Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Serums, Skin Care

Cire D’abeille Beeswax Concentrate 100ml

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Cire D’abeille Beeswax Concentrate 100ml

Its innovative formula eliminates dead cells to refine and improve skin texture and illuminates your skin in just one step. This Concentrate is rich in fatty acid, nourish the skin barrier and makes the skin softer and more beautiful. Its Formula innovative repairs and gives a nice light complexion.

Direction of usage:

How to use: Always apply to a clean/dry skin, massaging in circles until the body lotion is completely absorbed. For body use, eep out of reach of children. For all skin type.

35 AED

20% OffFeatured

Diana Caviar Soap for Anti-Aging with Collagen 125gm

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Highlights:

Diana Caviar Soap for Anti-Aging with Collagen 125gm

Formulated for cleansing and nourishing the skin

Contains caviar extract, known for potential skin benefits

Skin Type: Suitable for various skin types

Usage:

Use as a regular soap for body and face cleansing

Intended for daily use

20 AED

20% OffFeatured

White Express Brightening Soap 200gm

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White Express Brightening Soap 200gm

Discover the secret to a fairer and more luminous complexion with the White Express Gold Soap Exfoliant Soap. Immerse yourself in a pampering skincare routine that incorporates this exceptional soap. Formulated with specialized exfoliating agents, it gently buffs away dullness, revealing the youthful glow hidden beneath.

By effectively removing impurities and dead skin cells, this soap helps refine your skin’s texture, leaving it feeling renewed and revitalized. Unveil a more radiant you with the power of the White Express Gold Soap.

20 AED

8% OffFeatured

Neutrogena Visibly Clear Pink Grapefruit Facial Wash 200ml

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Neutrogena Visibly Clear Pink Grapefruit Facial Wash 200ml

Neutrogena Fresh & Purifying Face Wash is an invigorating, oil-free daily wash that contains natural exfoliants to give you clean, fresher skin.

With Pink Grapefruit and Vitamin C, Neutrogena Refreshing and Purifying Face Wash cleanses and purifies skin to help prevent blemishes without over-drying your skin, revealing healthy-looking, clear skin.

60 AED

17% OffFeatured

Goldman Lightening Cream 300ml

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Goldman Lightening Cream 300ml

Goldman unifying cream eliminates impurities, repairs and protects the most damaged skin. Its daily application allows you to obtain a clear and even complexion.

25 AED

14% OffFeatured

D.E.S 5.5 Lightening Cream with Baobab Oil 125ml

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D.E.S 5.5 Lightening Cream with Baobab Oil 125ml

Concentrated in baobab oil, DES lightening beauty cream hydrates, reduces spots and makes the skin infinitely soft. Its extra rich formula enhances the radiance of the complexion, brightens the skin and improves its luminosity. Pleasantly scented, DES guarantees a clear and luminous complexion.

30 AED

3% OffFeatured

Samira Soothing Baby Wash & Shampoo 500ml

Baby Lotion, Kids & Baby Care, Lotion, Skin Care

Samira Soothing Baby Wash & Shampoo 500ml

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Highlights:

Samira Soothing Baby Wash & Shampoo 500ml
Samira soothing baby head-to-toe wash & shampoo gently cleanses without drying.

Our products are designed to give you beautiful, luscious, consistent and even skin. Derived from Milk Thistle and Saffron, our innovative line of cosmetics offer both natural ingredients and prove superb results.

195 AED

29% OffFeatured

Dr. Rashel Vitamin C & Turmeric Skin Enhancing & Glow Clay Mask 42gm

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Highlights:

Dr. Rashel Vitamin C & Turmeric Skin Enhancing & Glow Clay Mask 42gm

VITAMIN C & TURMERIC : Natural vitamin c turmeric clay face stick mask with antioxidant properties to help to prevent and re – hydrate dry / dullness skin . It can improves fine lines and wrinkles , the appearance of redness , dullness and uneven texture .

ANTIOXIDANT : It has strong antioxidant capacity restores the look of radiance to dull skin , and works well to address uneven skin tone . Leaving skin feeling soft , supple , and glowing .

DEEP PORE DETOX : This detox clay face mask is with the prosperity of exfoliating , gets rid of dullness , dryness . exfoliates dead skin cell , draws out toxins and oils , and brightens skin .

GLOW BOOST : Help fade dark spots , transforms uneven , lackluster skin into a natural , healthy glow.

25 AED

13% OffFeatured

Jergens Softening Musk Skin Moisturizer with Vitamin E 400ml

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Highlights:

Jergens Softening Musk Skin Moisturizer with Vitamin E 400ml

HELPS TO HYDRATE DRY SKIN – Jergens Softening Musk Dry Skin Moisturizer softens and moisturises dry skin for more visibly radiant looking skin. LASTING FRAGRANCE MOISTURIZER – With Musk essence for a beautiful long lasting fragrance HELPS TO REPAIR DRY SKIN – Jergens Dry Skin Moisturizer helps to restore skin’s luminosity and visibly improve skin’s appearance and texture. BEST FOR NORMAL TO DRY SKIN – Absorbs into skin for long-lasting hydration. FORMULATED WITH HYDRATING INGREDIENTS – Combined with Jergens unique HYDRALUCENCE blend, our Dry Skin Moisturizer features enriching Vitamin E to leave skin luminous

Highlights

Jergens Softening Musk Moisturizer helps you reveal deeply luminous, visibly softer skin.
This unique formula contains an illuminating HYDRALUCENCE blend, as well as Musk essence and enriching Vitamin E. Replenishes for visibly softer skin.
Smooth on daily to indulge in moisturized skin every day.

35 AED

14% OffFeatured

RDL BabyFace Solution N02 60ml

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Highlights:

RDL Babyface Astringent Hydroquinone Tretinoin No2 60ml

RDL Babyface Solution No. 2 provides a smoother and lighter skin complexion for a youthful and radiant looking skin.

Direction for use: Moisten a piece of cotton with RDL Babyface Solution #2 and gently apply on face and neck areas. Do not rub. Use once or twice a day.

30 AED

PRODUCTS ON SALES

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14% OffFeatured

Deodorants & Antiperspirants, Fragrances, Personal Care

Fem Fresh Active Spray Refreshing Intimate Areas Maximum Care 125 ml

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Highlights:

Fem Fresh Spray Active Refreshing Intimate Area is a product specially designed to give you instant freshness and maximum care for your intimate area.

Benefits and features:
It gives you a feeling of instant freshness thanks to its effective formula.
It helps control unwanted odors, ensuring all-day freshness.
Designed with a gentle and safe formula for daily use.
Its formula is lightly scented with a light fragrance suitable for intimate areas.
pH balanced for a healthy intimate area.
It has a light, refreshing scent that leaves you feeling clean.

How to use :
Make sure the intimate area is clean and dry before use.
Shake the container well before use.
Hold the container 15 cm away from the intimate area, then spray gently.

30 AED

24% OffFeatured

Advanced Clinicals Retinol Anti-Wrinkle Face Serum 52ml

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Highlights:

Advanced Clinicals Retinol Anti-Wrinkle Face Serum 52ml

Retinol Anti-Wrinkle Serum is a miracle in a bottle. Widely touted as the most beneficial ingredient for your skin, Retinol shines your skin to a healthy glow, visibly enhancing your skin’s elasticity and revitalizing your radiant glowing complexion. Retinol, also known as, Vitamin A is one of the most powerful ingredients to restore skin! #1 Dermatologist-recommended skin care ingredient. Paraben-Free, gentle alternative to prescription treatments. Trusted formula.

Bonus: Retinol has been clinically studied and it has been documented that this potent ingredient truly does combat the signs of aging and reduces the appearance of wrinkles

65 AED

10% OffFeatured

Baby Shampoo, Hair Care, Kids & Baby Care, Shampoo, Skin Care

Sebamed Baby Detangling Shampoo 250ml

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Highlights:

Sebamed Baby Detangling Shampoo 250ml

Sebamed shampoo 250ml is a mild shampoo with a pH value of 5.5, which is the natural pH of the skin. Featuring a paraben-free formula, this Sebamed shampoo is safe for your baby. It does not contain any perfume and is 100 percent soap-free to minimizes the risk of skin dryness. This mild shampoo assures you of no tears in the bathroom. You can buy this baby Sebamed shampoo bottle online at an extremely affordable price and treat your baby to a gentle caring hair wash each day.

45 AED

6% OffFeatured

Fair & White Premium So Carrot Maxi Tone Milk 300ml

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Highlights:

Fair & White Premium So Carrot Maxi Tone Milk 300ml

This exquisite milk unifies and enhances the complexion. The ideal skincare product for leaving skin silky soft and radiant from within. Active ingredients: glycerin, brightening ingredient, carrot oil.”

85 AED

13% OffFeatured

OZNaturals Vitamin C Facial Serum Clear 30ml

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Highlights:

OZNaturals Vitamin C Facial Serum Clear 30ml

A skin brightening serum that enhances radiance and glow by regenerating and restore the skin.

OZNaturals Vitamin C Facial Serum uses one of the most researched and proven ingredients in modern skin care to create the ultimate anti-wrinkle serum. Vitamin C has been shown in numerous studies to increase collagen production, a significant factor in wrinkle reduction. OZNaturals harnesses this potent antioxidant in a powerful anti-ageing serum that delivers brighter, healthier skin, with improved tone and overall glow.

35 AED

8% OffFeatured

Melano Basilque Gold Face Scrub 300gm

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Highlights:

Melano Basilque Gold Face Scrub 300gm

For extra skin firmness & regeneration

Gold scrub stimulates the production of natural collagen, tightens the skin, restores vitality and freshness, and keeps it moisturized.

Ingredients:
gold, almond oil, alpha hydroxy acids, honey, propylene glycol, fragrance.

how to use:
wash the face well, then apply the scrub and gently massage in light circular motions for about 3 minutes to remove dead skin. rinse thoroughly with lukewarm water.

For all skin types
Stimulates the production of natural collagen
Tightens the skin

55 AED

25% OffFeatured

Bar Soap, Serums, Skin Care

Dhin Dhin Avocado Exfoliating Lightening Soap 125gm

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Highlights:

Dhin Dhin Avocado Exfoliating Lightening Soap 125gm

Dhin Soap avocado made with natural ingredients and is effective in reducing the appearance of blemishes. It’s gentle, non-greasy, and absorbs quickly. Use it regularly to see a noticeable improvement in your skin’s appearance and boost your confidence!

15 AED

10% OffFeatured

Conditioner, Hair Care, Hair Treatment

Melano Pharma Ginseng Line Balsam Anti Hair Fall 400ml

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Highlights:

Melano Pharma Ginseng Line Balsam Anti Hair Fall 400ml

Balsam Specially formulated with Ginseng, Redensyl, and Caffeine to promote hair growth, strengthen hair follicles, and reduce hair fall.

45 AED

13% OffFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Veet Gold Cocoa Butter Super Whitening Serum 7 Days 52ml

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Highlights:

Veet Gold Cocoa Butter Super Whitening Serum 7 Days 52ml

Infused with Cocoa butter to transform the rough dry areas into moisturised skin
Vitamin E act as an anti-oxidant to fade stretch marks and imperfections
Nourishes skin and keeps them soft and supple
Removes undesirable spots and leaves your skin soft and glowing

35 AED

13% OffFeatured

Skin Doctor Milk & Honey Whitening Scrub For Face & Body 500gm

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Highlights:

Skin Doctor Milk & Honey Whitening Scrub For Face & Body 500gm

Gently exfoliates the skin for a radiant glowing look with refreshed feeling.

This product offers a special formula that contains natural exfoliating particles and Milk & Honey which gently exfoliates the skin without any side effects, for radiant glowing skin.

How to use:

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35 AED

GIFT SET

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4% OffFeatured

Creams, Skin Care

Medicube Kojic Acid Turmeric Vita Capsule Cream 53gm

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Highlights:

Medicube Kojic Acid Turmeric Vita Capsule Cream 53gm

Transform dull, uneven skin into a radiant glass-skin glow with medicube Kojic Acid Turmeric Vita Capsule Cream, an advanced Korean brightening moisturizer specially designed to target dark spots, acne marks, hyperpigmentation, and uneven skin tone. Powered by a potent blend of Kojic Acid, Turmeric Extract, Niacinamide 5%, and Vitamin C vita capsules, this innovative capsule cream melts into the skin upon application to deliver active ingredients deeply for visible brightening and smoother texture.

The unique capsule technology facial cream helps protect the brightening ingredients until use, maximizing freshness and effectiveness. Kojic acid works to visibly fade pigmentation and post-acne scars, while turmeric provides antioxidant and soothing support to calm stressed skin. Niacinamide and Vitamin C help boost radiance, refine pores, and improve skin clarity, making this one of the best dark spot corrector creams for glowing skin.

Its lightweight gel-cream texture is enriched with 8 types of hyaluronic acid, ceramide NP, and allantoin, delivering long-lasting hydration without heaviness. Skin feels plump, soft, and smooth while the moisture barrier stays protected. Perfect for daily use, this Korean capsule cream for hyperpigmentation leaves your skin looking brighter, healthier, and more even after every use.

125 AED

20% OffFeatured

Zero Tache Whitening & Exfoliating Soap with Carrot Extract 200g

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Highlights:

Zero Tache Whitening & Exfoliating Soap with Carrot Extract 200g

36 heures propre zero tache soap Is a deep cleansing and exfoliating face and body soap. It was made with the African beauty skin in mind. Deliver excellent results.

Its original formula promotes lightening of the skin after first exfoliating it. The combination of the mixture of lightening plants and fruit acids guarantees an exceptional result guarantees an exceptional result, a clear and luminous complexion. Its richness in carrot extracts and Vitamin E makes it a powerful product that moisturizes, Lightens the stratum corneum of the skin while nourishing it, and softening it. Vitamin E, on the other hand, protects against the harmful effects of the sun’s rays responsible for the appearance of excessive pigmentation.

20 AED

10% OffFeatured

Conditioner, Hair Mask, Hair Treatment, Hair Care

Melano Pharma Ginseng Line Hair Mask Anti Hair Loss 500gm

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Highlights:

Melano Pharma Ginseng Line Hair Mask Anti Hair Loss 500gm

45 AED

10% Off

PrettyBe Moisturising Cream Papaya 600ml

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PrettyBe Moisturising Cream Papaya 600ml

45 AED

18% OffFeatured

GLUTA C Body Lotion White Kojic Plus SPF30 150ml

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Highlights:

GLUTA C Body Lotion White Kojic Plus SPF30 150ml

Discover the glow you deserve with our Gluta-C Kojic Plus+ Whitening Lotion.

Enriched with Glutathione & Kojic Acid, it effectively brightens skin, reducing dark spots and pigmentation. Infused with SPF 30, it shields against harmful UV rays, preserving your skin’s radiance. Enhance your skincare routine with this antioxidant-rich lotion.

4x Skin Lightening

Anti-Acne & Antibacterial

Anti-Pollution with SPF30 Sun Protection

45 AED

17% OffFeatured

Biocos Aloe Vera Soothing Gel 92% Hydrates & Nourishes with Aloe Vera

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Highlights:

Biocos Aloe Vera Soothing Gel 92% Hydrates & Nourishes with Aloe Vera

Instant Skin Relief: Perfect for treating minor scrapes, burns, and bumps, this soothing gel provides immediate relief and accelerates skin recovery.
Calms & Hydrates Irritated Skin: Aloe Vera’s natural cooling properties calm rough, sunburned, or irritated skin, restoring moisture and comfort.
Antioxidant-Rich & Rejuvenating: Packed with antioxidants, this gel nourishes and rejuvenates the skin, helping to reduce inflammation and promote healing.
Versatile Skincare Solution: Ideal for daily use as a moisturizer, it hydrates dry skin and maintains a smooth, refreshed complexion.
Balances Skin Tone & Texture: Regular use helps improve skin texture and tone, leaving it soft, even, and radiant.

25 AED

29% Off

Clear Therapy CT+ Lightening Cream Carrot Oil 200ml

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Highlights:

Clear Therapy CT+ Lightening Cream Carrot Oil 200ml

AHA therapy which targets pigment spots and lightens the complexion

A flawless, unified complexion in 10 days

Moisturises and nourishes the skin

Refines the skin’s texture

The skin is soft, supple and beautifully radiant

25 AED

13% OffFeatured

Aveeno Fresh Greens Blend Refresh & Thicken Shampoo 354ml

Shower Gel, Skin Care

Aveeno Fresh Greens Blend Refresh & Thicken Shampoo 354ml

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Highlights:

Aveeno Fresh Greens Blend Refresh & Thicken Shampoo 354ml

Cleanse and refresh your hair with Aveeno Fresh Greens Blend Refresh & Thicken Shampoo.
Enriched with oat, rosemary, and peppermint, this silicone-free shampoo gently cleanses while adding volume and body.
Its lightweight formula invigorates the scalp and leaves your hair with a refreshing scent.
Perfect for thin, lifeless hair.

Adds volume and body
Enriched with oat, rosemary, and peppermint
Gently cleanses scalp
Silicone-free and lightweight
Provides a refreshing scent

Ingredients
Water, oat extract, rosemary leaf extract, peppermint oil, glycerin, sodium lauroyl methyl isethionate, cocamidopropyl betaine, sodium chloride.

Disclaimer:

While Niceone strives to ensure the accuracy of product images and information, some updates to packaging or ingredients may occur before they are reflected on our site. Products may occasionally ship with different packaging, but we always guarantee item quality. We recommend reviewing product labels, warnings, and usage instructions before use and not relying solely on the information provided on Niceone.

130 AED

5% OffFeatured

Cleansers, Skin Care, Tonners

Anua Heartleaf 77% Clear Pad 160ml

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Highlights:

Anua Heartleaf 77% Clear Pad 160ml

Contains PHA, mild exfoliating ingredient, to delicately exfoliate dead skin cells, aiding in the reduction of blackheads, whiteheads, and breakouts.

Has watery, non-sticky texture, and contains 77% Heartleaf Extract grown and haversted in Korea.

Perfect daily toner pad for instant soothing and enlarged pores, great for any skin types and especially sensitive skin.

Contains “Anti-Sebum P”, potent ingredient including 4 plant-derived extracts, to reduce sebum and minimize pores.

95 AED

5% OffFeatured

Clear Essence Exclusive Brightening Tonic Lotion 236ml

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Highlights:

Clear Essence Exclusive Brightening Tonic Lotion 236ml

A deeper cleanse for a more radiant, even toned glow!

Clear Essence® Exclusive Brightening Tonic Lotion uses a non-alcoholic formula after normal cleansing to ensure complete removal of makeup, bacteria, and oiliness for a clear and refreshing skin feel. Our very special Brightening Tonic Lotion gives the complexion a toned and refined appearance, visibly reducing the appearance of dark spots and hyperpigmentation for a more even Glow.

Skin Concern: Acne, oily skin

Recommended Skin Type: Oily to normal

Used For: Cleansing away dirt and oil left behind from first step cleansing

For Use On: Face and neck

285 AED