Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Oils & Moisturizer, Skin Care

Sunshine Naturals Pure Vitamin E Skin Care Oil 70,000 IU 75ml

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Sunshine Naturals Pure Vitamin E Skin Care Oil 70,000 IU 75ml

Sunshine Naturals Vitamin E Oil is a natural oil rich in pure Vitamin E, known for its effectiveness in improving and moisturizing the skin. It provides essential care and nourishment, helping to regenerate skin cells and protect against harmful external factors like pollution and sun exposure.

Vitamin E Oil from Sunshine Naturals is ideal for all skin types and can be easily used as part of your daily skincare routine, especially for dry and damaged skin. Thanks to its antioxidant-rich formula, this oil deeply hydrates the skin, reduces the appearance of fine lines, and improves skin elasticity, leaving your skin looking younger, smoother, and more radiant.

Benefits and Features:

Helps deeply moisturize the skin, making it soft and supple.
Vitamin E has antioxidant properties, which promotes cell renewal and reduces signs of aging.
Helps lighten and even out skin tone.
Helps strengthen the skin and improve its elasticity.
It has soothing properties that help relieve inflammation and redness.
It works to protect the skin from damage caused by environmental factors.
It is characterized by rapid absorption, making it suitable for daily use.

How to use:

Put a small amount of Vitamin E oil on the hands or directly on the skin.
Gently massage the oil into the skin in circular motions until absorbed.

25 AED

25% OffFeatured

Creams, Spot Corrector, Skin Care

Goree Day and Night Beauty Cream 17gm

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Goree Day and Night Beauty Cream 17gm

Beauty creams have always been very demanding in daily routine of our skin care. By keeping our customers demand,
Goree cosmetics launched Goree Day & Night Whitening Cream. Its results are extra ordinary.
Goree Day & Night Whitening Cream penetrated deepest in your skin and purifies it.
It removes all dust and impurities from your skin.
Its usage at both day & night time is extremely recommended.
It removes dead skin cell and make your skin look fresh and young.
Goree Day & Night Whitening Cream is best to abolish wrinkles and cause you to feel look younger.
Goree Day & Night Whitening Cream has come an extended way over the years.
it’s proved that by adding natural ingredients to Goree Day & Night Whitening Cream like vitamins
and SPF factor have helped to show face cream into far more than a hydration product for your skin.

15 AED

11% OffFeatured

Lady Diana Natural Arabica Coffee Extracted Scrub 500ml

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Lady Diana Natural Arabica Coffee Extracted Scrub 500ml

Lady Diana presents a 100% natural Arabica coffee scrub that helps with premature skin aging such as wrinkles, sun spots & dark circles. Organic coffee ingredients give you a fresher, younger more moisturized look. Enriched with natural ingredients body scrub lighten the scars and tighten the skin.

40 AED

22% OffFeatured

Aichun Beauty Facial Serum Anti-Freckle Essence Nicotinamide Green Tea Extract 30ml

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Aichun Beauty Facial Serum Anti-Freckle Essence Nicotinamide Green Tea Extract 30ml

Enriched with ingredients and multiple plant extracts to solve the skin problems such as chloasma , freckles , sun spots and dull skin in a safe and effective way , leaving the skin long – lastingly moisturized , smooth and delicate . Usage : After facial cleansing , apply proper amount of this product evenly to the face until absorption Properly apply more to the severely spotty areas . Long – term use is advisable . Attention : For people with skin allergies , do a 48 – hour patch test on the inner side of the arm or the skin behind the ears before use . Ingredients : Caprylic / Capric Triglyceride , Vitis Vinifera ( Grape ) Seed Oil , Niacinamide , Triticum Vulgare (Wheat ) Germ Oil , Rosa Rugosa Flower Oil , Pelargonium Graveolens Oil , Camellia Sinensis Extract , Citrus Limon (Lemon ) Seed Oil , Tocopherol .

35 AED

20% OffFeatured

Reborn Beauty Premium Scrub Mint 500ml

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Reborn Beauty Premium Scrub Mint 500ml

40 AED

11% OffFeatured

A Bonne Milk Power Lightening Lotion with Collagen 150ml

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A Bonne Milk Power Lightening Lotion with Collagen 150ml

This concentrate milk lotion protects your skin from UV rays and gives it a healthy glow. It is light, non-greasy and easily absorbed into the skin. It is specially formulated with Lacticare Milk Power and Collagen which are gentle to delicate skin. It deeply moisturizes, eliminates skin dryness and restores lasting radiance. * YOGURT PROTEIN & MILK PROTEIN double it’s effectiveness in giving you a younger look with bright, soft and

smooth skin.

* LACTICARE MILK POWER and COLLAGEN which are gentle to delicate skin. It deeply moisturizes, eliminates skin

dryness and restores lasting radiance.

* COLLAGEN this pure natural protein improves skin firmness, reduces wrinkles and enhances skin elasticity.

✔ Milk Protein – Soft & Smooth Skin

✔ Yogurt Protein – Lightening & Young Looking

✔ Collagen – Lifting & Reduces Wrinkles

✔ Lacticare – Healthy Glow of Your Skin

Direction: Apply Abonne Lotion all over the body. Skin will become radiant and its tone will be naturally lightened after daily use.

40 AED

6% OffFeatured

Aqua Rich Niacinamide and Alpha Arbutin Body Wash 1000ml

Shower Gel, Skin Care

Aqua Rich Niacinamide and Alpha Arbutin Body Wash 1000ml

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Aqua Rich Niacinamide and Alpha Arbutin Body Wash 1000ml

Brighten and Renew from Within

Reveal a new level of luminous clarity with a cleansing experience that goes beyond ordinary washing. This rich foaming body wash combines Niacinamide and Alpha Arbutin—two of the most celebrated brightening ingredients in modern skincare—to gently purify your skin while visibly improving tone and texture. With every wash, it helps fade discoloration, smooth roughness, and restore your natural glow.

Infused with antioxidants and hydrating properties, it replenishes essential moisture to leave your skin feeling soft, fresh, and refined after every shower. The scent is soothing and refreshing, creating an indulgent moment of self-care that your body will crave daily. For best results, pair it with the complementary body lotion, Face Cream and body oil to lock in hydration and amplify radiance.

Usage Instructions

Dispense a small amount onto a wet loofah or sponge. Massage over damp skin in circular motions to create a creamy lather.

Rinse thoroughly with warm water. For best results, follow with the complementary body lotion to seal in moisture and maintain glow.

Usage Warnings

For external use only. Avoid contact with eyes; rinse thoroughly if contact occurs.

Discontinue use if irritation or redness develops. Keep out of reach of children. Store in a cool, dry place away from sunlight.

170 AED

6% OffFeatured

Celebrity Half Cast Paris Coconut Oil & Lime Extract Body Lotion 500ml

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Celebrity Half Cast Paris Coconut Oil & Lime Extract Body Lotion 500ml

150 AED

11% OffFeatured

A Bonne Citrus Swirl Velvet Sugar Crush Premium Brightening Sugar Oil Scrub 600g

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A Bonne Citrus Swirl Velvet Sugar Crush – Premium Brightening Sugar Oil Scrub

Revitalize your skin with A Bonne Citrus Swirl Velvet Sugar Crush, a luxurious 100% sugar oil scrub crafted to gently exfoliate, brighten, and hydrate. Featuring a fine, skin-friendly texture, it removes dead skin cells and impurities without irritation, revealing smooth, radiant, and healthy-looking skin.

Infused with the goodness of Organic Peach and Lemon Extracts, this scrub delivers a refreshing citrus aroma while nourishing and energizing the skin. The powerful 10x VITA-8 Complex combined with 10x Niacinamide works to visibly enhance brightness, even out skin tone, and restore a natural glow.

Perfect for all skin types, this premium scrub offers a spa-like experience at home, leaving your skin soft, supple, and luminous after every use.

Key Benefits:

Gentle Exfoliation: 100% sugar granules polish away dead skin cells without harming the skin
Fast Brightening: 10x VITA-8 Complex helps promote radiant and even-toned skin
Hydration Boost: Niacinamide and natural oils lock in moisture for long-lasting softness
Nourishing Care: Organic Peach and Lemon extracts refresh and rejuvenate the skin
Radiant Complexion: Regular use helps achieve a healthy, glowing look

How to Use:
Apply to wet skin and massage gently in circular motions, focusing on dry or rough areas. Rinse thoroughly with clean water. Use regularly for optimal results.

Indulge in the zesty freshness of A Bonne Citrus Swirl Velvet Sugar Crush and enjoy skin that’s smooth, bright, and beautifully refreshed.

40 AED

6% OffFeatured

Medicube PDRN Pink Collagen Capsule Cream 55gm

Creams, Face Cream, Skin Care

Medicube PDRN Pink Collagen Capsule Cream 55gm

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Medicube PDRN Pink Collagen Capsule Cream 55gm

Medicube PDRN Pink Collagen Capsule Cream is a premium Korean moisturizer that combines advanced skincare science with visible results. It features micro-encapsulated PDRN (polydeoxyribonucleotide) derived from salmon DNA, known for its regenerative properties, and collagen capsules that dissolve upon contact to nourish the skin deeply.

The lightweight gel base is infused with niacinamide for brightening and multi-molecular hyaluronic acid for deep hydration. Together, these ingredients work to enhance firmness, elasticity, and glow. The unique dual-phase formula allows for customizable hydration depending on your skin’s needs.

75 AED

PRODUCTS ON SALES

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15% OffFeatured

Hair Care, Hair Styling Products

Cantu Acai Berry Revitalizing Styling Gel 524gm

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Cantu Acai Berry Revitalizing Styling Gel 524gm

Cantu Acai Berry Revitalizing Styling Gel is a versatile styling gel specially designed to give your hair hold, definition and a healthy shine. With its lightweight formula enriched with acai berry extract, it nourishes and strengthens hair while providing a long-lasting and natural style.

The styling gel is easy to spread through the hair and allows for flexible styling. It helps to control frizz and improve hair structure, for defined curls or straight hair. The acai berry extract contains valuable antioxidants that protect the hair from damage and give it a healthy shine.

Cantu Acai Berry Revitalizing Styling Gel can be used on damp or dry hair. Distribute a small amount of gel in the palms of your hands and distribute evenly throughout the hair. Style as desired and allow to air dry or blow dry with a diffuser.

Pamper your hair with the Cantu Acai Berry Revitalizing Styling Gel and enjoy long-lasting and well-groomed styling.

55 AED

14% OffFeatured

Edge Control, Hair Styling Products, Hair Care

Ors Olive Oil Edge Control Hair Gel 64g

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Ors Olive Oil Edge Control Hair Gel 64g

The ORS Olive Oil Edge Control Hair Gel is a must-have for achieving sleek and polished hairstyles. This gel is enriched with olive oil, which helps to moisturize and strengthen the hair while providing maximum hold and control. It effectively smooths down edges and flyaways, giving your hair a neat and polished finish. Suitable for all hair types, this edge control gel is long-lasting and non-greasy, leaving your hair looking sleek and well-groomed throughout the day.

30 AED

13% OffFeatured

Pastil Cucumber Body Lotion 480ml

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Pastil Cucumber Body Lotion 480ml

Pastil Body Lotion Is specially formulated and enriched with Moisturizing ingredients for healthy, radiant skin. Its light texture is absorbed quickly in the skin, leaving it soft and hydrated all day long. Frequent usage will make skin visibly radiant and moisturized.

35 AED

10% OffFeatured

Bolony Argan & Keratin Shampoo 1000ml

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Bolony Argan & Keratin Shampoo 1000ml

Free Sulphate shampoo for weak and damaged hair.

The unique formula of Bolony Botoxil & Protein Shampoo offers the best solution for rebuilding weak and damaged hair from the inside out thanks to nano-technology that allows Botoxil Molecules to Penetrate the hair and fill the damaged parts. The results are amazingly strong healthy and beautiful natural hair.
The shampoo contains Protein and offers free sulphate formulation making it ideal for taking care of the treated hair as well as weak and damaged hair.

How to use:

Apply the desired amount on wet hair, distribute evenly and massage gently. Leave the product on for 3-5 minutes then rinse thoroughly. Repeat the operation if needed.

45 AED

13% OffFeatured

Donkey Milk Face Wash Blue 150ml

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Highlights:

Donkey Milk Face Wash Blue 150ml

The Donkey Milk Face Wash, a gentle yet effective cleanser that revitalizes and rejuvenates your skin. Infused with the nourishing properties of donkey milk, this face wash is rich in natural Vitamin E and Collagen, providing deep cleansing, gentle exfoliation, and soothing repair. It’s designed to leave your skin feeling refreshed, smooth, and hydrated.

Key Benefits:

Deep Cleansing: Effectively removes dirt, impurities, and makeup without stripping the skin’s natural oils.
Gentle Exfoliation: Uncovers a brighter, smoother complexion by removing dead skin cells.
Soothes and Repairs: Calms irritated skin and promotes healing, perfect for sensitive or stressed skin.
Hydrates and Moisturizes: Leaves skin feeling soft, nourished, and hydrated without any dryness.
Brightens Skin Tone: Improves overall skin tone and helps reduce the appearance of dark spots or uneven pigmentation.
Clears and Dredges Pores: Helps clear clogged pores, reducing their size for a smoother, more refined appearance.

Features:

Donkey Milk: Rich in essential vitamins and minerals that nourish and repair skin, promoting a healthy glow.
Natural Vitamin E and Collagen: Known for their antioxidant properties, they help hydrate, firm, and repair the skin.
Gentle Formula: Ideal for daily use, suitable for all skin types, including sensitive skin.
Fragrance-Free: Designed for sensitive skin, it is non-irritating and gentle.

35 AED

13% OffFeatured

Citrolight Lightening Cream 300ml

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Highlights:

Citrolight Lightening Cream 300ml

Evens out skin tone and makes skin firmer giving a more radiant complexion

Fights against a dull complexion and diminishes the visible appearance of pigment spots

Hydrates and protects the epidermis

The skin is soft, supple and radiant

35 AED

14% OffFeatured

Deodorants & Antiperspirants, Fragrances, Personal Care

Fem Fresh Active Spray Refreshing Intimate Areas Maximum Care 125 ml

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Highlights:

Fem Fresh Spray Active Refreshing Intimate Area is a product specially designed to give you instant freshness and maximum care for your intimate area.

Benefits and features:
It gives you a feeling of instant freshness thanks to its effective formula.
It helps control unwanted odors, ensuring all-day freshness.
Designed with a gentle and safe formula for daily use.
Its formula is lightly scented with a light fragrance suitable for intimate areas.
pH balanced for a healthy intimate area.
It has a light, refreshing scent that leaves you feeling clean.

How to use :
Make sure the intimate area is clean and dry before use.
Shake the container well before use.
Hold the container 15 cm away from the intimate area, then spray gently.

30 AED

7% OffFeatured

Vaseline UV Extra Brightening Intensive Care Repair Body Lotion 500ml

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Vaseline UV Extra Brightening Intensive Care Repair Body Lotion 500ml

Vaseline Healthy White UV Lightening Lotion contains Vitamin B3 that helps skin look brighter by working deep inside the skin within the stratum corneum. It inhibits melanin transfer and helps to reduce the appearance of wrinkles, uneven tone and dark spots. Triple sunscreens to give protection to skin’s epidermal structure from darkening. Micro-droplets of Vaseline Jelly restore damaged skin. Product made in Thailand.

65 AED

13% OffFeatured

Clean & Clear Blackhead Clearing Cleaner 200ml

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Highlights:

Clean & Clear Blackhead Clearing Cleaner 200ml

Clean & Clear blackhead remover liquid.
Specially formulated to be effective on blackheads from day one.
It removes the sebum and dirt accumulated inside the pores and the impurities that lead to the appearance of blackheads.
It contains a compound that fights blackheads and helps prevent them from reappearing.

The perfect choice for clean and fresh skin.

35 AED

13% OffFeatured

Conditioner, Hair Care

Ujooba Anti-Hairfall Conditioner Aloe Vera 400ml

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Highlights:

Ujooba Anti-Hairfall Conditioner Aloe Vera 400ml

Experience the soothing and moisturizing benefits of Ujooba Nourishing Conditioner with Aloe Vera. This deeply hydrating conditioner is formulated to provide intense moisture, leaving your hair soft, smooth, and revitalized. Aloe Vera is known for its healing and moisturizing properties, making it ideal for dry, brittle hair. It helps restore the natural moisture balance of your hair while reducing frizz and enhancing shine. Suitable for all hair types, it’s a must-have for everyday hydration.

Key Features:

Infused with Aloe Vera for deep moisture and hydration.
Restores the natural moisture balance of your hair.
Reduces frizz and leaves hair soft, shiny, and manageable.
Suitable for all hair types.
Comes in a 400ml bottle for lasting use.

How to Use:
After shampooing, apply evenly to damp hair, focusing on the ends. Leave on for 2-3 minutes, then rinse thoroughly with water. For best results, use after Ujooba Anti-Hairfall Shampoo.

35 AED

GIFT SET

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25% OffFeatured

Bar Soap, Skin Care

Biocarrot Lightening Body Soap 180gm

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Highlights:

Biocarrot Lightening Body Soap 180g

Used daily, BIOCARROT soap deeply cleans and softens the skin. The carrot oil it contains helps strengthen its protective action. Day after day, the complexion is more uniform and the skin brighter.

Product benefits
• Cleans and softens the skin
• Protects the skin
• Uniforms the skin tone
• Softens the skin and gives it radiance.
How to use
To use for a daily toilet.

15 AED

20% OffFeatured

Eveline SOS Nourishing and Regenerating Lip Balm SPF+15

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Highlights:

Eveline SOS Nourishing and Regenerating Lip Balm SPF+15
Pamper your lips with Eveline’s Nourishing and Regenerating Lip Balm.
Specially designed to provide your lips with extreme softness and deep, long-lasting hydration.
The effective formula, rich in nutrients and natural oils, repairs damaged lips and provides comprehensive protection against harsh environmental factors.
- Enriched with SPF 15.
- Nourishing and regenerating formula.
- Enriched with shea butter and argan oil.
- Deeply moisturizes lips.
- Reduces chapping and dryness thanks to its moisturizing and soothing properties.
- Ideal for daily use.
Ingredients:
Petrolatum, Lanolin, Theobroma Cacao Seed Butter, Paraffin, Ethylhexyl Methoxycinnamate, Cetyl Esters, Copernicia Cerifera Cera, Cera Microcristallina, Ozokerite, Hydrogenated Vegetable Oil, Diethylamino Hydroxybenzoyl Hexyl Benzoate, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, Cera Alba, Glycol Montanate, Hydrogenated Palm Acid, Stearyl Stearate, Aroma, Shorea Robusta Resin, Argania Spinosa Kernel Oil, PEG-8, Tocopherol, Ascorbyl Palmitate, Ascorbic Acid, Citric Acid, Ethylparaben, Dipotassium Glycyrrhizate, Limonene, Benzyl Alcohol, BHT.

48 AED

13% OffFeatured

Pastil Strawberry 7 in 1 Scrub for Skin Whitening formula 500ml

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Highlights:

Pastil Strawberry 7 in 1 Scrub for Skin Whitening formula 500ml

The composition has a cleansing, moisturizing and anti-inflammatory effect, soothes, relieves irritation, tightens pores, increases and maintains skin elasticity.

Gently exfoliate the skin and promoting its renewal. It moisturize, nourish and regenerate the skin.

With natural cellulose exfoliators that work at the source to unclog pores, remove trapped dirt and oil to clear skin and minimise the appearance of pores.

35 AED

13% OffFeatured

AXIS-Y Advanced Aqua Boosting Ampoule 30ml

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Highlights:

AXIS-Y Advanced Aqua Boosting Ampoule 30ml

Axis-Y Advanced Aqua Boosting Ampoule is a deeply hydrating serum formulated with marine-based ingredients and hyaluronic acid. It provides intense moisture, helps to retain hydration, and improves skin elasticity. This ampoule leaves the skin feeling plump, smooth, and refreshed, making it ideal for dry and dehydrated skin.

65 AED

8% OffFeatured

Fairlady Royal Jelly Whitening Body Lotion 700ml

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Highlights:

Fairlady Royal Jelly Whitening Body Lotion 700ml

With evening primrose oil & vitamin E is a unique light weight, non greasy formula with selective natural ingredients, this lotion gently penetrate to soften and rejuvenate dry and damaged skin.

For an even and fairer skin tone plus helps keep skin stay youthful. Gives strength and vitality to skin to keep it silky smooth, soft and supple.

With continuous use skin will become softer and naturally fairer.

60 AED

25% OffFeatured

Bath Sponge, Skin Care

Moroccan Oil Korean Bath Gloves Exfoliating Yellow

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Highlights:

Moroccan Oil Korean Bath Gloves Exfoliating Yellow

Exfoliating Korean Bath Gloves

This bath gloves is made of artificial plant silk and towel composite processing, rough enough to deeply exfoliate while soft enough to buff and smooth when wet.

An ideal cleaning and bathing product.

Made from high-quality, durable fabric, these gloves are designed to gently exfoliate and refresh your skin.

The textured surface helps to remove dead skin cells and improve circulation, leaving your skin feeling smooth and revitalized.

Immediately after contact with water, the glove will slightly shrink and texture will be amplified which helps them to effectively exfoliate dead skin.

15 AED

10% OffFeatured

Aichun Beauty Face Serum Soothes Moisturizing Anti-Acne Repair Facial Skin Care 30ml

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Highlights:

Aichun Beauty Face Serum Soothes Moisturizing Anti-Acne Repair Facial Skin Care 30ml

ich in Hemp seed extract and sodium hyaluronate. It gently and effectively resists inflammation, calms the skin. Resists aging and oxidation, lightens speckles, and dispels acne Its active formula effectively promotes protein production. Replenishes moisture, and shrinks pores, leaving the skin nicely hydrated and bright. After facial cleansing, apply proper amount of this product to the face and gently massage until absorption. Once daily use is recommended.

45 AED

Clinic Clear Dark Spot Remover DSR 50gm

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Highlights:

Clinic Clear Dark Spot Remover DSR 50gm

Clinic Clear Anti Dark Spot Cream is a revolutionary skin care product that helps to reduce the appearance of dark spots, while nourishing and hydrating your skin. It is specially formulated with natural ingredients such as jojoba oil and shea butter, to provide intense hydration, while protecting your skin from harsh weather conditions. It is suitable for all skin types, giving you deeply cleansed, tingly-smooth skin. The cream helps to control excess oil and unclog pores, providing long-lasting moisturization and a bright complexion. With regular use of this cream, you can achieve clear, healthy skin that looks and feels radiant.

15 AED

6% OffFeatured

Fair & White Premium So Carrot Maxi Tone Milk 300ml

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Highlights:

Fair & White Premium So Carrot Maxi Tone Milk 300ml

This exquisite milk unifies and enhances the complexion. The ideal skincare product for leaving skin silky soft and radiant from within. Active ingredients: glycerin, brightening ingredient, carrot oil.”

85 AED