
Inspired by traditional Moroccan hammam rituals, it helps rejuvenate and nourish the skin while providing a gentle yet effective exfoliation.
Key Features:
Infused with Walnut Shell Powder: Gently exfoliates for softer, smoother skin.
Deep Cleansing Formula: Removes impurities while maintaining skin hydration.
Inspired by Moroccan Hammam Rituals: Offers a spa-like experience at home.
Nourishing & Revitalizing: Helps improve skin texture and radiance.
Suitable for All Skin Types: Gentle yet effective for regular use.

20 AED

20% OffFeatured

Eveline Nail Therapy Maximum Nail Growth Quickener 12ml

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Highlights:

Eveline Nail Therapy Maximum Nail Growth Quickener 12ml

Restore the beauty of your nails with Eveline Professional Nail Therapy Serum for daily intensive nail care.

It features a specially designed formula to strengthen brittle, weak, and easily broken nails.

The advanced formula, enriched with silk proteins, effectively strengthens the nail structure.

This rapid nail growth booster stimulates natural nail growth and restores a healthy, natural appearance.

In just 10 days, you’ll notice a visible difference in the length, strength, and beauty of your nails.

Promotes significantly faster nail growth.
Strengthens weak, thin, and brittle nails.
Enhances nail flexibility and health.
Gives longer, healthier nails in a short period of time.
Suitable for daily use.

Ingredients:

Butyl Acetate, Ethyl Acetate, Nitrocellulose, Cellulose Acetate Butyrate, Adipic Acid/Neopentyl Glycol/Trimellitic Anhydride Copolymer, Isopropyl Alcohol, Acetyl Tributyl Citrate, Nitrocellulose, Tosylamide/Epoxy Resin, Dimethyl Urea, Acrylates Copolymer, Stearalkonium Bentonite, Adipic Acid/ Neopentyl Glycol/ Trimellitic Anhydride Copolymer, Benzotriazolyl Dodecyl p-Cresol, Citric Acid, Caprylic/Capric Triglyceride, Dipropylene Glycol Dibenzoate, Pistacia Lentiscus Gum, Citric Acid, Silk Powder, Aluminium Hydroxide, Triethoxycaprylylsilane, MEK, Methicone, Talc, CI 77891, CI 19140, CI 77491, CI 60725

40 AED

15% OffFeatured

Cleansers, Spot Corrector, Skin Care

DH7 Paris 21day Lightening Lotion Extra Fast Lightening Booster Lotion 120 ml

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DH7 Paris 21day Lightening Lotion Extra Fast Lightening Booster Lotion 120ml

Liste INCI : Aqua, PPG-12 PEG-50 Lanolin, Caprylic/Capric Triglerides, Diacetyl Boldine, Potassium Azelaoyl Diglycinate, Parfum, Diazolidinyl Urea, Methyl Paraben, Propyl Paraben, Isomethylionone, Citronellel, Geraniol, Hydroxycitronellal, Lyral, Hexylcinnamaldehyde, Eugenol, Linalool, Alcool Cinnamylique, Coumarine,

170 AED

17% OffFeatured

Funbact-A Triple Action Cream 30gm

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Funbact-A Triple Action Cream 30gm

Funbact-A Triple Action Cream is a topical medication used to treat various skin conditions, including eczema, psoriasis, dermatitis, and allergic reactions. Its triple-action formula provides anti-inflammatory, antifungal, and antibacterial properties to help soothe and heal the skin.

25 AED